"From the first time he sang on stage, everyone called him an amateur. I want to ask, have you ever seen a real amateur dare to rush onto the stage to sing at a concert with tens of thousands of people, ignoring the security guards? What would an ordinary person do?"
"Why didn't he release songs online or perform for money? Why did he have to choose Li Zongsheng's concert for this? This was his first step, and it's also the terrifying aspect of his ability to manipulate news traffic and popularity. He calculated everything and knew that Li Zongsheng values nurturing young people. This is the detail, and it's because of this detail that he was able to achieve complete success."
"A concert for 100,000 people, millions of people watching the live stream online—just imagine how terrifying that massive and free publicity traffic is. Chen Feng calculated all of this to make him an overnight sensation."
"Then, his next move was even more amazing. He knew exactly who he was offending, but he deliberately went to humiliate him. This was a foreshadowing. After we rejected him, he immediately played the victim and then took advantage of the huge popularity to release songs online and do live streams, making a fortune."
"There is an important point here, which is the quality of the songs. Indeed, I do not deny his musical talent. As everyone knows, there were all sorts of things that happened later, such as pretending to be poor, fighting, and going to jail. These were all explosive events that kept him in the spotlight until he released thirty songs in one night."
Zhao Anqi spoke at length, but her meaning was clear: she wanted to instill in everyone present the idea that in this era where traffic is king, no matter how strong one's personal abilities are, one may need to package oneself; conversely, even if one's personal abilities are not strong, one can still package oneself.
"Chen Feng's dominance in the entertainment industry is now comprehensive, which we must acknowledge, but it is not invincible. General Manager Hua Guozhong also talked to me before, and the idea of bringing foreign languages into the industry is still commendable."
"Next, I would like to announce the future work direction and focus of Huayu Culture, which are twofold: counterattack and perseverance. As you all know, perseverance is not my original intention, so I hope that everything will be about counterattack and attack, counterattack in music, and attack in other fields."
"The main purpose of the video call for me was to deal with Feng Yu, or more simply, to deal with Chen Feng and the forces behind him. The details are too numerous to go into. Now, let's give a warm round of applause to welcome our new music department director, Ying Hua, to give his speech."
As applause erupted, Yang Zhi's face turned pale. He sat at the very back, ignored by everyone.
The new leadership team, especially the chairperson, is a shrewd and capable businesswoman, which is evident from the sheer volume of words she speaks.
The newly appointed Ying Hua is an extremely composed person, rarely smiles, and always has a serious expression on his face. He mainly expounded on an important point of view, which was initially unacceptable to singers in the music industry: imitation and learning.
Ying Hua said, "The progress of the world is the result of continuous learning, and the development of society is also a continuous process of learning. If you don't learn, you will fall behind and be attacked. It's impossible for a country to invent the atomic bomb and insist on fighting it to the death without trying to replicate it yourself. The result is obvious: you will only suffer a crushing defeat."
When he spoke, his voice was soft, his pronunciation was clear, and his pace was neither too fast nor too slow.
"I will be signing a group of talented overseas singers from my network of contacts, and I will also sign a group domestically. There's no rush to release songs; it's all about copying, learning, and imitating. According to Chairman Zhao, whatever's popular, we'll copy. Of course, in the process of copying, it's very important to find something that belongs to us..."
Finally, there's Cameris, the director of the film and television department. He's from the United States, and his film "Blue Vanderbilt vs. Aliens" pioneered 3D viewing worldwide, driving reform in the entire film and television industry. Moreover, his directorial works have grossed over two billion US dollars worldwide, equivalent to over ten billion RMB, making him a true global box office champion director.
He speaks Mandarin very well and loves China very much, so when Huayu World invited him this time, he gladly accepted. Upon his arrival, he made a brief statement, which was to film more than three works that would subvert the norms of Chinese-language film and television.
The Huayu conference lasted for four hours and basically finalized the new leadership team headed by Zhao Anqi. However, there was a strange thing: Huayu Entertainment, which was split off, was not dissolved but retained. However, all the staff had been laid off. Due to the contract compensation change issue, they did not change his position, but wanted him to resign on his own.
In the afternoon, a piece of news went viral. As expected of a super PR firm, Zhao Anqi waved her hand and poured in countless amounts of money, pushing a simple company announcement directly to the first trending topic after the New Year.
She chose the title; it was simple: "Major Changes at Huayu Entertainment: Top Executives Hold Secret Eight-Hour Meeting Targeting Chen Feng."
The content mainly introduced the new leadership and revised the annual plan, explaining to the public that Huayu Entertainment would refocus on music development and other areas of emphasis.
Utilizing all available resources is a fundamental skill of a competent public relations professional.
Zhao Anqi is well aware that Chen Feng, whose popularity has now reached its peak thanks to the Spring Festival Gala, has an unparalleled level of popularity. Anything involving Chen Feng will generate massive traffic.
Therefore, she directly added the name "Chen Feng" to the title and began to promote it across various websites, social media platforms, news agencies, Douyin influencers, and well-known bloggers.
As expected, the results met her expectations, and Huayu Culture Media successfully returned to everyone's view, stirring up a storm.
"This is absolutely the first big news of the new year! Huayu's announcement is practically a blatant declaration to the public that they are targeting Fengyu and Fengshen."
"What a big deal! Even global superstar Lin Wei'er has joined! I'm so excited! She's my favorite female singer besides Feng Shen! How can she go against Feng Shen?"
"You may not know Zhao Anqi, the new chairman of Huayu Media. This woman is no ordinary person. She is the originator of traffic and popularity and was once called the strongest public relations expert in history."
"I never expected that the music section would feature Ying Hua. Ying Hua is an overseas Chinese who is not only good at composing in Chinese, but also fluent in other foreign languages. He has won the Global Gold Medal Musician Award for three consecutive years. His reputation is much greater than that of Chen Feng, a big name in the Chinese music scene."
"As a professional who has been deeply involved in the music industry for many years, I can responsibly tell everyone that Huayu has played a trump card this time. As a subsidiary of the Fortune 500 Huayu World Group, backed by a super giant, they can invite anyone. Chen Feng still needs to work hard if he wants to truly break out of the Chinese music scene."
"I, Fengshen, am already a music legend. Why would anyone want to go abroad? He's so popular and has made a lot of money. He's not afraid at all, okay?"
"The person upstairs is a frog in a well. Chen Feng has only been in the industry for a little over half a year. Look at how much he has accomplished. Judging from the speed of Fengyu's development and this year's plans, he has great ambitions."
Huayu must have seen this, which is why they sent people down to suppress them. If Huayu learns from their mistakes and can create songs on the same level as Chen Feng, then his position in the Chinese music scene will be shaken.
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