Chapter 218
"Thank you all for your hard work, teachers!" Chen Shenju beamed in the tea room. Having just finished filming, the members were already busy giving interviews in the next room.
After saying this, Zhou Xiao, who was sitting on the sofa next to him, saw Chen Shenju pulling something out of his pocket. It was long and square, wrapped in a red envelope. For a moment, she looked at him with a look of confusion and bewilderment.
The few people in the tea room, with the exception of Zhou Xiao and Chen Shenju, were all staff members of [Modern Fashion]. On-site manager Fang Zai, official stylist Tu Lisha, and Executive Deputy Editor Yao Qi were all initially polite, but upon seeing the artist assistant's behavior, their expressions changed.
Fang Zai lowered his head to drink his tea. Because they were quite far away, it was difficult to dissuade Chen Shenju from this behavior. He could only pretend not to see it and ignore it like everyone else.
Chen Shenju, who had pulled out the red envelope, initially wore a frivolous smile, but soon realized he had pulled out a genuine red envelope. Zhou Xiao, watching closely, saw him casually place the red envelope back into his left pocket and quickly pull an envelope from his right.
"Ahaha, this is the little gift we prepared for you teachers!" Chen Shenju opened the envelope, revealing a stack of hefty tickets. From the logo on them, it was clear they were NINE STAR concert tickets.
"Tickets for the members' Lin'an concert! Teachers, please come and take a look when you have free time!" Chen Shenju distributed the stack of tickets. When it was Zhou Xiao's turn, he said seriously again, "Teacher Zhou must come!"
Using concert tickets as a favor is a tried-and-true promotional tactic used by agencies. Of course, this assumes the tickets are of comparable value. Chen Shenju's tickets were all front-row tickets, intended to maintain good relations with the staff of a leading women's magazine.
Zhou Xiao took the ticket from Chen Shenju, lightening the mood and saying, "This ticket is much more to my liking than the red envelope Teacher Chen just gave me."
After hearing Zhou Xiao's words, the others' expressions softened. Fang Zaiya chimed in, "The tickets are great! I'll let my daughter and her friends go to the concert together."
Suddenly, the conversation in the room began to revolve around the concert, and a related interview happened to be going on in the next room. Before the magazine prepared for the photo shoot, the magazine staff had done their homework on these issues in advance.
The news that NINE STAR appeared in a studio in Zhejiang Province for filming attracted many fans. When Zhou Xiao was leaving work, he saw fans in the corner asking the security guard to open the QR code and pay them to enter the filming base.
While secretly admiring her, Zhou Xiao also quickened her pace back to the hotel. Donning a mask and hat, she quickly left the scene after many fans at the back door asked her if the NINE STAR shoot was finished or not.
In the back seat of the car, Zhou Xiao took out the tickets Chen Shenju had given him and examined them. Sure enough, the address on them was the stadium the fans had found on the official website. Counting the tickets, Zhou Xiao was surprised to find there were six, all of them front row seats.
Looking at the ticket in his hand, Zhou Xiao didn't hesitate for long. After asking everyone in the small group chat, he put his phone down and closed his eyes to rest. After a whole day of filming, although he had taken breaks in the middle, the energy he had expended was not replenished in this way.
After filming wrapped, Zhou Xiao chatted with everyone in the tea room. By the time he returned to the hotel at the film and television city, it was already dark. After ordering a simple dinner, Zhou Xiao took out his camera and leaned against the sofa in the lobby to start selecting suitable photos.
The photos taken at the photography studio were simple in composition and used few props, focusing primarily on the members' expressiveness. In the photos, the light, dark brown color is particularly elegant, and the comfortable color as a backdrop further accentuates the youthful energy of the members in their denim outfits.
The classic elements of RD as the lining are even more eye-catching. Even in the raw photos without any modification, you can see the complementary interpretation from the photos. Zhou Xiao took this set of photos very quickly, and the members were at their most energetic.
After sending the photo to her phone, Zhou Xiao continued selecting her next image. A simple studio shot would inevitably be relegated to the inside pages, but she saw it not as mere decoration, but as a way to draw viewers' attention to the clothing and the brand's attention to the person wearing it.
Over here, just as Zhou Xiao was carefully selecting photos, a female voice came from behind him, "Photographer Zhou? Is that you?"
Zhou Xiao raised her head and turned to look at the person who had come in. It was Gu Shihan, the lead actress in the skits she'd starred in when she was a photographer. She was pulling a 28-inch suitcase and looked quite surprised to see Zhou Xiao.
"It's me. What's going on with you?" Zhou Xiao had never met Gu Shihan when he stayed in this hotel before. Now, seeing her pushing a suitcase, he became a little curious.
"Haha, I just moved here yesterday. But now I have to move to a new short drama crew." Gu Shihan has a very classical appearance, and actors with her looks are very popular in the costume short drama track.
"Has your crew wrapped up filming on 'Spring Day'?" Zhou Xiao asked hesitantly. A few days after she finished filming the stills, she was browsing her social media and noticed the show's director had posted a thank-you message, explaining that the investors had added another twenty episodes of modern-day drama.
