Chapter 187 New Variety Show: "Longing for Life"
Su Yang and Qin Shuyao were busy in the village throughout the day.
He inspected the winery, the waterworks, the sewage treatment plant, the gas distribution station, and other places. These places were all built with Qin Shuyao's money and belonged to the company's property. However, it was almost impossible for these factories to make money because there were too few residents in the village.
For example, the water plant itself—it's unrealistic to think it could make money from just charging a small fee. The water plant alone cost millions, and the village has fewer than a hundred households combined. And water usage is generally low; each household is lucky to get 200 yuan worth of water per year.
This water fee is not even enough to pay the factory's electricity bill every year, so how can we recover the cost and make a profit?
To put it bluntly, these projects are charitable. Besides construction costs, operating costs will have to rely on annual company subsidies; otherwise, they simply won't be able to continue. These factories can be considered a boon to the villagers.
The rich first will help the poor later. Su Yang and Qin Shuyao are responding to the national call. Damn it, if anyone says he has no conscience again, Su Yang feels he should beat him to death. Damn it, let's see how high my awareness is.
"Shuyao, Suyang, we meet again."
In the afternoon, Wang Xu and his team arrived at Sanshan Village. They had driven there, having set out in the early morning. Sanshan Village was far away, and arriving at night would have delayed them by another day. Time was of the essence for Wang Xu and his team, and the sooner they could complete their mission, the better.
"Director Wang, hello, hello..."
They all knew each other. During the "Masked Singer" period, both Qin Shuyao and Su Yang had a good relationship with the people at Yanjing TV Station and could be considered old acquaintances.
"Director Wang, what do you think of our village?"
After getting off the car, the group walked in the village. Su Yang looked at Wang Xu and asked with a smile.
"beautiful……"
Wang Xu couldn't help but say, "This village is truly beautiful, with its distinctive architecture, a clear blue sky, and a beautiful setting nestled between mountains and water. Although there's little greenery around, it's still beautiful." Add to that the newly built roads, and the village doesn't look like a rural village; instead, it feels like a paradise.
"Actually, it's even more beautiful here in the summer. Lush green mountains and clear waters, nestled alongside the mountains and rivers, are something you rarely see in big cities. Director Wang, the main selling point of my new variety show is this kind of leisurely rural life. It's called 'A Longing for Life,' and it's all about capturing that laid-back rural life. Imagine a few artists in this village, unconcerned with worldly affairs, doing farm work and other leisurely activities every day. In their spare time, they discuss literature and reminisce about the past. In the evenings, everyone sits in the yard, eating barbecue, playing guitar, and singing..."
As Su Yang walked, he talked about the planning of "A Longing for Life" and described to everyone a life in a paradise.
"Longing for Life" is Su Yang's new variety show. He'd been planning this show for a long time. He felt that "Longing for Life" was a much better choice than "Metamorphosis" to promote Sanshan Village.
As long as the program is well produced, Sanshan Village will definitely become a hit because of "Longing for Life". The changes that Sanshan Village has made in the past six months are just waiting for the day when it will become a hit.
As Su Yang spoke, everyone's eyes gradually lit up, including Qin Shuyao's. Previously, Su Yang had been mysterious, and Qin Shuyao had never known about this plan. Now that Su Yang had mentioned it, even Qin Shuyao began to look forward to such a day. Such a day sounded really good and leisurely.
"But Director Wang, this variety show isn't suitable for filming right now. To achieve the best results, we must do some preliminary preparation. The most suitable time to start filming is April or May, when spring is warm and flowers are blooming, and everything is revived. The construction of the mushroom house also requires careful design, including the vegetable gardens, ponds, and rice fields surrounding the mushroom house. Many things need to be planted six months in advance to achieve the best filming results."
Wang Xu nodded in agreement at Su Yang's words. "Yes, a program like this must be filmed at the perfect time to achieve the most beautiful results." And many things must be carefully designed to create a more aesthetically pleasing effect. After all, this is a program, not real rural life. When filming, one must approach it from a professional perspective, figuring out how to create the most beautiful images. It's very particular, even down to the placement of every flower and plant.
