"The first floor is free, but there aren't many seats available; it's a form of scarcity marketing."
Juanjuan: "Hunger marketing?"
Bai Tian explained to the child, "Yes, there's a lot of food in front of Juanjuan. Are you worried about going hungry for the next few days?"
"I'm not afraid."
"If Juanjuan only has half a pancake in front of her, won't she be afraid of going hungry for the next few days?"
Juanjuan nodded.
"Hunger marketing, simply put, is to make people feel that this product is scarce and needs to be grabbed, and that you have it but others don't, thereby giving them a sense of superiority."
Bai Yunqi raised an eyebrow: "So, there are few seats on the first floor, but if this store is very popular and many people want to come, then you'll have to fight for them."
Bai Tian snapped his fingers. "You got it right!"
Juanjuan had never imagined that there were so many intricacies involved in doing business.
"Here are some corresponding services, such as manicures, which involve applying beautiful colors to the nails, like floral patterns and new hairstyles. There are also massages and chess games that men like. Made in Chaoyang, absolutely top-notch!"
"Who wouldn't like something given away for free! The prices on the first floor aren't too expensive for people with a bit of money. With marketing, everyone who can afford to come to Sihua Jiayaozhai will be a high-class person. Once the hype starts, people will be scrambling to buy it."
Juanjuan felt that her father was really awesome at this moment.
Bai Tian led the children up to the second floor and began to introduce the place again.
"The private rooms on the second floor are for members only. Members get discounts and gifts when they top up their accounts. As your membership level increases, you'll also receive valuable jewelry or ornaments as gifts during holidays, just for good luck."
Juanjuan: "Then aren't we at a loss?"
It's cheap and comes with free gifts.
Bai Tian smiled, a shy expression on his face: "This..."
"Actually, we're not at a loss. I'll tell you in secret."
"The purpose of membership is to retain customers. For example, if you don't have a membership, you can eat at various restaurants. How many orders can we make? But once you have a membership, if the food and service are good, you will naturally come to our restaurant more often."
Juanjuan nodded, indicating that she understood.
"Secondly, there is the start-up capital. We deposit money in the early stage and then spend it gradually. This way, we will have enough money to prepare things and then make money from money."
[Actually, the best method is to top up your account, work for a while, and then run away, but I still won't tell them—that's such a heartless method.]
Juanjuan: ...
I never knew you could play like this.
"If we do it this way, won't other people see that we're making money and then do it this way too, making money as well?"
If Juanjuan has a question, just ask her directly; she can't figure it out herself.
Bai Tian smiled confidently: "So, it all depends on quality and marketing, don't worry! Besides, competition makes the good even better!"
"It's like in school, the teacher teaches the same things, but some people can't learn them while others can! Right!"
Looking into his little girl's bright eyes, Bai Tian exclaimed, "Holy crap, she can even apply what she's learned to other situations!"
My daughter is amazing! Her comprehension and ability to apply knowledge to new situations are incredible!
[Thank goodness I came, and Jiang Dai came too, otherwise such an amazing child would have been wasted!]
"What nonsense are you spouting!"
Jiang Dai, who had been admiring Bai Tian from the side, sobered up immediately when she heard this person swearing.
He twisted one hand around Bai Tian's waist.
[Swearing in front of the child! Juanjuan learns things very quickly!]
Bai Tian immediately tried to salvage the situation: "Juanjuan, don't be like Daddy. He gets beaten for saying that, you see..."
As he spoke, he deliberately pointed to his waist.
Jiang Dai: ...
[And they even tattled on me to the child!!!]
Seeing her parents interact like this, Juanjuan couldn't help but smile and nod, "I know! But Daddy, I won't tell anyone, and Mommy won't pinch me!"
Bai Tian:......
I don't know why, but the way this little guy is so smug makes me really want to pinch his soft cheeks!
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