“There are huge differences in aesthetics between people in our country and people outside, such as in movies and clothing,” Lou Xiao’e said earnestly. “Many people from Hong Kong want to develop their careers in the United States, but no matter how hard they try, they can’t succeed. They think it’s because they haven’t worked hard enough, but in fact, it’s because they haven’t found the right direction.”
A very obvious truth.
If someone makes a film called "Romance of the Three Kingdoms" and the character Guan Yu is played by a black actor...
I reckon the director of this movie would be hung up and beaten for three days and three nights by the Chinese people, and then torn apart by five horses.
This is what is known as being unaccustomed to the local environment.
So why are movies about bald eagles so popular in most countries around the world?
Because the bald eagle has little cultural heritage, and because the bald eagle has strong technological capabilities.
Lacking cultural depth means that many things must be explained in a straightforward, simple way. This makes it easy to understand and spread globally.
For example, take the famous film *Titanic*. What's it about? It's the story of a poor young man who wins a ticket and falls for a rich girl who's already engaged. In the end, it's given the guise of "awakening," and concludes with the ship sinking to praise the greatness of love. Does this story sound familiar? Many Chinese folk tales have it.
They're pretty much the same.
What about young ladies, princesses, and noblewomen who elope after being arranged marriages for family reasons?
These kinds of things have happened far too often in history.
Can this thing really "awaken" people? Don't be so ridiculous.
Whether or not we are "awakened" depends on current policies, not on a single movie.
The reason why China cannot produce films that can be shared globally is also due to its cultural foundation and technological capabilities.
On the one hand, once the Bald Eagle's movie is released, it's bound to give the world's superpower some face. On the other hand, they've put in enough effort into the film, and the special effects are stunning—undoubtedly a game-changer in terms of special effects. Therefore, the success of their movie is inevitable.
When domestically produced films are exported, there is often a reading barrier.
To give a simple example, a Chinese idiom might pop up in a movie—"calling a deer a horse." Any educated Chinese person would know what this idiom means. But if you translate it into English, it simply means pointing at a deer and calling it a horse. Others would be completely confused and wouldn't be able to grasp the deeper meaning.
In addition, there are natural differences in skin color.
An aesthetic, a cultural foundation.
This has little to do with whether the actor puts in effort or not. It's caused by the environment.
"So," Lou Xiao'e concluded, "if you intend to promote your work to the world, you must learn some lessons from it. I'll analyze it for you from the perspective of 'art.' It's not about asking you to create or make these clothes. It's about helping you grasp the general direction. Knowing what you need to enter the international market. Understanding their history, and then using our own 5,000-year history to form a kind of aesthetic guidance."
"Right now, creating a brand and operating a brand is not difficult. The difficulty lies in how to make the brand last."
Lou Xiao'e's words were not an exaggeration.
She knows the methods of operating a brand from a capital perspective very well.
In reality, it's all about buying exposure with money. Both Wang Shouren and Lou Xiao'e are masters of this approach.
Others may not know, but the Lou and Huo families, who are cooperating with each other, do.
Wang Shouren, through a single lawsuit, directly acquired a company with a global valuation exceeding 10 billion. Compared to traditional storytelling and throwing money at the problem, this new approach is simply a game-changer. Understanding the core principles behind this, creating a fashion brand isn't too difficult. The challenge lies in Wang Xirou consistently producing a series of clothing designs.
One person cannot do it.
From the very beginning, Lou Xiao'e's vision for Wang Xirou was not to make her a great designer, but rather to guide her from designer to board member.
"But……"
"No buts. Tomorrow, set up your own stall and sell clothes. Remember to ask your Uncle Big Head for the goods." Lou Xiao'e stopped her from continuing. Did she not know what this girl was trying to say? But no way!
"Oh..." Wang Xirou seemed quite interested in this. She had never tried setting up her own stall before.
She went out all day and had many ideas that could be realized.
"Alright, alright, let's rest first. By the way, where's Shouren?" Lou Xiao'e only then realized that someone was missing from the house.
"I was called to a meeting." Qin Jingru rolled her eyes.
"Summoned to a meeting?" Lou Xiao'e was startled, then realized that the trouble in the north had probably started.
This matter couldn't be kept from Lou Xiao'e. Shorting the ruble required her help. When Lou Xiao'e first learned of Wang Shouren's actions, she thought he was talking nonsense. Two superpowers in a Cold War—what made him think the Big Brother would do that? But after Wang Shouren's analysis, she considered it briefly and realized it was indeed possible.
Lou Xiao'e is not an uncultured or ignorant person.
Previously, she was Lou Bancheng's daughter, so she was well-educated. Although she hadn't studied abroad, she had been taught by many teachers in China. After going to Hong Kong, apart from investing according to Wang Shouren's requirements, she spent most of her time studying. She was interested in everything and loved learning everything.
She was particularly interested in economics, which involved many twists and turns.
So, she's genuinely interested in something this big.
She handled most of these tasks.
Now that Wang Shouren has been called to a meeting, it means that something is about to happen.
While they were chatting.
Wang Shouren has already entered the conference room.
In the past, meetings would most likely not have been held at night.
But now it's all messed up. The meeting room is in a place where he has to wear a blindfold to get in, and he doesn't even know exactly where it is. He's already decided that this time he'll only bring his ears and eyes; as for his mouth, he'll avoid using it if possible.
Many of the people present were people he knew; in fact, Wang Shouren recognized most of them, including the scientists whose identities were revealed later. This was not surprising.
The meeting began in an air-raid shelter, where they couldn't even use a megaphone to speak, as the conversation echoed.
"So, I believe everyone has a good idea of the theme of this meeting." A person stepped out from the shadows.
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