Chapter 105 The bow tie must cost extra.
Ning Jia sincerely expressed her gratitude to the old customer named "Qiu" for her valuable suggestions and asked her to leave her address so that she could send her a small gift later.
The other party politely declined and sent Ning Jia a "Go for it!" ugly dog emoji.
Looking at that cheeky little dog head, Ning Jia smiled knowingly and continued to open the next WeChat message.
After the ups and downs just now, her mindset has become much calmer.
When I see unsatisfactory customer feedback, I can handle it with more equanimity.
As she looked at the feedback, she went to her bedroom, took out her laptop, sat on the sofa, and started recording customer feedback in an Excel spreadsheet.
Ning Jia read the messages carefully, her keyboard clattering as she typed, quickly recording dozens of messages.
As long as the comments aren't meaningless personal attacks, whether positive or negative, any sincere feedback deserves to be treated well.
Ning Jia even found new inspiration from many of her clients.
Just as Ning Jia was typing on the keyboard, the planning trio of Yun Zhu, Bai Su, and Mu Xi suddenly ran over and asked with great concern.
"Ningjia, Ningjia, how's the feedback from the guests?"
Ning Jia smiled slightly, "There will be praise and criticism. Which would you like to hear first?"
"Uh... whatever."
"Then I'll start with my criticisms."
"This time, many customers are not quite used to our new cat and dog scented sachets."
"Some customers believe that Ning's Sachet is primarily a sachet manufacturer, and only secondarily a blind box manufacturer. Therefore, their expectations of us are for us to produce practical sachets, while the design of the sachets is just icing on the cake."
"Therefore, some customers have raised concerns, hoping that we will not put the cart before the horse and focus only on the appearance of the sachet without putting effort into the product itself."
Ning Jia smiled slightly as she spoke:
“But our herbs have already been developed to their maximum potential, and there is really no room for improvement, unless... we make some higher purity products like floral water or essential oils.”
Yunzhu immediately shook her head and said:
"Not many people in our clan know how to make this, and even if they do, it takes a lot of effort. It's fine to make a little for ourselves, but if we were to sell it, we'd be exhausted!"
Osmanthus nodded vigorously.
Although she didn't know how to make it, her older sister Canglan did. Just watching her make the flower dew made her feel that the steps were extremely complicated and definitely couldn't be mass-produced.
Bai Su then raised her doubts:
"Customers who don't like cat and dog scented sachets can just buy regular sachets; why bother buying blind boxes?"
Ning Jia smiled and said:
"People thought our blind boxes were going for a cute and adorable style, but they were surprised to find such bizarre things as cat and dog sachets. It's understandable that they were taken aback."
As she spoke, she began to reflect on her actions:
"It's also my fault. I was too busy shipping the day before yesterday, so I just gave a brief preview, saying that our sachets this time have a variety of styles. I didn't remember to reveal the specific designs of the blind boxes before the typhoon hit, and that delayed it for two days..."
"However, I've already posted all the blind box designs on my WeChat Moments. Customers will be informed in advance when they place an order. This should be fine."
The children nodded attentively, each clutching their own notebooks, and took notes as they listened.
...
After listening to Ning Jia's summary of the market feedback, the planning team's reaction was calmer than Ning Jia had expected, which made her feel somewhat ashamed.
After all that, it turns out that the person with the worst mental fortitude was actually herself...
Bai Su seemed to have guessed Ning Jia's doubts and revealed the truth in one sentence:
"Don't you find it strange that we're not worried at all?"
"Because the tribesmen already felt relieved that they could turn stinky cats and dogs into ugly sachets. If they could also make money, that would be even better. Even if they couldn't, they had already vented their anger!"
Muxi added quietly:
"Actually, the tribespeople are also worried about not being able to make money, so they asked our planning team to come and take a look to see if there's anything that needs improvement."
Yunzhu glanced guiltily at Ning Jia's face, and only breathed a sigh of relief when she saw that Ning Jia's expression was normal.
This cat and dog sachets were originally his idea, but now he's suddenly getting so many negative reviews, it's really scary for him.
Although he no longer needs to contact those clients, Ning Jia still has to appease and explain to them one by one, which is terrifying to even think about!
Sigh, doing business is really not easy!
As he was thinking, Ning Jia suddenly said:
"Actually, I think there is one area where our blind boxes need improvement."
Yunzhu and the others immediately stood up straight, pretending to listen attentively.
"Based on customer feedback, I've discovered a fascinating phenomenon—"
"Although there are customers who like every kind of sachet, most customers have very clear preferences. There are those who like ugly cats, those who like ugly dogs, those who like delicate things, those who like cute and soft things, and those who like jianbing guozi (Chinese crepes)..."
"In other words, each sachet has its own target audience."
Bai Su raised her hand to speak again:
"Wouldn't someone who wanted the Ugly Cat Sachet be very disappointed if they drew the Persimmon Sachet instead?"
Ning Jia laughed and patted her little head:
"This is my suggestion."
She looked at Yunzhu as she spoke, "You should know roughly what the main ways of playing with blind boxes are, right?"
After briefly explaining concepts such as "guaranteed minimum," "open box," and "dynamic probability," Ning Jia suggested:
"After thinking about it carefully, I think we don't need to make it too complicated. Why don't we try selling directly by style? That way, customers with preferences can choose the styles they like."
"Of course, the prices of other styles of this box, except for the cat and dog sachets, will definitely be higher, especially the rare ones. They are so much more complicated to make, so they will definitely cost more."
The little people subconsciously glanced at the work area, where their tribesmen had already resumed their work, and nodded vigorously:
"Yes, more money!" "We absolutely need more money!"
