Chapter 398 The Paid Era: Good Works Lead to Good Profits
Zhang is also an anime fan and likes to watch anime when he has nothing to do.
Zhang Ye usually has plenty of free time. His parents gave him money to open a small convenience store. Although he doesn't make much every month, he can still make ends meet. Every day, Zhang Ye's job is to sort the goods and then sit at the cashier to collect money.
Business is not good today. It is raining heavily outside and the store is very quiet at the moment.
Sitting at the cashier counter, Zhang Ye opened "Qin's Moon" and started watching. The first season officially started, and when the animation started, Zhang Ye's eyes widened.
The visual quality is eye-catching from the start, it's truly cinematic. It's a real pleasure to watch, and then there's the exciting fighting.
Another swordsman was fighting, and Zhang Ye was very excited to see the fight.
Zhang Ye was fascinated by the show, and so were the others. The comments on the barrage became even more lively.
"Holy crap, this picture quality is incredible. Movie-level quality, how much does this cost..."
"The fight was super exciting..."
“The character modeling is also amazing, it feels like it could be put in a theater.”
"I like it, this fight is so cool..."
As soon as the animation started, everyone discovered the highlights of this animation. Putting aside the plot, the picture quality, action design, and character modeling are all at the level of animated films, even higher than some animated films.
Anyone who knows the business will know by now that this animation is definitely a huge money-maker.
The story officially unfolded, and everyone watched it with gusto. The script of the whole story was already very exciting, and Su Yang and the screenwriter team rigorously optimized the entire script.
After all, Su Yang had copied the scripts of several films and formed a complete story. This made the revisions more rigorous.
The story also became more compact and less verbose, and before we knew it, the first episode was finished.
After watching the first episode, Zhang Ye couldn't wait to open the second episode. It was wonderful, the plot was exciting, the fighting was exciting, and it made my blood boil.
The same is true for the others. Each episode is not long, only about 20 minutes in total. However, the compact plot makes everyone very satisfied.
Unconsciously, the three free episodes were finished. When the payment page popped up, Zhang Ye did not hesitate to buy the whole package. Zhang Ye is also a member of the platform. Buying the 15-episode package only costs 13.5 yuan.
"Hahaha, this was such a great experience. I'm happy to spend the money..."
"Qingyao Media's New Year's celebration was awesome. I feel like this episode must have cost a lot of money."
"I work in animation, so I can be frank. The cost of this episode will not be less than five million..."
"This kind of anime is worth spending money to watch..."
"It's so enjoyable, I'm going to stay up all night to watch it tonight..."
"Hahaha, I can finish it by about 12 o'clock. It's only 18 episodes, too short..."
As the fourth episode began, the barrage of comments continued to be lively. As time went on, the paid on-demand data of "Qin's Moon" on major platforms continued to soar.
This time, Qingyao Media partnered with major websites, benefiting everyone. Of course, Qingyao Media didn't get a 28% profit split. The major platforms seemed to have agreed to only give a 37% split, unless the content was exclusively broadcast on a single platform.
Ultimately, Qingyao Media opted for a full-platform broadcast, as this would reach a wider audience. A 30/70 split would be fine; with more volume, Qingyao Media would ultimately earn more.
The show started at 6 o'clock, and the paid data began to soar around 8 o'clock. The paid on-demand data of the entire network was also updated in real time. Looking at this soaring data, the entire industry took a deep breath.
They'd never seen anything like this before. Qin's Moon was a pioneer in the pay-per-view animation model. But this pioneering effort was truly enviable.
On-demand box office revenue is rapidly increasing across all major platforms, and the box office figures for Qin's Moon are also updated in real time on the data network.
Today's paid on-demand content, whether it's a TV series, a movie, or an anime variety show, is actually the same as paid movies. On the data website, it is directly calculated based on the overall box office.
The box office is soaring rapidly, and the reputation of "The Legend of Qin" is also spreading rapidly.
In major anime communities, many people watch and chat with others. The anime community is huge, but also small. In the internet age, it's incredibly easy to connect with everyone.
In forums, BBS, and various communication groups, when good works are encountered, everyone will share them and discuss with each other.
Now that "The Legend of Qin" is online, this excellent work has excited these anime fans.
Movie-level quality, exciting plot, and the story is set against the backdrop of Chinese history. This is the real Chinese comic.
Such a high-quality work has attracted many anime fans to spend money to buy it on demand.
This scene shows everyone that there is actually a huge market for paid on-demand streaming in China. As long as the content is good enough, these people are still willing to pay.
