When Lin Yifeng appeared at the factory, Lin Cuilan and the factory's management team greeted him at the entrance.
"This is our boss."
Lin Cuilan introduced herself to everyone.
This was the first time the managers had met Lin Yifeng. Before this, Lin Yifeng had hardly ever been here, let alone these managers who had been promoted later. They had no idea that Lin Cuilan, the factory director, actually had a big boss behind her.
"Hello, boss."
Everyone greeted Lin Yifeng in unison.
Lin Yifeng also enjoyed the process.
He now resembles a CEO from a Korean drama, greeted by a dozen people who call him "boss" the moment he arrives.
By the time I arrived at the office, the finance department had already done a pretty good job of summarizing everything.
Lin Yifeng took the accounts and began to examine them carefully.
It has to be said that Xiangpiaopiao is indeed very profitable, after all, the factory has a market in the entire Central China Province.
The first three months were basically a period of making money like crazy.
The breakdown occurred in the fourth month when Xiangpiaopiao captured the market in Zhongzhou Province and began to gain market share in rural areas across the country.
Doing business in rural areas is clearly different from doing business in large supermarkets and markets in the city.
If you can't sell your stuff, he won't blame you; he'll just think the product is no good and nobody wants to buy it.
Large-scale returns of goods began in rural areas of Zhongzhou Province. In addition, the factory increased production because its output could not keep up with the demand. These two factors combined to create the first batch of stockpiled goods in Xiangpiaopiao's stores.
However, the shipment was quickly processed, and there were still a steady stream of orders for more Xiangpiaopiao products.
The problem finally surfaced in the fifth month.
Large-scale returns in various regions, coupled with the unrest in rural areas, have led to a continuous accumulation of inventory.
The first month was fine, but by the second month, Lin Cuilan's income couldn't keep up with her expenses, and she was almost forced to use goods to pay off her debts.
Something's not right.
Lin Yifeng frowned, vaguely sensing a strange atmosphere.
Logically speaking, a batch of Xiangpiaopiao products doesn't cost much at all.
Even if a small shop buys the goods, each batch costs only a few hundred yuan, so stockpiling goods is not a problem at all. This is probably because someone deliberately consolidated goods from other regions to ship together.
This led to a large number of people following suit and returning the goods, creating a vicious cycle within the factory.
Lin Yifeng stroked his chin, a hint of suspicion in his eyes.
"Sister Lin, have you asked someone to do some market research?"
"Market research?"
Lin Cuilan tilted her head and looked at Lin Yifeng, seemingly not understanding the meaning of his words at all.
This left Lin Yifeng somewhat bewildered.
If it weren't for Lin Cuilan's reaction, he would have almost forgotten that Lin Cuilan's approach to business was similar to Donglai's, emphasizing sincerity.
At first glance, it seems like Xiangpiaopiao has a problem, but upon closer inspection, it's full of loopholes.
Rather than saying it's a problem within the Xiangpiaopiao factory, it's more accurate to say that someone deliberately organized others to try and ruin the Xiangpiaopiao brand.
Meng Ran shrugged; it was the first time he had ever seen Lin Yifeng suffer a setback in business.
Lin Yifeng turned to ask the management inside the room.
"Let me ask, has anyone done any market research?"
"Find out why you're returning the item."
The management team inside the building also shook their heads, looking completely bewildered.
This surprised Lin Yifeng a bit, but he quickly realized the problem with Xiangpiaopiao.
From a certain perspective, there are not many well-established enterprises in this era; most are in the process of transitioning from state-owned enterprises to private enterprises.
There are very few truly private enterprises like Lin Yifeng's.
Most people in this era think that working is a normal thing, and a factory is just a factory, a place to produce things.
As for publicity and surveys, as long as we can deliver the goods and finish today's work, who cares about those?
In the past, everyone came from an era of egalitarianism and shared resources, so how could we have thought about corporate matters? Those were things that others would handle.
This kind of thinking will definitely not allow you to run a factory well.
Lin Cuilan's management team is certainly capable of managing the factory's operations, but they have absolutely no experience in managing the market.
"Sister Lin, I'll have Lao Guo contact you tomorrow and get you a whole marketing department."
"This place needs someone who can regulate the market."
"I'll handle the rest."
Lin Yifeng waved his hand.
After finding the problem, Lin Yifeng's tasks became much simpler. Once he found the source of the problem, he could figure out who was behind it.
However, at present, Xiangpiaopiao still has some problems with transportation capacity. There are a lot of goods but they cannot be shipped out, which is the most important thing to solve first.
After Lin Yifeng finished dealing with Xiang Piaopiao's matter, Xu Qingyi called him in the afternoon.
Donglai, Xu Qingyi, and Guo Fengsheng have all made contact with the people, and the owners of the transportation companies responsible for these companies are already in place.
Not only them, but even Boss Wan from the meat processing plant rushed over after hearing the news.
As the meat processing plant's largest partner, they have always been concerned about Wallace's situation.
When Lin Yifeng arrived at the teahouse, Xu Qingyi was helping to entertain him.
As soon as Lin Yifeng pushed open the door and entered, the owners of several transportation companies inside all looked puzzled, as they were quite unfamiliar with the young man in front of them.
But when Director Wan saw Lin Yifeng, things were different.
He stood up and quickly came over, giving her an excited hug.
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