Chapter 103 Media Empowerment
In the following days, "Proud Boy" continued to be popular and reached the 5th place in the Chinese entertainment music rankings.
It also ranks among the top three on the charts of several major music playback platforms.
On September 30th, this song suddenly became popular on all major streaming platforms, directly jumping from the 2nd or 3rd place to the first place.
Yang Liwen pushed open the office door and said to Gu Wei excitedly.
"Mr. Gu, xx Daily reviewed your song."
Gu Wei was also stunned when he heard this.
Hurry up and go on Weibo.
#【Proud Boy】is a song about the dreams of youth and growth.
The song depicts a picture of youth growth, from a crying child to a teenager ten years later.
This song praises the preciousness of the process of pursuing youthful dreams, and at the same time, it conveys the qualities that young people develop in the process of pursuing their dreams.
From the shaping of the voice image from a child to a teenager, and then from the difficulties of the process of youth dreams, the qualities of strength, passion and dream-chasing are highlighted.
It is not just a performance of a song, but in a larger sense, it expresses praise for the dreams of youth.
Finally, the metaphorical patriotism in the lyrics is also worth exploring.
It is a rare song full of positive energy. #
The power of official media is enormous. As soon as this article was published, it received countless likes and reposts.
Let the song, which was already very popular, go viral.
The next day was National Day.
Along with the celebration of National Day, some video bloggers and short video producers on the Internet began to produce some music videos with "Proud Boy" as the background music and the theme of new recruits joining the army, and uploaded them to the Internet.
There are also videos of military training, various naval ships, and air force aircraft flying, all with the song "Proud Boy" as the soundtrack.
Because as long as this song is used as the background music, the tone of the video will appear very exciting and passionate.
So, taking advantage of the popularity of National Day and the promotion of these video bloggers, this song went straight to the top of the Chinese music charts.
And it topped the charts for a week.
Agent Yang Liwen’s phone was about to be blown away by calls.
They all wanted to find Gu Wei for a commercial performance, and specifically asked him to sing the song "Proud Boy".
The price ranges from 300,000 to 500,000.
"Boss Gu, are you really not going to take on some commercial performances? This price is actually quite suitable for our current fame.
And because the song was a big hit, we had a lot of business contacts.”
In the office, Yang Liwen said to Gu Wei anxiously.
She still attaches great importance to these commercial performances. In her opinion, it is no different from picking up money.
Generally, commercial performances only last one to two hours. You just stand on the stage, say a few nice words, and then sing a song.
You have hundreds of thousands of dollars in your pocket, aren’t you happy?
Moreover, because this song is so popular now, a lot of talented people come to Gu Wei.
Ordinary celebrities just want to do commercial performances every day, but not many businesses will look for them.
After a while, this song will gradually become outdated, and it will be difficult to get commercial performances, and the price will also be reduced.
Gu Wei knew what Yang Liwen was thinking, and he understood it, but he couldn't say, "Don't worry, your boss's popularity will only get higher and higher, not lower."
This is too arrogant.
"Sister Yang, I understand what you said, but now is really not the time.
Wait a little longer, the popularity and heat haven't reached the peak yet, I have my own plans."
Gu Wei comforted her.
There was no way out. Since the boss said so, she could only obey.
Gu Wei is not a star trained by other agencies.
You have to obey the company in everything. If the company wants to exploit you, you have no chance to resist.
Gu Wei is a serious company owner and capitalist, and she is just an employee.
"Mr. Gu, we're scheduled to record a show on Mango TV's Happy Camp on the 10th.
To promote Detective Chinatown."
The promotion on "Happy Camp" was originally arranged by China Film Group, but with Gu Wei's current popularity, Mango TV will probably welcome him.
Two days passed quickly.
Gu Wei and his team flew to Changsha City, where Mango TV is located.
Gu Wei came to the backstage of the TV station accompanied by his assistant and others.
The main actors of the movie [Detective Chinatown] Wang Baoqiang, Chen He, and Xiao Yang have all arrived.
Zeng Li, who was originally filming in Tianjin, also took two days off to come and record the show.
"Brother Baoqiang, long time no see!
Chen He, Xiao Yang, hello~" As soon as they met, Gu Wei greeted the three of them with a smile.
"Hi~ Gu Wei, you've been very popular recently!" Bao Qiang grinned and greeted Gu Wei with a smile.
"Hello, Director~" Chen He and Xiao Yang greeted together.
"Sister Li~" Gu Wei simply greeted Zeng Li. Zeng Li didn't say anything, but just smiled and nodded to Gu Wei.
It has been almost 4 months since the filming of "Detective Chinatown" was completed.
"Our Detective Chinatown team is gathered again today. We'd like to ask everyone to participate in the promotion of the film in the first half month before its release.
The work may be a bit difficult at that time, so I thank you all in advance."
"Director, that's too ignorant. It's all for the box office. Everyone hopes that the movie we make will be a success. Being a little tired is nothing." Chen He replied indifferently.
“Chen He is right, Director, there’s no need to be so polite.
The movie was a box office success, and everyone is happy." Xiao Yang put his hand on Chen He's shoulder and said to Gu Wei.
Baoqiang smiled and nodded without saying anything else.
A few people chatted for a while, and their relationship quickly returned to the familiarity they had when they were on the crew.
It was almost time, and Gu Wei followed the staff's guidance to the dressing room to put on makeup.
After a while, He Jiong brought several hosts from "Happy Camp" to the dressing room.
"Hello, Director Gu, I'm He Jiong, and I'm very happy to meet you today.
Welcome to Happy Camp."
As soon as He Jiong came in, he greeted Gu Wei first. He was very humble and polite.
"Hello, Teacher He Jiong.
Just call me Gu Wei. I grew up watching your show.
I really like your show and your hosting.”
He Jiong was also very happy after hearing what Gu Wei said. He introduced Gu Wei to several hosts around him.
Wei Jia, Xie Na, Du Haitao, and Wu Xi.
Gu Wei got to know them and greeted them one by one.
"Gu Wei, take a look at this. This is the schedule for today's program. Do you have any questions?"
Gu Wei took the notebook and looked at it carefully. It was no different from the "Happy Camp" he knew before, except that a few small games were added.
【Happy Camp】 has been established for 17 years since 1996.
As a variety show, it has been able to remain popular for more than ten years and has always been the highest-rated variety show on Mango TV.
It's not just He Jiong and the other hosts who are relying on it. The most important thing is that "Happy Camp" has been keeping up with the times, constantly changing the format of the program to keep the audience feeling fresh.
In addition, "Happy Camp" has always adhered to the principle of inviting whoever is popular, and has always invited the most popular idol stars to participate in the program. This is also their only way to increase ratings and attract viewers.
This is also a point that people criticize. Since 2007, a cold wave has invaded the mainland, and many stars from cold countries have become popular.
Kuaiben also continued to invite popular stars and invited many Nanhan stars. Among them, there were many people who flattered others and made themselves look servile. This made the audience feel uncomfortable.
(End of this chapter)
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