It's one thing for a movie to be promoted all the way to the Spring Festival Gala.
And not just once, not just in one place.
With a crash, Lin Yang's wine glass slammed onto the table, rolling all the way, instantly ruining the delicious New Year's Eve dinner.
How much did this promotional campaign actually cost?
He thought he had thoroughly enjoyed this publicity campaign, and had never felt so exhilarated before.
However... compared to this, it's nothing.
When will we be able to advertise movies on the Spring Festival Gala?
The entertainment companies involved behind the scenes: ...
This approach is so audacious that they wouldn't even dare to imagine it.
How can we fight like this?
I was stunned by the attack myself!
Even if not many people watch the Spring Festival Gala nowadays, it's still unimaginable that this program alone would be the only one on New Year's Eve.
When Liu Yun saw it, she was even more shocked than Lin Yang and other competitors.
Meow meow meow?
Does Yunzhao's propaganda department have that kind of money?
In the end, it was Secretary Liu and others who sent her New Year's greetings, mentioning that it was a New Year's gift from the research institute.
After all, Liu Yun provided so much technical expertise, yet her name may never appear on any of the accolades.
This can be considered a form of alternative compensation.
Moreover, the points earned ultimately benefit the research institute, making it a win-win situation.
At that time, Liu Yun was still enjoying the New Year's Eve celebration with everyone in Xinqiao Village, and didn't pay much attention to it, just knowing that it didn't cost any money.
The world has achieved a situation where only competitors suffer and no one has a good New Year.
Lin Yang and his group felt suffocated. They had made many preparations and even devised many countermeasures, but Liu Yun's attack was still overwhelming and unreasonable.
Just like with the number of screenings, they're using a cannon to kill a mosquito. What courage do they have to fight for this?
This is not a battle on the same level.
They are unaware that this difference in dimensions is not only reflected in the publicity, but also in the film itself.
Liu Yun never considered them as rivals.
On the first day of the Lunar New Year, the topic of the movie "Chinese Agent: The Shocking Kill" exploded. Many people didn't see it on the Spring Festival Gala, but there were screenshots of the video, and it was promoted a total of three times.
Each time was a crucial moment, not a waste of time.
"What is vision? What is status? I was stunned when I heard the name of a movie, and I thought I was deaf."
"Director Liu's connections are that strong."
"Haha, isn't that common knowledge? Otherwise, how would the drama 'Under the Power' have been broadcast?"
"So who exactly is Director Liu, this big shot?"
"Special agents? Does our Great Yan Kingdom have special agents now? Is that something we can talk about?"
"I don't know why, but I suddenly feel really excited. It seems like Director Liu's works always manage to break the mold..."
What's the standard procedure?
Those who know, know.
There are just too many sensitive topics in Yan Country; it's not like you can just film whatever you want.
The profession of secret agents is always portrayed humorously or in a way that skirts the edge of reality, making it impossible to film it in a truly authentic way.
As a result, the number of interested viewers has increased significantly.
A single name seems to explain a lot of things and has an inherent word-of-mouth effect.
This completely destroyed the expensive publicity campaign that "All the Way to the Sun" had built up.
The movie is still showing in theaters, but there's hardly any news about it anymore.
"Ah, Director Liu is making a movie? The excitement of 'Empress Dowager' is still fresh in my mind... and I'm still talking about it now."
"I haven't gotten tired of watching hide-and-seek variety shows yet..."
"I have to say, Director Liu has taken a rather big step. Before we know it, his directorial debut is about to be released?"
"Just two days ago, they were still in the Baishan Scenic Area!"
"As a fan of Director Liu's career, I'm suddenly... so happy! The more works the better."
I love idols who can produce content so quickly.
Thus, by the fifth day of the Lunar New Year, when Liu Yun returned to Furong City, the real promotion for the movie had only just begun.
The publicity here refers to the publicity that Liu Yun arranged and that Yunzhao Media actually started to carry out.
The ad link for Yunzhao Video Network has just been uploaded.
Then there were some pop-ups and push notifications.
It was a very standard form of publicity; Liu Yun never intended to spend much money on it from the beginning.
Instead, it left the audience and fans both amused and exasperated, feeling... how careless they were!
Of course, there was no premiere; it was simply shown on the big screen when the time came.
The more grand the previous "All the Way to the Sun" was, the more desolate "China" was.
But the final results were actually quite similar.
Those who should know about the movie "China" already do.
And most people were curious, as this kind of subject matter was quite rare in the Great Yan Kingdom.
On the eighth day of the Lunar New Year, several close friends in Furong City had already made plans to go to the movies together.
They were young girls who had been stationed in Xinqiao Village and had received movie discount coupons from Liu Yun.
They are both well-off and enjoy going out to follow celebrities together, finding spiritual fulfillment in the process.
However, they are still the rational fans; at least they haven't encountered anyone who would turn them into brainless fans.
Given the large number of celebrity scandals in recent years, their idols change frequently.
Based on the principle that as long as they run fast, the collapsing house won't hit them, they have recently become fans of Liu Yun in unison.
"It's a 3D movie in a digital theater. Luckily I chose my seat quickly, it's already full."
Several young girls sat in the best spots in the lobby, where popcorn and milk tea were already served, just waiting for the movie to start.
"No, where are the glasses? Isn't it supposed to be 3D?"
"Wait a minute, there don't seem to be any glasses being handed out at the entrance."
"Could it be a mistake on the ticket?"
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