This idea has been in Qian Qing's mind for a long time. After all, Y City is still too small. Qingyue has opened three stores, which is the limit. Opening more stores will not make more money, and the money for renovation must be added.
It's different in the provincial capital. Although the competition in the provincial capital is much greater than in Y City, and there is no one I know there except Lao Ding, but the population base in the provincial capital is also large. Whether you can make money or not is another matter, but as long as the location is good, you can rent it out if you can't make it, so you won't lose money no matter how you look at it.
Qian Qing didn't plan to buy just one storefront, she wanted to buy two more. The provincial capital was definitely the most important part of Xu Ahhua's distribution of sanitary napkins. When the time came, her own house would be used as a sales outlet. First of all, she would save the cost of renting a house, which was also an investment in a sense.
As for Qianmu's chili sauce and the products from her sister's factory, it's fine to sell them to buyers, but the same goes for her sanitary napkins. The channels are all dependent on others, and they sell wherever others sell. Maybe they're all sold to one place, and other places don't know anything about it.
When will this chaotic sales method be able to expand its scale?
Therefore, Qian Qing thinks it is best to open a direct-sale outlet by herself and transfer part of the goods from the factory to the store. Whether it is wholesale or retail, it is a way to control the flow of goods by herself.
Qian Qing told Zhou Hao this, and Zhou Hao agreed. Although his daughter-in-law doesn't like studying, her intuition about doing business is still accurate.
It is indeed like this. Take Qian Yu’s vermicelli last year for example. The people who came to buy the products had no concept of brand at all. They just bought them and sold them.
When customers buy the vermicelli and enjoy them, they don’t talk about how delicious the vermicelli from Qianyu Vermicelli Factory is, but instead say “the vermicelli sold at that stall in the market is delicious.”
You have a brand, but you can't spread it. Downstream channels will not help you advertise, because most of them only buy goods for the profit. When a cheaper source of goods appears, they will probably ignore the taste and buy from others.
If competitors start a price war, they will most likely be squeezed out and unable to continue.
So it is a good idea to open a direct-sale store directly from the factory. This allows the brand to be directly presented to ordinary customers without worrying about being affected by the channel.
"...Wife, you should also go to university and study."
His wife is so smart, it would be a pity if she didn't study.
Qian Qing pushed Zhou Hao and said, "Let's talk about business, what are you talking about?"
So Zhou Hao got back to the point.
"Do you have enough money?"
Qian Qing:……
Indeed, she has spent a lot of money recently, buying houses and renovating them, buying houses and renovating them, it seems like there is no end to it. She spends all the money she has, and now she is talking about buying a house in the provincial capital. But the money in her hand has actually been reserved, and she will go back to pick up a freezer in a few days.
It's already July or August, and she didn't sell popsicles this year, but Qian's mother's store occupies such a good location, it would be a shame not to sell some popsicles.
So she planned to buy a freezer and put it in the canteen. This way she wouldn't have to worry about the popsicles melting. She could just go and buy some every night after the popsicle factory got off work.
Moreover, with a refrigerator, our living conditions at home will be improved in the future, otherwise the food will always go bad in the hot summer.
In addition to the freezer, Zhou Hao also suggested getting a washing machine.
The new building they moved to had better drainage than the previous one, and they had a bathroom at home, and they could also install a washing machine. Zhou Hao had been busy with school and work for the past six months, and Qian Qing also had to run around a lot, so they were both exhausted when they got home, and doing laundry became a hassle.
Qian Qing counted on her fingers and found that her monthly profit was not bad. The three Qingyue stores could earn at least 5,000 yuan a month. Of course, due to the peak season, this number would drop in the next few months.
The rent at Xiaodongmen of Wutong University can reach over 500 yuan per month.
The sanitary napkins are now mainly sold at Wutong University. Because the oil field has done a good job in publicity, more and more people are accepting them. But the profit from sanitary napkins is not much. Xu Ahua buys them in Beijing for 60 cents per bag, and she sells them for 75 cents per bag. Excluding the shipping and labor costs, she may make only a few hundred yuan a month.
