Chapter 387: The King of Routine: Small Productions Compete Against Hollywood Blockbusters
The sudden popularity has made this year's summer vacation lively.
The summer vacation season is the most important time of the year, and it's also packed with blockbuster movies. But now, as the summer vacation season approaches, two blockbuster films have been criticized online by countless Chinese netizens due to film schedule changes.
These two blockbusters have one characteristic in common.
The first is that the investment is relatively large. "War of the Gods" is said to have an investment of 1 billion yuan, and "Borderland Cops" is also said to have an investment of 500 million yuan.
Secondly, the two blockbusters feature a cast of renowned actors. As a result, these two films have been the talk of the town since filming began, and investors have high hopes for them.
The slogan of "War of the Gods" is to surpass Hollywood blockbusters, create China's top special effects blockbusters, and create China's film series. "War of the Gods" even plans to shoot five major films, which is very ambitious.
"Borderland Cop" is even using the gimmick of an action movie and is also clamoring for Hollywood blockbusters. Even the production team includes Hollywood teams.
Netizens are actually quite excited about these two blockbusters. With their large budgets, numerous stars, and impressive directors, everyone is hoping for these two films to perform well.
But now, after the release date of "Ford 6" was set, the release dates of these two blockbusters have been rescheduled. This practice has already made netizens uncomfortable, and now after being manipulated by others, the situation has changed.
They all clamored to surpass Hollywood blockbusters, and they all used this as a gimmick. But now, when Hollywood blockbusters come out, they all postponed their schedules and didn’t even have the courage to face them head-on. With this attitude, how can they still think of surpassing Hollywood blockbusters?
Netizens don’t care about any unspoken rules, nor do they care that Hollywood’s own blockbusters also need to postpone their release dates when necessary and avoid battles when necessary.
Now that they have been led by the trend, these two movies have been directly labeled as cowards.
What a coward, he doesn't dare to compete with Hollywood blockbusters, and he doesn't even dare to go to the battlefield.
Seeing these online articles and the buzz, everyone involved with the two films wanted to curse. Damn it, how could it turn out like this?
The two major companies also issued an urgent statement, saying that the schedule was postponed due to technical reasons. There were some problems in the post-production of the film, and it needed to be remade.
But netizens don’t believe a single word of this nonsense.
"Get lost! For technical reasons, don't release it. Why not reschedule it to after September 1st?"
"Okay, for technical reasons, don't release it this year..."
"You're kidding me! Are you mentally retarded, or do you think we're mentally retarded? This is too perfunctory..."
"Hahaha, you really think we're idiots. Where does your IQ superiority come from? Hey..."
"I'm not going to watch it anyway, you coward..."
"It's a mess that can't be lifted up. Who can save the Chinese film industry?"
Netizens were furious, nearly blasting the investors of both films. Meanwhile, the directors, actors, and others involved in the two films were hesitant to speak out. No one is stupid; speaking out at this moment could lead to not only no profit but also a lot of trouble.
Anyway, I have already received the money, and it is not up to me to adjust the schedule.
Time passed slowly amidst the excitement, but the incident only lasted a few days. Internet hot topics are just like that, aren't they? Most netizens are Pisces, so after a few days, they'll forget about it. When the film is released, we'll still see it as we see it. There won't be many people who will actually boycott it.
Therefore, neither film has rescheduled its release date, nor has the other party responded to the matter. Anyway, there is still a long time before the release, so there is no rush to promote the film before its release.
Before we knew it, the summer vacation season has officially begun.
This year's summer vacation season is missing something for Su Yang's fans.
The third season of "Su Yang Show" did not come as promised, and there was no news about the second season of "Wulin Waijia".
Fortunately, "Longing for Life" arrived as scheduled and is still broadcast on Yanjing TV. Without "Su Yang Show", Yanjing TV put "Sound into the Heart" in the summer season, and with "Masked Singer", Yanjing TV's summer season is still good.
But without "Su Yang Show" and "Wulin Waijiao", Yanjing TV Station will not be able to sweep the summer vacation season like last year.
However, "Longing for Life" is still the leader. Now that "Longing for Life" has been adjusted to be broadcast on Friday, it still dominates the ratings championship on Friday.
"The Masked Singer" will be aired on Saturday. Its current average ratings are competing fiercely with Mango TV's new variety show. Both have wins and losses, but they are both firmly in the top two.
As for Sunday's "Sound into the Heart," its ratings were also in the top three. Even with Director Wu's departure, Yanjing Television has risen to prominence, forming a virtuous cycle.
Feeling like something is missing, netizens are now missing last year's summer vacation and the days when Su Yang was making trouble.
There are now many fans leaving messages under Su Yang’s Weibo every day, clamoring for Su Yang to release new songs and clamoring for Su Yang to film the third season of "Su Yang Show".
