Chapter 563: The Rise of Streaming Media Platforms: Love Island Copyrights Bloom
After a brief chat with Qin Shuyao, Su Yang hung up the video call and lay down on the bed to log in. Deep sleep can better restore the body, only in this way can he complete the next concert schedule.
Su Yang fell into a deep sleep, but the excitement created by the concert continued.
"Su Yang's Los Angeles concert has concluded, with several audience members fainting..."
"Su Yang's concert live broadcast data set a record, with 153 million paid viewers around the world..."
"The live broadcast revenue exceeded one billion US dollars, and Su Yang's concert became a new money-printing machine..."
"Su Yang's new album is released..."
"Chasing the Light Girl became an overnight sensation..."
"MENG girl group releases new album..."
Many media outlets around the world began to report on these issues extensively. The internet was awash with reports, and even back home in China, the news was filled with a sense of pride. Because this time, the targets were mostly European and American viewers.
Earning money from foreigners is truly amazing, and Su Yang has already reached this level. He's starting to earn money from foreigners abroad, unlike other celebrities who earn money in China and spend it abroad. Su Yang has always earned money abroad and spent it in China, which is completely different.
Su Yang fell asleep, and the United States also entered the deep night.
At the Qingyao Media headquarters, in the Qingyao Video office, the staff members were drooling as they looked at the registration data of Qingyao Video.
Damn, this data is too scary. Yesterday on Qingyao Video, more than 150 million people around the world watched the live broadcast of Su Yang's concert through this platform, and these people had to register a Qingyao Video account to pay to watch the live broadcast.
Therefore, Su Yang's concert yesterday caused a terrifying surge in the number of registered users on Qingyao Video. This growth figure was like a rocket.
After one concert, the number of registered users of Qingyao Video worldwide has now reached 160 million. This terrifying data made everyone gasp.
Looking at the growth in the play counts for various works on the website, everyone was eager to jump up and down. The play counts for these works also began to rise. It was obvious that these people had learned about Qingyao Video through the concert, and after the concert, many of them stayed on the website to watch the shows.
This situation is extremely significant for Qingyao Video. A concert has led to a massive explosion in the number of users for Qingyao Video, which is a milestone for the platform. It took only one month from launch to 160 million registered users. This is incredible.
Look at Netflix and Disney. It took them years to reach this level of user base. And the marketing costs were astronomical. Now, Su Yang is using this almost brutal approach to increase the number of users on Qingyao Video to a terrifying level.
Now, in terms of the number of users alone, Qingyao Video has become a super-large streaming media platform.
"The boss's move is the most impressive."
One staff member exclaimed, "The boss is the real deal." Before joining the company, they never imagined this video website would gain popularity so quickly. According to their experience, the website was only online for a little over a month and was still in its testing phase.
Now, Su Yang had boosted the site's popularity with a variety show. He'd also used a live concert to dramatically increase the site's global user base. All that was left was to release the necessary resources, and the site would officially launch.
And this is just the beginning. Su Yang has 19 more concerts coming up. Each of these concerts will be exclusively broadcast on the Qingyao video website. These concert videos are also an important resource, able to retain a large number of users on the website.
"Okay, now everyone has seen the data. Next, we need to ensure the smooth operation of the website. With such a strong boss, we can't let them down. Also, the content department needs to secure the necessary copyrights as soon as possible. We need to expand our resources. Resources are what we lack right now..."
The boss of Qingyao Video shouted in the office, looking very happy. He had arrived at the company early this morning and had been watching the data throughout Su Yang's four-hour concert. The increase in data was like a grand slam. So everyone was very excited this morning.
But everyone also knows that having a good start is a good thing, but this good start also puts a lot of pressure on them.
Now that Su Yang has opened up the situation, they need to do the following things better under the situation opened up by Su Yang. The better Su Yang does, the greater the pressure on them.
While Qingyao Video's subsidiary was busy, a negotiation continued in Qingyao Media's copyright department.
In fact, the negotiations have been going on for several days, and the subject of the negotiations is the copyright of "Love Island".
After the popularity of Love Island, it immediately attracted the attention of TV stations and departments in many countries. Seeing the popularity of the American version of Love Island, they also became interested.
During this period, people from various countries have been coming here continuously. Now, at the Qingyao Media headquarters, there are representatives from more than a dozen TV stations, and they come from five countries.
United Kingdom, Canada, Netherlands, Australia, Spain...
There are five countries, but more than one TV station in each country is vying for the copyright. After all, Love Island is really too popular now.
Moreover, such a program is particularly easy to shoot. After internal discussions, they felt that if they acquired the copyright at a suitable price, they would definitely be able to make money.
So they came to China and came to the headquarters of Qingyao Media.
"Okay, we agree to your terms."
In the conference room, a Dutch TV station said helplessly that they were very arrogant when they came here, and felt that it was a great blessing for them to be able to introduce the copyright of Chinese programs.
But when I came here, I found that it was not the case at all. In the small country of the Netherlands, three TV stations wanted to buy the copyright of "Love Island", and Qingyao Media was not as enthusiastic as I had imagined.
What should they do? After the price is given, the Dutch side is not allowed to bargain at all. Not only is the price relatively high, but there is also a condition.
That is, the online broadcast platform of "Love Island" produced in the Netherlands can only be broadcast exclusively on Qingyao Video and is not allowed on other platforms.
This was simply too overbearing. Such an overbearing condition almost made several TV stations go back directly. However, after careful consideration for a few days, some people finally gave in. After all, the price was fair, and Qingyao Video also adopted a pay-per-view profit-sharing model. In fact, the conditions were a little overbearing. For these TV stations, with "Love Island" being so popular now, it was definitely a sure-win business. So in the end, they had no choice but to compromise!
Continue read on readnovelmtl.com
