Chapter 211 Going Against the Grain!



"Brother Dong, we have already bought back the more than one hundred refrigerators that were malfunctioning at the original price, and they are all now stored in the electronics factory's warehouse."

Hua Zi then added a sentence.

Lin Zhiyuan paused for a moment and said, "There are still four hundred unsold refrigerators in the warehouse."

Chen Dong suddenly summarized what the two of them had said.

"So there are more than 500 refrigerators in the warehouse right now. What about other refrigerators?"

The calmer Chen Dong appeared, the more cautious the two of them became.

Knowing he was ashamed, Lin Zhiyuan dared not look Chen Dong in the eye and said, "There are still about fifty units that haven't been recovered."

It's heartbreaking!

Chen Dong wasn't angry about the money loss; he was angry that the two of them hadn't planned ahead or considered the consequences of their actions.

Not only did they make such a large investment without consulting me, but they also didn't conduct any pilot projects first.

What is a pilot sample?

Pilot samples involve producing and releasing products in batches.

Not only did they fail to inspect the product, but they also failed to ensure the quality of the refrigerator before mass production.

They were too eager for quick success and instant benefits.

But Hua Zi and he grew up together and have been friends for over ten years.

How can it be severed so easily?

Needless to say, Lin Zhiyuan is his brother-in-law; how could he possibly ignore Chen Nan?

While Chen Dong was very disappointed in them, he had already made up his mind.

"Since the problem already exists, let's solve it first, and deal with the rest later."

Lin Zhiyuan was not convinced. Hearing these words, although he felt slightly dissatisfied, he dared not express it.

Chen Dong walked around the two of them with his hands behind his back.

I thought to myself, thankfully the internet wasn't very developed back then, so news didn't spread that fast.

Therefore, in this era, what matters is word-of-mouth and brand trust.

Longteng Electronics Factory has laid a very deep foundation; it cannot afford to lose its reputation.

"Did those who bought the refrigerators leave their contact numbers?"

"Brother Dong, all those records are in the ledger."

"Take them all back; we can't leave any evidence against them."

Upon hearing this, Hua Zi exclaimed in surprise, "Brother Dong, how much loss will this cause!"

"Hua Zi, when we open a business, if we want to make it last, a good reputation is more important than immediate profits."

Chen Dong looked into Hua Zi's eyes and said very seriously.

On the side.

Lin Zhiyuan couldn't help but speak up: "Dongzi, let's collect all the refrigerators, repair them, and then resell them. This way, we can reduce our losses."

"No, I plan to destroy them all in front of the media!"

Destroy them all?

Hiss~

The two of them gasped; if they were to destroy everything, it would be a real loss.

More than 600 refrigerators, even just the production cost would be one million.

One million in 1990—you can imagine how huge a loss that was.

However! Chen Dong's attitude was very firm.

What he wanted to win back was not these hundred-plus customers, but to tell everyone that Longteng Electronics would never sell any electrical equipment with quality problems again.

Given the sheer number of malfunctions and the fact that they occurred all at once, this crisis is probably not as simple as it appears on the surface.

Chen Dong vaguely sensed a dangerous aura; it seemed the other party had come prepared.

Yulia felt a pang of sympathy when she saw Chen Dong looking so worried.

"List......."

Chen Dong smiled and responded, indicating that he was alright.

Yulia nodded, behaving very obediently.

Chen Dong: "I don't care what methods you use, bring all the refrigerators back to me. Not a single one can be missing, and then destroy them in a centralized manner."

"Okay, Dong-ge!"

"Okay, Dongzi!"

“If you can’t do it, you might as well not do it at all.”

Chen Dong spoke the harshest words in the calmest tone.

In short, if you can do it, do it; if you can't, leave.

Lin Zhiyuan and Hua Zi broke out in a cold sweat upon hearing this.

This was the first time he, who was usually so mild-mannered, had spoken so directly; it seemed he was truly angry.

After saying that, Chen Dong took Yulia's hand and walked out the door.

Although Chen Dong was somewhat disappointed in the two of them, he would not take his anger out on others.

Yulia glanced at Chen Dong, then gripped his hand tightly.

Sensing her small gesture, Chen Dong turned his head and smiled warmly.

The news of the refrigerator recycling program spread quickly throughout the factory, and all production was halted.

The warehouse manager looked at the refrigerators that had been taken away and then returned, feeling like crying.

Although Chen Dong had given them a stern warning that day, telling them to figure out how to get the refrigerator back themselves, he still offered them help.

“Every family that voluntarily returns the refrigerator will enjoy a 50% discount on any products purchased from Longteng Electronics Factory over the next twenty years.”

While this made the recycling of refrigerators much more efficient, Chen Dong's high-profile refrigerator recycling initiative also caused a huge uproar in Shenzhen.

Chen Dong was well aware of this intention, and he never did anything timid or hesitant.

He, however, insisted on doing the opposite.

Because he knew that the role of Longteng Electronics Factory was far more than just producing electrical appliances; it was a much larger goal, a goal that could influence the century.

All batches of goods were collected and stored in the warehouse, the warehouse manager compiled statistics, and the sales department kept records. The entire process took less than half a month.

Although the people at Longteng Electronics Factory are extremely busy every day, everyone is very orderly and there is no chaos at all.

This chapter is not finished, please click the next page to continue reading!

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