Chapter 436: The Big Drama Begins: The Legend of Zhen Huan
Time passed quietly, and in early May, the movie "Bad Genius" was officially released in Thailand and China.
The film's success broke records for Thai films. In Thailand, Bad Genius grossed 420 million baht, ranking sixth among Thai films. However, the film's most significant achievement was its global box office.
In China, the movie "Bad Genius" rode on Su Yang's momentum and earned 2.017 billion yuan in China in just one month, which is equivalent to 10.085 billion Thai baht.
In other markets around the world, the performance was as high as 5.56 billion baht. In total, the global box office of the movie "Bad Genius" reached 16 billion baht, which is equivalent to 3.2 billion yuan in RMB.
This is an unprecedented achievement for Thai films. Let's look at other Thai films. The highest-grossing film in the world only grossed 1.4 billion RMB worldwide, which is completely not on the same level as "Bad Genius".
This result shocked the world, especially in Thailand. The total investment of this film was only 100 million baht, but it has now grossed 16 billion baht worldwide. In terms of box office return, this is one of the best in the world.
Qingyao Media's Thai branch made a killing. All film and television companies were envious, but they remained surprisingly calm this time. The miracle of "Bad Genius" couldn't be replicated, unless you also had a Su Yang.
Everyone knows why this movie has such a high box office in China. Without Su Yang, this movie's box office in China would be considered excellent if it could break 200 million. To put it bluntly, the victory of "Bad Genius" is not only a victory for Thai movies, but more importantly, a victory for Su Yang.
In other movies, once they become popular, the main character is the most popular. But in this movie, the director has much more traffic than the main character.
However, Ping Haina's popularity is not low now, and she has become a double-hit. A movie made Ping Haina not only a hit in Thailand, but also very popular in China. Su Yang once again proved his star-making ability with practical actions.
The film's departure and the settlement of various dividends also made Qingyao Media's Thai branch a huge profit. The box office dividends from China alone amounted to over 2 billion baht. Adding in dividends from the Thai market and other markets, the Thai branch's box office dividends totaled over 3.2 billion baht.
With a 100 million investment and 3.2 billion in box office dividends, this kind of return ratio is unprecedented in Thailand, China, and Hollywood. With so much money, the Thai branch is confident and can carry out many projects even without the support of the head office.
With its wealth and power, Qingyao Media Thailand Branch is now financially strong. This achievement also means that Qingyao Media Thailand Branch has taken root in Thailand. What remains is to proceed steadily, recruit more talents, and produce more works, step by step.
The success of Bad Genius has also been a source of much discussion among Chinese netizens. Yang Ge is truly impressive, even abroad. He broke a country's film record with a single release – who dares to challenge his prowess?
Many domestic artists are now truly convinced of Su Yang. They have no choice but to admit it. He's using his strength to fight, so who dares not to? If someone else had followed Su Yang's style, they would probably have been finished long ago.
Just when "Bad Genius" was about to end its theatrical run, a piece of news made netizens excited again.
"'The Legend of Zhen Huan' has passed review and is scheduled to premiere online on May 6th..."
The drama "Empresses in the Palace", a collaboration between Datang Entertainment and Qingyao Media, has finally released some news. This drama has been attracting a lot of attention since the beginning.
The two giants have begun filming, with a star-studded cast and a massive budget. Crucially, news broke that the series will be shot for 100 episodes. Furthermore, the screenwriter for the series is Su Yang.
The cost of filming this TV series is not low. The budget is constantly increasing. After the filming was completed, the cost of filming was as high as 560 million RMB.
Therefore, the budget of this drama was directly increased to 600 million yuan, and the remaining 40 million yuan was directly used as publicity funds.
With an investment of 600 million yuan, this TV series was filmed for 100 episodes. Each episode cost 6 million yuan, which is not too high, but not too low either. You should know that in order to participate in this TV series, almost all the actors took the initiative to reduce their salaries, even Qin Shuyao was no exception.
Their purpose of reducing their salaries was to improve the quality of the drama, because this drama was a matter of life and death for Datang Entertainment.
After the news of "Empresses in the Palace" broke, netizens were excited. This big drama is finally going to be broadcast. However, judging by the situation, it seems that it will adopt the pay-per-view route.
Ye Zhengfang came to Tang Qing's house today. Looking at Tang's mother, Ye Zhengfang had already sighed countless times in her heart. Her sister-in-law was able to have a second child at her age, and it was a boy. This was like a miracle.
The gender of the child was just found out a few days ago. Tang Zhengyang was excited for several days when he learned it was a boy. The silly smile on his face made his mother Tang couldn't help but sigh.
