After returning to the company, Noble quickly contacted the owner of the tire factory, but he received a shocking piece of news.

Yesterday, Mr. Alderman came to Springfield, but when he was checking into the hotel, a robbery occurred on the street. Unlucky Mr. Alderman was hit in the abdomen by a stray bullet and has just woken up.

"So will you still participate in the bidding for ABC Radio?" Noble asked.

"Our boss said that he had contacted you last year to acquire the radio station, but he had never been successful. This time he was hit by a stray bullet during the negotiation. He said that this might be God's arrangement, and he didn't want him to succeed. Mr. Alderman said that he was not prepared to participate."

Hang up the phone.

Noble looked a little stunned.

He really didn't expect things to turn out like this.

After thinking about it,

I called the boss of Paramount again, and it took a long time for the call to be connected. The boss of Paramount was very surprised to hear that the acquisition team had not arrived at all.

"I sent people, our company's vice president and several assistants. They set out yesterday and should have arrived long ago. How come they didn't show up?" said the Paramount boss.

Communications are not well developed now, and Los Angeles and Springfield are halfway across the United States. Those people at Paramount are lost, and there is nothing they can do now.

Noble hung up the phone and frowned.

He was now somewhat doubtful. Did Paramount really send someone?

If we sent someone, why wouldn't they show up?

Could it be that because I rejected them twice, they just pretended to agree to it and played a trick on me?!

Noble felt a little depressed.

Negotiations continued the next day.

There was still only the HD Group. Andy and Noble sat opposite each other and continued to argue. In the end, the price was 12 million, and Andy said he would not increase it any more.

"If Mr. Noble does not accept this price, then this acquisition will end here. We will use the 12 million to set up a new radio company, which I believe will be stronger than ABC." Andy said.

Edward Noble became anxious when he saw that the other party was about to give up.

The other two companies either gave up or disappeared, leaving only HD Group. If they give up, this acquisition will end in failure.

And he was really worried about Andy's last words. 12 million was a huge sum of money in that era. It was more than enough to set up a radio company. It would just take the other party a few more years.

But what about yourself?

If he missed this opportunity, he wouldn't know when the next acquisition would come. He had already let it go for four years. What if he waited any longer and the broadcasting company depreciated?

Thinking of this, Noble made a quick decision, "Okay, I accept this price, 12 million."

Andy was delighted.

Finally completed the boss's task.

Hardy had told him that he must get ABC at any price, and the current price was definitely within a reasonable price range.

"Then let's discuss the payment method. Mr. Noble, you know that 12 million is a huge sum of money. We can't take out so much cash at once. Our payment method is to pay one-third as a down payment, and then one-third every six months, a total of one year. What do you think?" Andy said.

"How can this be possible? I will lose a lot of money. I want you to pay it all in one lump sum." Noble said.

The two sides argued over the payment method again.

After today's discussion, Andy went back to report the results by phone, "Boss, Noble has agreed to sell for 12 million. Next, we negotiated the payment method and some other details. There are some differences between the two parties, but I think it's not a big problem. We should be able to officially sign the contract tomorrow."

"Okay, let's take it down as soon as possible," said Hardy happily.

The next day.

Andy and Noble finally reached an agreement to acquire ABC Broadcasting Company for US$12 million and acquired all the assets of the original broadcasting company, including the two TV station headquarters in Los Angeles, Hollywood and New York.

The most important thing is communication with the cable TV cable network in the United States and the networking agreements with 116 TV stations.

With these cables and networking agreements, ABC TV can transmit programs to these TV stations and cover local broadcast signals through TV station signal towers to achieve the goal of covering the entire United States.

Hardy needs to pay the other party 12 million in cash, 5 million in the first installment, 4 million after half a year, and the last installment of 3 million after another half a year.

And that very day.

After being locked up in the dilapidated factory for three days, the Paramount negotiation team finally got a chance.

On this day, after someone fed them, they didn't cover their mouths. A few people gathered together and found that someone's rope was loose, so he used his teeth to untie it.

After they were untied, they found that the robbers were playing cards in the hall in the distance and no one was paying any attention to them.

These people slipped out along the wall and finally escaped.

When they ran back to the city and saw the traffic and crowds on the streets, everyone cried with excitement because this proved that they were really safe.

"Wuwuwu, call the boss and ask him to send someone to pick us up home." The vice president said with difficulty.

These past few days had been so painful that he never wanted to go through them again.

......

A coffee shop in Los Angeles.

Hardy was chatting with Professor William Fox, and the French girl Irina was sitting next to Hardy, listening to their conversation with a smile on her face.

"Professor Fox, you are an expert in radio stations and have worked in television stations. How would you run ABC Radio if you were in charge?" Hardy asked.

Professor Fox smiled and said, "The most valuable aspect of the media is its right to speak out in public opinion, and broadcasting companies have this right, so a TV station must have news programs."

"We can also start a current affairs commentary program, find two or three hosts, sit there and discuss some social topics, and invite some celebrities and university professors as guests, which will create more collisions."

"But as a business, a broadcaster needs to make money to survive, and to make money they need advertising, and the cost of advertising depends on the ratings, so we have to produce a large number of programs that the public likes."

"Stage performances, singing and dancing, buying copyrights from film companies, and producing TV series and other programs by ourselves, entertainment, people watch TV to enjoy entertainment, so TV stations must make use of this, so that they can attract audiences, and only by attracting audiences can they make money."