Yunzhu quickly added, "Just adding money isn't enough; we have to limit the supply!"
Ning Jia gave him a thumbs up:
"Actually, it's not just rare models; I'm also considering whether to control the production of cat and dog sachets, after all..."
Before she could even speak, the other three understood.
Yes, once the little people's creative passion is exhausted, the production of cat and dog sachets will gradually decrease, and they may even become rare items.
"besides--"
Ning Jia then said:
"Once the mosquitoes are rampant again in the fall, there won't be much of a market for mosquito repellent sachets. At that time, we'll only have our energizing sachets as our main product. Whether to launch sleep-aid sachets as our main product or launch other new products are things we need to consider in advance."
The little figures all nodded with serious expressions, indicating that their planning team's future work would be quite demanding.
Seeing that the entire planning team had tense faces and looked somewhat anxious, Ning Jia immediately realized what was going on and quickly said:
"Don't be nervous, everyone. I was just expressing my thoughts. Even if things stay the same, we can still make money."
"Now that we have money in our account, and with autumn and winter approaching, we should start thinking about winter preparations. This is much more important than selling sachets."
"……Um!"
...
As they were talking, a small figure suddenly came running over like a whirlwind, spun around a few times in front of Ning Jia and the others, and then slowly came to a stop.
“Ding, ding, ding, ding!”
Guoguo suddenly yanked off her little handkerchief cape, revealing her dark blue dress underneath.
She happily tugged at the hem of her little skirt, held her head high, and strutted around in front of everyone with an air of self-importance, asking questions repeatedly:
"Do I look good in my new clothes? Do I look good? Do I look good?"
"So beautiful! So beautiful! So beautiful!"
Faced with the child's expectant gaze, Ning Jia and the others did not hesitate to immediately offer plenty of praise.
Muxi pointed out with her sharp eyes, "This dress, is it made from the fabric of that starry sky sachet?"
Bai Su's eyes were also sharp. "It should be two layers, with the inner layer being white fabric."
Yunzhu then asked, "This dress fits quite well. Is it easy to walk in? Can I run in it?"
Guoguo immediately grabbed the hem of her clothes with her little hands, nimbly twirled around, and then performed a "two-meter sprint" on the spot. Sure enough, she moved freely and was not affected at all.
As she ran, her eyes were wide open, her little hands were waving incessantly, and the hem of her clothes billowed slightly in the wind, like a tutu. At first glance, she looked like a cute little person from a fairy tale.
Ning Jia remained silent for a long time, her mind racing with keywords:
Hmm... a dark blue dress, a round collar, three-quarter length sleeves, and a hem that just goes past the knees; it puffs up a bit when she runs...
"Ah, it's Kiki!!"
Ning Jia slapped his thigh, suddenly realizing what was going on.
She said that Guoguo's new dress looked so familiar, and it turned out that it was almost exactly the same as the witch Qiqi's training clothes!
However, Qiqi's was black and Guoguo's was dark blue, so she couldn't remember for a moment.
No, she looked at the little girl in the dark blue dress again, her gaze lingering on her short, black hair. It seemed... something was missing.
Ah, she knows!
For a moment, everyone looked at Ning Jia with suspicion, only to see her suddenly show a very excited expression and then quickly run to the bedroom. Not long after, she returned with a red object in her hand.
"Guoguo, would you like to try this hair clip on?"
Ning Jia handed over the red ribbon in her hand.
Hmm, Guoguo looked at the bow hair clip and felt it looked familiar:
"Weren't all those hair clips sold to Xianyu (a second-hand marketplace)?"
Ning Jia chuckled and shook her head with a smile:
"No, I just kept some of them because I thought you might still use them. They've been with me ever since."
As Ning Jia spoke, she seemed to remember something, and magically produced a small round mirror. She opened it, placed it on the coffee table, and gestured for it to be placed there.
Guoguo hesitated for a moment, but still couldn't resist standing in front of the small mirror.
She looked at herself in the small mirror, picked up the delicate red bow, and held it up on her head, finding it more and more beautiful. Soon, she happily put it on.
Guoguo, like a little model, happily showed off her "updated" outfit:
"Ning Jia, am I pretty?"
Wow, it looks so beautiful!
Seeing Guoguo dressed in a dark little dress, with a red bow in her hair, her little apple-like face flushed, instantly transforming into a "little witch," Ning Jia's eyes practically popped out of her head—
Good heavens, is this the embodiment of fairy tales coming to life?
You should know that Kiki, the witch from Hayao Miyazaki's works, is one of his favorite anime characters.
I never imagined her dream would come true in this way. She's so lucky!
Ning Jia tried hard to control her expression and praised:
"Guoguo, this outfit suits you so well, and you look so cute!"
but……
Ning Jia's gaze suddenly stopped on Guo Guo's bare little feet, and then she asked:
"Didn't Gan Cao and the others make socks or shoes?"
Guoguo nodded, "I made socks, but I felt warm enough wearing these clothes, so I didn't wear them."
Ning Jia thought for a moment, then went to the bedroom again, found a pair of brand-new lambskin gloves, and handed them to the busy Gan Cao.
Gancao looked hesitant, as if she wanted to say something, while Shiying beside her said nonchalantly:
"Gancao wants to ask you when you can buy a sewing machine."
Gancao's face flushed red, and she hurriedly explained, "I didn't mean to ask."
But his eyes were full of expectation as he glanced at Ning Jia.
Ning Jia said with a smile:
"Don't worry, I've already placed the order online. It should arrive soon after the typhoon ends."
Not only sewing machines, but she also ordered a lot of other things this time.
These are all little gifts she prepared for the little people to get through the winter.
I just don't know if the little people will like it when the time comes...
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