Chapter 164
The next morning, Taobao's official Weibo account announced NINE STAR as its Double 11 (Singles' Day) spokesperson. As the first boy band to endorse Taobao during the shopping festival, not only did the shopping app itself provide NINE STAR with significant traffic, but their TVC was even aired during prime time on CCTV.
The official announcement of this endorsement, and the connection with Huayao, wasn't even revealed in advance. By the time fans saw the NINE STAR endorsement ads through various channels, the brand had already taken the top spot on Weibo's trending search list.
In addition to the unified opening screen of the members, Zhou Xiao, who had already opened the Taobao software, also found an entrance exclusive to NINE STAR on the software.
Clicking on it reveals the nine members' unique unlock channels. Using the number of times fans have used NINE STAR's Taobao app skins, they unlock a splash screen for each member's popular app.
The opening screens included popular apps such as a certain blog and forums. Zhou Xiao saw at a glance that this was a method used by Taobao to attract and retain traffic for Double Eleven.
Not long after, Zhou Xiao saw a call from the fan club on a certain blog, mobilizing fans to unlock the app's opening screen. At the same time, the system prompt sounded -
[Ding! Detected that the NINE STAR team unlock task has started. Helped Ji Shao get 3 mainstream APP opening screens. (0/1)]
Taobao's promotional page offers ten splash screens from the top ten apps in the previous year's traffic rankings. Of these, only one is a shopping app (Taobao). With only ten splash screens, this resource is essentially a personal resource.
Zhou Xiao checked the unlock count for each screen, which was 500,000. While each account was limited to one unlock, the brand clearly had a good idea of the number, so it was still feasible for everyone to unlock the app. Now it all came down to how fast they could unlock it.
Zhou Xiao pondered for a moment. She trusted the enthusiasm of her fans, but that didn't mean she didn't have other thoughts. She simply considered it feedback and shared responsibility. Thus, in the eyes of fans, the excitement that had just sparked heated discussion within the community the previous night had exploded into a massive gold coin explosion today.
——A certain blog——
@Flipped腹然心动·纪韶: #纪韶超话# Join in the fun~ Unlock one screen on the Ji Shao app, and 100 people will be picked to receive a 100 yuan cash red packet; unlock two screens on the app, and 200 people will be picked to receive a 100 yuan cash red packet... and so on. For every additional screen unlock, 100 more people will be picked, up to a maximum of 1,000 people.
To forward this blog post, you need to follow @NINE STAR-季韶V and successfully help Ji Shao unlock the screen.
【How much...how much?】
[Oh my god, baby, don’t be so generous!]
[Capped at 1,000 people, so rich I love it]
[The teacher is picking so many people, I should be the one to be picked!!!]
[I looked up and saw it was my sister Xindong. Great, here I come~]
【……】
As soon as the lucky draw was announced, the first to switch sides were the netizens on the forum. They had originally been discussing which companies wouldn't get a spot in the opening screen, but after discovering the exciting lucky draw, they began calling on their friends and real-life friends to come support Ji Shao.
Today, the Xingtu 101 forum is more of a hub for NINE STAR fans, both group and individual. Since the official post-show presence, many users with overly extreme comments and insults to members have been banned. This, of course, is why netizens often refer to them as "dogs" or "managers."
Seeing the lucky draw on Ji Shao's website, many people were so excited that they withdrew their hands from wanting to help other members unlock the lottery and firmly voted for Ji Shao. They silently said in their hearts, "This sister is really giving too much!"
Zhou Xiao was watching the group variety show that night. Yes, because Huayao wants to create the concept of a golden group variety show. These days, every group variety show is just a behind-the-scenes video. But fans say they love watching it, especially those who are fans of the individual shows and the careers of the various groups!
This episode featured behind-the-scenes footage and private interactions of the members filming Taobao's Double 11 TVC. It was then that Zhou Xiao understood the point that even Zhang Hongyu couldn't help but complain about. The two scrapped TVCs in the behind-the-scenes footage were actually better than the final one that aired on CCTV!
…
Time passed, and by the time Zhou Xiao arrived in Zhejiang Province by plane, it was already pouring rain. Zhou Xiao had checked the weather forecast in advance, and at that moment, she was walking towards a car with flashing headlights in the distance, holding an umbrella.
Zhao Yitong's assistant had arranged the car for her. As soon as Zhou Xiao entered, she heard NINE STAR's "You" playing inside the driver's car. She was quite surprised. She had heard the song before in shopping malls and milk tea shops, but this was the first time she had heard it in the driver's car.
Listening to the song, Zhou Xiao thought Huayao had a plan for the subsequent promotion of "You." The fact that they were able to keep their hit song free proved Huayao wasn't after quick cash. If a new song wants to be a hit, there can't be a barrier to entry in the initial stages, even if it's just a single dollar.
Restraining the sudden excitement in her heart, Zhou Xiao curiously asked the driver who was waiting for the green light, "Driver, are you listening to this song too?" She didn't ask the question suddenly, but because the song had been playing in the car for several times.
