Chapter 304
The gala program had already been posted to a Weibo account by fans or marketing accounts who had already booked seats. What surprised Zhou Xiao was that the last performer on the program was NINE STAR, meaning they would be the closing act of this Double 11 gala!
Compared to other stage changes, the changes to the finale and the closing performance are undoubtedly qualitatively different. Even this year, even major TV stations' galas, not to mention previous years' galas, have all concluded with performances by music veterans or big names.
NINE STAR was the finale? This was the answer from Taobao, where traffic is king. After the Double Eleven (Singles' Day) commercial featuring the members went live, it garnered instant traffic and popularity. Even when the industry was predicting that the popularity of limited-edition groups would decline with each passing year, this year's popularity reached a new high.
A colleague in Taobao's advertising department believes this is largely due to the positive and effective advertising campaigns this year. Excellent advertising not only attracts fans to purchase products but also attracts passersby to become fans. This requires both effective advertising and excellent product quality.
After confirming NINE STAR's influence, the organizers and sponsors designated them as this year's finale. This was undoubtedly a bombshell, and by the time Zhou Xiao discovered it, the internet was already abuzz with discussion. Of course, the focus of the discussion was on Deng Yichuan, who had always been the finale. Was his time coming to an end?
While most people know that the order of performances this year stems from NINE STAR being the spokesperson for Taobao's Singles' Day shopping festival, rather than discussing the significance of their performance being last, let's discuss the gossip surrounding the entertainer Ai Tao.
——【Entertainment Forum】——[November 10th evening]
【Topic】Oh my god, the finale person has changed this year!!!
[Topic] The OP just took a casual glance and found that the closing act of this year's Double Eleven Gala has changed! Oh no, this old man's closing act cancer has been cured by the organizers, hahahahahahahahahaha
[picture]
The picture shows a comparison between the online program and the live program. The last performer, NINE STAR, was circled.
1L
People all over the world have been fed up with Deng Yichuan being the finale. I really don't understand why award ceremonies and galas always invite him to the finale! I just think Ji Shao's group performed very well this time! I love it, please perform more [funny]
49L
After a careful look, I found that after Deng's stage ended, it was almost the key moment of warming up for Double Eleven. It felt that being the finale was actually more important.
106L
Oh no, I was looking forward to seeing a few boy groups fighting each other [covering face] Buddy, you changed your track without telling SEVEN and Cosmic Youth, how come you are still so proud?
169L
I wonder if this guy will get a dark face during the performance later, hahahaha. Everyone, please take a screenshot before the live broadcast [笑飞.jpg]
200L
Can anyone explain why Deng Xiaoping is the default finale at large-scale evening parties? Shouldn't the performance stage of this evening party be dominated by singers? This is too grand!
…
The evening continued, and Zhou Xiao was enjoying the performances by this year's officially invited guests. In stark contrast to her leisurely pace were the photographers frantically filming around her.
Listening to the sound of the cannons next to him that had not stopped since the beginning until now, Zhou Xiao couldn't help but stand in awe. Apart from anything else, this was how they made money!
The popularity of the evening party also meant that the quality of the songs was not very high. After discovering that many people were lip-syncing, Zhou Xiao simply buried her head in humming and retouching the photos. In addition to lip-syncing, the performances of several boy and girl groups that she had paid close attention to were also particularly disappointing.
Zhou Xiao had previously read a lot of discussion in the group chat with his friends about these groups. After all, these groups would be direct competitors to NINE STAR. But now he thought his expectations were too high.
The Double 11 (Singles' Day) gala featured several boy bands who debuted through talent shows, and this alone had already garnered several trending searches before the gala even began. It's likely that NINE STAR's official announcement was delayed, otherwise thirty trending searches would have been a modest achievement.
Of course, Huayao wasn't the one who wanted to be on the trending search, as his agency was eager to get rid of this psoriasis. There are conflicts among fans, but in the words of the members' fans, giving them a look is like helping the poor.
Huayao received numerous messages from fans demanding the agency address the issue. However, as everyone knows, it costs far more to remove a trending topic than to keep it trending, and the agency was reluctant to pay the expense, leading to widespread complaints from fans.
However, the disjointed stage, out-of-tune singing and poor costumes and props could only rely on the popularity of the talent show to barely get the sparse applause from the audience.
