Chapter 475 Officially Launched (10,000-word Update!)
Noise, debate.
Endless.
However, Lu Yanhe's condition changed after the media conference for "The Silent River".
He has truly emerged from this ordeal.
Chen Ziyan noticed that he no longer dwelled on the matter. He had truly learned what to give up and what to hold onto, and stopped troubling himself.
Wang Biao said that it was because the cheers and applause from the audience when Lu Yanhe went back on stage that day gave him tremendous support, allowing him to see with his own eyes that so many people were supporting him on this matter.
A person who has been surrounded by praise and flowers for the past few years, when occasionally encountering a few people who criticize him, will only see those few people who criticize him in his eyes. This is a weakness of human nature; people tend to notice the negative things that are directed at them, while easily ignoring those who support them and applaud them.
Almost all celebrities have to go through this.
Lu Yanhe experienced this situation time and time again. Each time the situation became more serious, his mental state also became stronger with each experience.
After that, Lu Yanhe visited the set of "My Own Swordsman" and attended a special screening for film critics of "Road to Glory" as well as a roadshow for "Road to Glory".
The nominations for the Asian Television Awards have been announced, and Lu Yanhe has been nominated for Best Actor for "The Seventeen Floors" and Best Screenplay for "Friends," taking the top spot with two nominations and generating considerable buzz.
So, in just one or two weeks, many netizens noticed that Lu Yanhe, who was being judged by many people like an old-fashioned witch a week or two ago, suddenly changed his tune and became the model worker and award darling that everyone was familiar with before.
A few dissenting voices criticized the Asian Television Awards as a frivolous award, but a large number of people retorted, saying that they couldn't even win a frivolous award.
There was also an account that was very active and had over 10,000 followers, which was discovered to be a fan of Li Yuefeng.
Less than an hour after his identity was exposed, Li Yuefeng was ridiculed and became a trending topic.
He was also an actor in "The Seventeenth Floor". Lu Yanhe was nominated for Best Actor at the Asian Television Awards but was criticized as a fake award. So what about him, who also starred in the show but didn't even get a nomination for a fake award?
When Li Yuefeng saw that he was trending on social media because of this incident, he clenched his fists in anger.
"What does this have to do with me!" he retorted angrily. "Lu Yanhe's fans are really crazy. They were cursing Lu Yanhe first, and now they're cursing me. Are they sick in the head?"
His agent, Wu Bai, sat in the passenger seat, glanced back at Li Yuefeng, and said, "Don't believe what you read online. It's all from increasingly radical people who wouldn't dare utter a word in real life."
Li Yuefeng frowned and said, "But is that person really my fan? Why would he go and stir up trouble to criticize Lu Yanhe? If Lu Yanhe has to be criticized just because of an award nomination, I might as well not go out at all."
Wu Bai, the instigator, silently looked out the window without saying a word.
“Who knows whose fan they are? These days, some fan leaders wear seven or eight masks. They seem to be your fans, but if you peel back the layers, you find they are Lu Yanhe's fans, but in reality, they might be Huang Kairen's fans,” Wu Bai said. “Maybe it’s just a fan of one of your rivals deliberately stirring up trouble. Otherwise, how could it be so easy for people to discover that they like you?”
Upon hearing this, Li Yuefeng became even more furious.
"Damn, he must be Liu Zefan's fan."
Wu Bai: "..."
Li Yuefeng's biggest competitor right now is Liu Zefan. Therefore, there's a lot of competition between them, with their teams engaging in open and covert battles, which also affects their fans. Hence, Li Yuefeng immediately thought of Liu Zefan.
Li Yuefeng took out his phone and sent a message to Lu Yanhe, saying: "Yanhe, that fan who mocked you isn't my real fan. Who knows who's behind that facade! Let's not be sown apart!"
-
When Lu Yanhe saw the message sent by Li Yuefeng, he was somewhat surprised, and even didn't know whether to laugh or cry.
