When other people's movies are released, they hire online trolls to write up positive reviews.
This is why some movies, despite having terrible reviews, still receive relatively high ratings on authoritative online film websites.
But Su Can is different.
Instead of hiring online trolls to boost positive reviews, he took the lead in promoting his own movie on Weibo.
@苏灿V: "Love without material support is like a pile of loose sand; it won't even need the wind to blow it away, it'll scatter after a few steps." What kind of morally bankrupt person could write such a sentence? If you're materialistic, fine, but why do we need people who aren't? When love is tied to material possessions, it's a tragedy for love, and a tragedy for our times! #TinyTimes
@SuCanV: Men showing off their abs without clothes and calling it overflowing with hormones. Please, selling bromance and male beauty, and then trying to glorify this behavior—who's really sick here? #TinyTimes
@SuCanV: The plot is hollow, the dialogue is pretentious, it uses a ghostly filter, and it survives by selling male beauty. Everyone inexplicably comes together, and then it inexplicably burns everyone to the ground. Then, it relies on four wandering female ghosts singing "Auld Lang Syne" to elevate the film's vague and unrealistic message! You couldn't write something like this without forty years of brain thrombosis! #TinyTimes
@SuCanV: It's been released for several days now, why aren't you all giving it a good scolding? So far, the loudest criticism is coming from here. You all need to reflect on yourselves! #TinyTimes
At first, everyone said that "Tiny Times" was a pretentious youth literature and the movie was an empty and pretentious youth romance film.
Before the movie was released, many viewers, critics, and entertainment bloggers were all ready to criticize it!
Unexpectedly, Su Can personally donated 20 million movie tickets and even reduced the price of the tickets to 9.9 yuan.
As the saying goes, "He who takes something from someone is bound to be lenient." Since the movie tickets were free, how could these viewers and entertainment bigwigs possibly complain?
Some people who prioritize profit won't be bought off by a ticket. They also want to criticize Tiny Times to generate online traffic and profit for themselves.
But Su Can's own harsh criticism has left commentators and marketing accounts bewildered.
Isn't this his own movie?
Why is he attacking his own movie so relentlessly?
Is this a new type of marketing method?
Does the movie rating go up if he starts by criticizing it?
Everyone was worried that if they went to criticize, Su Can might use them as pawns.
Profit-driven marketing accounts would never do something like doing someone else's wedding dress for free!
As a result, after the release of "Tiny Times", apart from the low ratings on movie websites, no one criticized it!
This really worried Su Can!
If no one criticizes, where does the negative energy come from?
Su Can posted another Weibo post.
@苏灿V: Do you only start criticizing *Tiny Times* when I die? Such a terrible movie, and you're not giving it low ratings or bashing it in the comments sections of various websites? Where is your conscience? #TinyTimes
Seeing that Su Can was serious, netizens joined the ranks of those criticizing the movie.
Su Can posted another Weibo post.
@SuCanV: I made this movie to tell everyone that bad movies should be criticized harshly, without holding back. Only when bad movies have no place to exist can Chinese films truly rise! #TinyTimes
This was Su Can's last comment on "Tiny Times".
Netizens have done some calculations for Su Can.
Yang Mier was involved in the investment, filming, and performance of "Tiny Times," but Su Can did not receive any money for the script and even lost money to give away movie tickets.
The film ultimately grossed 800 million yuan at the box office. Su Can lost 200 million yuan by giving away tickets and then gave Yang Mier an additional 600 million yuan.
The website Rongshu, operated by Su Can, has not yet turned a profit.
Losing money writing books, losing money holding concerts, losing money making movies...
This series of actions is baffling!
But with Su Can being so wealthy and powerful, no one dared to mess with him.
Su Can has truly become the judge of the entertainment industry.
...
Preparations for the concert are proceeding smoothly.
The concert at Su Can's company wasn't a solo performance by Su Can; Su Can was the lead singer.
Other singers also have 2-3 shows.
Because all the singers in Su Can's company have had relatively short careers, and each of them only has two or three good songs.
This arrangement means that fans can see performances by multiple singers with just one ticket.
Unlike some celebrity concerts, which are often filled with excessive padding.
The other singers are all rehearsing intensively.
Only Su Can sleeps during his live streams every day.
The movie "Tiny Times" made Yu Xiaonuo's song "Time Boils the Rain" popular, and the movie "Eternal Love" which just aired on TV made Su Can's song "Eternal Love" and Su Can and Yu Xiaonuo's duet "Cool" popular.
After that, Su Can never produced any more works.
Some people online are pessimistic about Su Can, believing that he has lost his talent, while others say that Su Can ruined his own career and squandered his inspiration.
Su Can did not respond to this at all.
During his live streams, Su Can does everything except sleep, play games, go to food streets, and stay overnight in haunted houses. He does all sorts of things except for being a musician or writer!
They call it finding inspiration.
And so, Su Can drifted around for a month before finally getting to work!
One evening, Su Can suddenly announced to the entire online audience in his live stream that he would be writing live to fill in all the gaps in his past writing.
A large number of netizens attended the event.
[CanCan, I don't believe you for a second! You've said that so many times!]
Me too! I'd rather believe in ghosts than believe Su Can's words!
Don't you realize how many problems you've created? Can you even fill them all?
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