Jian Yunxi didn't expect that the biggest surprise when she went home for the holiday came from Jian Yunxiao. She knew that her online store was on the right track, and she even caught up with the previous Double Eleven.
Double Eleven was a promotional event that started at midnight on November 11, 2009. At the suggestion of Jian Yunxi, Jian Yunxiao asked a manufacturer to specially customize a batch of panda mobile phone cases, mobile phone chains, mouse pads and other products, just waiting for the arrival of midnight.
However, during that time, Jian Yunxi was suffering from anorexia and had limited energy, so Lu Yang helped a lot.
Not only did I help optimize inventory, I also worked part-time as a customer service representative for a period of time.
Originally, Jian Yunxi said that she could help out in the backstage, but Lu Yang took on this responsibility on the grounds that it was too late and she needed to rest. To be honest, Lu Yang has a good temper and is very suitable for the customer service job.
And she told Jian Yunxiao that her sister had to write a very important paper, otherwise she would definitely not be absent.
Jian Yunxiao expressed his understanding. After all, he had seen how hard Jian Yunxi worked on his thesis.
Because of this white lie, Jian Yunxi had to actually write a legal paper titled "A Study on Remedies for Breach of Contract by Sellers on E-commerce Platforms". This paper was about an experience that Jian Yunxi had had when his online store was just starting to operate.
Since Taobao’s default delivery time is within 48 hours of placing an order, Jian Yunxiao’s previous goods were put on the shelves after they were brought back from the market. Later, she found this inefficient, so she changed to taking pictures in the market and putting them directly on the shelves, and then she would come in to buy whatever the customers wanted.
The problem was that one of her mobile phone chains was selling so well and there were not so many in the market, so she had to transfer it from other places. Jian Yunxiao forgot to change the delivery time. Later, the seller returned the goods and complained, and the platform fined the store.
Because of this incident, Jian Yunxiao was upset for a long time and could only blame himself for being careless.
Unexpectedly, Jian Yunxi's paper later made Jian Yunxiao's store popular, and was selected as a "Honest Seller" case at the Taobao annual meeting summary at the end of 2009.
Jian Yunxi's forced paper was also published in "Legal Science", providing a basis for her later postgraduate study.
"So, the 5,000 orders you mentioned on Double 11 are not the sales of the entire store? But the sales of one category?"
Jian Yunxiao nodded, and Jian Yunxi was stunned. She didn't expect that "Jianjian Digital" would develop so fast in less than half a year. As expected, as long as you seize the opportunity, you can reap success in the wave of this emerging industry.
"You are almost better than your sister Lina. She is now the No. 1 women's clothing store on Taobao."
Lina's "Nalai Women's Wear Studio" was far ahead in the subsequent Double Eleven battle report. How did Jian Yunxi know that? It was because Guo Xinyue did not catch up with the Double Eleven promotion. She followed the battle report the next day, thinking about buying things with high sales.
Unexpectedly, she saw Jian Yunxi's photo as soon as she clicked in. She thought she had made a mistake and checked with Jian Yunxi.
"It's me. This shop is owned by my friend, so I took some photos of her clothes."
Later, Jian Yunxi took several sets of photos for Lina. Lina sent the clothes to her, and Jian Yunxi occasionally wore them as daily clothes when she went out with Lu Yang. Lu Yang took the photos for her and sent them to Lina, letting her edit them herself.
"Yunxi, no wonder you have so many nice clothes, it turns out that such a good store is hidden from you!"
When Sun Qimiao and Huang Miao found out about this, they also criticized Jian Yunxi.
Jian Yunxi didn't feel wronged or aggrieved at all. She was just a little embarrassed. In fact, she had promoted Lina on other anonymous websites, but she was always afraid that her roommates would be dissatisfied if she recommended her to them.
Later, "Nalai Women's Wear Studio" also became a shopping center for Guo Xinyue and others.
Lina's studio also moved and rented a place specifically for taking photos. She also found several part-time jobs in the school to be responsible for taking photos, photo retouching, new products and customer service.
Song Xing also works as a part-time model from customer service.
This is because Lina is tall and has long legs, and Jian Yunxi is also tall, and people have repeatedly complained that the pants or tops in the store are too long.
It just so happens that Song Xing is short, so she can be used as a reference for girls who are not tall.
Not to mention, with this move by Lina, her customer base has expanded.
In fact, Jian Yunxiao has always regarded Lina as her learning object, and has been asking her questions about online stores online. Lina really tells her everything she knows.
Fortunately, Jian Yunxiao is smart and understands it immediately.
So she is also someone who has guidance from an expert.
The reason why Jian Yunxi was surprised when she returned home was because Jian Yunxiao actually spent a huge amount of money to buy her a gold necklace and a gold bracelet.
Jian Yunxi suddenly felt like he had become a nouveau riche.
"Sister, it looks really good on you. Do I have good taste?"
Not bad, Jian Yunxi thought, I am only twenty years old, aren't these worn by older people? I don't know what my sister thinks, but I still appreciate her kindness.
At dinner time, Jian Yunxi discovered that her mother was wearing gold jewelry on her ears, neck, and hands, and her father was also wearing a gold ring.
Well, as expected, Jian Yunxi seized the Double Eleven opportunity and made a fortune.
"Don't you know that your aunt and mother-in-law are praising you to everyone now, saying that you are good at studying and your sister is good at business, and they praise you both to the sky."
Jian Yunxi knew that the grandmother was very kind and amiable. Every time he went to his aunt's house, she was busy preparing things and was very diligent. His aunt was busy working in the hospital and his uncle was out of town, so she kept the house in tidy order and took good care of his little cousin.
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