Chapter 223 Someone stole the box office! Shanghai copper futures plummeted, and I got rich!
…
Lu Feng went home, took a shower, changed his clothes, and then personally called the managers of nearby cinemas.
After all, a roadshow is not a place where you can just run over and chat with the audience and then trick them into buying tickets.
A series of publicity is needed.
If the cinema doesn't cooperate, Lu Feng won't be able to accomplish this task by himself.
Of course, the main reason is that his personal studio is just a makeshift team, and the only employee, Zhao Ruoyao, went home to visit his relatives.
Otherwise, why would Lu Feng have to do all these complicated chores himself?
But it's not a big problem.
Lu Feng had no plans to go to other cities for roadshows, so he just took a walk around the school.
There should be dozens of cinemas in the inner ring of Shanghai, enough for him to run around.
Xu Zheng boasted that he would hold 100 roadshows, but Lu Feng never said that.
"Yes, it's just me. If the materials can be prepared in time, I'll come over tonight for a visit."
Things like roadshows are not as complicated as Lu Feng imagined, but they are also not as simple as Lu Feng imagined.
Need some promotional materials.
The cinema also needs to prepare security work in advance.
Otherwise, what if some weird fans come over and beat Lu Feng up?
Arrangements also need to be made at the cinema.
Fortunately, although Lu Feng was not professional, the cinema had already received many similar roadshows and was very skilled.
That evening.
Reba changed into a very capable sports outfit, pretended to be Lu Feng's agent, and accompanied Lu Feng to a nearby cinema for a roadshow.
As for the car and the driver, they were temporarily borrowed from Mr. Wang.
It turns out that roadshows are indeed useful.
According to the cinema manager, under normal circumstances, it is difficult to fill even half of the 170 seats in a cinema hall.
However, upon learning that there would be a celebrity event tonight, not only was the hall full, but several small halls nearby were also full.
The cinema business is more than twice as good as before.
"Manager, don't worry. I live nearby. From now on, whenever my movie is released, I will definitely be the first one to go to your house."
Lu Feng had just been to this cinema last night.
But last night, he was dressed casually and wore a baseball cap.
It was late at night and the lighting was not good, so no one could connect him with the movie star.
But today, he was wearing the most dazzling clothes, a pair of extremely cool bell-bottom pants.
He came late at night, and even though it was pitch dark, he was still wearing a pair of big sunglasses, and the buttons on his shirt collar were deliberately open, revealing a big, sparkling chain underneath.
Lu Feng's outfit is a hip-hop imitation of NBA star Iverson.
Looks very cool.
Don't mention it yet...
This dress, which was completely different from that of ordinary people, attracted a lot of attention to him.
You can tell at first glance that she is a superstar.
After all, who in their right mind would dress like this?
As soon as he got off the car, he caused a sensation at the entrance of the cinema, and even attracted many passers-by to come and watch the fun, which made the cinema's business that day a lot better.
In order to show its sincerity, the cinema re-adjusted the screening schedule for tonight, replacing 80% of the share with "Supermarket", creating a partial advantage for "Painted Skin".
Only with film scheduling can there be box office.
"Thank you for your special invitation to witness your love..."
Lu Feng didn’t know what Xu Zheng was going to say during the roadshow. Please forgive him for being tongue-tied and not knowing what to talk to the audience, so he had to pick up the guitar, play the accompaniment, and sing a song "Guest" for everyone.
Everyone present was a guest who had paid to witness his first film.
He sang a song in return to express his gratitude.
“You sing really beautifully.”
"Lu Feng, another song."
"Lu Feng, when is the concert? I'll buy you tickets."
The response on site was very enthusiastic, especially among college students from nearby schools, who all liked Lu Feng very much.
Their school was right next to the Shanghai Theatre Academy, and they could see news about Lu Feng’s growth process on the campus website almost every day.
From another perspective, they watched Lu Feng grow up, which was equivalent to playing a star-development game themselves.
And today, this star that I cultivated has finally reached a new milestone.
He made a movie!
Could you please support this?
"It's almost time, I won't delay you from watching the movie. Our school will have a drama performance at the end of this semester, everyone remember to come and support me. See you later."
After Lu Feng finished speaking, he waved his hand.
Thanks to the orderly passage maintained by security guards, Lu Feng walked out of the cinema smoothly.
