Chapter 439
As China's former top boy band, NINE STAR may not have a large catalog of songs, but each one is incredibly popular. Their farewell album, "Don't Say Goodbye," released last night without any promotion, surpassed one million in sales the following morning, thanks to casual purchases from fans and casual passersby.
Even with such a huge sales volume despite having no expectations, this achievement made Huayao's internal staff almost burst into laughter. Furthermore, these two days were working days, so it was expected that album sales would surge again during the two-day holiday.
The increase in sales is also inseparable from the members, especially Ji Shao, who received two new endorsements on the first day after his solo career. After the official announcement, this indirectly led to a period of rapid growth in album sales.
Mao Sifeng's formerly radiant face shifted from subtle to regretful after seeing the Blueberry Music sales figures. If he had just forced the members to record a few songs, slapped together an album, and then distributed a single link, wouldn't he have completely ripped off all the fans?
What a mistake! What a mistake!
Just when Mao Sifeng was looking regretful, Wang Fu, who was passing by her office, saw her look and changed his mind, and stepped in.
Although SHINE STAR always wants to have a big fight with NINE STAR, and this "idea" of challenging NINE STAR is often dug out and ridiculed by netizens, this is also one of SHINE STAR's strategies.
From a tepid start to their current ambitious bid for the now-vacant spot as the top male group in China, Wang Fu's journey has been incredibly arduous. Fortunately, the mountain above them has been removed, and most importantly, Mao Sifeng is now wholeheartedly helping them.
Yes, Mao Sifeng had been promoted. From today on, she would no longer manage the artists. Instead, she would be manipulating and controlling everything through the hands of the company's agents.
Although the two had previously been at odds, their relationship had eased considerably since Mao Sifeng's appointment. However, seeing Wang Fu walk in without knocking, Mao Sifeng rolled his eyes slightly, unseen by the other party, and then nonchalantly inquired about his business.
"Sister Mao!" Wang Fu laughed, rubbing his hands together and subconsciously moving closer. Then he said flatteringly, "Didn't you say before that you wanted to give SHINE STAR a try and see if it could work with the particle phone?"
Upon learning that Ji Shao had officially been named the company's spokesperson, Wang Fu's breath caught in his throat. He saw the Particle Phone as a sure thing. While he didn't know where this confidence came from, he truly believed it.
Huayao and Particle Mobile maintain a good relationship, which is also Mao Sifeng's focus of work during this period besides the NINE STAR graduation concert.
But collaboration is not that easy. Even NINE STAR only officially announced their endorsement six months after the group was formed. So how easy would it be for SHINE STAR to take over the endorsement?
However, the two of them were now in a superior-subordinate relationship. If SHINE STAR was good, she would be good too. So in order to warn Wang Fu not to do some low-level tricks that would affect her future, Mao Sifeng still revealed some of the information he knew to him in advance.
"What?" Wang Fu subconsciously moved quickly to the table after hearing this. He looked dazed, dull and a little ferocious, as if the news Mao Sifeng revealed was so shocking.
"Our paths are different, there's no comparison," Mao Sifeng consoled him. "Anyway, the position of the top men's group in China is now vacant, so we can do more with it..."
Mao Sifeng's voice, sometimes low and sometimes high, echoed in the office. Her rational analysis and planning for SHINE STAR's future path demonstrated her intentions.
Wang Fu's mood, which had initially exploded, began to calm down after being comforted. Finally, he was no longer like a firecracker that would explode at the slightest provocation, and was able to think carefully about Mao Sifeng's words.
While the two were discussing, the fans who were blown away by Ji Shao’s endorsement in the morning were hit by a new round of endorsement bombardment!
At two o'clock in the afternoon, Blueberry Group officially announced Ji Shao as the Blueberry Group's image ambassador!
…
——【Entertainment Forum】——[August 20th afternoon]
[Subject] Wow... Ji Shao, this isn't the group disbanding, this is the seal being lifted, right?!
[Main Building] The day after the group disbanded, a national mobile phone endorsement, an international luxury brand endorsement, and a group ambassador [confused] Are there any fans who can share their experiences and how they feel now...
1L
A reminder to the front row: this is the first time that Blueberry Group has invited an artist to endorse its products since its establishment.
43L
I'm just a casual fan and I'm so excited, this endorsement, this style!!! I finally understand why there are so many fans of Mu Qiang. This is a thousand times more exciting than getting a promotion and a raise!!!
109L
I'm here... I still feel like I'm dreaming... When I first learned about the endorsement, I was stunned. I didn't expect Shaozi to be so competitive. Besides being proud, I'm also relieved. I'm really witnessing a rising star.
188L
Such terrifying commercial value, but I think with Ji Shao's current popularity and strength, it's not surprising for him to endorse anything. There are many international brands that want to gain access to the domestic market, and don't forget that this guy is not only a top star, but also won two trophies from the Huacai Awards last month.