The leisurely and comfortable rural life, coupled with Su Yang's amazing cooking skills, even Wang Xu couldn't help but look forward to this variety show.
How about co-production?
Wang Xu looked at Su Yang and said this, which made Su Yang smile and shake his head.
"Director Wang, we can discuss the broadcasting rights for the TV station, but forget about the co-production. My wife can still afford this amount..."
Su Yang refused without hesitation, leaving no room for bargaining. What a joke! Su Yang knew how popular this variety show was. He naturally wanted to control the copyright for a variety show like this. Damn it, trying to take advantage of me? Wishful thinking.
Su Yang had already figured it out. Once the show was ready, even if no TV station was willing to air it, he could still make a lot of money by broadcasting it online. Things were different now. Back then, TV stations had the initiative because there were no other platforms. If your show couldn't get aired on TV, it was essentially dead in the water.
Things are different now. With streaming media, TV stations are no longer as popular. Online variety shows are now quite powerful. When it comes to capital, the capital behind these streaming platforms is even more powerful than that of major TV stations. So now if you have a good work, you don't have to worry about sales at all, not to mention Qin Shuyao and Su Yang have their own popularity and traffic, so there is no need to worry even more.
Su Yang's words made Wang Xu smile bitterly. Once upon a time, television stations were holy shrines that everyone yearned for. Now, with the rise of streaming media and the advent of the internet age, television stations are no longer as popular. Perhaps in another ten or eight years, television stations will decline; this trend is already obvious. How many young people today still watch TV series?
Many good programs are no longer broadcast on TV stations, but are directly broadcast on streaming media. They make a lot of money, much more than broadcasting on TV stations.
This is the development of the times. If you can't keep up with the trend of the times, you will gradually be eliminated.
It is precisely because of this reality that TV stations are no longer so domineering, because everyone in the industry knows that as long as the program is good enough, they can make money even without a TV station.
What's more, Su Yang and Qin Shuyao already have a good variety show in their hands, and they are familiar with producing variety shows. "Metamorphosis" is very popular now. Regardless of how much money it makes, at least this variety show will not lose money now.
This is because there were no sponsors or advertisers in the first season. After the second season has sponsors and advertisers, the profits will definitely be huge. This is the entertainment industry now, traffic is king.
"Alas, distant water cannot quench immediate thirst. It seems we need to think of another way..."
Wang Xu couldn't help but sigh. "A Longing for Life" was well-planned and highly anticipated. But it wasn't enough to quench his thirst. Even if he started preparing for "A Longing for Life" now, it would take at least half a year before it could air. Half a year was tough.
"Director Wang, I actually think that 'Metamorphosis' wouldn't be bad even without me. It might even be better."
Su Yang looked at Wang Xu and said with a smile. This made Wang Xu stunned, with question marks on his face.
"Come on, I'll take you to see someone. Once you meet him, you'll understand. He's more suitable to be the father than me..."
Su Yang, acting mysteriously, brought Wang Xu, who was full of curiosity, directly to Su Donghai's house. After seeing Su Donghai in person, Wang Xu and his companions could not help but swallow their saliva.
Wow, this size is so intimidating. Su Yang is already intimidating enough, but compared to Su Donghai, Su Yang looks like a little chicken.
Visual impact, Su Donghai's size is too visually impactful.
His muscles, in particular, are even more impressive than those of foreign bodybuilding champions. His physique, size, and impact are every bit as impressive as those famous Hollywood musclemen. Add to that Su Donghai's rather fierce appearance, and he looks even more intimidating.
Su Donghai is the father. When children who were pampered in the city come here and see Su Donghai, they may not dare to speak loudly, let alone be arrogant.
"What do you think, Director Wang? Brother Hai is a good dad, right? Not only that, I have another idea..."
Su Yang told Wang Xu his idea, which made Wang Xu swallow his saliva.
"Is this okay? Don't ruin the kids' lives."
Wang Xu couldn't help but say, "Damn, according to Su Yang's method, this second season is even more deceptive than the first, but it's more exciting."
