Chapter 141
When Zhou Xiao received Chen Yutong's message, he was already prepared. Xing City's theme this year was to develop Golden Week tourist routes, and while its local specialty, pomelo, had already been included in this promotion, the focus this time was on the local scenery. By changing the topic, Zhou Xiao's food promotional video for the county wasn't selected.
Chen Yutong felt a bit embarrassed. Zhou Xiao's earlier proposal had been considered and approved by their TV station. Zhou Xiao's promotional video was innovative and had a low barrier to entry, but she hadn't expected the video shot by Zheng Yongnuan, originally a backup candidate, to be chosen directly.
As mentioned before, Zhou Xiao was already prepared for this. Before Chen Yutong contacted her, Zhou Xiao had a vague guess in her mind when she saw the Golden Week promotional highlights published on the official account of Xingshi Radio and Television Station this morning.
Unlike previous years, Xing City underwent major water conservancy work this year due to drought, and the river management efforts have yielded remarkable results. Zhou Xiao believes there's nothing wrong with promoting the scenery at this time. Even for travelers traveling during Golden Week, the local scenery is undoubtedly a high priority.
"Of course, our local Douyin official account will also use your submitted promotional video for online promotion," Chen Yutong consoled. She hadn't just reviewed the video Zhou Xiao submitted; even Huang Wentao, the local fruit farmer liaison, immediately approved of it. She'd already made a promise, but she hadn't anticipated a sudden change in focus this year, incorporating the scenic landscape along the renovated river into the planning.
Zhou Xiao thought for a moment, "Can I post this video myself?" The video used aerial photography from Xingshi TV and local time-lapse photography. She wouldn't directly use other people's materials if they didn't use them for her own promotional video. This would definitely require the other party's authorization.
Chen Yutong, on the other end of the phone, was somewhat surprised by Zhou Xiao's attitude. She had expected him to be disappointed, puzzled, and even resentful of his work's rejection. However, she hadn't expected Zhou Xiao to rationally accept the outcome and even consider asking for authorization.
Chen Yutong didn't immediately respond to Zhou Xiao's question. After all, the request Zhou Xiao mentioned might involve copyright. She considered it carefully and said, "I'll ask Master Zheng about this later and confirm it for you!"
Zhou Xiao expressed her understanding of Chen Yutong's response, and after they agreed on a time, she hung up the phone. Sitting on the electric blanket on the sofa in the living room, Zhou Xiao's eyes were a little dazed. After a while, Zhou Xiao simply opened the final revision she had sent to Chen Yutong and played it again.
Her arm, resting on her cheek, rested on the table. Perhaps thanks to the system's assistance, her journey had been incredibly smooth. The rejection of the pomelo promotional video was unexpected, especially considering she'd previously made a hastily but successful Lilin promotional video. Looking back at the promotional video unfolding on the screen, Zhou Xiao suddenly felt like she was back in time, before she acquired the system.
Although it was already approaching October, the Shanghai market still seemed to be basking in the summer heat. Zhou Xiao had turned the air conditioning in the room down low, and it felt like she was back in her old office, back in those busy midnight hours. Zhou Xiao looked down at her palms, and the experiences of the past few days flashed through her mind like a fleeting scroll.
The corners of her mouth curled up slightly. Was she just going to bury her head and accept these things? No! Zhou Xiao's eyes flickered with a faint light at this moment. In the past, she would have been obsessed with winning the order, but now this spirit has not faded. Instead, she is accumulating experience and broadening her perspective.
Chen Yutong's message came quite quickly. Less than half an hour later, Zhou Xiao received a call from her. "We can authorize you to use all the materials, but we also hope to publish the promotional video you edited on the official blog. Everyone thinks your promotional video is very good! It should also be very helpful for promoting pomelo!" Zhou Xiao was not surprised by the other party's conditions. He raised his eyebrows and agreed very readily.
The following day, Zhou Xiao stayed in the hotel and made some minor revisions to the original promotional video. After the revisions, she sent the finished video to Chen Yutong, who appeared in the video. After all, she had contributed to it.
Chen Yutong was somewhat surprised to receive the video. She hadn't expected Zhou Xiao to send her an edited version. For a newcomer at the TV station (cheap labor), when Zhou Xiao asked for permission, no one at the station considered whether she agreed to appear on camera. With a feeling that was difficult to describe, Chen Yutong carefully opened the edited video and began to watch it.
Very strange.
This was Chen Yutong's first thought after watching it. The strangeness wasn't in the video itself. She hadn't memorized the original trailer frame by frame, but she had watched it at least a hundred or eighty times. However, Zhou Xiao's new video gave her a completely different feeling.
Although the previous promotional video for "Pomelo Honey Tea" featured a large section featuring arms, the video's initial impression was of picturesque scenery, the fragrance of pomelo, and harmonious people. However, despite using the same material, Zhou Xiao's subtle alterations weakened the promotional effect, while the tranquility of the countryside was magnified.
The previous video made Chen Yutong want to go to Duwei Town to experience the joy of picking pomelo in person, and then buy a bottle of the honey pomelo tea featured in the video to take home. But this video made her feel the rural life she had dreamed of, simple and plain yet full of the spirit of life.
At this moment, Chen Yutong had a strong premonition that this video... might have a large audience?
