Xu Yan and Zhao Mei were both silent for a while, and finally Zhao Mei answered the question.
"I never thought this would be a problem. To be honest, with Sister Xu Yan's ability and talent, there's absolutely no need for her to plagiarize."
"But online public opinion has become so rampant that this issue, which needs no explanation at all, has become increasingly serious. As for the result, everyone has seen it. The relevant announcement explains it very clearly, so I don't think I need to explain it in detail."
The interview was almost over here. There were not many questions and it didn't take long. After saying goodbye to the host and staff, it was completely over.
Since this was Zhao Mei's first interview, she was still worried even after the TIDE people left: "Was what I said just now inappropriate? Was it too harsh?"
Xu Yan gave her a comforting look and said, "No, we are just expressing our thoughts in a reasonable and sincere way."
There was no time to dwell on these trivial issues, as the brand's ready-made clothes still needed to arrange many matters regarding mass production. So after the ready-made clothing show, Xu Yan and his team had to rush back to the capital to meet with the people from Hongyan Garment Factory.
Zhao Mei would go back the next day to help Xu Yan pack up and send her things away. She also planned to go back to the hotel to pack up and prepare for her return trip the next day.
After Tong Ming released the complete show video, this ready-to-wear series unsurprisingly became a hot topic, completely making the BELLO brand famous and sparking a lot of discussion online.
"Ahhh, this brand of clothes looks great, and they're made in China, but I think they'll be very expensive..."
"A brand that can produce high-end couture can't be cheap, and I can't say for sure about this brand. Judging from the previous incident with the chief designer, I'm afraid it's not a black-and-red brand. Who knows what the quality of the clothes will be like."
"It's a pity that the beautiful Zhao Mei didn't show up in this fashion show. My anticipation was in vain."
"A brand recommended by a small internet celebrity was featured in a mediocre fashion week. It only has some weight when it's featured in a top magazine, but it's not something you can't get into if you pay. As for this WeChat brand, I won't buy it anyway."
Just when people were arguing online about everything from price to quality, from black and red to design, and the fact that it wasn't even on the hot search list, BELLO's official account finally got to work.
BELLO Clothing: New official website, new 'Time' series ready-to-wear, now available. Welcome to order.
The tweet included a web link, and the pictures below were eight photos of the clothes and a screenshot of the official website.
An official piece of news instantly calmed down the incessant copying, and everyone rushed to the official website to check.
Zhao Mei and Xu Yan only had a concrete idea about the pricing of ready-made clothes after returning to the capital. Although for brands that want to be high-end luxury, a low-priced fashion line is almost intolerable because it will make the main consumer group of the clothing feel "cheap".
But what makes Zhao Mei's brand different from other fashion brands is that the boss Zhao Mei is not short of money, and her goal has never been just to make money.
It could even be said that she was just doing it for the system task at the beginning, but later she was moved by Xu Yan and simply wanted to create a clothing brand that was affordable for everyone and suitable for people of all shapes and sizes.
As for the promotion on the Internet and magazines, I can only say that in this day and age, even good wine needs to be promoted without a bush. BELLO has been able to go from a completely unknown fashion brand to a brand with tens of thousands of people flocking to the website, whether it is a haute couture show, participating in fashion week, or even clarifying rumors and buying hot searches. Although some of the traffic is blown by the wind, it must be said that this approach is completely correct.
Zhao Mei and Xu Yan were sitting on the sofa in the studio, looking at the number of people linking to the backend of the webpage. They were almost ready to open a bottle of champagne. The dense number of orders was also considerable. The brand had temporarily established itself, and all that remained was later maintenance.
At the same time, the topics in Big Eyes are also full of people who have returned from the BELLO official website, either wailing or rejoicing.
"Aa ...
"Equally resentful of everyone who could grab the clothes."
"Who knows? I checked the internet with a watch, the internet speed was fine, the website didn't crash, and now the product is gone. I'm so confused."
"You said you wouldn't buy the hyped black and red brand! Save one for me!"
Many people also asked questions under BELLO’s official account.
"When will the next batch of goods be available? Please save it. I really want to buy it."
"Are you really serious about stocking up so stingily? Are we not enthusiastic enough?"
"The skirt is great, the pants are great, but can you expand the production capacity? The current state of being unable to hold up is really not very attractive."
"Aren't you planning to go shopping? It's really inconvenient to check the logistics on the official website..."
Zhao Mei could see many private messages in the background of the official account asking about the listing and delivery time of the batches of goods. There were too many of them and she didn't plan to reply to them one by one, so she edited another tweet.
"BELLO Clothing: Hello, every customer who wants to buy clothes, we have a new offline store at No. 245, Ximenkou, Beijing. We have sufficient supply and you can try on clothes freely. We welcome all customers to choose offline."
The attached picture is a photo of the store entrance and a map.
Zhao Mei looked at the originally minimalist white Tempo door, which had been transformed into the black and gold BELLO logo. She couldn't help but feel a little nostalgic and nudged Xu Yan beside her: "Sister Xu Yan, you really can't bear to let it go?"
Xu Yan glanced at her and said, "It's my brand, why would I be reluctant to give it up? It's just that I have no other choice. Isn't the storefront I bought before still not renovated?"
Zhao Mei could only sigh when she thought of that storefront. It took two hours to buy it and two months to renovate it. Even paying her couldn't speed it up. It was so tough.
Looking at the harmonious comments on Da Yan, everyone was recommending each other's choices under the topic. The atmosphere was very good. Zhao Mei put the computer beside her and stood up.
"I'm leaving first. I don't think there's anything else for me to do. I'm going back to school."
Xu Yan took the computer and looked up at her: "Are you in such a hurry to go back to school? I remember you don't have classes this afternoon?"
Zhao Mei put on her coat. "It was Ji Jinyao who contacted me. Don't I have an entertainment company? Jiahe also told Ji Jinyao that she was interested in acting."
"It just so happened that Ji Jinyao had taken a liking to her at the welcome party, and since the company couldn't be without an actress, they brought her in to fill the gap. Yesterday, Ji Jinyao messaged me again, saying that there was a script that was a once-in-a-lifetime opportunity, and she insisted that Jiahe consider it."
Xu Yan didn't look at Zhao Mei again: "So you went to help her with the advisory?"
"Okay, I'll leave first. Call me if you need anything." Zhao Mei shook her head, put on her hat and walked towards the elevator.
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