Just five minutes ago, Chen Ziyan told him that many people in the industry were involved in this incident, adding fuel to the fire.
Among them, Li Yuefeng's agent was the most active.
Lu Yanhe showed his phone to Chen Ziyan.
Chen Ziyan looked at it and said, "He... I really can't say for sure."
Lu Yanhe said, "Is he faking it?"
Chen Ziyan shook her head, "I don't know. Maybe he knows, maybe he doesn't, but it's a fact that his agent was behind it all. I should have less contact with him in the future."
Lu Yanhe nodded.
“Now more and more people are getting restless and will seize any opportunity to mess with you,” Chen Ziyan said. “The road ahead will become increasingly difficult. You did a good job adjusting your mindset so quickly this time. Keep up the good work!”
Lu Yanhe laughed.
"I understand, I'll do my best."
Chen Ziyan: "We've also found the person who sent you those photos with crosses drawn on them."
"Um?"
“It’s the guy who threw eggs at you that day,” Chen Ziyan said. “He admitted it himself.”
Lu Yanhe sighed, but his tone was relaxed as he said, "He's making it sound like I've done something heinous to him."
Chen Ziyan: "In his words, that's really true."
"Huh?" Lu Yanhe was taken aback, not expecting Chen Ziyan to say that.
Chen Ziyan said, "We only discovered this time that he had been using the fan club's name to make money all along."
"Making money?"
“Yes, he raises money from many fans under the guise of supporting you.” Chen Ziyan shook her head. “He still secretly does things that we explicitly forbid, and many fans are deceived by him. They really think that although we prohibit it on the surface, we actually need them to do it, so they actually raise money for him.”
Lu Yanhe was incredulous and asked, "Isn't this a crime?!"
Chen Ziyan: "Yes, we didn't know what to do with him at first, but this investigation revealed some problems. So do you know why he hates you so much? By disbanding the fan club, we cut off their source of income."
Chen Ziyan's face was full of sarcasm.
Lu Yanhe also curled the corners of his mouth.
Disappointing.
-
Chen Ziyan didn't hide this from anyone.
Once the causes and consequences of some events were investigated and clarified, she immediately issued a statement regarding this series of "malicious fan incidents" and also made public for the first time the fact that Lu Yanhe had received "threatening letters".
The reason we didn't make it public before was because we were afraid some fans would get carried away and imitate us.
The fact that it's made public now is a deliberate attempt to characterize the "threatening letter" incident as having "ulterior motives and intentions."
—Don't follow suit. This person isn't offering any so-called "advice." He's just using this method to threaten Lu Yanhe and express his anger because his own source of income has been cut off.
Chen Ziyan's statement mentioned many things that Lu Yanhe has encountered recently.
Some of them have never been made public before.
It was only at this point that everyone realized how much attack Lu Yanhe had endured during this period.
-
“Lu Yanhe pulled through. You see, the vicious public opinion that lasted for two or three weeks did not have a substantial impact on him. Now that he has pulled through, everyone thinks that Lu Yanhe’s previous public opinion crisis was incomprehensible.”
Li Xia kept an eye on the online discussions while talking to Liu Zefan.
"I don't understand why so many people criticized Lu Yanhe for this incident," Liu Zefan said frankly.
Li Xia: "Some fans went to extremes, and others fueled the flames behind the scenes, which led to the situation at that time."
“Even something like Lu Yanhe’s case can be smeared,” Liu Zefan said. “I can’t understand it.”
Li Xia: "That's how the internet age is. You'll get used to it. Think about it. Behind Lu Yanhe is Chen Ziyan. In terms of public relations and handling public opinion, Chen Ziyan's ability and level are top-notch. In this situation, facing the encirclement and suppression of various alliances, she can only temporarily avoid the limelight and rely on time to get through it. You will inevitably face a similar situation in the future. You really need to learn from Lu Yanhe how to adjust his mindset and speed."
