Advertisements are usually very short and the filming process is quite simple.
These are the most important sources of income for celebrities.
Many celebrities have several or even dozens of endorsements.
Even without doing anything else, they can earn hundreds of thousands to tens of millions of dollars a year just from endorsement fees.
Top-tier endorsements can also elevate a celebrity's prestige and market value.
Some celebrities, who aren't good at film and television, specialize in fashion and have become quite successful in it.
In future film productions, it will be easier to secure sponsorships from these brands, recoup some of the costs upfront, and further reduce the market risk of the film.
Of course, if you don't reach that level, those big brands won't approach you.
Even if you arrive, you'll have many options, and they don't necessarily have to look for you.
So, what if you want to become the brand ambassador for this company?
The simplest solution is to sleep. What else can you do?
This is also the approach taken by the vast majority of people in the industry.
Regardless of gender.
Of course, whether the person supporting them is male or female is unknown.
In short, endorsements have many benefits, and it's a step that no celebrity can avoid.
Cao Kun didn't intend to avoid the topic. He said, "With your professional eye, help me pick out a few brands. You can negotiate the prices."
“No problem,” Crowley agreed excitedly.
How could she not be excited?
CAA takes a 15% cut from every endorsement deal.
Then, give her another portion.
Now, Crowley is incredibly grateful that Angelina Jolie forced her to sign Cao Kun.
Otherwise, this money tree will end up in someone else's hands.
Crowley: "What about media interviews and television invitations?"
Cao Kun: "They were all rejected."
"Understood." Crowley was already used to Cao Kun's low profile.
"I've compiled those scripts and sent them to your email. Take a look if you want."
Crowley no longer expected that Cao Kun could check the emails at any time, but he reminded him, "There's an invitation from Spielberg in there."
"Okay," Cao Kun agreed.
After hanging up the phone, Cao Kun opened his email and started browsing.
Previously, he rarely saw familiar movies.
But now, he has seen several in a row.
This is the power and resources you gain after stepping onto the front lines.
"I'm very familiar with the movie 'Signs'."
Cao Kun glanced at the synopsis and knew which book it was.
The new film by Shyamalan, the director of "The Sixth Sense".
This is a science fiction story about crop circles.
Cao Kun recalls that the film did quite well at the box office, grossing over 400 million US dollars.
Compared to the cost of over 70 million, it can be considered a big hit.
It was precisely because of his continuous success that M.S. Shyamalan enjoyed immense prestige, which gave him the opportunity to swindle all six major corporations in the future.
However, the reviews for "Signs" were mediocre, far inferior to those for "The Sixth Sense".
The fact that "The Sixth Sense" achieved such good box office results is largely due to its amazing quality.
"It could be considered as an alternative."
Cao Kun continued reading.
"There's another one like this?"
Cao Kun saw "Operation Black Hawk Down".
However, Cao Kun only glanced at it before skipping over it.
Although the film was ultimately a success in terms of both quality and market performance.
However, this is an ensemble film, and the characters are not particularly outstanding; the focus is more on the war scenes.
Playing such a role wouldn't bring Cao Kun much benefit.
When experiencing inner turmoil, the anchor point is not much better than that of a normal character.
"Hmm? A movie starring Charlize."
Cao Kun saw a film called "Step by Step Crisis".
He was unfamiliar with the name, but the female lead's name was Charlize Theron.
Cao Kun doesn't recall the name of this movie, which means it had a very small impact. Even if it wasn't a money-losing film, it wasn't a big hit either.
Cao Kun's gaze shifted, and he finally saw the new Spielberg film that Crowley had mentioned—Minority Report.
"So this is the one."
Cao Kun knows about this movie.
The original male lead was Tom Cruise.
The global box office seems to be over 300 million US dollars.
It should be a small profit, but not much.
Despite Spielberg and Tom Cruise teaming up, this is all the box office revenue they've achieved, especially considering it's a big-budget sci-fi production. The film has not met DreamWorks' expectations.
After looking around, Cao Kun couldn't find a single movie that particularly appealed to him.
Cao Kun is not surprised; there aren't that many good works to speak of.
Hollywood makes so many movies every year, but the vast majority of them lose money.
The year 2000 passed peacefully until the end of the year.
Charlie's Angels was just $10 million short of the $500 million box office mark, but it still failed to break through.
But this achievement was enough to make the production company and investors like Cao Kun very rich.
If you add in later family income, the returns will be even higher.
In particular, Winona and Angelina were overjoyed to experience the benefits of investment for the first time.
The second part was naturally put on the agenda.
After Jigsaw's appearance and disappearance, "Saw III" saw a surge in box office revenue, but as the hype surrounding Jigsaw died down, it also faded into obscurity.
But it still pushed the box office to the $300 million mark.
After the Christmas and New Year holiday season arrived, "The Bourne Identity" lost a lot of screenings to newly released blockbusters, resulting in a sharp drop in box office revenue.
After nearly a month in theaters, the film grossed $420 million worldwide.
Of the total box office revenue, $190 million came from North America and $220 million from overseas.
The Chinese mainland market contributed nearly $30 million to the box office, making it the second highest-grossing Hollywood film after Titanic.
This is also the region with the highest overseas box office.
For various reasons, many departments in mainland China have organized large-scale movie screenings.
One reason for this is, of course, that this is a film that is anti-US government and anti-US CIA.
In this movie, the US government and the CIA are the villains, and their methods of training assassins are inhumane.
This has caused countless families to be torn apart.
Another reason is that the lead actor is of Chinese descent.
These elements are incredibly appealing to mainland audiences, and coupled with the fantastic storyline and action sequences, it's no wonder the box office is so high.
With a box office of $420 million, compared to a cost of $60 million, Cao Kun naturally made a fortune.
Every New Year, Angelina, Winona and the like become very busy.
Even Sofia is like that.
At this time, Charlize was all alone, sometimes keeping Cao Kun company.
On New Year's Day 2001, Cao Kun appeared at Charlize's house again.
when!
Two glasses of red wine gently clinked together, the red liquid inside rippling softly.
Charlize took a sip of his drink and looked at Cao Kun with a smile.
Cao Kun put a piece of steak in his mouth: "Why are you staring at me instead of eating?"
Charlize laughed and said, "I've dreamed of this since I was a child: having dinner with my husband on New Year's Eve, ringing in the new year together, and welcoming a better future together."
Cao Kun: "You're overthinking it."
Charlize's smile remained unchanged: "No matter what, I'm very happy that you've spent New Year's with me for three consecutive years."
Cao Kun intended to say that he was there to collect money.
However, he held back.
After the meal, Charitz handed over a check for 1.6 million.
After Cao Kun put away the check, she handed him a key: "This is your New Year's gift."
Cao Kun took a look and found that it was an ordinary door key.
Cao Kun glanced upstairs: "You didn't hide a beautiful woman in my house, did you?"
Charlize laughed and said, "There's more than one in the second room on the second floor."
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