The canteen is okay, we can make a few hundred dollars a month.
As for the rest, the pigs in the pig farm have not been released yet, the construction of the hot sauce factory has just been completed and has not started yet, and the vermicelli factory has not yet started making vermicelli...
Qian Qing held Zhou Hao's head and shook it vigorously: "I'm so poor..."
Zhou Hao pulled his wife into his arms. He was not the kind of person who would just point out a problem and not know how to solve it. He immediately offered advice: "Have you ever thought about taking Qingyue's first move into your hands?"
Qian Qing had thought about it, of course. Although Qingyue seems to have registered a trademark, it still sells goods from the south. First of all, the shipping cost is not small. Even if the product is sold at a high price, it is still limited. It is difficult to increase the profit. But it is not a long-term solution to continue like this. If you become a second-hand dealer and follow others, sooner or later this brand will lose its appeal.
"You mean... building a factory?"
Starting from the first hand, this process will definitely be achieved sooner or later, but now...
She doesn't even have money to buy a storefront, so where would she get the money to build a factory?
Zhou Hao stuck his head in his wife's neck: "That's not what I said. It's too late for you to build a factory now. What I mean is that you should find an existing factory, and we will provide the trademark and design. You have good taste, so you can decide the price yourself and let the other party make it accordingly. When it comes out in the end, use our Qingyue brand..."
Qian Qing's eyes lit up. This is a good idea!
If she doesn't build a factory, can't she find a factory to process it? In the past two years, many state-owned factories have been unable to continue to operate due to the impact of various new models. It should be no problem for her to find a factory to cooperate with now.
"Zhou Hao, how come you are so smart?"
Qian Qing generously gave her husband all kinds of corny compliments, which made Zhou Hao very angry.
"Okay, then I'll go to the provincial capital soon!"
Zhou Hao:……
Seeing his puzzled expression, Qian Qing explained: "We can't choose from factories in the city. You know how many imitations of Qingyue are there in the shopping streets. If I find a factory to cooperate with in the city, other stores will be able to launch new models faster than I do. Guangzhou is too far away, so I think the provincial capital is good. I can buy a house there when the time comes."
The more Qian Qing thought about it, the happier she felt. Zhou Hao was already helpless. Did this count as him personally sending his wife on a business trip?
***
Qian Qing had decided to go to the provincial capital, but she was in no hurry because she had to find an accountant for herself before leaving.
While the assets in hand are still relatively clear, find an accountant to manage them as soon as possible. This will save you from the confusion in the second half of the year when the pig farm, vermicelli factory and hot sauce factory are mixed together.
As a result, before she could find the accountant, her sister finally came out of the mountain carrying a sack of mountain products.
I haven't seen him for almost half a year. Qian Yu got two shades darker from the sun in the mountains, but he looks younger. He even walks with a breeze.
Her mushrooms grew well. When she harvested the first batch, she didn’t send them to the market at all, but sold them directly at the foot of the mountain.
Then Qian Yu urgently expanded the scope, and another wave of incidents occurred.
The mushrooms are in clusters, all of them are big and thick.
Qian Yu was still talking about his plan: "Fungus fungus is not easy to grow, but Xiao Xie told me that in addition to fungus, there are several other types of mushrooms that are very suitable, and he plans to try them next."
Mushrooms are not cheap, and even dried goods are expensive.
Qian Yu transported all the mushrooms he harvested this time to the morning market near the oil field and sold them clean at one yuan per pound.
After not seeing each other for such a long time, Qian's mother prepared a large table of dishes at noon. Qian Qing pulled Qian Yu to the inner room to talk, and listened to Qian's mother's laughter coming from the kitchen.
Qian Qing: "...This young Comrade Xie is quite talkative."