Liu Zefan: "He is Lu Yanhe. If I had his achievements, what others say wouldn't affect me."
Li Xia laughed, "I hope you remember what you said today and do what you say."
This kind of thing, unless you've actually experienced it yourself, is all just talk. You can't truly understand the pain and torment of experiencing both extremes of heat and cold without being there in person and facing those things firsthand.
Just then, Li Xia's phone rang.
She picked it up and frowned.
Liu Zefan's expression changed the moment he saw Li Xia's face.
"What's wrong?" Liu Zefan asked.
Li Xia sighed and said, "It's nothing, Meng Li just got into another conflict."
"Huh?" Liu Zefan frowned subconsciously when he heard the name Meng Li. He didn't really like this woman who shared an agent with him.
His personality and style of doing things are too different from Meng Li's; they are completely opposite.
Liu Zefan never understood why Li Xia would wear a mask.
Of course, Mengli is genuinely popular. In fact, Mengli has consistently outperformed him in terms of popularity and online traffic.
Li Xia said, "Meng Li ran into Ji Miao at an event, rolled her eyes at Ji Miao, and someone took a picture of it."
Liu Zefan: "..."
Li Xia: "Meng Li's emotions have been a bit volatile lately, so try to avoid contact with her and don't get hurt by her."
"Mm." Liu Zefan nodded.
-
Ji Miao was also innocent.
She still doesn't know why Mengli rolled her eyes at her.
"Besides this movie, I heard that Liu Bige has another film," agent Yin Lufei told Ji Miao. "It's a script written by Miao Yue, tailor-made for Lu Yanhe. Do your best in this film, and try to work with Liu Bige again in the next one."
Without Yin Lufei needing to say much, Ji Miao already knew how high the quality of this drama was.
The trio of Liu Bige, Miao Yue, and Lu Yanhe were the same group that won a major award at the Venice International Film Festival for their film "Late Spring".
Even if the new film doesn't reach the heights of "Late Spring," the experience of acting in this project is a sure way to enhance one's resume.
A resume that will be recognized by the entire industry.
Ji Miao suddenly remembered something and said, "Sister Fei, what exactly is the relationship between Li Zhibai and Lu Yanhe? Last time Lu Yanhe was attacked by those haters at a media conference, Li Zhibai happened to be talking to me and Director Liu Bige about the script, and he got really angry. I thought he was going to defend Lu Yanhe, but he didn't do anything. Was his previous loyalty to Lu Yanhe just an act?"
“How would you know? In this industry, you can’t judge who’s on good terms with whom or who’s not on bad terms with whom based on what’s out in the open,” Yin Lufei said. “It’s not important. Just focus on playing your role well.”
Ji Miao responded with an "oh".
Yin Lufei suddenly remembered something and cautioned, "Li Zhibai is no good person. When you're acting in a love scene with him, don't get carried away and get too involved, okay?"
Ji Miao: "No way, he's like a tiger when he's angry, it's scary. I would never like a man with such a bad temper."
Yin Lufei nodded in satisfaction.
-
Ziyuan Bridge.
Li Zhibai walked out of the room in slippers, scratched his messy hair, and yawned.
"What are we having for lunch?" Lu Yanhe was sitting on a recliner on the balcony reading a script when he saw Li Zhibai get up and asked.
Li Zhibai: "Whatever."
"Shall we eat out?" Lu Yanhe asked.
Li Zhibai: "I don't want to move."
"Then I'll order takeout," Lu Yanhe said. "Would you like roast duck?"
"Whatever." Li Zhibai had just woken up and wasn't thinking about food at all; he yawned again.
It was twenty minutes later when Li Zhibai finally regained consciousness.
"Why are you so tired?" Lu Yanhe asked.
Li Zhibai: "I've been practicing dancing these past few days."
"Are you still preparing for the show 'Idol Era'?" Lu Yanhe asked.
Li Zhibai nodded and said, "We need to record one episode every month."
