Zhen Langyan and Jia Fenghuo sat together again, their eyes full of worry.
Because they also downloaded the Baofu takeaway app and have been keeping an eye on the latest developments of their competitors.
As a result, an ordering system appeared, and it was an enhanced version of the ordering system.
There is an additional function of providing discounted group purchase packages.
Zhen Langyan and Jia Fenghuo had thought of this function before, but the customers did not have this demand.
I wanted them to pay more, but the customer didn't want to, so the matter ended there.
According to the information obtained by their assistant:
Currently, the Baofu system is open to all brands, and the ordering system can be used, and it is all free.
Just charging a corresponding commission on the turnover should also be a form of so-called maintenance fee.
The overall amount charged is much lower than ours, and there is no minimum maintenance fee set. If the merchant is not doing well, the maintenance fee can be 0.
After seeing these reports, Zhen Langyan and Jia Fenghuo became a little anxious. If this was the case, it was very likely that customers would not come to renew their contracts. What should they do?
Then, their assistant got the news from the company's salesperson.
That is, more than 90% of customers have no intention to renew their contracts, saying that they are ready to use the Baofu takeaway app's ordering system and there is no need for maintenance in the future.
Zhen Langyan: Brother Fenghuo, what do you think we should do now? Baofu Takeaway is really going too far. Isn't this pushing us into a dead end?
Jia Fenghuo: Calm down, calm down. We are not in a desperate situation yet. We must not panic. The current strategy of Baofu Takeaway is nothing more than attracting merchants for free and then charging fees.
Jia Fenghuo was indeed very anxious at the beginning, but his steady character over the years helped him overcome the difficulties, so he was quietly thinking about countermeasures.
"Langyan, I think it's like this. Baofu Takeaway just hides some conditions. For example, it's free. It's not really free. Isn't a deposit of 10,000 yuan money? And the single items and packages distributed are all charged."
"They just used this gimmick to win the hearts of merchants, so we have to expose this directly, inform the salesperson, and attack them according to this statement."
Zhen Langyan also reacted. Yes, the opponent's smoke bomb was too powerful. It was easy for people to see clearly, not to mention ordinary merchants, even competitors were confused.
Fortunately, I have Brother Fenghuo, otherwise I really don’t know what to do.
"Brother Fenghuo, you are right. What should we do next? Should we also change our system?"
Fenghuo covered his forehead with his hands. It was time to make some changes. It was impossible to do things the same way as before. He could only reduce profits and fees to defeat his competitors.
"Yes, we have to make adjustments. Profits and revenues may be reduced a lot, but we have to do this. We have to defeat our competitors first. When we control the market, we can raise prices to make up for the losses."
Zhen Langyan nodded in agreement.
The beacon fire continued to be arranged in an orderly manner.
"First, we need to change the charging issue of our system. Our system is also free, but we also charge a 1% maintenance fee. We are targeting Baofu's takeaway ordering system, which also has a group purchase package function. In this way, they still have to collect a high deposit, but we don't. Of course, we have the advantage."
“Secondly, we also need to arrange a team to develop apps, share technology, and then build our own food delivery apps and enter the testing phase as soon as possible. If Baofu Food Delivery has technical talents, we will poach them directly.”
“Third, we will arrange our sales staff to lobby and make it clear that our charges will be adjusted to a suitable price, which will definitely be cheaper than the Baofu takeaway app. Then we will emphasize the issue of the deposit required there. In this way, our ordering system will have an advantage.”
The assistants on both sides took note of the matter and then assigned someone to handle it.
It has to be said that Jia Fenghuo's arrangement was effective. Perhaps for big brands, they prefer to use the Baofu takeaway app ordering system. After all, they don't look at whether it is cheap or not, but whether it can increase traffic. The 10,000 deposit is simply insignificant to them.
Of course, ten thousand is a burden for small and medium-sized businesses, and the deposit is still quite high.
So, three situations emerged
1. Those who do not use the original ordering system but directly use the Baofu Group ordering system. Most of these people are from big brands.
2. Continue to use the original Fenghuo Group and Langyan Group's ordering system. Due to the reduced cost, the functions of Baofu Takeaway may be similar in the future, and there is no need to pay a deposit, so it is the choice of many small businesses
3. Using both ordering systems, some merchants are hesitant and worried about making the wrong decision, so they bet on both sides
...
Zhen Langyan and Jia Fenghuo felt a little relieved. After all, according to the reports from their subordinates, they did retain a lot of customers, but most of them were small customers.
They also feel distressed. After all, customization for big customers has the highest profit. Now they are losing so much money in vain and have to lower their fees. Who wouldn't feel distressed?
Damn Mr. Qiu, damned Baofu Group!!!
Mr. Qiu didn't know at this time that Zhen Langyan and Jia Fenghuo had already regarded him as their mortal enemy, and were thinking about how to ruin Mr. Qiu's reputation and make Baofu Group go bankrupt.
If Mr. Qiu knew that the other party was thinking about how to make Baofu Group go bankrupt, he would definitely be very happy.
In order to better discredit their competitors and make things difficult for Baofu Group, Zhen Langyan and Jia Fenghuo hired some internet trolls to publish negative articles, which focused on margin and market disruption.
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