On both sides of the passage, many people stretched out their hands, wanting to high-five Lu Feng.
Lu Feng welcomed everyone who came to him and took photos with them along the way, showing his down-to-earth side.
He thought silently in his heart, a high-five means a movie ticket, maybe two, isn't this too good a deal?
Along the way, I can at least trick 100 people into going to the cinema and give myself 100 good reviews.
Very efficient!
"What's this?"
Suddenly, Lu Feng felt something strange on his hand. When he was high-fiving just now, a small piece of paper was stuck on it.
Before he could even unfold the paper, Reba quickly snatched the note away.
Lu Feng couldn't help but ask, "Reba, what is that?"
"It's not a good thing. Don't ask."
Reba took a look and saw a phone number with three digits written on it.
Reba knew at a glance that these three numbers represent a woman's measurements.
What a great figure.
Makes people jealous.
But it’s useless. These three numbers will never reach Lu Feng’s hands.
"Lu Feng, stretch out your hand and spray some disinfectant. Next time, don't high-five anyone randomly. Who knows if there are infectious diseases among those people?"
Reba seemed to have anticipated this situation and was very well prepared.
Lu Feng didn't say anything. Disinfection was still necessary. He wasn't afraid of anything, but he was afraid of infecting Reba and Li Xiaoqin.
"Master, drive to the next cinema."
…
One night.
Lu Feng went to 5 movie theaters.
Whenever he arrives at a cinema, as soon as he appears, he will attract many people nearby who are just watching the fun to come into the cinema.
It indirectly boosted the traffic of cinemas.
The manager of the cinema expressed great welcome to Lu Feng's roadshow and increased the screening rate of "Supermarket" that day.
Lu Feng estimated that one cinema should be able to provide two to three hundred more legitimate viewers for Supermarket.
In one night, he earned himself 1,000 good reviews.
Although he was exhausted, Lu Feng was in a good mood when he looked at his system and saw that his points were constantly increasing.
After all, hard work really pays off.
There is nothing better in the world.
…
The next morning, Lu Feng was sleeping with his arms around Li Xiaoqin.
It is indeed tiring to do roadshows.
Last night, after Lu Feng came back, he fell asleep immediately and didn't even bother to run in Li Xiaoqin's new sports car.
But it's worth the effort.
Around 10 o'clock in the morning, Lu Feng received a call from director Yang Daqing: "Yesterday's Saturday box office was more than 2.7 million, which is a little more than our expected 2.5 million."
It must be the result of my roadshow!
Lu Feng was very happy to hear the news. He got up from the bed immediately and prepared to have lunch and then go to another street in the afternoon to perform 5 roadshows.
"Brother, how is the situation over there? How many roadshows did you run yesterday?"
At this time, Lu Feng suddenly thought of Xu Zheng, called him and asked about the situation.
He felt that Xu Zheng must have paid a lot last night.
After receiving the call, Xu Zheng yawned continuously, as if he was still sleepy. He must have been very tired.
However, after a while, Lu Feng suddenly heard a woman's charming voice coming from beside Xu Zheng.
"Where are my pants?"
"Over there. Hey, don't wear them wrong, those stockings are mine."
Xu Zheng has indeed paid a lot.
He found young models last night, and there was more than one.
Hearing the voice coming from the phone, Lu Feng was really speechless.
Is this what you mean, running 10 games a night?
Xu Zheng was a little embarrassed because Lu Feng heard some of the noise. He felt embarrassed for a moment and said hesitantly, "I drank too much last night..."
No need to ask, he definitely didn't go on the roadshow, he went to bed with women.
I give up!
I'm the only one working hard!
Sure enough, you can’t trust a word a middle-aged man says.
"Lu Feng, don't worry, I will definitely run today. I have already contacted the cinema and will go to Pudong this afternoon!"
Xu Zheng was swearing and swearing over there.
But Lu Feng no longer believed him.
"People's mouths can lie. But system points will not lie."
After hanging up the phone, Lu Feng took a look at his system.
When I woke up, I found that my system points had increased by 100,000.
At this moment, Lu Feng was stunned.
Unbelievable.
How could it be 100,000 more?
In 2008, the average price of a movie ticket was about 25 yuan.
Last night's box office was over 2.7 million.
This is equivalent to 100,000 people buying tickets to the cinema to support the movie, but how is it possible that all of them gave Lu Feng a positive review?
