Chapter 432 Just Good Friends
Operation Mekong is a film of such a nature that Bona knows it cannot be promoted like an ordinary entertainment film.
To be honest, although Gu Wei and his team's roadshow was very popular among the students of the police academy, it had limited effect on increasing the popularity of the film because the audience was too homogeneous.
Bona is also aware of this situation, but some promotional activities cannot be changed unilaterally by them. Just like the premiere in Beijing, the police school is a place that must be visited, and the public security systems in various places have communicated in advance.
Operation Mekong is a film that has been recognized by the Ministry of Public Security and the Narcotics Enforcement Administration. Regardless of its future box office performance, its educational significance must first be seen by staff and students within the police system.
In addition, the Ministry of Public Security also promised Bona that after the film has been released for a period of time, it will encourage police personnel from all over the country to go to the cinema to watch it, which also provides the film with the minimum box office guarantee.
However, Yu Dong wanted "Operation Mekong" to be a big hit, so Bona made preparations for both scenarios and walked on two legs when doing the promotion and marketing.
Offline, he held roadshows as required, and online, he used Gu Wei's own traffic to edit dozens of movie-related videos and spread them online to increase the popularity of the movie.
Yu Dong also discussed with Gu Wei and obtained the copyright of the song "The Lone Brave" released by Gu Wei in his early years, and edited a 3-minute trailer of the "The Lone Brave" version.
In the last few days before the movie was released, the trailer became a hit online and the number of views skyrocketed.
Hengdian Film and Television Base, the crew of "Reverse Time Rescue".
After Yang Mi finished filming several scenes related to her, she walked to the rest area with a tired look on her face.
Huo Jianhua, the male lead of the movie, didn't have many shots today. After filming two scenes, he sat aside to rest and played with his phone.
He didn't react after Yang Mi came over and sat down. He was concentrating on looking at the horizontal screen of his phone, and music was playing.
"Brother Hua, what are you looking at so intently?
Brother Hua! "
Hearing some familiar music, Yang Mi asked curiously, and when he didn't respond, she called out again.
She and Wallace Huo knew each other when they were filming Chinese Paladin III, and they are old friends for many years. They worked together again this time and got along quite casually.
"ah?"
Huo Jianhua finally reacted and looked up at Yang Mi opposite him, only then realizing that she was coming.
"What are you looking at so intently?"
Yang Mi repeated it again.
“A video, a new trailer for that movie that’s been trending online lately.
The effect is explosive with this song!"
"What video? Why does this song sound so familiar to me?"
Huo Jianhua smiled.
"How could it not sound familiar? You've worked with him on several dramas, and he's a major shareholder in your company."
When he said that, Yang Mi reacted.
"You're talking about Gu Wei. Now I remember, isn't this the incredibly popular song he released a few years ago, 'The Lone Warrior'?"
"Yes, it's 'The Lone Warrior'. No one expected that this song would be so electrifying when used as background music alongside the clip of his new movie."
As he spoke, Huo Jianhua handed his cell phone to Yang Mi.
Yang Mi took it, looked at it, and then returned the phone.
"Tsk tsk~ Gu Wei's new movie has been all the rage online these past few days. After seeing the trailer, I'm eager to go to the cinema to see what it's like."
Huo Jianhua's expression was a little complicated.
"It should be good. None of his films and TV series in recent years have failed. The recently released Detective Chinatown 2 has set a new box office record. It's currently at its peak of popularity, so I believe this movie will also achieve good results."
Yang Mi felt a little strange after hearing what he said.
"Brother Hua, you probably don't know Gu Wei, right?"
She knows all the TV dramas and movies that Gu Wei has acted in since his debut, but she has the impression that Huo Jianhua has never worked with Gu Wei.
"I don't know him. I've met him a few times before at award ceremonies, but we've never worked together."
"From the way you sound, someone who didn't know me would think you two were very close. It's rare to hear you praise a male artist so much."
Huo Jianhua looked at Yang Mi and said with a smile.
"I'm not praising him, it's just that Gu Wei has been really popular in recent years, and some of his achievements have made us, male artists who are older than him and debuted earlier than him, feel ashamed!
Every time I see news about Gu Wei on the Internet, I feel like I’m getting old.
Of course, my film performance is not as good as his, but I still can't accept his appearance. His fans say that Gu Wei's appearance is unique in the entertainment industry. I think I can compete with him in this aspect."