A definite king bomb standard!
256L
Reply to 188L: I agree with your statement.
I know that Blueberry Group and New Town have become strategic partners. Ji Shao's status as an image ambassador is quite high. In short, no one will miss him in the future.
377L
I am already numb. I feel that if Ji Shao can officially announce another endorsement today, I think it is natural.
…
If there is anyone who cares more about Blueberry Group's official announcement of Ji Shao as its image ambassador, it is naturally Hazelnut Video, which always tries to compete with Blueberry Video.
Unlike Blueberry Video, which is backed by a large ecosystem, Hazelnut Video is a product of capital operations. Because of this, while it may not be as good as Blueberry Video, it constantly considers the latter as a competitor in its development.
The disbanding of NINE STAR gave Hazelnut an opportunity. Because of Huayao's ownership of Blueberry, they wanted to recruit all nine members who had already approached Blueberry Video for endorsements, catching them off guard in terms of publicity and attention.
Video platforms rely on resources that some have and others don't. If they can poach the former Nine Star members, it will definitely be a blow to Blueberry Video.
Hazelnut Video has been imitating Blueberry. Although the talent shows have been getting worse and worse, fans of the shows are still making endless profits. After tasting the sweetness, they are even more greedy for NINE STAR's traffic.
Inviting former NINE STAR members to endorse the brand was equivalent to bringing their massive fan base to Hazelnut Video. However, the idea didn't come about long ago. Although Hazelnut began actively negotiating with the members' former agencies, it was already too late when it saw the trending searches.
Especially after seeing the strategic cooperation between Blueberry Group and Xincheng, Hazelnut Video immediately retracted its tentacles and waited for the next opportunity.
Of course, it’s not without fightback!
…
The weather in the afternoon of August was still hot. Even though the security guards brought out three large industrial fans and blew them at full power towards the crowd, it still seemed to have no effect in cooling down the heat at the scene.
There are simply too many people.
Wearing a baseball cap, Cheese shuttled through the crowd, directing the team. Even though she felt like she was about to melt in the sun, she was still in high spirits. She was like this, and so were the fans at the scene.
This was Ji Shao's first time out with the group since NINE STAR disbanded. Coupled with the excitement of three endorsements, no one seemed to notice how hard or tiring it was. As long as Ji Shao could see so many people coming for him, it was enough.
The order on the scene was very good, better than any previous offline event. Almost everyone adhered to the mentality of not bothering others and trying to help others. Because this place is the studio where their fangirls are excited!
When pride, pride, gratification and other emotions mixed together, what was left was looking at this photography studio located in Shanghai's Huashang District with appreciation.
"Let me emphasize this again," Cheese said, raising the loud speaker in his hand. His voice spread to every corner of the scene. "When Shaozi's car comes by, everyone stand still. No moving or pushing! Do you understand?"
"Understood!"
The neat, military-like response made several guards in the security room curiously poke their heads out. The fans today were really well-mannered. At least when they moved the fans out to let everyone have some fresh air, no one tried to take advantage of the opportunity to sneak in.
Although those who tried to sneak in a few days ago failed, it kept everyone busy. I can only say that I hope that this group of children who look so well-behaved today will not encounter the same situation as before.
As the security guards thought this, the paparazzi, armed with their cannons, felt uneasy. They hadn't been able to sneak in during the chaos a few days ago. Looking at the situation today, it seemed like they had absolutely no chance! This time, perhaps it would be these fans who would catch them!
Just as he was thinking about this, he saw a car slowly driving towards him. The paparazzi was just getting excited, thinking it was Ji Shao's car, when he saw the car door was already opened.
Zhou Xiao got out of the car and happened to meet the eyes of Cheese, who was holding a megaphone and had a red face from the sun. He felt a little funny and touched. Seeing the good order maintained around him, Zhou Xiao waved his hand and said cheerfully to Zhang Hongyu in the car, "Let's hand out popsicles together!"
As soon as these words were spoken, the scene suddenly became lively. Especially when watching the white mist drift away from the car, the anticipation was full.
There was plenty of mineral water on site, so she didn't need to refill it. In the back seat and trunk of the car were neatly stacked boxes of popsicles. Zhou Xiao had specially asked Zhang Hongyu, a "strong laborer," to go with her to the ice cream wholesale store to buy them, and she even ordered a few extra for the number of people she had given Cheese.
In this situation, the loud speaker that Cheese brought with him was used to its full potential. The fans at the scene followed the rhythm from the speaker and distributed popsicles in an orderly manner, at a fast and steady pace.
On the other side, the paparazzi, armed with their cannons, looked frustrated. While answering questions from their colleagues, they also had to scan the scene with their cameras for any signs of Ji Shao and his group's arrival. But the more they looked, the more they wanted a popsicle...
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