Gu Shihan nodded. She had a favorable impression of Zhou Xiao. Especially after seeing the stills she'd taken of herself, she was truly stunningly beautiful. Add to that her meticulously crafted ancient costume and the trending topic on Douyin that she'd discussed with the company, and it was likely to go viral again.
Thinking of this, she quickly said, "Photographer Zhou, our short play has started previewing today! It will be broadcast on a short drama platform at 8 o'clock tonight, so you must remember to watch it! It will add a head at least, hahaha~"
Zhou Xiaoyou was surprised by the speed, but when he heard that the new short series would follow the foreign model of filming and showing simultaneously, he calmed down. Yes, with a plot of just a few minutes per episode, perhaps there wouldn't be a need for multiple post-production staff.
As they were talking, the car Gu Shihan had called had already arrived at the door. Zhou Xiao saw that she was struggling to carry the suitcase by herself, so he put away his camera and helped carry it.
The weight of the box was directly proportional to its volume. When Gu Shihan saw Zhou Xiao helping to lift it, she found the surprised expression on her face a little cute, but then she was surprised by her great strength.
"Your suitcase... is really full," Zhou Xiao, who helped lift the suitcase into the trunk of the taxi, couldn't help but sigh.
"These are filled with the ancient costumes and hair accessories I wore during the filming," Gu Shihan said confidently. Before filming the short series, she was a popular blogger on Douyin, known for her ancient style. This allowed her to make multiple adjustments during filming because they were supposed to be more professional than the stylists in the short series from the outset.
Hair accessories were made by a close friend of Zan Niang's, clothing was expedited by a custom-made shop she often goes to, and makeup and hair were done by herself... Because of this, the director never dwelled on the male and female leads' lines. Just open your mouth, and the dubbing will be done in post-production.
The taxi quickly disappeared from Zhou Xiao's sight, along with the hand that had been extended to greet her. Zhou Xiao's lips curled up, and her mood improved a lot.
When she sat down on the sofa in the lobby again, she clicked on Douyin, ready to check out the short drama platform that Gu Shihan had mentioned. But just as she entered the short video platform, the homepage automatically pushed the short drama "Spring Day Occasion" to her!
@福气多多短剧: #短剧# This spring, come and see our #春日偶成# performed by ancient style bloggers @古诗诗诗@孟子凡! Stills taken by @周笑
[Stills]×6
[[Shocked] You actually remade this novel, awesome!]
[Holy crap, this poster is awesome! It's the quality of a high-quality drama!]
[What a strong lineup! I can actually see Gu Shihan and Meng Zifan acting together on the short video platform 666]
If you dare to film this novel, I'll watch it [I like it]. The heroine's styling is really awesome, completely surpassing those plain old idol dramas! And Zhou Xiao was the one who shot the poster! You're amazing!
[It's not airing until 8pm tonight, and you dare push it to me now? You're done [angry] If it's not good later, expect a bad review.]
I give this poster a perfect score. It's so fun just looking at it. Can you please skip the 8 o'clock and play it now for me?
…
The first wave of publicity for "Spring Day" was extremely successful, and the actors' costumes and the aesthetics of the stills also sparked heated discussions in the forum's film and television drama group.
The makeup and styling in the Chinese entertainment industry seems to have reached extremes, ranging from funereal-looking to overly ostentatious. Gu Shihan's perfectly proportioned look in the drama struck a chord with many fans, who tagged the costume and makeup artist to learn from her.
Although there are many stills, they are only available to top TV series. After seeing that Zhou Xiao was able to take stills for the short drama crew, some people have started to send these stills to the director in private messages.
Zhou Xiao's stills are not only innovative but also aesthetically pleasing to everyone. Each of these stills captures the captivating qualities of each character. She didn't even read the original novel, shooting solely based on on-set filming and guidance from the directors.
While Zhou Xiao was still feeling satisfied with the recognition of netizens for her photography, it was after eight o'clock in the evening that she realized the power of the platform's "marketing".
——A certain blog——
@乐子人爱看乐子V: Oh my god, these short dramas are so awesome! The new costume short drama just launched on the Yinfu platform today is of really high quality! I just watched a few episodes on Lezi and then paid for it...
Is Lebao referring to the new one that's coming out tonight at 8 PM? I think it's super pretty too!
[Very earthy and addictive, I love it]
[Who knows! The heroine actually has after-sales service. I just saw her update a cross-dressing video on Douyin. So *smart]
[Everyone is saying this and I'm itching to watch it. I can't get into those ordinary dramas at all. I'm going to watch this now.]
[Fuqiduoduo is really OK. I heard it is a short drama team supported by a certain Douyin.]
【……】
Short drama marketing is no longer limited to short video platforms! Under this wave of popularity, many people have sent invitations to take stills to the work account Zhou Xiao specially applied for.
In the small group, Qi Sisi went to see the short play because Zhou Xiao was involved in the filming. She was immediately stunned by her beauty. Now she is pestering her to ask about the subsequent filming plot, even though the short play clearly has a novel as its original work.
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