Even Yan Liang reduced his appearances on the show "Idol Era" due to filming commitments, but Li Zhibai never left.
Even when filming, he would still participate in the recording of this program at least once a month.
Of the three, the one who truly loves the idol stage is Li Zhibai.
Lu Yanhe asked, "When will you be recording this episode?"
Li Zhibai said, "Five days later, after the recording, I'll be able to join the film crew and start shooting."
Li Zhibai was referring to the romantic comedy film directed by Liu Bige.
Lu Yanhe asked, "How long do you plan to take to film this movie?"
"The official filming period is 35 days, with 10 days reserved for contingencies," Li Zhibai said. "Filming will wrap up in November."
Where was the movie filmed?
“It’s right in Yuming,” Li Zhibai said. “That’s a good thing, though. After work, I can come back to sleep without having to stay in a hotel.”
Lu Yanhe: "That's good."
Li Zhibai asked, "What about you? Don't you have any plans to join a new production?"
"No, we're waiting to continue filming the winter part of 'Love Letter' at the end of the year," Lu Yanhe said. "I've found that things are pretty good now. Before, we were filming one show after another, but now it's much easier. However, next year will be a bit tougher. 'Burning Fire' will start filming in April and will take almost three months. Then, we'll also be filming the second season of 'Seventeen Floors' next year."
Li Zhibai: "Filming one or two movies a year is enough."
In reality, truly top-tier actors typically only film one or two movies a year, avoiding excessive production and carefully selecting their projects.
Lu Yanhe currently has "The Silent River" airing. This drama is very popular and has received good feedback from viewers. Even though it only has eight episodes, the month-long broadcast time has allowed "The Silent River" to rank among the top in various data.
Its performance on the Maxine platform, in particular, broke the record for the best Chinese-language drama series and further solidified everyone's impression of Lu Yanhe's "international influence".
"By the way, will there be a second season of 'The Silent River'?" Li Zhibai asked curiously. "I really hope that this show will have a second season. It's a good show, and I've been following it."
Lu Yanhe shook his head and said, "I don't know either. I haven't received any news from Director Chen yet. However, our show has actually finished telling the story. If we were to film a second season, we would probably keep Zeng Qiao's character to start another case. My case is already finished."
Li Zhibai: "You mean, it's possible you won't be involved in the second season?"
"Possibly." Lu Yanhe nodded. "We can't just force a story on me and make me a suspect all over again, can we?"
Li Zhibai: "It's not impossible."
Lu Yanhe: "...But if we film the second season in such a far-fetched way, it will be a disaster. If the second season is filmed like this, I will quit the show."
Li Zhibai: "I thought you would agree to act in Director Chen's film unconditionally."
“If that’s really how it unfolds, knowing Director Chen as I do, she would refuse unconditionally,” Lu Yanhe laughed.
While they were chatting, Lu Yanhe's phone suddenly rang.
"Hmm?" Lu Yanhe was somewhat surprised.
“This is weird, Director Chen called me.” Lu Yanhe looked at the caller ID “Chen Lingling” on his phone screen and glanced at Li Zhibai in surprise. “Your mouth is really blessed, whatever you say comes true.”
Li Zhibai rolled up a roast duck for himself, stuffed it into his mouth, and gestured for him to answer the phone first.
Lu Yanhe wiped his hands and answered the phone.
"Hey, director."
Chen Lingling asked, "Yan He, are you free now?"
"Yes, what's wrong, director?"
"Ask me if you'd be interested in writing the script for the second season of 'The Silent River'?" Chen Lingling asked.
"Huh?" Lu Yanhe was taken aback.
Chen Lingling: "Let you and Zeng Qiao's characters return together, and write a new script."
Lu Yanhe: "This... I'm stunned, Director, I never thought about this at all."
Chen Lingling: "I've talked to several screenwriting teams, but I'm not satisfied with their ideas. They're all just bad additions. You're the lead actor and you understand screenwriting, so I think maybe you have some good ideas."
