Now their brand has gained great fame. According to Mrs. Huo, none of the rich ladies in her circle dislikes the design style of "Lin".
This is not surprising. Lin Yin has experienced a past life. The big luxury brands in her past life are not overly famous now. Lin Yin sticks to their hot products and marketing style in the past life to manage "Lin". The current "Lin" is a luxury brand that is particularly famous more than ten years later, like Chanel.
"Let's go to the store and take a look." Lin Yin said.
………
After leaving the headquarters, Huo Yicheng took Lin Yin to the nearest specialty store nearby.
The store is still under renovation and the decorators are working.
Lin Yin took a walk around first to familiarize herself with the environment.
This store covers an area of more than 200 square meters, which is just okay.
"The property certificates for several stores have all been obtained." Huo Yichen said from the side.
"Yeah." Lin Yin nodded.
Lin Yin asked Huo Yichen to buy the store. Now is the right time to buy a house. After a few years, when the housing prices skyrocket, the housing prices in Beijing will really be worth every penny.
So now half of Lin Yin’s earnings are invested in the house.
With the rapid development these days, having more houses is not a bad thing.
"Here and here." Lin Yin pointed to an area and said, "Let's make this a rest area."
Lin Yin pointed to a few more places and said, "Put the cabinets here."
"Also, you have to choose your waiter carefully. They should be good-looking, polite, and have a nice smile."
Lin Yin listed several requirements in succession: "When we sell luxury goods, the first thing we sell is the brand, the second is the product, and the third is the service attitude. Only when the service attitude is good and the customers feel comfortable, will they come back again."
Huo Yichen also thought about what Lin Yin said.
Their brand is developing better and better, and they must strictly control the service aspect.
Most of the people who spend high prices on big brands are rich, and rich people often have their own tempers.
If the service attitude is very bad, it is the customers who lose.
"I think the locations of these stores are good, and I'm looking at a few other places that might be good too."
Huo Yichen then talked about several places in the capital.
Lin Yin thought about it and said, "It's indeed a nice place."
She remembered that in her previous life, those places were very prosperous areas in the capital.
"We already have enough branches in Beijing. Scarcity makes things valuable. I hope to expand into other cities."
Huo Yicheng nodded: "Then take those pieces of land first, they will be useful in the future."
"In addition, in addition to Beijing, I have also done some research in the currently developed cities such as Guangzhou and Jiangzhou. I will visit them in person in the near future to select a location for opening a store."
Lin Yin and Huo Yichen's train of thought are on the same track, so it is very easy for them to communicate.
The store decoration is almost done, and the headquarters is also ready. What needs to be done now is to recruit employees, select the store manager and the general manager of the Beijing "Lin" brand, etc.
Lin Yin will stay here for a while before going back. While there is still time, she should quickly resolve these issues and make things run normally in the capital.
When she graduates and comes to Beijing to go to university, I won’t have to worry about so many things and can just take over the company’s affairs directly.
The two of them were busy outside all day and didn't go back until the afternoon.
There was something going on at the branch, and Huo Yichen was afraid that Lin Yin would be tired, so he sent Lin Yin back to the Huo family first and went to work himself.
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