However, people in the circle were very happy to see Su Yang being so low-key. Su Yang, who had returned, seemed to have matured a lot and was not so stubborn anymore, which was a good thing.
Pre-sales for "The Forbidden Kingdom" begin tonight, July 4th. Despite public outcry about boycotting the film, many netizens are still planning to see it. After all, it's a thrilling film, especially the racing scenes, and with so few other good movies to watch, summer vacations are just the beginning, leaving them with nothing better to do but watch this popcorn flick.
However, early in the morning of July 4th, a sudden piece of news made netizens excited.
"It's set to be released on July 6th. Are you ready? I'll be with you again this summer..."
Early in the morning, Su Yang updated a message on Weibo.
The poster of "Those Years" has been hung up, and the information on the poster is clear. It is scheduled to be released on July 6th, directed by Su Yang, and starring Qin Shumo.
Movie, Su Yang’s new movie.
As a youth film, this is a huge surprise. But what surprised everyone the most was the release date of this film.
On July 6th, it will be a head-on confrontation with "The Need for Speed 6". This one is really tough.
"Oh my god, this is such a surprise. They made a new movie without any fanfare. Oh my god..."
"Oh my god, what a surprise! I was just worried about not having any movies to watch..."
"Brother Yang, you are so bad, haha, I like it so much..."
"Brother Yang is awesome! He's going to compete with 'Ford 6'! That's awesome..."
"Support, support! Who says there are no heroes in the Chinese film industry? Brother Yang is here..."
"Fuck, Brother Yang is so awesome. I have to support him. Damn, just for Brother Yang's courage, I have to give him a thumbs up..."
"Even if you know you're going to die, you still need to pick up your weapons and fight. Well done, Brother Yang..."
The comments section immediately exploded. What a surprise, this early in the morning! Su Yang had been keeping a low profile recently, leaving his fans frustrated.
I didn't expect that this would happen all of a sudden, and he made a movie without saying anything. And he was so stubborn that he went head-to-head with "Ford 6".
This style is from Sun Brother.
After this Weibo post went viral, the internet quickly became abuzz, and some of the Weibo influencers who had previously been leading the charge also immediately spoke out.
"Hahaha, Brother Yang is so handsome, isn't he? I thought no one in the film industry would stand up to Hollywood blockbusters. But now Brother Yang's new movie has a release date, and it's just for you. Support it, you must support it. Even if you lose in the end, it's still an honor to lose..."
"I just saw the news that Su Yang's new movie, 'Those Years We Chased Girls,' is set to be released on July 6th, the same day as 'Ford 6.' I don't need to explain what this means. In recent years, Su Yang's achievements in the entertainment industry have been nothing short of positive. This time is no different. Although I don't know what the final outcome will be, I want to say that even if he is shattered to pieces, Brother Yang still deserves respect..."
"There are tens of thousands of Chinese artists, but only Su Yang dares to compete. From the Dream Era, to the single "Baby," to the rise of the MENG girl group, Su Yang has been doing everything to bring honor to China. This time, we must support Brother Yang and support "Those Years"..."
Many big Vs in self-media have expressed their opinions. These people have promoted the rhythm of "War of the Gods" and "Borderland War Police" some time ago.
Now that the release date for "Those Years" has been announced, they are naturally happy to express their support. It can make money, set the tone, generate traffic, attract fans, and leave a good impression on Brother Yang. Who wouldn't want such a good thing?
"Everyone, remember to go see 'Those Years' on July 6th. Brother Yang's works never disappoint..."
Yang Mengmeng posted a Weibo post to express her direct support.
"On July 6th, I'm going to support Su Yang Oppa's new movie. Love you guys..."
MENG members directly recorded a video and also promoted the movie on their respective social accounts.
Next, all the artists in the Qingyao family started promoting this movie.
"I haven't watched a movie in a long time. I want to go watch one this time. I want to reminisce about my youth. When we were young, maybe each of us chased a girl, but most of us ended up missing her..."
Li Zhengwen also posted a status.
"Brother Su Yang's movies, you must go and support them. Brother Su Yang, when will you make a movie about the boy we chased after all those years? We women also have youth."
Lin Shuwei also came out to join in the fun.
Propaganda, bombardment of propaganda.
The sudden news broke, and the entire internet was flooded with news about "Those Years". Under the silent guidance, Su Yang and "Those Years" had become more than just a director and a movie.
This is a warrior, this is war.
Su Yang is a Chinese warrior who, knowing that his opponent is powerful, still resolutely picks up his weapon to fight and snipe the enemy. And "Those Years" is the gun in his hand. As for whether this gun can kill the enemy, no one knows.
But everyone knows that in the Chinese film industry, facing this war, only Su Yang took up arms and went forward, while the others had already retreated and handed the city over to the enemy.
With this comparison, a brilliant idea emerged, and Su Yang once again became a hero of China!
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