“I didn’t,” Lu Yanhe said without hesitation. “I never thought about writing a second season of ‘The Silent River’ before.”
Chen Lingling: "Then think it over, Yan He."
Lu Yanhe did not refuse immediately.
“I…I’ll think about it seriously, Director,” Lu Yanhe said, “but I’m not sure I have any good ideas.”
Creating is not an easy thing.
Lu Yanhe himself knew better than anyone that when he was a screenwriter, he wasn't a real screenwriter; he was just a plagiarist.
Does he really have the ability to create an original story? Or is he going to create a new story based on an existing story and characters?
Lu Yanhe instinctively resisted, feeling that he couldn't handle it and wanted to refuse.
However, for some inexplicable reason, Lu Yanhe said he would think about it.
After hanging up the phone, he was still pondering the matter. Seeing him like this, Li Zhibai asked, "What did Chen Lingling want to see you about?"
"Uh, she asked me if I would be willing to write the script for the second season of River Silent."
Li Zhibai was still chewing when he heard Lu Yanhe say this. He stared at him in surprise, his eyes widening in astonishment.
"Um?"
He quickly swallowed it and burst into laughter.
"So what are you going to do?"
Lu Yanhe said, "I don't know either."
Will you write it?
“I said I don’t know either.” Lu Yanhe looked at Li Zhibai speechlessly.
"What about the previous screenwriter?" Li Zhi asked.
"I didn't ask for details, but from what the director said, she had contacted several writing teams, and she didn't quite agree with their ideas for the second season."
"That's the idea the screenwriter came up with before, but Chen Lingling didn't like it." Li Zhibai hissed. "How cruel. We even worked together on the first part, and now she doesn't like it?"
Lu Yanhe didn't know the specifics and couldn't answer.
Li Zhibai immediately said, "Then you shouldn't take this job. It's a thankless task. If you write it well, it's because the first script was well written and you're just benefiting from it. If you write it badly, it's because you're not good enough. The first one was a gem, and you're just adding a dog's tail."
Lu Yanhe: "What you said makes so much sense, I'm speechless."
-
Chen Ziyan and Li Zhibai share the same opinion.
They also disagreed with him taking on the script for the second season of "The Silent River".
“You have so many scripts to write, where would you find the time to take on another new script?” Chen Ziyan said. “It’s someone else’s copyright, someone else’s play. I’m all about profit. Taking on this script won’t bring you any particular benefit.”
After weighing the pros and cons himself, Lu Yanhe also felt that this was indeed the case.
So, a day later, Lu Yanhe called Chen Lingling back and formally declined the screenwriting job.
Chen Lingling seemed to have anticipated Lu Yanhe's rejection and didn't try to persuade him further.
Lu Yanhe's reason for declining was quite legitimate. He said that he had many projects in preparation and could not find the time to work on the script for the second season of "The Silent River".
Lu Yanhe's busy schedule is well-known in the entertainment industry and needs no further explanation.
Chen Lingling said, "Then I can only continue looking for screenwriters."
Lu Yanhe suddenly remembered something and said, "Director, have you contacted Feng Qiyue, the screenwriter of 'The Seventeenth Floor'? I worked with him on 'The Seventeenth Floor' and we also communicated. He might be able to provide some ideas for the second season of 'The Silent River'."
“I contacted him in July, but he didn’t have the time,” Chen Lingling said. “His schedule is already booked for two years from now.”
Top-tier screenwriters have even tighter schedules than actors.
Because writing a script is different from acting, the creation time for a screenwriter is many times longer.
Chen Lingling sighed and said, "Now all the major platforms are making suspense dramas, and screenwriters who can write this kind of subject matter have already been booked for several projects."
"The screenwriter before 'The Silent River'—"
“The things he brought out were not good. I originally wanted to work hard with him to see if I could improve them, but he had already taken on another big project and couldn’t spare the time and energy. I didn’t want to force him, because forcing things won’t produce anything good.”