In fact, they have understood this matter a long time ago, and now all major websites have launched a pay-on-demand model.
The payment data for these works also has both good and bad results. Good quality works earn more, while poor quality works earn less or even lose money.
The era of quality and the paid era are the era of quality. In this era, audiences are more demanding of works.
That night, "The Legend of Qin" stole the show. At twelve o'clock in the evening, the amount of paid on-demand viewing of "The Legend of Qin" across the entire network shocked everyone.
415.62 million RMB, in six hours, the paid on-demand data of this animation exceeded 410 million RMB, which is a scary number.
According to this data, in these six hours, nearly 30 million people across the entire network chose to buy this domestic animation in a package. This profit rate is too scary.
Although they don't know the exact production cost of the eighteen episodes of "Qin's Moon", people in the industry know that 200 million yuan is definitely not enough.
Huge profit, another animation made Qingyao Media earn a lot of money.
"Damn, it feels like Qingyao Media is just playing around with making money."
Late at night, in a group of an animation company, everyone was still having a heated discussion.
These people also finished watching "The Legend of Qin" as soon as possible, and after watching it, they started discussing it in the group.
The quality of Qin's Moon and the conception of the plot made them sigh, "This quality is too high." Especially the plot, after watching it, they sighed, "Damn, why can't I come up with such a plot?"
"Everyone, stop being envious. Just focus on your own work. However, 'Qin's Moon' does show us the potential of the pay-per-view market. Maybe the boss will increase the budget for new works..."
"Maybe. How can you make animation without burning money? The boss always talks about saving money. Can you make good works by saving money?"
"Fuck, the cost of Qin's Moon has been revealed. 10 million RMB per episode. Holy crap, that's a lot!"
"Really? Who broke the news?..."
"Qingyao Media broke the news themselves, see for yourself..."
A screenshot was posted in the group. This was a Weibo post from the director of Qin's Moon.
"Some friends asked me why the quality of Qin's Moon is so good. Hahaha, let me tell you one thing simply. President Su gave us a budget of 10 million RMB per episode of Qin's Moon and required us to spend it all. Do you know how painful it was for us?"
When people saw this screenshot, the work group went wild.
Damn, spending money is painful, I've never seen that before. But the budget of 10 million per episode is really shocking. This is completely made according to the animated film.
20 minutes, 10 million budget. If calculated based on the length of an animated feature film, six episodes is almost the length of a full movie, with a production budget of 60 million. Many animated feature films released in theaters have production budgets of less than 60 million.
"Fuck, 10 million per episode, no wonder the quality is so good. Brother Yang is really brave..."
"Nimma, I can't spend it all, this scene is too cool..."
"Qingyao Media is awesome! How can they create good works if they don't spend money? Support Brother Yang..."
“I hope Qingyao Media will produce more good works…”
After the cost of "The Legend of Qin" was exposed, it also attracted heated discussions from countless viewers.
The production budget of 10 million per episode is really risky.
Eighteen episodes, with a production budget of 180 million. If it doesn't make money, the losses will be huge. Small animation companies really can't afford to lose money.
But Qingyao Media is wealthy and powerful and is not afraid at all.
Being able to afford losses is a huge advantage in business. Qingyao Media already has this advantage, so even if several works in a row lose money, it is completely fine.
Late at night, on the set of "Operation Mekong", a tense night scene was being filmed.
Today, Su Yang is not only a director, but also an actor. Su Yang's role in this play is a sniper.
However, Su Yang does not have many scenes, it is just a small role.
On the set, when Su Yang put on his clothes, put on his makeup, and took his equipment, many people's eyes lit up. He looked so handsome! This equipment was so handsome.
"Ready, set..."
The assistant director was now in control of the camera, and with his command, the entire scene officially began filming. In the camera, Su Yang was seen moving quickly and stopping in a standard and fast manner.
After seeing Su Yang's movements, the action director on the set couldn't help but sigh.
This action is so standard, it's almost textbook-level. Whether it's tactical action or acting, there's nothing to fault.
Su Yang's performance was passed once again. Such ability made everyone admire Su Yang more and more.
Night shoots are very arduous. They lasted all night until the daylight began to fade. Su Yang smiled slightly as he checked the progress. They were already entering the final sprint. It wouldn't be long before filming was over. The progress of this drama was faster than he had imagined. And all this was thanks to the powerful Gold Medal. He was also full of anticipation for its ability to attract fans.
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