In the spacious, brightly lit conference room of the family business, the atmosphere was as solemn as the calm before the storm. Around a large conference table sat core family members, their gaze fixed on a projector screen at the end, displaying a detailed research report on entering an emerging industry.
Jiang Zhi and Shen Qingchen sat at the head table, their faces composed but their eyes etched with caution. Jiang Zhi leaned forward slightly, folded his hands on the table, and slowly scanned everyone, breaking the silence. "As you all have seen, this report details the emerging industries we're considering entering. Now, we face a crucial decision. This industry is brimming with opportunity and potentially lucrative rewards, but the risks are also significant. Therefore, please speak freely today."
Family members began to chatter and discuss the situation. Some younger members' eyes sparkled with excitement, captivated by the report's vast market potential and high profit projections. One younger member spoke eagerly, "I think this is a once-in-a-lifetime opportunity. We can't miss it. Look at those early entrants; their market capitalization has multiplied several times in just a few years. If we seize the opportunity, we'll definitely get a piece of the action."
As soon as he finished speaking, an elder with more seniority frowned and retorted worriedly: "It's not that simple. The technology in this industry is updating too quickly, and the standards and policies are not yet perfect. If we rush in now, it would be like crossing a river by feeling the stones. If we are not careful, the money we invested will be wasted." He tapped his fingers on the table as he spoke, emphasizing his concerns.
The conference room erupted in an uproar, with voices of support and opposition rising and falling. Jiang Zhi and Shen Qingchen listened quietly, not immediately expressing their opinions. They knew that at this critical moment, everyone needed to be fully heard in order to make the most comprehensive decision.
Shen Qingchen leaned slightly to the side and exchanged glances with Jiang Zhi, the two of them understanding each other. Shen Qingchen coughed lightly, and the conference room gradually quieted down. He said calmly, "Everyone's opinions make sense. Let's analyze them carefully now. Let's start with market trends. This emerging industry is indeed in a period of rapid growth, with consumer demand constantly emerging and technological innovation continuing to drive industry development." As he spoke, he picked up the remote control on the table and switched to a market trend analysis chart, which clearly showed the industry's growth curve over the past few years and its future forecast.
"But," Shen Qingchen changed the subject, his eyes becoming sharper, "competition in the industry is becoming increasingly fierce. According to incomplete statistics, new companies are pouring in every month, and there is no lack of strong capital backing them. Although we have a certain amount of assets, in this new battlefield, everything has to start from scratch."
Jiang Zhi took over the conversation and added, "Looking at the technical level, this industry has extremely high requirements for technological research and development. Whether our existing technical team can quickly adapt and achieve breakthroughs is a key issue. Whether the technological advantages we have accumulated in traditional business areas can be transformed into competitiveness in new industries still requires in-depth evaluation." Her voice was firm and powerful, and every word struck a chord with everyone.
To give everyone a more intuitive experience, Jiang Zhi instructed his assistant to play a video about the cutting-edge technology in emerging industries. The video, featuring a dazzling array of high-tech products and complex processes, evoked gasps of admiration from the conference room and deepened everyone's understanding of the high barriers to entry.
After analyzing the market and technology, Jiang Zhi turned the topic to policies and regulations. "The policy environment is crucial to this emerging industry. Currently, relevant policies are still undergoing continuous adjustment and improvement, and changes in regulatory standards may bring unexpected risks to companies. For example, some regions have recently revised industry entry standards, and some companies have been forced to suspend operations due to non-compliance with the new requirements. We must closely monitor policy developments and prepare for response in advance."
The family members nodded, realizing the seriousness of the problem. At this point, a member who had been silently recording everyone's comments raised his head and raised a new concern: "Capital investment is also a major issue. According to preliminary estimates, to gain a foothold in this emerging industry, we need to invest at least [X] funds upfront, and we'll need continuous capital injections later. This will put tremendous pressure on our cash flow. If the capital chain breaks, the consequences will be disastrous."
Jiang Zhi and Shen Qingchen looked at each other again. They had expected that the funding issue would become one of the focal points of the discussion. Shen Qingchen pondered for a moment and responded: "In terms of funding, we certainly cannot take it lightly, but there are solutions. On the one hand, we can optimize and integrate existing businesses, divest some non-core assets, and recover funds; on the other hand, actively seek external financing channels and establish closer cooperative relationships with financial institutions. Of course, this requires detailed planning to ensure the rational use of funds and controllable risks."
As the discussion deepened, the atmosphere in the meeting room grew increasingly tense. Everyone gradually realized that behind this seemingly alluring emerging industry lay countless hidden dangers and turbulent waters. Every decision hinged on the future of the family business, and no room for carelessness was allowed.
Seeing the time was right, Jiang Zhi stood up, placed his hands on the table, and looked at the crowd with a determined gaze. "After our in-depth discussion, we've gained a relatively comprehensive understanding of this emerging industry. Now, we need to determine our next course of action. Qing Chen and I suggest that before making a formal investment decision, we conduct more in-depth and detailed market research."
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