Fans who were watching the live broadcast and those who watched before the live broadcast breathed a sigh of relief at the fact that Adou, who was given an opportunity but could not be helped, was actually relieved. However, when they thought about how they had been highly wary of this kind of person in the past, many people's faces began to stiffen.
Without giving it much thought, Zhou Xiao suspected everyone was editing messages and complaining. As for why she had this suspicion, it was entirely because she had seen Zhu Jian and Li Mo's comments on the two boy groups' performances in the group chat.
It can be said that after tonight, fans can finally relax. These people can't be a rival to NINE STAR, not only on stage, but also as a group, they have no team spirit.
…
"Thank you for your strong support for Taobao's Double Eleven shopping festival," the host on the secondary stage said immediately after noticing the camera was turned towards him. "I believe everyone is looking forward to the next performance..."
As the host announced the final performer, the audience, who had been feeling a bit sleepy, perked up. On the one hand, it signaled the end of the evening, and on the other hand, it was also a way to compare the strengths of the various boy bands.
Although the previous performances were disappointing enough, who knows if NINE STAR's performance would be even more disappointing? With a sense of gloating, many audience members perked up.
The stage arrived amidst a surge of anticipation, yet it also carried even greater expectations that the audience hadn't realized. While some people were eager to see a showdown between two underdogs, others hoped that NINE STAR would give tonight's performance a good finish.
Another name for a popular evening party is "the bad show." Aside from some professional singers who chose their own songs, the other artists sang songs that have recently become popular on video apps. And these catchy songs have been trending in large numbers since the beginning.
If there were only one or two songs that were well-received due to their familiarity and catchiness, then discovering that most of the songs for the entire evening were taken from the top 50 most popular short videos was truly speechless.
Although everyone comes here mainly to see the stars, can these artists please stop slacking off? It's fine when these songs are sung live, but it's really weird when they're on a big stage.
So when the melody of "STAR," NINE STAR's debut theme song, started playing, many people couldn't help but cheer. Finally, someone said they hadn't heard it recently, so they listened carefully. Even though it's their debut song, that's enough!
The next second, when the darkness was dispelled by the spotlights, allowing the audience to clearly see the members' costumes on the stage, the whole audience was boiling! Under the camera, all members were wearing the same racing suits. In the dim and mysterious lights, members wearing uniforms from the same series performed difficult dance moves to the rhythm of the music.
The helmets made it hard to tell who was who, but their highly unified and smooth stage movements were undoubtedly eye-catching. Seeing such a dazzling prelude at the end of the show invisibly raised many people's expectations.
And this is just the beginning.
On a pitch-black stage, seven spotlights simultaneously illuminated the performers, presenting the audience with an unparalleled beauty of composition and arrangement. The large screen image shifted from near to far, creating a near-copy-paste effect of the seven performers' movements.
"Seven?" When many viewers were counting the number of people, they remembered that there were only seven people from NINE STAR this time.
When the melody started again, Zhou Xiao's camera only showed Ji Shao leaning over, holding his helmet as he took it off. This scene actually overlapped with the one on the red carpet.
A faint gasp reached the speakers through the headset. Before a burst of cheers erupted, Ji Shao reached up with his right hand and pulled back his hair. The heat of the dance still lingered, and his normally smooth forehead was damp with sweat, leaving behind a few strands of hair. But all this only served to incite the audience to scream even more wildly.
Ji Shao on the stage seemed a little surprised by the sudden lively atmosphere. He raised his eyebrows and smiled with a hint of doubt, and put the headset hanging on his chest back on his ears.
The headset inlaid with colorful gems looks particularly eye-catching under the big screen, especially when the time and space are dislocated, it feels as if Ji Shao is wearing jewel earrings.
While the rest of the audience was stunned by this scene, Ji Shao fans in the audience were almost dazed. "Is this the headset my sister gave me?" Such a flashy headset, paired with Ji Shao's amazing performance tonight, was a real eye-catcher on stage.
NINE STAR's "STAY" and "Flight" were undoubtedly one of the most lively performances of the night. These two highly popular songs, along with the members' brilliant performances on stage, brought the evening, which wasn't particularly enjoyable, to a perfect end.
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