"Don't worry, it won't get any worse. Brother Hai is a professional. Those naughty kids will just suffer a little bit. Besides, these people came here to suffer, right? They want to be famous but don't want to suffer. How can such a thing happen? This is not the first season of our show. Since you're here, it means you're ready to be abused."
Su Yang's words made Wang Xu laugh too.
Yeah, damn, you want to be famous and enjoy life, why do you only think about good things?
The second season of "Metamorphosis" is definitely not as straightforward as the first. For Qin Shuyao, whoever participates is a resource. Once the news gets out, I'm sure many entertainment companies will send their artists to participate. They don't care what the artists are doing; they see this as an opportunity, a chance for their new talent to shine. Besides these entertainment companies, there are also some artists who want their children to enter the industry and they also want such opportunities.
Opportunities are extremely valuable in the entertainment industry. For artists, exposure is everything. Money in the entertainment industry is easy to make, but so are the many who crave it.
"Metamorphosis" is such a hit, and being able to participate in this variety show is a huge opportunity for these people, a chance to become an overnight sensation. Since this is such an opportunity, don't say you can't endure the hardship. As long as you're not going to die, you have to stick with this show.
Su Yang and Wang Xu started discussing. Qin Shuyao, who was listening to their discussion, couldn't help but laugh. At the same time, she mourned for the second season's guests. When the second season's naughty kids came, they would definitely be dealt with even more miserably. Then they would realize that the first season's guests were living in a sweet nest.
Watching Wang Xu being fooled by Su Yang, Qin Shuyao felt a surge of pride. Wang Xu came here for the new variety show, but now he hasn't gotten it. Yet, he was fooled by her husband into getting "Super Boy." This is her husband's ability and talent.
The second season of "Metamorphosis" will continue with a separate production and broadcasting model. Qin Shuyao and Su Yang's company will be responsible for production, while Yanjing Television will be responsible for broadcasting. Advertising endorsements and other matters will be discussed jointly by both parties. In short, Su Yang has his bottom line, and that bottom line is copyright. Copyright must be his, and no negotiation is allowed.
What Yanjing TV wants now is very simple. As long as the ratings can go up, it doesn’t matter even if it gives up a little more profit.
Before they knew it, the group had already been chatting until the evening.
Wang Xu and Su Yang were still chatting, but it was already late, so they had to return to the county and find a hotel to stay in. They could only talk about everything tomorrow.
"Su Yang's talent really shows that he was born to be in the entertainment industry."
In the car, Wang Xu couldn't help but sigh. Su Yang is so talented, not only is he good at writing songs and singing, but he's also great at planning variety shows.
Just plan a random "Super Boy" and it will be so popular.
Just for a honeymoon, they created a hit "Bite of China" series. Now they're planning "A Longing for Life." What's wrong with their brains? It's true that comparisons are frustrating. They're gifted.
"Yeah, Qin Shuyao really has a keen eye for talent. She actually caught hold of this potential stock. She was almost out of fashion, but now she's making a comeback. Thinking about the reactions of people in the industry to this marriage back then, it's really funny..."
The assistant next to him couldn't help but say this, which made everyone laugh.
Yes, there were many people who ridiculed Su Yang and Qin Shuyao's marriage. Now, all these people were speechless.
Is this a gigolo? Bullshit gigolo, whose gigolo is this good? This is clearly a super potential stock. Those people were so high-profile at the beginning, but now they are so ashamed. Although they got the attention, they got into trouble.
"Notify the station and ask them to assign a production team to help Su Yang complete the production of 'Metamorphosis'."
Wang Xu gave the order directly. Ask the station to send a production team over. Compared with the makeshift team formed by Su Yang, the production team of Yanjing TV Station is more professional and more powerful.
Bringing in a team like this was a favor to Su Yang. It would also speed up the production of "Metamorphosis." Right now, Yanjing Television lacked time. The sooner "Metamorphosis" Season 2 could be finished, the better.
Yanjing TV took action, and so did Qin Shuyao. Qin Shuyao called Tang Qing and asked her to spread the news that the second season of "Metamorphosis" was about to begin production. After this news was released, many people in the industry immediately took action.
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