"The schedules for the programs should be arranged properly. I have done some analysis and found that people like to watch TV most in the evening. At that time, men who work outside come back, children who go to school come back, and the family can happily sit around the TV and enjoy a few hours of watching TV after dinner."

"Several other TV stations now broadcast at night, with almost no programs during the day. But I think there are actually many viewers during the day, such as housewives who stay at home. They can also be called our customers."

Before the 1950s, broadcasting companies only had about five hours of programs a day, and the time period was mainly concentrated between 6pm and 11pm. This time period was called the golden hour because most people stayed at home at this time.

Why only 5 hours?

The biggest reason is that program production is too expensive. No matter what program you produce, you need to spend money, but current advertisements may not guarantee the income of the TV station. Therefore, after other TV stations produce programs, they try to broadcast them during prime time.

Hardy knows that in the 1970s and 1980s, Chinese TV stations always broadcast boring and time-consuming programs during non-prime time, such as chess and go competitions, operas, various lectures, and even Japanese and English teaching.

William Fox saw the value of flying in the golden hours, especially he saw the value of housewives. For a man in the 1940s, his vision and ideas were indeed good.

Housewives have a lot of free time and often stay at home all day. If they can be provided with some programs, especially those with consistency, these women will definitely become loyal audiences.

Moreover, women are the main consumer group in the family. Most of the family expenses are controlled by women. Whoever controls them actually controls the family's purse.

The two then had a deeper conversation, discussing how to build a company structure, how to make each department run smoothly, and so on.

Irina sat by and watched the professor and Hardy chatting. She was not surprised that Professor Fox had his own insights into the broadcasting industry, because Professor Fox was a professional. What surprised her was that Boss Hardy knew just as much as Professor Fox.

Looking at the man carefully, it seems that he knows everything. No wonder he can build so many businesses in such a short time.

"Professor Fox, are you interested in coming to ABC to serve as the company's president?" Hardy extended an invitation and held out his hand to Professor Fox.

In fact, Professor Fox had already expected this, and he smiled and extended his hand, "I am so honored. It has always been my dream to run a broadcasting company covering the entire United States, and now I finally have the opportunity."

"Now ABC is just an empty shell. When you become the president, everything will need you to fill it." Hardy said.

"Haha, that's even better. During these years of teaching at school, I have been thinking about how to create the best broadcasting structure. Now I finally have the opportunity to try it out." Professor Fox said happily.

......

Andy is back.

He had a preliminary agreement in his hand. The formal agreement required money and signature at the same time, and it had to be signed by Hardy himself.

Hardy took the agreement, looked at it, and told Andy to apply for a loan from Wells Fargo Bank.

Wells Fargo and HD Corporation are strategic partners, and Hardy took out a very valuable copy of Playboy magazine, so Wells Fargo immediately decided to loan Hardy $10 million.

After receiving the funds, Hardy personally led the team to Springfield. This time, in addition to Andy's team, he was accompanied by Fox's president and the chairman's secretary Irina.

The two parties signed a formal agreement at the Xiangge Hotel, and Hardy finally got the ABC Broadcasting Company he had dreamed of.

Hardy decided not to change the name, ABC is a nice name and easy to remember, American Broadcasting Corporation.

After returning to Los Angeles, Hardy instructed Fox President to take over the TV station himself and that it would also be his responsibility to set up a radio company in the future.

On the second day,

The telephone company made a maintenance visit to Noble's home and the candy company, and removed the bugs from their phones without anyone noticing.

Cleaning the battlefield is an excellent quality that a security team must possess.

Fox has begun to form a team to reorganize the radio company, which is estimated to take one to two months. During this time, a batch of programs can be produced.

What specific programs should be produced to attract people of this era?

Hardy took out a piece of paper and began to write.

News programs include "News 30 Minutes", "Global Vision", "International News", and "Current Politics and Economics".

Animated films are indispensable.

The first thing Hardy thought of was "Ultraman". This time there was no need for a script. He could spend several hours on getting a leather jacket and a few monsters. As for the script, Hollywood screenwriters could write a hundred episodes a day.

He decided to name the first Ultraman Ultraman Hardy.

Animated films that are easy and inexpensive to make, including Antenna Babies and Garden Babies, can be made into Sesame Street by finding a few puppeteers. It only takes a few minutes to keep the kids entertained.

They could also launch MTV, which is a song video. At that time, there was no concept of MTV, and this required a patent application.

Oh,

We can organize TV shopping in the afternoon time slot. The women comrades stay at home and we can introduce them to different products, such as teaching them how to use Estee Lauder makeup, showing them skirts, bags, shoes, cosmetics, and even kitchen supplies and baby products.

There are so many things that can be sold in TV shopping. They can sell all the televisions they produce. There were no such programs in that era. It is sure to attract countless people.

As for express delivery, this has existed in the world for a long time, it’s just slow. If you are not in a hurry, it should arrive home in half a month.

Hardy realized that TV shopping was a big business, and he could find any merchant to cooperate with and possibly make him famous. For example, the red wine produced by his two wineries tasted okay, but the sales were not very good, mainly because they were not well-known. If he sold them on TV shopping, it would definitely be effective.

Don't use 998.

Don't use 596.

Don't go for 198 either.

Only $8.80, take home the top French Bordeaux red wine!

No, this must be patented and other TV stations cannot learn from it.