Chapter 676 Planning a Big Move: Qingyao Cultural Festival
Zhucheng's Huanhu Park has suddenly closed, raising questions for some park-goers. A sign at the entrance warns of renovations, and the constant flow of vehicles in and out of the park seems like a major development.
Huanhu Park is a new park located in a relatively remote area. However, it is quite large, covering over 2,000 mu (approximately 1,000 acres). The natural environment is also quite good, and the roads and transportation are relatively convenient.
The construction of the lakeside park is for the development of the surrounding new district, but the new district has not yet been fully developed. Because the environment of the lakeside park is relatively good, some people bring their children and families here to play in their spare time.
Now, the Huanhu Park is undergoing renovation and many people are curious about it. After all, the park has just been built, so what exactly is being renovated?
Inside the park, the originally planned food court is undergoing renovation. Because the flow of people was relatively small in the past, the food court here was just a shed.
But now, wooden houses have been pulled over one after another. These houses are full of ancient design and Chinese style. However, the exterior walls of the houses are not ancient at all, because the exterior walls are all in anime style.
However, this style is an ancient style. For example, Kung Fu Panda wears armor and picks up a gun, which looks particularly handsome.
Even the Transformers are wearing armor and holding ancient weapons, looking super handsome. Both the style and color are integrated with the style of the house.
The food district is divided into several streets, each with its own unique style. Some are cool, some are cute, and different styles of murals are used according to the style. However, the IPs incorporated are all animation IPs of Qingyao Group.
This style is not only present in the food court, but also throughout the park. Various large-scale figurines are displayed throughout the park, and different characters can be seen everywhere. Almost all the characters in Qingyao Group's animation works can be seen here.
The benches are also in the style of the second dimension, even on the stone pillars and the curbs. After the entire park was renovated, entering here is like entering the world of anime.
Qingyao Group and the Zhucheng government have put a lot of effort into the park's renovation. Their goal is clear: to create a free, two-dimensional world where everyone can relax and have fun.
At the same time, culture is spread invisibly. In addition to these, Qingyao Group and Zhucheng are also planning a major operation in this park.
A meeting was being held in the conference room of the Zhucheng Municipal Government's office building. Today, Su Yang also came here with a few people.
"Ladies and gentlemen, let me now discuss the specific planning for the first Qingyao Cultural Festival."
Su Yang took the laser pen and opened the PPT that he had prepared long ago. Some leaders of Zhucheng below looked at the huge LCD screen curiously.
"The first Qingyao Cultural Festival, led by our Qingyao Group, is tentatively scheduled to last two weeks. During these two weeks, many artists from our Qingyao Group will participate. The event will be held at Huanhu Park, and there will be comic exhibitions, music festivals, float parades, Hanfu fashion competitions, and more. We also encourage visitors to wear Hanfu and other ethnic costumes to enhance the festive atmosphere..."
Su Yang began explaining the various activities of the cultural festival. He began by explaining that Qingyao Group was heavily involved, with all of its subsidiaries joining in. Furthermore, there were outdoor performances every night, and for two consecutive weeks, it was practically a concert every day.
The programs are also diverse, mainly focusing on the cultural IP of Qingyao Group. Almost all artists from Qingyao Group will participate in them, and many artists from outside Qingyao Group will also come.
It can be said that these stars alone can attract countless people to come here. Moreover, this cultural festival also refers to the model of the Bath International Music Festival.
Performances are divided into different venues according to their types. For example, if you bring your children, you can watch animation-themed stage plays and performances suitable for children.
Young couples can go to concerts and watch things that young people like.
Even the elderly can enjoy their own entertainment when they come here, such as various drama performances and structure performances that everyone likes.
There are not only fun things to do, but also delicious food. The food street has a variety of delicious food for everyone to enjoy.
Most importantly, you don't need a ticket; you can come and see these things for free. This applies to both comic conventions and performances.
But just because something seems free doesn't mean it's free. You can come here to participate in the festival and the performances for free, but you have to pay for food, accommodation, and shopping.
Invisibly, this kind of consumption has increased a lot.
As for how Qingyao Group can make a profit with such a huge investment, it all depends on its planning. If the planning is poor, it might just be buying fame. If the planning is good, it could be a double-edged sword.
"Mr. Su has just elaborated on everything about the Qingyao Cultural Festival. What I want to say is that our government departments should do their utmost to fulfill their responsibilities. We should work hard to serve the Qingyao Cultural Festival and strive to make it an important symbol of our city. We should strive to hold the Qingyao Cultural Festival every year in the future..."
Secretary Zhao said seriously.
Since we want to build a cultural city, we need something unique.
Tourism is an industry that all cities want to develop. If the Qingyao Cultural Festival has a big enough influence, it will have a great promoting effect on the tourism industry.
Look at the Bath International Music Festival, a music festival that can keep this small city entertained for a long time.
If the Qingyao Cultural Festival is well planned and promoted, a large number of tourists will flock to Zhucheng in two weeks, and the arrival of these tourists will boost consumption in Zhucheng in all aspects.
"Let me make a few points. Market management departments, you have the heaviest responsibility. During the Cultural Festival, absolutely no businesses are allowed to gouge or overcharge customers. If you discover such behavior, I will fine them according to the regulations. It wouldn't be excessive to fine them until they're bankrupt. Also, during the Cultural Festival, we must prevent arbitrary price increases, especially for hotels. Small price increases are permitted, but absolutely no exorbitant price hikes. Before the Cultural Festival begins, thoroughly investigate the prices of all hotels and other places in the city. Basic services are paramount. We can't damage Zhucheng's reputation, let alone the Qingyao Group's. The tourism industry is a highly profitable one, but it's also a conscientious one..."
Secretary Zhao said seriously that the first Qingyao Cultural Festival was of vital importance and that any acts of branding or defamation would be absolutely unacceptable, as this was related to the long-term development in the future.
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