"What's wrong, Ni'er? Don't you like listening to it?" When the driver heard Zhou Xiao ask this, he thought about turning off the music in the car.
"Haha, it's okay," Zhou Xiao waved his hand and changed the subject, "Master, your accent doesn't sound like you're from Zhejiang Province, does it?"
"I'm from Hebei Province, I come here to make a living by driving..." The song happened to return to the first line, and the driver started humming along...
Zhou Xiao arrived at the hotel she had booked, listening to music along the way. As she entered the hotel and was about to go to the front desk to get her room card, she ran into Zhao Yitong and her group, who had also just returned from outside. The number of people there was so impressive that even Zhou Xiao felt her eyelids twitch.
Zhao Yitong was like a star surrounded by a moon, with more than a dozen people following her. And everyone was busy with luxury brand bags, multiple suitcases of various sizes, coffee, and so on.
The hotel's private butler also came forward at the right time, as if he had recognized Zhao Yitong from the beginning, and led them to the exclusive elevator of the presidential suite.
Zhou Xiao took a quick glance, collected the room card the receptionist had given her, and headed for the next elevator. Shortly after arriving at her room, she received a message from Zhao Yitong's assistant. She clicked on the message and saw it was about the outdoor location they were supposed to be filming at, but they had canceled the shoot due to heavy rain.
The assistant sent this message mainly to remind Zhou Xiao that the outdoor shooting this afternoon could not be done, but hoped that Zhou Xiao could go to their room to shoot later.
Hotel shoot? Zhou Xiao was quite surprised. Zhao Yitong and he had arranged to shoot two sets. They had originally planned to shoot one set today, while the other set would have to wait for the styling staff to bring it back from abroad. This was why they had booked a hotel for him.
"Okay." After typing and deleting, Zhou Xiao finally gave a definitive answer. The system training room didn't have any hotel scenes, but they were all shot in sunny weather. Looking at the raindrops hitting the glass in front of the floor-to-ceiling windows, the system hadn't yet simulated this kind of weather.
With her camera in hand, Zhou Xiaoyi followed the address her assistant had given her and arrived at the presidential suite they had booked. As soon as she knocked on the door, a female voice rang out, "Is the waiter here?"
The door opened, and the person inside looked at the camera in Zhou Xiao's hand. After taking a look, he asked hesitantly, "Zhou Xiao?"
Zhou Xiao nodded, and they quickly ushered her into the room. She subconsciously tried not to look around as she entered. Inside, a row of open suitcases leaned against the wall, their messy appearance showing the signs of rummaging through them. Zhao Yitong, the protagonist, had her back to her. In front of her, a makeup artist, powder puff in hand, bent over to conceal her facial blemishes.
The makeup artist worked quickly, so Zhou Xiao only had to wait about ten minutes. Then she heard two or three "swishes" as she accurately dropped the powder brush from a distance into the makeup bucket.
Zhou Xiao watched the other person's skillful, fluid movements and couldn't help but secretly praise him. With such skill and speed, he couldn't help but outperform countless makeup artists who taught classes at certain stations.
At this moment, she saw Zhao Yitong's makeup for the shoot. Zhou Xiao's eyes lit up. She had also researched Zhao Yitong online when Zhang Hongyu had asked her to help with the shoot.
Perhaps because most of her dramas are sweet, her looks on red carpets and at galas tend to lean towards the sweet side. However, Zhao Yitong's face has a somewhat dull sweetness, and her gentle and endearing makeup can easily appear earthy and sweet on screen. She also has slightly broad shoulders, which is perfectly fine offline, but as an artist, she can't ignore the issues she faces in front of the camera.
"The photographer is here, right?" Zhao Yitong also noticed Zhou Xiao behind her, but her eyes were still looking at the jewelry on the table.
Zhou Xiao responded calmly, then asked the assistant to point out the location for the shoot. The other person, somewhat bewildered, said, "Huh? Wasn't this decided by your photographer? Anyway, we can just shoot at the hotel today."
Zhou Xiao: ...
Zhou Xiao quickly accepted it and took it upon himself to take advantage of Zhao Yitong's change of clothes to briefly learn about the style and features of the suite. Finally, Zhou Xiao shifted his gaze to the door at the entrance.
In a star-rated hotel, the corridors and dining tables of the suites are the most photogenic spots. Zhou Xiao recalled the makeup artist's design for Zhao Yitong and the cool black couture collection he had seen earlier, and called to the assistant beside him, "Is the light on?"
Of course, there were photography lights. Zhao Yitong's team had already sent the props to the hotel, and they were currently stacked in the utility room. By the time Zhou Xiao and his assistant had moved the lights out and positioned the camera, the subject had just finished changing and emerged.
Zhao Yitong's makeup this time has departed from her usual sweetness, sporting a more urban, red-lipped, and beautiful look. The AHA couture she's wearing, in particular, made Zhou Xiao nod in agreement. Her aura is that of a dashing boss, a stark contrast to her previous looks.
"Teacher Zhao, we can start filming." Zhou Xiao, who was in the corridor, gestured to the other party to enter the debugged venue.
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