Chapter 361 Newspaper Sales Soar



In principle, newsstands usually keep a dozen or so copies on hand to meet the needs of customers buying newspapers in the following week and days, in order to create the impression that they always have newspapers available and attract more regular customers.

This can be considered an unspoken rule in newspaper selling.

When dealing with familiar customers, newsstands will tell them that the last copy has just been sold and to wait until tomorrow or the day after. In reality, they still have newspapers on hand, but they are just trying to sell them to strangers.

By using this method, more regular customers are gradually attracted, making the customers think that they are just unlucky, rather than that the newsstand owner is to blame.

And when the newcomers see that this newsstand always has the newspapers they want, they will definitely come here to buy newspapers regularly in the future.

But this was the first time Lin Yifeng had ever seen a boss who sold out the week's newspapers in just three days.

He saw that the other party treated him like a regular customer.

Lin Yifeng coughed and used his old tricks a little.

"I'll pay more, are there any newspapers left?"

Lin Yifeng originally intended to spend a little more money to buy a newspaper.

This is common sense when buying newspapers. If you pay a little extra, the shopkeeper might pull out a copy from somewhere and tell you it's the last one or that someone else asked you to hold it for them.

But the boss's reaction surprised Lin Yifeng.

"Manager Lin, I'm not trying to mess with you."

"There really aren't any left."

"If we had this kind of relationship, would I need to play these tricks on you?"

The old man explained to Lin Yifeng with a pained expression.

Even worried that Lin Yifeng wouldn't believe him, he deliberately got up and lifted the empty box under his buttocks to show Lin Yifeng.

"You won't believe me, just look."

"There are absolutely none left."

"Yesterday the price had gone up to three yuan a serving, so I had no choice but to sell them."

"I don't even know what's so interesting about this issue, why are so many people buying it?"

The old man took a puff of his cigarette and gave instructions to Lin Yifeng.

"That was yesterday."

"Young people from the other side of the city, those who are in school, will ride their bicycles to our place to buy newspapers."

"Sigh, I just don't understand what these people are after."

Lin Yifeng was also a little surprised to hear this.

He greeted the old man and drove off to another newsstand in Muye City to buy a copy and see what was going on.

It would have been fine if he hadn't run this lap, but after running it, Lin Yifeng was quite startled.

Almost all the newsstands, big and small, in Makino City have sold out of this week's Minsheng Daily. Even those selling loose newspapers in small streets and alleys near old and dilapidated residential buildings are out of stock.

It can be said that there was a shortage of newspapers throughout Makino City.

This worried Lin Yifeng, and as soon as he returned to Pang Donglai, he called Liu Shengxing to ask if there was a problem with the supply chain there.

Judging from the current scale of the Minsheng Daily, as long as the Minsheng Daily is printed normally, it will definitely be enough to supply the entire newspaper supply of Makino City.

Lin Yifeng couldn't think of any other reason besides this.

The first call went unanswered.

After waiting for half an hour, Lin Yifeng called again, but still no one answered.

Two hours later, when it was time for dinner, Lin Yifeng was about to try making another call when Liu Shengxing called him instead.

"Old Liu, what's the situation over there?"

"I see that Makino City is out of stock."

"Is there a problem at the printing plant this week?"

Lin Yifeng had just begun to ask a question when he heard Liu Shengxing complaining incessantly.

"Xiao Lin, it's not a problem with the printing factory."

"We underestimated the influence of Director Wang's novel!"

"As soon as his novel was released, our print run for this week, including our inventory, was completely sold out."

"We've prepared 100,000 copies of the newspaper for the two cities this week. Makino City alone has taken 60,000 copies, and we're still working hard to print them."

"We will be able to supply Makino City with another 40,000 doses tomorrow."

These words completely stunned Lin Yifeng.

In the 1990s, a regional newspaper was considered quite good if it could reach a market share of 200,000 across the entire region, including other newspapers.

Back then, people with spare money would choose between two newspapers from many options, and then wait until the newspaper was cheaper the following week before buying the previous week's newspaper.

However, the Minsheng Daily is a bit different; it takes at least ten days to half a month for the newspaper price to come down.

Moreover, the sales volume of Min Sheng Daily is obvious to all. There are very few newspapers left to sell at low prices. If you can't buy it this week and want to buy an expired newspaper cheaper next week, sorry, that's impossible with Min Sheng Daily.

Some people are willing to pay extra to buy newspapers just to read novels.

If you don't buy it this week, and you don't buy it next week, by the time you want to buy it in the third week, it will be gone.

According to Liu Shengxing, his reputation in Makino City alone accounts for half of the market, and this market share is still gradually increasing.

In total, the newspaper company makes around 400,000 yen a month just from newspaper sales in Makino City.

After hearing Liu Shengxing's explanation, Lin Yifeng was even more confused.

"No? It's that hot?"

Liu Shengxing let out a long, weary sigh.

"More than that."

"His novels sold even better than yours."

"I never imagined that science fiction would have such a huge market."

These words made Lin Yifeng realize what was going on.

Wang Jinkang's success is not only due to his personal efforts, but also to the cooperation of society at present.

After a decade-long hiatus in science fiction, many avid readers developed a thirst for the genre so intense that it drove them to madness.

My dear reader, there's more to this chapter! Please click the next page to continue reading—even more exciting content awaits!

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