The next morning, the live broadcast of Xingshi's Golden Week promotion began, and a series of activities around the river were also carried out one by one. There were more than 30 kinds of activities, covering Mid-Autumn Festival, National Day, food, tourism, culture, intangible cultural heritage, sports and other aspects.
As for the promotion of the pomelo, it didn't take up much space in the video. With a brief introduction from the host, it was quickly dismissed shortly after the video appeared. Then, the next project was introduced...
…
Zhang He, who was scrolling through videos on Douyin, suddenly got a recommendation. She'd always been a fan of rural food videos. She took a look at the comments section before watching the video. It was a bit strange, but the comments were all "woc" (likely referring to a person or group of people). "The legendary photography teacher is actually a food blogger?" "Is this Ster's official photographer?" "..."
But Zhang He wasn't particularly interested in this. For her, the most important thing was to see short videos that suited her taste. The "Honey Pomelo Tea" video by blogger @周笑V made her mouth water. She clicked on the account to see more content, only to discover she'd just updated one video?!
Looking back, she found that the video was posted on the evening of September 28, which was yesterday evening. But she couldn't help but feel curious when she saw the 386,000 likes and 94,000 comments in the comment section. That's a lot of comments!
I opened the comment section again and saw that everyone was searching for: "Are photographer Xiao Zhou and Zhou Xiao the same person?" I refreshed it and it turned into "St. photographer behind the scenes"
Like a wild animal infiltrating a melon field, Zhang He clicked on the link and devoured it. Not only did she discover that the two accounts were the same person, but she also discovered that the person was Ster's soul photographer, and even more so, that this person was also the recently popular Ji Shao fan! With the added bonus of multiple identities, Zhang He followed Zhou Xiao's two accounts and followed them both.
Meanwhile, after posting a promotional video for "Grapefruit Honey Tea" on Xingshi's official Douyin account, the number of likes quickly surpassed 100,000 in less than a day. The video also received numerous comments asking how to buy grapefruit and honey grapefruit tea, which was quite a surprise.
While Golden Week brought a significant increase in traffic to the city, this traffic was skewed towards the city. The fruit fairs originally set up by rural fruit farmers for this promotion were unusually quiet, even outperforming their own sales through advertising in various online groups.
However, this embarrassing situation was soon broken. After the promotional video of "Pomelo Honey Tea" was pushed throughout the city and then to other provinces, calls to purchase pomelo continued one after another, and everyone was so happy that they couldn't stop smiling.
The system watched Zhou Xiao flipping through the comments section with a somewhat satisfied look on its face. A rare hint of confusion lingered in its electronic voice. "The host's promotional video wasn't used, so why did you redeem the [Hot Exposure Card] to help others?"
Zhou Xiao spread her hands and said, "We can't just watch the fruit farmers in the live broadcast wasting their time in the live broadcast room without making any income, right?" Besides, although the promotional video was not used, the reason she agreed to help with the filming was to help the fruit farmers sell their products.
Watching the video gaining popularity, for local fruit farmers, this wasn't just a simple increase in data; it was also a hope for increased income after a year of hard work. Zhou Xiao stood up, grabbed his camera bag, and happily swung his keys downstairs to meet Qi Sisi, who was about to arrive at the Huashang Times Hotel.
This morning, the two of them went to the cinema together to see the NINE STAR-promoted film "General." Zhou Xiao was extremely excited for the theme song, but Huayao and the film's production team have only released the instrumental during this promotional period. This has left many wanting to blame the mastermind behind the release, as they're refusing to release the full song.
But just by playing this accompaniment, it has already caused a sensation on the short video platform and became popular before it was even aired. This is the theme song "You" sung by NINE STAR for the movie.
"Movie tickets are so expensive today!" Qi Sisi, who was already in the car, complained to Zhou Xiao, "Leave the snacks to me later, I have to treat you!" "Jiang" is a movie released during the Mid-Autumn Festival and National Day, and today is the Mid-Autumn Festival. No matter what kind of movie ticket it is, the price is a bit ridiculously high.
Zhou Xiao thought about the two movie tickets he'd received from Lin Qianxia and Feng Ruogu's WeChat Moments, then looked at Qi Sisi, who was diligently checking her phone to see if anyone had shared a review. He decided not to reveal the tickets, figuring Qi Sisi would probably watch the movie more carefully, given the price.
The cinema was packed during the Mid-Autumn Festival. When Zhou Xiao and Qi Sisi entered, most of the people were already seated. "It's crowded today," Qi Sisi said to Zhou Xiao, looking at the people who came in one after another.
Zhou Xiao nodded and checked the time on his phone. It was already time for the show to start. Although it was morning, the theater was almost full.
"General" is a period drama about political intrigue, and Qi Sisi, who has no interest in the genre, is already feeling sleepy. Zhou Xiao watches the young man, played by Li Anben, strolling under the moonlight with his beloved. The sound of a spring gurgles, and then a clear, youthful voice rises.
As if narrating a moment of lingering affection, the final note had a faint, choking sound. Just as Zhou Xiao was about to continue listening, another voice joined the song. The passage was relatively short, but she felt as if she had found NINE STAR's promotional song for "Jiang"? Because she recognized the first voice, it was clearly Ji Shao's.
After the show, Zhou Xiao and Qi Sisi were walking out, and he started discussing how "You" played in the film. But seeing her clearly confused, Zhou Xiao swallowed his words. He held his forehead in his hand helplessly, thinking, "Never mind, let's just wait and see what netizens think."
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