Lu Yanhe thought to himself, no wonder.
Li Zhibai's guess was indeed correct.
Chen Lingling simply didn't like what the other party offered, which is why she started looking for other screenwriters.
"It's really hard to find a good idea for a suspenseful crime story," Chen Lingling sighed, and prepared to hang up the phone.
Lu Yanhe was reminded of someone by her words.
"Wait, Director Chen!"
"Um?"
Lu Yanhe said, "If all I need is a good story idea, maybe I can contact Teacher Liu Jiazhen."
“Liujia Town? Who is he?” Chen Lingling asked.
“I know a suspense novelist who wrote ‘Nineteen Years of Crime Records’ and ‘The Spiral of Silence’,” Lu Yanhe said. “He is an excellent suspense novelist.”
Chen Lingling hesitated for a moment, then said, "Yan He, could you see if you could arrange for me to meet him?"
Lu Yanhe said, "No problem, director. I'll contact him first, but I don't know if he's willing. I haven't told him about this yet."
“Okay,” Chen Lingling said. “I’m not questioning his abilities. I just prefer to meet all the people I want to work with in person. If I don’t meet them in person, I’m not sure if we’re a good fit.”
“Okay, Director, I understand,” Lu Yanhe said. “I was just worried that he might not be interested in film and television production and might refuse in the future, so I was telling you in advance.”
-
Lu Yanhe specifically invited Liu Jiazhen to have dinner together.
We haven't seen each other for a long time.
Liu Jiazhen has been preparing his new book.
"Brother Jiazhen, how have you been lately? How's the preparation for your new book going?" Lu Yanhe asked.
Liu Jiazhen shook his head in frustration, "I've written more than a dozen beginnings, but I just can't get it right. I'm really stuck."
“Sigh, sometimes I really want to ride on your creative power. You write one script after another, it’s really enviable,” Liu Jiazhen said. “If I had your prolific creative power, I would have published two more books by now.”
Lu Yanhe said, "My approach is different. Screenwriting and novel writing are two different things. Moreover, suspense novels are inherently difficult to write. Both of your novels have received high praise. I write a lot, but I write different types of stories. It's not like I'm repeatedly practicing in the same place, so of course it's much faster."
Liu Jiazhen asked with a smile, "Are you reminding me that I can find more topics to write about?"
Lu Yanhe said, "That's up to you. I don't have the confidence to give advice to a great writer."
He smiled and shrugged, saying, "Everyone encounters creative blocks; you just have to get through them. Brother Jiazhen, the reason I invited you to dinner this time is to ask for your opinion on something."
Liu Jiazhen nodded. "Go on."
Lu Yanhe: "First of all, let me clarify that I just thought you were a good fit, so I asked you. If you're not interested, just let me know. The drama 'The Silent River,' which is currently airing, is preparing for a second season. They want to continue the story based on the first season, with Zeng Qiao and me playing the same characters. However, Director Chen Lingling has consulted with several screenwriters and their teams, but she's not satisfied with their ideas. That's when I suddenly thought of you."
Upon hearing this, Liu Jiazhen understood.
He said, "You want me to write the script for the second season of 'The Silent River'?"
“It’s not necessarily about writing a specific script; it’s mainly about creating a creative idea. If I asked you to write the script, you definitely wouldn’t come, I know that,” Lu Yanhe said. “You are the best writer of suspense and crime stories among the people I know. I’m particularly curious about what kind of story you would write if you were to continue the story of ‘The Silent River.’”
The reason Lu Yanhe said that if Liu Jiazhen were to write the script, Liu Jiazhen would definitely not come, is because Liu Jiazhen is now very successful as a novelist.
If you want to be a screenwriter, you need to dedicate at least a year to it.
Writing a screenplay is completely different from writing a novel.
Writing a script is about serving the production team; all sorts of people will come up with suggestions.
