Chapter 259 A dark horse in overseas entertainment~
Domestic data is no worse than overseas data. After all, this is the Hulk's lair.
It’s just because the money earned is Daxia currency, so the data is not that scary.
Moreover, over the years, no one can export Daxia cultural products overseas like the Hulk, it can be said that they are like a swarm of locusts.
As soon as the Hulk makes a move, you will know whether it is effective or not.
This is no longer as simple as just being a writer. What's wrong with this guy's brain? Does all the imagination in the world belong to him alone?
How can someone write a book that becomes a hit with absolutely no ceiling or upper limit?
Now it seems that martial arts, detective stories, and the magical world...any one of them is a big IP.
And the explosive effect produced by each series is breathtaking.
The founder of the new martial arts, the explosive events caused by the ending of Sherlock Holmes, and now, a new money-printing machine is here again...
Add to that the way he plays with the surrounding areas, and "awesome" is no longer enough to describe his talent!
But this is far from over.
In just a few months, SHIELD's overseas Yoto channel has received more than 500 million views, ranking 9th in the anime track. Moreover, there is no sign of saturation in the number of clicks and fans, and the growth rate is still like a rocket.
For the first time, overseas countries began to pay attention to Daxia animation. Including Japan and South Korea, they have the largest and most numerous animation bases in the world and they have a dominant position in this industry.
As a result, one day, Daxia, which was completely invisible and could not even be called an enemy, suddenly emerged. Not only were their works of high quality, but their output was also terrifyingly high.
Their meticulously crafted, slow-paced creations are beginning to come under threat.
So the overseas animation circle began to study S.H.I.E.L.D.
Once you start researching, you can't stop.
It's really good! The subject matter is novel! The plot is great! The updates are fast! If I were a viewer, I would also follow it!
But the question is, how does such an excellent work make money?
The cost of animation is not low~
With this kind of output, it’s hard to monetize it just by relying on traffic! It feels like it’s not enough to cover the expenses!
As a result, on July 1, SHIELD first released a short video trailer.
At night, in the dark and mysterious mountain forest, a train was coming from afar, puffing steam and its whistle sounded in the valley.
The background music is the famous "Hedwig's Theme", which cost Lin Mo 150 yuan.
The music begins, the clean and crisp sound of the celesta, and the string accompaniment like the sound of wings flapping, as if bringing people into a mysterious and fantastical world, leading the audience to peek and search, with a sense of anticipation full...
The camera gradually moves closer, and the field of view follows an owl flying, from far to near, and from high above to swooping forward.
Then it passes through the jungle, valley, and reaches the lake, and the view gradually opens up.
The moonlight shines on the towering castle.
"This is Hogwarts?!"
“!!!”
The music, the feeling, the owl and the castle, even without any other information, many people's first reaction is that this is Harry Potter!
Sure enough, the full view of the castle was revealed.
A few large golden characters were typed out.
【
Harry Potter!
Theofficialmerchandisestoreisnowlive!
】
“!!!”
“This video is pretty cool!”
"I said nothing, yet I said everything!"
"And it's orchestral music! Isn't the quality of this music a bit high? It makes me feel like Harry Potter is like that!"
"It's full of atmosphere. My imagination of Hogwarts is deep and mysterious!"
"Is there a merchandise store? Are they the kind of badges that come with Prisoner of Azkaban?"
"No, I want to confirm it now!"
There is a channel link below the video.
Many fans clicked on it to take a look and were overjoyed!
The SHIELD backend store has launched many comics and Harry Potter peripherals!
With dozens of peripheral products of the most popular overseas trilogy "Pokemon", "Mobile Suit Gundam" and "Harry Potter".
On the first day of launch, sales exceeded 20 million US dollars...
People in the overseas publishing and animation industries will take a look!
The case is solved!
I really didn’t expect this way of making money!
I thought you were already very good at publishing. After so many years, if you had accumulated physical books over a longer period of time, the sales could reach tens of millions. But you made 18 million in less than a month. It's really scary.
Then you told me that publishing a book seems to be just a small matter, you are selling toys...
The peripherals and books attract each other, forming a complete ecosystem.
When did the people of Daxia become so fashionable? This move really opened the eyes of North Americans!
With this sales method, SHIELD and Hulk are totally stealing money in North America!
"So many Pokémon! And Poké Balls!"
"I can't finish buying them all, I really can't finish buying them all. I'll have a hard time even if I don't eat or drink!"
"A 20cm Gundam costs $180... 3,800 units sold..."
"As expected of a developed country, they are really rich..."
"We've also sold over 20 5-meter Gundams..."
"Wands, quills, potions, notebooks, school uniforms, ties... there are 7 or 8 types of wands..."
"What's in the potion?"
"It seems to be candy and juice..."
"And there's also a college badge. Finally, I don't have to buy books to save up for gifts!"
"SHIELD is awesome! Is this an officially licensed merch store?"
"Yes, SHIELD, Shield, that's S.H.I.E.L.D."
The fans' eyes lit up as they watched, and this was the time to test everyone's hand speed.
The quickest ones get the reward, the slowest ones get the reward.
Within a few hours, the popular items were sold out.
When the news reached China, everyone fell silent.
“…”
"Great, great, great, even foreigners fall for this!"
"S.H.I.E.L.D.'s schemes are too complex. No matter which pit you get into, animation, games, novels, or peripherals, you can become the leek..."
“I can’t get out at all…”
"But Hulk is a book, not an anime, so why is it being sold on the same channel?"
This is a great question.
Those who know the inside story know that S.H.I.E.L.D. and the Hulk have the same boss. Those who don’t know might think that the Hulk wanted to make money by making peripheral products, so he reached a cooperation agreement with S.H.I.E.L.D., the top-tier peripheral company in Daxia, and entrusted them with the production and sales.
This... makes sense, because now the Daxia anime peripheral market is almost dominated by S.H.I.E.L.D., which accounts for more than 80% of the market share.
We also have the largest peripheral product supply chain in Daxia, with over 100 suppliers covering a wide range of categories including cultural and creative products, toys, and apparel.
They have very strong production, supply and sales capabilities, and the SHIELD channel has gained considerable attention overseas, and has entered the top ten anime channels in just a few months.
This provides sales channels overseas.
This cooperation is a win-win situation!
A series of moves, like Russian nesting dolls, have formed its own industrial ecology.
This is overwhelming for overseas people who have not experienced the baptism of S.H.I.E.L.D. They never thought that cultural and artistic products could be played like this?
First, the work becomes well-known, accumulates fans and reputation, then peripheral products are launched to boost sales of paper books, and finally the profits are returned to the peripheral mall.
Daxia's small commodity economy has absolute advantages!
This combination of punches will take away more than just a few hundred million US dollars. This is probably just the beginning.
And SHIELD has officially become a dark horse in overseas entertainment~
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