Chapter 410: Individual business is allowed
Su Mo had already reached the director level in the Foreign Trade Center before going to college. After the assignment, she was not allowed to start as an ordinary employee, but was still given the director level salary of 96 yuan.
Qiao Huaqing had never worked before, and was assigned to an ordinary position with a salary of 56 yuan.
Su Mo did not care about the salary. After all, with the current financial resources of the Su family, she did not care much about this little money. More importantly, it was for patriotism.
After the work was assigned, she did not have to report immediately, but was given two weeks of rest time, and she could report to the unit in November.
At the beginning of October, the country announced a blockbuster news that officially allowed individual business.
Although many unemployed young people secretly started small businesses after the reform and opening up, they only scratched the surface. Once they were investigated, they might be considered speculators. Not only would they be punished, but they would also have to undergo labor reform.
Therefore, they did not pay much attention to what they did, just to make a living.
Now that the policy has been announced, it is stable and there is no need to worry anymore. Many people rolled up their sleeves and prepared to do a big job.
The Office to Combat Speculation and Profiteering has also been transformed into an industrial and commercial administration office.
As a pioneer of reform and opening up, Guangzhou was naturally the first to respond. Once the news was announced, all kinds of small shops and stalls sprang up like bamboo shoots after rain in less than half a month.
Taking advantage of this favorable situation, Su's clothing store also took the opportunity to open up, called "New Life Clothing Store".
This name may seem very rustic in later generations, but it is very suitable at this time. After so many years of hardship, everyone has long been looking forward to a happy, fulfilling and better new life.
The clothing store is located on Gaodi Street, in the arcade where Su Tingqian and his family live now. The first floor is the store, the second floor is the studio, and the third floor is for living.
The clothing styles were designed by Su Mo, and two old tailors were hired to make patterns. Six female garment workers and three salespersons were temporarily hired.
The temperature in Guangzhou in October was still very high, and it was still the time to wear single clothes. The first batch of design drawings produced by Su Mo were all dresses, with a total of 20 styles.
Gaodi Street, a famous individual trade market in the 1980s and 1990s, has begun to show its potential. Several shops have opened on the street. It is the right time to open a clothing store.
Su Mo asked people to change the doors of the shops on the first floor into full-walled glass display windows. When the time comes, the main styles of clothes can be worn on the mannequins in the window to attract customers.
After half a month of preparation, on October 15, the New Life Clothing Store officially opened.
The mannequins in the window displayed the five most popular dresses, and the hangers in the store were full of fashionable and beautiful women's clothing, attracting many people to stop by.
Above the store door, there was a banner that said, "Opening promotion, all dresses start at 9.9 yuan." Of course, there are only two or three styles that cost 9.9 yuan, most of which cost 12.9 to 15.9 yuan, and there are two or three fine products with lace edges, which cost 19.9 yuan.
This batch of clothes was designed by Su Mo to increase her popularity, and the price was not expensive, and the profit of each piece was about 30%. After
the reform and opening up, the control of clothing is not as strict as before. Who among the young lesbians who can get by at home doesn’t have two skirts?
In addition, 9.9 yuan is really not expensive. The dresses in department stores, which look ordinary in style, still cost more than ten yuan.
And these styles designed by Su Mo are not outdated even in later generations, so there is no young lesbian who passes by and will not be attracted. And once they stop and see the banner, they will go into the store. Everyone who entered the store would buy something. Most of the buyers spent more than ten yuan.
Lesbians love sharing. After buying a cheap and beautiful dress, they would naturally wear it out to show off to their colleagues.
So, word spread from one person to ten, and from ten to a hundred. In less than a week, the New Life Clothing Store became famous in the area, and many lesbians came to buy every day.
For some more particular lesbians who feel that the finished products in the store are not suitable for their size, they can pay 3 yuan for the labor fee and have the size measured and customized for them.
These 20 dresses, as basic styles, were popular for one or two months, but as more people wore them, the popularity subsided.
Therefore, starting from the third week, Su Mo asked the store to keep releasing two or three new models every week to maintain customer stickiness and ensure that customers can find new styles after a period of time. After the
New Life Clothing Store became popular, some more far-sighted self-employed people came to the store and asked if they could purchase goods from here.
Su Mo opened a clothing store for the purpose of wholesale in the future, otherwise her own store alone would not be able to consume much. She naturally agreed to others' purchases, but they had to buy three sizes of each style at the same time, and the purchase price was 80% off the selling price.
Clothing at this time was available in three sizes: small, medium and large. Everyone was thin, and it was not yet time for the later generations to increase the size.
In this way, with retail and wholesale, by mid-November, one month after the store opened, the clothing store's sales had exceeded 20,000 yuan. Six garment workers were already too busy to handle the work, so Su Yiyuan quickly hired four more.