A writer like Liu Jiazhen has neither the need nor the likelihood to dedicate so much time to writing this screenplay while creating his own new book.
Lu Yanhe thought that perhaps Liujia Town could come up with a good idea, a starting point, to give the screenwriters a creative idea to explore.
In this regard, Liujia Town has always been a leader.
The settings in his two published novels have received extremely high praise.
Liu Jiazhen rubbed his face with a smile, "You overestimate me."
Lu Yanhe said, "Brother Jiazhen, this is a valuable opportunity for your creative work. You used to research and conceive your novels all by yourself, but if you take on the scriptwriting for the second season of 'The Silent River,' you can discuss with the director and a professional writing team. This kind of creative approach is definitely something you've never experienced before, right?"
Liu Jiazhen nodded hesitantly.
Novelists always work alone.
Gathering material, conducting interviews, finding resources—every single step had to be done by myself.
But for a screenwriter, it's not like that.
Except for a very few big-name screenwriters who write their own scripts (in reality, most of these screenwriters also have their own assistants and teams, but they just don't get credited), the screenwriting team for each drama is a team.
Everyone divided the work and collaborated on the creation.
The two have completely different creative modes.
“Anyway, you said you’ve been having writer’s block lately,” Lu Yanhe said with a smile. “You could consider trying a different creative mode and changing your approach; it might bring you new creative inspiration.”
He first offered Liu Jiazhen a word of advice, then added, "However, if you're really not interested, then forget it."
Liu Jiazhen hesitated, neither nodding nor shaking his head.
Lu Yanhe knew that Liujia Town would definitely not be able to make this decision immediately.
He said, "Brother Jiazhen, you don't need to rush to make a decision. As long as you're not completely unwilling, think about it first. I'll arrange for you to meet with Director Chen Lingling and have a chat. How about that? Director Chen also wants to meet with you and have a talk."
Liu Jiazhen nodded and said okay.
-
Being a middleman isn't an easy job.
However, Lu Yanhe took the initiative to act as the middleman because he believed it was a win-win situation.
Of course, the final decision was made by Chen Lingling and Liu Jiazhen themselves.
Lu Yanhe could not interfere.
At this time, "The Silent River" also came to an end. The final episode was released online and the number of viewers worldwide exceeded 5 million within an hour, which was a remarkable achievement.
Maxine announced that it will hold meet-and-greet events for the creators of "The Silent River" in seven countries including China, Japan, and South Korea.
This also demonstrates just how popular the show is across Asia.
Suspense and crime dramas have always been a mainstay, with hit shows every year.
This time, it's finally a Chinese-language drama that's become a hit.
Maxine's spokesperson also attributed the success of "The Silent River" to the fact that the series had the strongest production team in China and starred Lu Yanhe, one of China's most famous actors internationally.
The show's popularity is also reflected in the fact that Lu Yanhe even received business cooperation invitations from local brands in Japan and South Korea.
They immediately gave him the title of Asian brand ambassador, and the endorsement fee was based on the market price of top-tier stars, without any discount, which clearly recognized his commercial value.
However, Chen Ziyan rejected them all.
Because it's not a top-tier brand.
This refusal meant losing tens of millions of RMB in endorsement fees.
Lu Yanhe and Chen Ziyan, however, did not hesitate at all.
Chen Ziyan is extremely cautious and strict in Lu Yanhe's business dealings, a fact well-known in the industry.
While Zeng Qiaodu announced four new endorsements, Lu Yanhe has yet to announce any.
This has left some people puzzled, wondering why.
Lu Yanhe and Chen Ziyan did not disclose to the public that they had refused to be brand ambassadors for two local Japanese and Korean brands, which led to the current situation.
Some industry insiders attribute this to the fact that Lu Yanhe's disbandment of his fan club affected his commercial value in the eyes of brands.
After all, he has offended some of his die-hard fans, and nobody knows how much commercial value he can still generate.