Under normal circumstances, if 10,000 people out of 100,000 give Lu Feng a positive review, that's already pretty good.
After all, he was not the male lead of the movie, but just an insignificant second male lead, and his acting was mediocre.
There is only one truth...
Most of these good reviews come from pirated copies!
"Very good!"
"I almost forgot that piracy is rampant in this era. Basically, the audience of the pirated market is 10 times that of the legitimate market!"
If it were any other male lead in a movie, even if he was the second male lead, he would probably curse if he found out that the number of viewers of pirated copies was 10 times that of the genuine ones.
After all, what was lost was hard-earned money.
However, for Lu Feng, both genuine and pirated versions have real audiences.
As long as he gets a good review, he'll accept it.
At least, the pirated viewers really gave positive reviews. Moreover, the probability of giving positive reviews is quite high.
Lu Feng even thought they were a little cute.
They are much cuter than the audiences who watched "The Legend of the Condor Heroes"... After all, he spent a lot of effort and several months shooting "The Legend of the Condor Heroes", but it only got him 1 million good reviews.
Judging from the current trend, the movie "Supermarket" will definitely have more than 1 million positive reviews.
We still have to make movies.
Very cost-effective.
"Qinqin baby, today is another day to love you. I'm going out to work."
Lu Feng was in a good mood. He kissed Li Xiaoqin hard on the face, then turned around and walked out.
Li Xiaoqin was a little confused, but she was a little surprised that Lu Feng actually called her "Qinqin baby".
Of course, I was very happy.
After they had sex, Lu Feng seemed to like her more.
However, when I looked down at my chest, it was really nothing special.
Although Lu Feng didn't say anything, Li Xiaoqin knew that men definitely like big ones.
Thinking of this, Li Xiaoqin felt a little unhappy. She touched her chest and muttered, "Why can't you do better? At least you have to surpass Reba."
Reba hangs around in front of Li Xiaoqin every day, and deliberately wears clothes that show off her figure at home, even her T-shirt is tight.
How could Li Xiaoqin not know what Reba was hinting at?
This damn girl is so abominable.
"It's said online that eating papaya is helpful, but I wonder how long it will take for the effect to show up? Forget it, I'll start drinking a glass of papaya milk every day from today."
…
In the next few days, Lu Feng went out early and came back late every day, holding 10 roadshows a day.
Although he was very tired, Lu Feng was full of motivation when he saw the points constantly increasing.
Moreover, I don’t know if Xu Zheng has turned over a new leaf, but in the past few days, he has also started to work hard on roadshows and is responsible for the Pudong area.
But here comes the problem…
Ever since Xu Zheng joined in, the movie box office has not shown an upward trend, but has collapsed instead.
"Brother, are you poisonous?"
The box office on the first day was 1.5 million, on the second day it was 2.7 million, and on the third day it was 3 million... In the first three days, the box office broke new records again and again, and Lu Feng's mood was also in high spirits.
But, on the 4th day.
On Monday, after Xu Zheng also joined the roadshow army, the box office not only did not improve, but was cut in half.
It fell to 1.6 million.
Upon learning the result, Lu Feng almost vomited blood.
But it might just be a temporary adjustment, and the box office was not very good on Monday, so he didn't say anything and continued to run the roadshow like a workhorse.
But on the fifth day, September 30th, when the holiday had already begun in the afternoon, the box office showed no improvement at all; on the contrary, it dropped a little.
It fell back to 1.5 million.
At this moment, Lu Feng could no longer remain calm, and all his hopes disappeared.
The most speechless thing was the National Day.
Lu Feng originally thought that since he finally had a holiday, the box office would have a good start, but when the results came out, it was a real blow to him.
On National Day, the box office not only did not show any upward trend, but instead fell a little to 1.2 million.
Ever since Xu Zheng joined the roadshow army, the box office trend has been like diarrhea and cannot be stopped at all.
However, what comforted Lu Feng a little was that on October 2, the box office rebounded a little and returned to 1.5 million.
If nothing unexpected happens, this movie should be able to earn more than 20 million at the box office before it is taken off the screen.
This is almost double the amount in another time and space.
Lu Feng persuaded himself that he could be content.
He essentially pulled in 8 million at the box office on his own, which was enough to prove his popularity with the audience and the spending power of his fans.
But Lu Feng always felt that this matter was a little strange.
