The anger of the people was almost ignited throughout their bodies. Countless brave people began to give away free ice cream at the train station, demanding that people not buy the horse-drawn carriage. The outcry was huge.
But that wasn't all; a second announcement was issued.
It's roughly saying that they won't fire the staff because Junma Company can't fire an employee who hasn't made a big mistake just because of public opinion. That would be disrespectful to China's labor law and a trampling on the law and humanity.
Surprisingly, this announcement garnered a large number of supporters, which shows that the human brain is actually very difficult to unify; each person is quite independent.
Although Junma Company lost 20 billion in stock value due to the incident, that's just a number and has no real impact on Junma Company.
Three months later, Junma Company released its sales data from the ice cream incident to the date of the announcement. Goodness, sales were higher than at any time in history.
At that time, Luo Ling asked Zhao Anqi a question: Why are you so good at public relations?
Zhao Anqi casually said, "When you truly understand what public relations is, you'll know how simple it is. Remember, public relations isn't about solving problems; it's about studying human nature."
As Luo Ling left, the heads of the novel and film/television sections quickly arrived at the chairman's office.
After asking them to sit down, Zhao Anqi went straight to asking about the data on the novel website.
The person in charge of the novel section was a bespectacled man named Zhou Nan. He pushed up his glasses and began to reply: "The current situation is not very optimistic. Not only have many readers left, but many authors have also stopped updating and all gone to Fengyu."
"I heard that Wind Whisper is going to go free-to-play. Where will they get their profits? How will the authors' income be calculated?"
Zhao Anqi asked.
Zhou Nan took out a document, looked at it, and explained:
"They divided the novel website into three stages. The first stage was to attract authors to fill the library, which involved spending money. The second stage was to leverage Chen Feng's strong influence to drive traffic and increase the number of readers on the novel website to a certain level."
"The final step is to make a profit. Once the number of readers and authors reaches a certain level, they will introduce a large number of advertisements and collect advertising fees. This is the main source of income. The second is the extended value from film and television adaptations, comics, physical books, and membership systems."
What about the author's income?
"this..."
To be honest, Zhou Nan was a little confused.
"I've gotten a rough idea. They calculate royalties based on the number of readers and completion rate, but based on recent experimental data, I can't figure out their calculation method."
"Furthermore, we discovered that even with the same word count, the same number of reads, and the same number of views, their daily royalties varied drastically. We don't know how it was calculated; it seems that the unit price is different for original works and fan fiction."
"So, to put it bluntly, Fengyu Novels is just messing around? They can arbitrarily change an author's royalties, and the author doesn't even have a formula for calculating them, they just get whatever they're paid?"
Zhou Nan nodded, "That's how it is in theory."
The film and television director was stunned. "This is even possible?"
"Society is developing, and I think that free services will be a major trend in the future. Fengyu is ahead of the curve in this regard. There will always be many problems at the beginning, and Huayu also needs to start preparing in this regard, but it should not blindly jump in."
Zhao Anqi said.
"Does Chairman Zhao mean that we should first look at Fengyu's free model and learn from it?"
Zhou Nan asked.
"Instead of reading first, we can do it this way: we will charge for the best books on our Huayu Novel website, and make the rest of the completed books free."
"Then the author might have objections."
"That's not a problem. We can sign a new contract with the author first, calculate the subscription volume based on free reading, and you can make up the specific terms yourselves."
After discussing the novel section with Zhou Nan, Zhao Anqi turned her attention to film and television.
"Director Wang, what's the current situation with our TV dramas and movies?"
Film and television director Wang Tao quickly replied: "Chairman Zhao, in the next six months, we will have ten TV series with an investment of over 100 million yuan broadcast, and six movies with an investment of over 1 billion yuan. The total plan for this year is 25 TV series with an investment of over 100 million yuan and 15 movies with an investment of over 1 billion yuan."
"The number of TV series and movies under this category will also reach fifty."
This is actually an exaggerated figure; it might be an impossible task to accomplish on Earth.
Moreover, the Blue Star model is not like that. They are film and television companies that invest and directors that shoot, but the directors and even actors of Earth Star Film and Television Company must sign contracts together. It is not a model where you can work alone and find someone to invest.
Huayu Entertainment was already the leading entertainment company in China. Although it was crushed in the music industry by Chen Feng, who rose to prominence, its monopolistic trend in other areas never stopped.
The reason Huayu World Group arranged for Zhao Anqi to step down was because they didn't want their monopoly position to be shaken.
In their eyes, the whispers of the wind were already a small tumor.
Now, Fengyu is making a big splash in the film and television industry and the novel industry, and I've heard that it's also on track in the online game industry. This is clearly a challenge to Huayu.
"The overall plan is good, but we must ensure the quality."
"The lessons learned from the music sector should serve as a stark warning: everything must be based on quality; otherwise, no amount of effort will be effective."
Zhao Anqi said.
"Don't worry, Chairman Zhao. Our Huayu has been deeply involved in film and television and novels for over a decade. How can Fengyu, a greenhorn, compare? A movie or a novel is not as simple as writing a song. Even if Chen Feng is a genius in film and novels, by the time he makes one movie or novel, we can have made more than a dozen."
"Okay, let's keep going. This time, we can't study music."
After seeing off Wang Tao, the person in charge of film and television, and Zhou Nan, the person in charge of novels, Zhao Anqi finished dealing with related matters and then called Ying Hua and Lin Weier over.
"You have been selected to represent Huayu in this global music competition. This is to win glory for the country, and I hope you can achieve a good result."
"This time, there are only two of us from China participating: Lin Weier and Chen Feng from Huayu. Each of us can only bring one support player, so the two of you are perfect."
The two nodded, their expressions unchanged. As global superstars and musicians, they had participated in several rounds of global competitions and were quite familiar with the process.
Time flies. It's been almost a month since the Lunar New Year, and the preliminary rounds of the Global Music Competition will begin on March 5th.
Today is February 28th.
Whispering in the wind, Chen Feng is also in a meeting in a conference room.
All the key personnel from Fengyu's game, film and television, novel, and music departments gathered together, along with singers Li Zongsheng, Wang Feng, and Zhang Liangying.
The main topics of today's meeting were assigning tasks and directions to each department, as well as matters related to the music competition.
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