Chen Ziyan didn't even bother to respond to such comments herself; Lu Yanhe's fans had already compiled a list of the brands he endorsed and promoted the high quality of those brands.
After being summarized by Lu Yanhe's fans, everyone realized that Lu Yanhe's commercial endorsements have two keywords: either high-end luxury, such as Math and Beauchamp, or national popularity, such as the domestic sportswear brand "Shangjian", the stationery brand "Baixing", and the convenience store "Lansen".
Fans have concluded that the reason Lu Yanhe hasn't taken on any new endorsements since "The Silent River" aired is that he already has many endorsement deals, and the quality requirements are very high, making it difficult to find a brand that can meet his standards.
At this time, a domestic data statistics company specializing in business statistics mentioned something when summarizing its monthly report:
One of China's top male actors (who has a hit drama airing this month) rejected as many as seven brand endorsements this month. If he had accepted them all, the total endorsement fees would have been close to nine figures in RMB. Among the seven endorsement offers, many were from overseas brands, and some were even local brands from other countries that had never used Chinese artists before. However, this big shot rejected them all.
This news caught people's attention, was screenshotted online, and then manipulated by marketing accounts, causing the topic to rise rapidly.
With almost no controversy, netizens themselves came to the conclusion that the male protagonist in this news could only be Lu Yanhe.
No one else has reached this level.
Some people went to Chen Ziyan's Weibo to ask if the news was true.
Chen Ziyan replied in a Versailles-like manner: "The total endorsement fees aren't that outrageous, but it's true. Yan He has to turn down quite a few high endorsement fees every month, and I'm used to it."
The rumor that Lu Yanhe had lost commercial value in the eyes of the brand was dispelled by Chen Ziyan's Versailles-like remarks.
-
Lu Yanhe's latest masterpiece has made its debut.
His miracles continue.
The industry was filled with amazement.
Everyone knows that no one can be successful forever; this industry is destined to be full of ups and downs.
However, before failure occurred, no one dared to say with certainty that his next work would be a failure.
Just like with "The Silent River," when it was a huge success, no one paid any attention to anyone who sarcastically remarked that the show's performance was just so-so. Yes, they were too lazy to even bother.
One marketing account succinctly captured everyone's sentiments:
How long can Lu Yanhe's success last?
Guan Suchen, one of the most active entertainment critics in China with the most followers, also posted an update saying: "So far, Lu Yanhe's effective broadcast rate is as high as 100%, with no wasted dramas, including cameos."
This astonishing success rate is enough to make any actor envious.
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The National Day film season is just around the corner.
"The Road to Glory" will also continue to increase the number of preview screenings during the seven-day National Day holiday.
After nearly a month of limited screenings, except for the few days during the Mid-Autumn Festival, "Road to Glory" only grossed around 20,000 to 30,000 yuan per day. However, the occupancy rate remained an astonishing 50% or higher.
After a month of development, audience feedback on "Road to Glory" is gradually being released.
The media outlets were almost at a loss as to how to evaluate the film's box office performance.
Even though its occupancy rate has remained at an astonishing 50% or higher, after nearly a month of previews, apart from the three days of the Mid-Autumn Festival when it achieved good box office results, the total box office for the rest of the time has not exceeded one million.
By this time, "The Road to Glory" had almost lost its novelty for the media.
Almost every media outlet has published a review of this film.
Its announcement that it will continue to increase the number of preview screenings during the National Day holiday, while still not holding a large-scale release, has led many to question its decision.
What exactly is "Road to Glory" doing?
Having won Best Film in the Horizons section, is this how you can be so arrogant?
Is it going to continue with these limited screenings?
On the last day of September, the North American awards season suddenly kicked off.
The Russell Film Critics Association has released its nomination list.
"Paths of Glory" received two nominations: Best Foreign Language Film and Best Supporting Actor.
Lu Yanhe is among the nominees for Best Supporting Actor.
At this moment, the customized promotional strategy for "Road to Glory" in China has officially been launched!
(End of this chapter)
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