Originally, the box office trend was good, but why did it suddenly become sluggish after the National Day?
"This matter has nothing to do with me. When I went to the road show, every show was sold out. I was also very puzzled. The market was obviously good, so why was the box office getting lower day by day?"
Xu Zheng actually had some doubts in his mind.
Judging from the reactions from all sides, their movie is obviously very popular. Although we cannot say that every show was sold out, it was clearly above average.
The filming rate is also okay.
How could it suddenly fall into disarray?
There is absolutely no reason.
Even if there is an impact from piracy, it won't drain the potential so quickly.
"Brother, do you think that our movie's box office revenue will be stolen by someone?"
Lu Feng thought about it and this was the only possibility.
Because, while the box office of the movie is getting smaller and smaller, the praise points given to him by Lu Feng’s system are increasing every day.
On the busiest day, he even received 200,000 positive review points.
This shows that the movie is very popular, word of mouth has started to spread, and a chain reaction has occurred.
Under normal circumstances, the box office should be proportional to the number of positive reviews and should continue to rise.
"It's not impossible. Wait, I'll go ask Mr. Wang about this matter."
The more Xu Zheng thought about it, the more he felt something was wrong.
His movie was obviously doing well, but it suddenly failed, which clearly shows that there was something wrong.
Piracy is one aspect, which cannot be avoided.
At this stage, all movies face this problem.
But if it is the cinema chain that is stealing the box office revenue, then he really cannot tolerate it and must find out which rat is stealing his rice?
"Brother, I'll leave this matter to you. I'll be back to Hengdian to film in two days."
Lu Feng just gave Xu Zheng a reminder.
He knew very well that box office theft was unavoidable and even rampant before the emergence of third-party statistical apps such as Tao Piaopiao.
In fact, even with this kind of statistical app, box office theft still exists.
Apart from anything else, if the cinema chain uses one trick, such as handwritten tickets, there will be nothing we can do.
Although this trick is very low-level, the lower-level and more primitive the routine is, the more effective it is.
Under normal circumstances, the cinema chain can get 57% of the box office revenue of a movie, the producer can get about 37%, and the distributor will get the rest.
The cinema chain has obviously taken the lion's share, but they want to take it all away and not even give the small share of the profit to the producers?
This is really too much!
However, the producer of their film is Shanghai Film Group. Xu Zheng believes that he can definitely get justice from Mr. Wang.
As for Lu Feng...
He didn't really care.
Because the praise points have already been obtained.
As for the box office share?
Lu Feng didn't care at all about the share of a few million dollars.
Tomorrow is October 6th, and the futures market is open again. If nothing unexpected happens, the [Shanghai Copper 0810] contract will most likely hit the limit down tomorrow.
…
October 6th, 9 am.
Lu Feng set an alarm clock, got up 5 minutes early, turned on his laptop, opened the futures trading website, and waited to witness a miracle.
After half a month of fermentation, the wave of financial crisis finally swept to China across the ocean.
During the entire National Day, in addition to the joyful atmosphere of the holiday, there was news of the daily surge in gold prices and discussions about the US subprime mortgage crisis.
Even the most slow-witted people realize that if a financial crisis occurs in the United States, China's economy will most likely be affected as well.
After all, the United States is the world's largest consumer, and China is the world's largest producer. If Americans have no money to buy things, the products produced by the Chinese will definitely have problems because they will lose a major customer.
Therefore, at 9 o'clock on October 6, in the first second of the opening, without any surprise, the [Shanghai Copper 0810] contract directly hit the limit down.
Down 2150 points!
In just this one second, Lufeng made a profit of more than 20 million.
Moreover, there are only short orders on the top, which are rushing out like crazy, and it is a dark sea. The buyers of long orders below are scattered, and there is almost no trading volume.
Such a large amount was sold out, but no one took over. According to this trend, the stock price will continue to hit the limit down for several days!
"Lu Feng, what are you doing up so early?"
Li Xiaoqin also woke up. She was tormented by Lu Feng until midnight last night and fell asleep at 2 a.m. In the morning, when she opened her eyes, she saw Lu Feng holding a laptop with glowing eyes.
She was a little confused.
"Nothing, I'm waiting for a call. I guess my phone will be bombarded with calls in two minutes."
Lu Feng just finished speaking.
Not two minutes at all.
In less than 20 seconds, his phone was bombarded with calls.
(End of this chapter)
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