Chapter 93 The Food Road of Daqin



Zhang Yuan has always been able to understand every look and expression of the First Emperor. Seeing that the First Emperor was so surprised, he roughly guessed what the First Emperor was thinking.

It's never too late to say something that hits home: "Old Ancestor, have you forgotten? The seasonings of later generations are different from those of the Qin Dynasty."

[With Daqin's limited seasoning, it's probably hard to even remove the fishy smell, so how can you expect it to taste good?]

Qin Shi Huang: ....

He was wrong. He asked for trouble. Why did he ask about the cuisine?

"Okay."

Qin Shi Huang thought deeply in his heart, now he had people, lots and lots of people.

Can these later cuisines be introduced to Daqin?

Just like Xiao Zhang said before, those dignitaries are not short of money, but what they lack is spiritual satisfaction.

He couldn't stop eating these delicacies.

Wouldn’t those people love it?

Since you want to take money out of their wallets, you naturally have to take all aspects into consideration.

Qin Shi Huang hesitated for a moment before speaking, "Xiao Zhang, can you trade these seasonings and recipes from later generations with me?"

Zhang Yuan chuckled, "Of course I can. What's the matter? Do you want to start a restaurant business in Daqin?"

FOOD?

Well, he did plan to do that.

"Yes, I have this idea. Do you have any suggestions?"

Zhang Yuan smiled secretly in his heart.

Our ancestors are truly worthy of being the rulers of a country. Look at how quick their minds are. Food, clothing, housing, and transportation are always the most basic needs.

Now that we have food, when the harvest is plentiful next year, the common people will be able to eat their fill. Meanwhile, by introducing later-era cuisine to the Qin Empire, we can take money out of the pockets of the rich and powerful and satisfy their appetites. Tsk tsk! What a clever calculation!

The First Emperor was helpless. Xiao Zhang complained in his heart but did not answer his question.

Fortunately, Wang Jianguo gave Qin Shihuang some advice.

"Grandfather, I have a suggestion. I wonder if you would like to hear it."

The First Emperor nodded, motioning for Wang Jianguo to continue. "Commander Wang, go ahead."

Wang Jianguo lowered his eyes and thought, then slowly expressed his thoughts.

"Grandfather, considering the current state of Daqin, it's unrealistic to expect everyone to enjoy this delicacy."

The First Emperor agreed that the Qin Dynasty was still on the poverty line and that satisfying food and drink was still too far away.

“But we can just cook meals for the high-end crowd.”

High-end people?

Does it mean people with status and position in the Qin Dynasty?

Before he could think more, Wang Jianguo continued.

"It means only doing business with the rich and powerful."

"I believe that every delicacy from the future has its own place in Daqin."

“You could have someone open a restaurant and just do limited, custom runs.”

【Isn’t this the private dish of later generations? 】

Homemade dishes?

Well, this name is fine. I’ll use it when the time comes.

Wang Jianguo continued, "This restaurant is divided into eight types of private rooms, representing the eight major cuisines of later generations."

"Each family can only reserve a private room with one cuisine each week."

"At the same time, the chefs in the restaurant do not provide door-to-door service, so you can only choose to dine in."

[Fuck, isn’t this just hunger marketing?]

The First Emperor frowned.

This method is indeed feasible. As long as the restaurant's food is delicious, it will be enough to whet the appetite of these people.

They will definitely make appointments one after another.

He can get people to set the price very high.

But this also has a disadvantage.

There are only so many dignitaries in Xianyang, and it is unrealistic for every household to consume there.

In this case, how can we ensure that a large amount of income can be generated in a short period of time?

Wang Jianguo smiled meaningfully: "Grandfather, this is just the first step."

"This step is actually to create a symbol of status. As long as you can make a reservation at the restaurant and eat there, you will feel proud and have status when you tell others about it."

"There's one more thing you need to do. Before the restaurant opens, you need to host a palace banquet. The dishes at the banquet will be the ones that will be served in the restaurant in the future."

"You like them all. The dignitaries will definitely ask where these dishes come from. They will go to consume them and dine with you. Eating the same dishes as you is also a way to show off their status."

"At the same time, the dishes in each private room will not be repeated every month. The dishes you eat once will definitely be different the next time. This constantly gives people a sense of freshness and they must rush to make reservations."

The First Emperor frowned. He thought this method was good, but he had not yet gotten the answer he wanted, so he could only wait for Wang Jianguo to continue.

Wang Jianguo smiled slightly, took a sip of water, and spoke again.

"This is the first step to create a frenzy among the upper circles of Daqin."

"The next step is, things that are popular among the upper class in Daqin will naturally cause a big stir. At this time, those businessmen or those with lower status and a little money will be particularly eager to try it out, right?"

[Hahaha, I'm just following the trend, but you're also right, this effect is very scientific! People always admire the strong.]

The frown on Qin Shi Huang's face slowly relaxed as he began to understand what Wang Jianguo meant.

He didn't say anything, but his eyes were still looking at Wang Jianguo.

"At this time, we can continue to open restaurants, and the main target group of restaurants at this time is middle-class people."

"These restaurants only serve dinner every day, changing their cuisine every week and serving only home-cooked meals. Every time you dine in, you can earn points in the restaurant. There is a draw every month, and the one with the most points can win a meal from a high-end restaurant."

Qin Shihuang's eyes became brighter and brighter.

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