Chapter 135 Scarcity Marketing



At the mall, Lin Chen not only bought the most fashionable wool coats for each member of his family, but also cashmere scarves, gloves, and other items that are not usually available in the county town.

He was overjoyed to find ready-made clothes for babies. Touching the soft fabric, he bought ten pieces each of blue and pink, in various sizes.

When the sales clerk saw that he bought so many baby clothes, she asked him if he had children at home. When he said that his twins were about to be born, she immediately told him that he could buy baby formula.

This was the first time he had ever heard of selling baby formula.

Don't all babies drink breast milk after birth?

The saleswoman smiled and said, "You're lucky to be having twins. Mom's milk definitely won't be enough. If you buy formula, Mom won't have to work so hard. Dad can help cook for the babies!"

Lin Chen thought she made sense, so he bought ten buckets in one go.

Seeing that he had bought formula, the salesperson then introduced him to baby bottles. She said that with two babies, he should have at least two glass bottles, in case one broke and it was difficult to find another.

Lin Chen couldn't help but marvel at how incredibly skilled the salespeople in Shanghai were; he had unknowingly spent over a hundred yuan.

Think about it, even the stern-faced sales clerks in county towns aren't entirely useless; at least they won't enthusiastically push their wares.

However, his profit from a single truckload of books is as high as 30,000 yuan, so these other things are just a drop in the ocean.

Besides, when buying things for your wife and children, you can't be stingy.

By the end of the day, the driver's truck was full, almost entirely filled with items bought by Lin Chen.

"Brother Chen, I really admire you. You know how to earn and spend money. Even though I earn quite a bit, I wouldn't dare spend like that. I have to hand over all my money to my wife."

The driver's eyes lit up with envy.

Lin Chen chuckled: "Enjoying the pleasure of spending money makes you more motivated to earn it!"

Besides, half of the money I earned was from my military medals, and half from my wife. When we get back, I'll have to hand over my money anyway.

The driver instantly felt better; it turned out he also had to hand over his money.

It wasn't until evening that Lin Chen arrived at the bookstore entrance with his car.

When Lu Zheng saw him, he was so excited that he almost cried.

"If you don't come soon, my bookstore is going to get smashed up!"

It turned out that Lu Zheng thought Lin Chen's car would definitely arrive early in the morning, so he promised that there would definitely be books for sale today.

As a result, they waited from morning to afternoon but still couldn't buy a book. In their anger, they decided to storm into the bookstore and smash it up.

Fortunately, they arrived in time.

"Everyone, I'm so sorry. We encountered bandits on the way, and the books were almost stolen. I risked my life to save them. This next load won't be back for a while!"

Lin Chen was seemingly explaining to everyone, but he was actually sending a signal: if you don't buy this batch of books now, you don't know when the next batch will arrive.

Immediately, the people queuing to buy books erupted in a commotion, demanding that they must buy the books today no matter what.

Lu Zheng quickly organized people to unload the goods while simultaneously starting to sell the books.

The cool autumn breeze couldn't dampen people's enthusiasm for buying books.

As darkness fell, the line to buy books didn't shorten; instead, it grew longer.

Lu Zheng had no choice but to send in more people and start working overtime.

I had a free day, but I didn't expect to have to work overtime until 11 p.m., when the number of people buying books gradually decreased.

And within a few hours, more than 20,000 books from one truckload were sold.

Lu Zheng found Lin Chen and asked him when the next bus would arrive.

Lin Chen looked troubled: "We've just started printing, it'll probably take another two days."

This time, it wasn't a case of him creating artificial scarcity; the factory genuinely couldn't keep up with production.

Having learned from these two successful experiences, Lin Chen felt that there was no point in staying in Shanghai any longer, so he went back with the car.

The driver will handle things here.

Besides, he missed Jiang Ning terribly after being away for a few days.

Especially at night, he would think about it so much that his bones ached.

When he got back, all he wanted to do was hold Jiang Ning and cherish her.

Back at the printing factory, he was surprised to find Jiang Ning there. He immediately rushed to her side and took her hand.

"Wife, I miss you so much. Do you miss me too?"

Seeing Lin Chen sticking to her like a leech, she was afraid he would do something outrageous in front of everyone, so she quickly pulled him to the stairwell.

"I think of you whether I'm walking or sitting, I'm always thinking of you, otherwise why would I come to the printing factory every day!" Jiang Ning missed him so much that she threw herself into his arms.

Lin Chen didn't care about anything else and leaned down to kiss her cherry lips.

Her longing over the past few days manifested as her soft moans.

Jiang Ning's belly was already quite big, so Lin Chen turned around and wrapped his arms around her neck from the side, but his lips were unwilling to part for even a second.

Fifteen minutes later, the two finally released each other, slightly out of breath.

Jiang Ning's face was flushed, making her look even more beautiful and charming.

Lin Chen couldn't help but hug her from behind, burying his face in her neck and licking her porcelain-white, delicate skin with his teeth.

Jiang Ning felt a tingling sensation all over her body, her legs were weak, and she tilted her head back to feel that thrilling pleasure.

"Jiang Zhiqing, the phone!"

Suddenly, Shen Bo's shouts came from the office.

Then he muttered to himself, "Huh, it was just here a moment ago, where did it go?"

Upon hearing the noise, Jiang Ning regained a sliver of composure from her dazed gaze.

"Ah Chen, this is the hallway, let's go out first."

Lin Chen reluctantly released her, his eyes filled with lust.

"Okay, I'll take good care of you tonight!"

He just loves seeing his wife limp and submissive to him.

After they came out, they went to Shen Bo's office and learned that the call was from Song Jia.

The printing factory has already wired her the first payment, a full three thousand seven hundred and fifty yuan.

She's going to treat everyone to a meal because of this large sum of money.

The two gladly accepted the invitation.

Jiang Ning didn't stand on ceremony and ordered all the restaurant's signature dishes.

She is now heavy and has a big appetite, eating twice as much as usual.

However, in Song Jia's opinion, she is just particularly good at growing. Despite her big belly and enlarged breasts, her face is still so thin and her limbs are very slender.

He Xiao, unusually, ordered wine today, wanting to drink with Lin Chen, and raised his glass first:

"Lin Chen, I consider myself a chosen one in this life, and I have never admired anyone, but I admire you two from the bottom of my heart."

"Amazing! Seriously, to generate so much profit under such difficult rules, you're the first people I've ever seen."

Lin Chen quickly raised his glass and drank with him: "That's an exaggeration. You, the factory director, are the one who is young and promising. You've already received many government awards at such a young age. Your future is limitless!"

As Jiang Ning listened to their mutual flattery, she urged Song Jia to hurry up and eat.

While eating, Song Jia gossiped with her about Gao Xiaolan.

"...Do you remember when I ran into Gao Xiaolan at the hospital last time? Turns out she was there to see about her injury. She was having an affair with the workshop foreman, and his wife scratched her, leaving a deep nail mark on her face..."

Upon hearing this, Jiang Ning seemed to remember something...

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