Chapter 124 The storm is brewing again
"Ah, it's finally done!"
In the study, Xiao Lin looked at the pop-up notification of the successful video upload on the background of B Station and breathed a sigh of relief.
In the past six months, although his position in the company has not changed much, the self-media account he and his girlfriend set up together has been thriving.
After all, as an entertainment reporter and a serious insider, the occasional small revelations he accidentally brought out are enough to make him stand out among all kinds of marketing accounts that can only make groundless accusations.
As a half fan of Arclight Films, he has been looking forward to "Soul Ferry 2" since he first learned about it. Later, when he heard that a promotional song would be released first, he also joked that there would be money for the second part.
The day before yesterday at noon, he waited in front of the official Weibo of "Pendulum" on time and watched the song and video of "Chi Ling" as soon as possible.
Although he had sufficient confidence in the quality of Mr. Meng's script, he was still amazed for a long time after seeing the finished product. And the emotions brought about by the plot made him unforgettable.
So on the day the video was broadcast, he stayed up all night to write the appreciation and detailed interpretation of the video "Chi Ling", and then spent another day to finish the video.
Because the main battlefield of the account is the official account and Weibo, the video on Bilibili is relatively late. But even so, he still caught up with most of the film and television up masters.
The background refreshed the data. Although there are only about 100,000 fans on Bilibili, there have been thousands of views and dozens of comments in just a short time-although most of them are invalid comments such as "grab the front row" and "take a photo".
After watching the data growth for a while, he saw that there was no problem. He switched to the front interface again and entered "Chi Ling" in the search bar. The page turned, and a bunch of videos with keywords were spread on the webpage.
The first one is naturally the official original video of "Pendulum", which has been played more than 800,000 times so far. In addition, there are 100,000 likes, 30,000 coins, and more than 2,000 comments.
And following closely behind are many covers.
"Damn, these people in the music section are still following the trend quickly!" Xiao Lin secretly complained.
There is no way. Not to mention how hard it is for them to write manuscripts in the film and television section, the official news from Arc Light Film and Television stated that it welcomes all kinds of non-commercial covers and editing works, and even directly released the melody accompaniment without vocals.
Although many theme songs of dramas have caused a craze before, the copyright holders of other dramas at most do not care, and there is really no direct encouragement like Arc Light Film and Television.
However, the effect is also very obvious. In the past few days, as long as you can hear the song "Chi Ling" in videos like music, emotions, mixed cuts, patriotism, and ancient style.
The key is that the playback data of such videos is often quite good. Just like the row of videos in front of me, the highest number of playbacks is more than 700,000, which is about to exceed the official original version.
This kind of popularity that breaks the circle directly brought the entry of "Chi Ling" to the hot search on Weibo, and it reached the seventh place at its highest.
It can be said that as a promotional song, "Chi Ling" perfectly fulfilled its duties and made the drama "Soul Ferry" appear in the vision of more passers-by.
As of today, the "Launch Reminder" on the promotional interface of "Soul Ferry 2" on Leshi.com has received reservations from 100,000 people. Many fans also said that they had signed up for membership in advance and were waiting for the show to start.
Judging from the data alone, the performance of "Soul Ferry 2" is very good.
After listening to a few cover videos, Xiao Lin was thinking about whether to let his girlfriend switch to the music section while opening the official account.
In comparison, as a platform mainly based on pictures and texts, the popularity of "Chi Ling" here is average.
After searching keywords and browsing the articles posted by other types of accounts for a while, Xiao Lin suddenly frowned and looked at one of the articles.
The title of this article is the kind of shocking style that is very common in marketing accounts in the past two years - "Shattering three views! A famous Peking opera actor sings to the invaders in a domestic drama!"
The title itself is quite eye-catching, and the more important thing is its cover picture, a woman in costume and colorful ink standing in front of a row of Japanese soldiers singing.
Xiao Lin stared at the cover for several seconds.
Isn't this the opening shot of "Red Ling"?
He hurriedly clicked in, and sure enough, the main text of the article wrote the names of "Red Ling" and "Soul Ferry", and they were specially enlarged and bolded to mark them out, for fear that readers who clicked in would not see them at a glance.
As for the content, it is a complete example of reversing black and white and taking things out of context. There is no original video, no subsequent shots, but the opening scene is taken out, and then it is said that this is the plot of the latest web drama to be broadcast.
Xiao Lin glanced at the author of the public account, a very common marketing account name like "XX takes you to chase new dramas". Looking at the data again, it has already received thousands of views.
Isn't this pure nonsense!
Xiao Lin quickly slid to the comment area at the bottom, and sure enough, most of the comments were abusive.
These readers who browsed were obviously pure passers-by who had never listened to the song, or even knew nothing about the web drama. Under preconceived notions and deliberate distortion, they directly determined that what they saw was the "fact".
Xiao Lin wanted to explain, but when he clicked on the comment box, he found that the author had turned on "selected comments". Only the comments he approved can be displayed.
Obviously, it is hard to say whether the readers who read this article have watched the original video, but this author must have seen it and deliberately distorted the facts here.
What made Xiao Lin feel even more wrong was that in the related recommendations of this public account, there were several other articles with very similar titles and contents.
The views of each article ranged from tens of thousands to hundreds, and the common point was that they all turned on "comment screening".
He searched again with similar keywords, and wow, dozens of articles that couldn't even pass the duplicate check were densely packed.
As a professional entertainment reporter, Xiao Lin immediately realized that this was definitely not a few marketing accounts trying to get attention, but rather a professional matrix army of water soldiers who received money and published similar articles in batches to smear the show.
The target was also very obvious, which was the upcoming "Soul Ferry 2".
But is this method useful? Although there are indeed many people on the Internet who never think about finding out the truth of the incident and believe everything they hear. But the problem is that these people themselves are basically not the target audience of online dramas such as "Soul Ferry". It is completely unnecessary to smear the show among these people.
Out of curiosity, Xiao Lin read these articles several times. As he read, he couldn't help but take a breath.
The purpose of these people is not to smear the show at all, but to mobilize readers and passers-by who do not know the truth to complain and report "Soul Ferry".
(End of this chapter)
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