"Here it is, the soup is ready."
Tang Zhengyang came out of the kitchen, carrying the soup he had cooked with great care. Tang Zhengyang really had never been able to cook in his life, but during this time he learned how to cook soup from Su Yang.
Seeing his brother acting like a househusband, Ye Zhengfang couldn't help laughing.
"Sister-in-law, look at my brother. He seems to be 20 years younger. His temper has also improved a lot. He used to be more aggressive than anyone else."
Ye Zhengfang couldn't help but complain. Tang Zhengyang used to have a bad temper. Work was stressful and he had so much to do that sometimes even his mother got scolded.
It was only in recent years, as his career stabilized and he grew older, that Tang Zhengyang's temper gradually changed a lot.
Now, if Tang Zhengyang, who looked like a househusband, was seen by his subordinates, they would be shocked. Their subordinates had known Tang Zhengyang's violent temper.
The family started to eat, and Tang Zhengyang took care of his mother very gently. Mother Tang had a smile on her face. She had taken care of Tang Zhengyang for most of his life, and now she was old and had taken care of him.
"Brother, I feel like you're an emperor from ancient times. My sister-in-law used to take care of you, but now you've gained status because of your son..."
Ye Zhengfang joked.
"Go away, go away. A dog's mouth cannot spit out ivory."
Tang Zhengyang rolled his eyes at Ye Zhengfang, and everyone started laughing.
"By the way, the drama you co-produced is about to start airing. I saw information online that this drama is going to be a pay-per-view model. Are you really confident?"
Tang Zhengyang asked casually.
"Dad, of course I'm confident. The quality of our work is very good, and it's written by Su Yang. The most important thing is that the price is high. Our show has 100 episodes, the first 10 are free, and the remaining episodes are one dollar each. If 40 million people across the internet pay to watch it, how much can we earn?"
Tang Qing said with a smile, and Tang Zhengyang was stunned by her words.
At a price of 90, and 40 million people paying to watch it, that's 3.6 billion. Even if it's split 30/70, that's still 2.5 billion. After deducting costs, taxes, and so on, if it's done right, the show could make a profit of 2 billion.
“So many people really pay to watch the show.”
Tang Zhengyang couldn't help but ask.
"More than that, the pay-per-view era has slowly emerged. The pay-per-view data for our company's works is very good. The profit of a good TV series now is even better than that of many high-grossing movies."
Tang Qing said with a smile, which made Tang Zhengyang laugh.
"If this continues, TV stations will be in trouble. Once the market is developed, streaming media will dominate the market."
Tang Zhengyang couldn't help but say.
"There's nothing we can do. Times are changing, and TV stations have actually been on the decline for a long time. If they don't want to be eliminated, they have to reform. As for how to reform, that's up to them."
Tang Qing said with a smile, and Ye Zhengfang also laughed. Yes, television stations have actually been on the decline for a long time. With the rise of streaming platforms in recent years, traditional television stations have been having a harder time.
But neither of them thinks this is a bad thing. Before streaming, TV stations were incredibly overbearing. They monopolized domestic resources. At that time, the entertainment industry was essentially ruled by those TV stations, who had the final say. They monopolized resources and could ban or punish anyone they pleased.
Back then, everyone in the entertainment industry had a hard time. But now, with the rise of the internet and streaming media, there are more channels for exposure, more ways to make money, and the whole business has expanded.
Television stations have gradually changed, and Qingyao Media has felt this deeply. In the past, Qingyao Media's productions wouldn't dare to be pretentious. Even if they were good, they would have to beg others to broadcast them, otherwise they would be rejected.
If Su Yang had been born twenty years earlier, he would have been banned for what he did.
But things are different now. Times have changed, and so have circumstances. Now the situation is reversed: companies with good productions are king, and those with the capital to run streaming platforms are king. As for TV stations, they're slowly surviving on scraps.
Look at the current state of domestic television stations. Many have already died. Year after year, they lose money. Even provincial television stations are now rotten. It really is a matter of time.
"Okay, okay, let's eat. It will get cold soon."
Mother Tang looked at the people and said with a smile.
"Okay, let's eat."
Tang Zhengyang smiled and said that the house became lively.
After dinner, Tang's mother, who had nothing to do, came to the living room and sat on the sofa accompanied by Ye Zhengfang and Tang Qing. Tang Qing turned on the TV, and "The Legend of Zhen Huan" had just been updated, and 100 episodes were released at once. Tang Qing had not watched the TV series yet. Now that she had nothing to do, she watched the show with her mother, which was also a kind of leisure.
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