Qian Yu also had a smile on his face: "Yes, at first I thought he was a master's student who couldn't get used to rural life, but I didn't expect he wasn't that picky."
Qian Qing recalled the image of Comrade Xie holding a loud speaker to sell mushrooms today. If it weren't for her sister telling her, she really couldn't tell that he was a top student. Although his face was clean, his feet were covered in mud and he was wearing a straw hat. He looked like a country boy.
The two sisters talked about their future plans, and Qian Qing mentioned that she was going to find a factory to do processing for her, and she also wanted to buy a house in the provincial capital.
Qian Yu hesitated for a moment and said, "Then please keep an eye out for me when you look at it. I also plan to buy two in the provincial capital."
Qian Yu's mushrooms were not cheap, so she had enough money on hand. It was almost the end of the year, and Qian's father said that the pigs were doing well. Except for two or three that died at the beginning, they were all well now. After being fed scientifically, with sweet potato residue and the occasional pig manure from Uncle Ding, they were much fatter than domestic pigs.
Qian Qing also told her sister that they needed to find an accountant and open a directly-operated store.
Qian Yu couldn't help but sigh that the girl was so smart.
"That's easy. I'll do it after the end of the year when I have some free time. But I still have to think about the accounting thing. I have to find a reliable person."
But they couldn't find a suitable candidate at the moment, so they could only change the topic.
Qian Yu marveled at the changes in the oil field: "It's only been a few days, and the building is completely different after it was built. I saw a lot of people coming to visit on the way. It's amazing. Our mother's house has been renovated well."
But when talking about Qian's mother, Qian Yu felt a little embarrassed. The house was bought by Qian Qing, but Qian's mother was asked to live in with her daughter.
Qian Qing didn't care about this. She bought these shops partly because of Wan Zhenzhen. Think about it, if even Wan Zhenzhen was eager to draw lots for the house, it means that there must be room for appreciation in the future!
If buying more would not attract attention, she would have wanted to buy two more. Since she knew that the value would appreciate, she would be fine with just leaving them there.
As they were talking, Qian's mother came outside to call us to eat.
The lunch menu was very rich, including steamed yellow croaker, chestnut beef tendon, crispy chicken, beer duck, dried pot mushrooms, mushroom chicken soup...
There was hardly any vegetarian food on the table.
When Zhou Hao came over to eat after get off work, he rarely paused for a moment, and then sat obediently next to Qian Qing.
Xiao Xie's full name is Xie Yun. He wears glasses on his nose, has slightly curly hair, and looks like a clean student, but his mouth is not a student at all. The compliments are so corny, but surprisingly, Qian's mother actually buys into it. She happily picks up food for Xie Yun, and her eyes are crooked with laughter.
"Thank you, Auntie. Your cooking skills are really good, better than those in private restaurants! Auntie, do you know what a private restaurant is? It's a restaurant that's not open to the public. It's set up in a courtyard. Customers make reservations in advance, and when you go there, you just wait for the chef to cook. The dishes are so expensive! But I think your cooking skills are better than theirs!"
Qian's mother even felt a little embarrassed when he was asked to brag: "How can that be? This is just my home-made craft..."
"Auntie, please don't be modest! I've eaten so many delicious foods, but I've never eaten anything as delicious as this. This pig's tendon is absolutely amazing, much better than that Japanese wagyu beef!"
Qian Qing came up to her sister and said, "Why is this guy learning to grow mushrooms? Come and do business with me. This guy is a natural at talking."
Qian Yu covered his mouth and laughed: "Aren't you just short of an accountant? Why would you bring him back?"
"To do sales. I'm short of people to sell sanitary napkins."
"Hahaha then ask."
"...Forget it. If you dig up a talent like this who grows mushrooms to sell sanitary napkins, I'm afraid his teacher will come after you."
As he was talking, Xie Yun interrupted: "Are you short of an accountant? Tell me earlier, I'll recommend one to you!"