"Hahaha~Brother Hua, next time I see Gu Wei, I'll tell him what you said and tell him that you want to compete with him in looks."
"No, I'm just kidding."
Huo Jianhua said quickly.
"By the way, Mimi, you've worked with Gu Wei so many times, you two must have a very good relationship, right?"
"Well, we're good friends and business partners."
Yang Mi has nothing to hide. She has a special relationship with Gu Wei, which anyone with a discerning eye can see. Moreover, both of them are major shareholders of Jiaxing and form a true community of interests.
"What kind of person is Gu Wei in your eyes?"
Huo Jianhua was very curious. In the past 20 years, there has not been a newcomer as talented as Gu Wei in the domestic entertainment industry. He became extremely popular after his debut, and his TV dramas and movies were all successful. His performance was so good that it was unbelievable.
When Liu Yifei debuted more than ten years ago, her momentum was somewhat similar to Gu Wei's current one, but she was only popular in the field of TV dramas. She was not so popular after she switched to making movies.
Some stars who became popular later on were far behind in terms of their one-sided performance.
"Gu Wei"
Yang Mi touched his chin and looked into the distance, as if recalling something.
"When I worked with him on his first film, Swords of Legends, he had just made his debut, and his first film, Blade of the Assassin, was released not long ago and received rave reviews.
At that time, Gu Wei still looked a little green, but he was very handsome and he was also one of the investors of the play, so no one dared to look down on him.
When I was filming, I was thinking that playing the male and female lead with him was like using my fame to promote him.
However, before the TV series was released, the first part of "Detective Chinatown" directed and acted by Gu Wei was a huge hit, and his popularity and status skyrocketed.
After that, he became increasingly popular and became a hit in whatever role he played.
Within two years, when I was filming "Assassin's Blade 2", he was able to help me play the leading female role.
In my eyes, Gu Wei seems to be the chosen one in the entertainment industry. He is handsome, talented, and wealthy. Most importantly, he is very good at choosing roles and seems to have no shortcomings.
Huo Jianhua stared at Yang Mi's face.
"Your statement is very dangerous. I'm afraid you're more than just good friends, right?"
Yang Mi came back to her senses and curled her lips. Thinking of how Gu Wei usually acted like a scumbag who was not proactive, never refused, and was irresponsible, she suddenly felt a little itchy.
"It's impossible for us to be together. If we were together, we would have been together a few years ago when we first collaborated on [Gu Jian Qi Tan]. We can only be good friends."
Seeing Yang Mi so calm, Huo Jianhua also believed her words.
From the perspective of theaters, there are three movies with real box office potential during this year's National Day holiday, namely "Passing By Your World" released on the 29th, "Operation Mekong" and "Aces Go Fighting" released on the 30th.
[Passing by Your World] is a love movie directed by Zhang Yibai, starring Deng Chao, with special appearance by Bai Baihe, and starring Yang Yang, Zhang Tianai, Yue Yunpeng, Du Juan, and Liu Yan.
There is no need to say much about the combination of Zhang Yibai and Deng Chao. Their previous film "Breakup Master" is a successful precedent.
Moreover, Chao Ge is now at the peak of his career. The popularity of "The Mermaid" has skyrocketed his personal value as an actor, and "Running Man" has kept his popularity at an extremely high level.
Bai Baihe is still the box office queen and the leader of chick flicks, with great box office appeal.
Zhang Tianai is now an absolute top star because of the huge sales of "The Assassin 2" and "The Richest Man in Xihong City".
The other few people are slightly less famous, but they have also achieved success in various aspects.
With a star-studded cast, the film is also favored by theaters and is expected to be a big hit during the National Day holiday.
"Ace vs. Ace" is an action comedy directed by Wang Jing, who is used to making bad movies, and starring Liu Dehua and Huang Xiaoming.
Two male gods gathered together. Although Wang Jing always made bad movies, many people still liked to watch his bad movies. Therefore, many viewers are looking forward to this "Ace Goes to Ace".
The last one is "Operation Mekong" starring Gu Wei. Although it is the least advantageous movie in terms of subject matter, because of the presence of Gu Wei and the various promotions by Bona during this period, "Operation Mekong" is actually more popular than the other two.
Thanks to Shiguang1979 for the reward
(End of this chapter)
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