Chapter 752: The Famous Scene
The COSMO Fashion and Beauty Festival is Asia's top fashion event hosted by Fashion COSMO.
This year, we have teamed up with the Mageline brand to invite more than 100 stars, celebrities and artists to attend, creating the industry's most anticipated annual event.
Gu Wei has always had a good relationship with these well-known magazines in the domestic fashion circle.
When he first debuted and was not very famous, he was favored by many fashion magazines.
Later on, his fame grew, and he appeared on all the covers of famous fashion magazines, such as the Golden September and Silver October.
When he was still a famous figure, he attracted the attention of many international luxury brands, and his fame in the fashion circle played a crucial role.
Nowadays, Gu Wei appears on magazine covers less and less frequently, and this exposure is no longer necessary for him.
However, this relationship with various well-known magazines was not severed, but instead continued to his company.
Because he is the boss, the fashion resources for the young artists under the company are much better.
Especially some newcomers who are not very famous, such as Zhou Ye and Tian Xiwei, can directly appear on the covers of many well-known magazines by relying on the company's relationship, expanding their influence in another dimension.
In order to maintain this relationship, sometimes Gu Wei has a hard time refusing some invitations, such as the COSMO Fashion Festival on the evening of the 3rd.
The flight landed in Shanghai at noon, and Gu Wei was undoubtedly the last to appear on the red carpet of the COSMO Fashion Festival.
As she walked into the ceremony venue amid the cheers of fans around her, Liu Yuewei, the editor-in-chief of Fashion COSMO, greeted her with a smile.
"Mr. Gu, thank you for your support~"
Liu Yuewei is a veteran in the domestic entertainment and fashion circles. In 2007, she started working as the fashion director of [Fashion COSMO], one of the top five magazines. In 2015, she was promoted to editor-in-chief. She is a versatile person with extensive connections. She is a fashion media person of the same level as Su Mang of Bazaar.
"Editor Liu, you're too polite. I've been working with COSMO for many years and we're old friends."
The two exchanged a few pleasantries with a smile, and under Liu Yuewei's guidance, they walked through the venue and came to the large table in the middle of the first row of the stage.
There were no celebrities sitting at this table. Most of them were top professionals in the fashion circle, such as Sha Xiaoli, who succeeded Su Mang as the new editor-in-chief of Harper's Bazaar, Zhang Yu, the editor-in-chief of VOGUE, etc. The only exception was Ms. Guo Miao, the chairman of Magiray, the partner of this ceremony.
When Gu Wei arrived, several editors stood up to greet him, and Guo Miao was particularly enthusiastic.
"Hello, Mr. Gu Wei, I really like your movies and I'm a huge fan of yours. Can we take a photo together?"
This Ms. Guo looks to be around 30 years old, with above average looks, a plump figure, and her every frown and smile has the charm of a young woman.
Magiray is a domestic cosmetics brand. The fact that it can sponsor [Fashion COSMO] shows that it is quite large. To be in charge of such a large company at her age, either her father is rich or her husband is rich.
"No problem~" Gu Wei agreed with a smile.
Hearing Gu Wei's words, Guo Miao was very surprised. He took out his mobile phone, sat next to Gu Wei, stretched out his hand to take a selfie, and then asked the photographer to take a picture of the two of them with a professional camera.
"This is the first time I've met you in person, Mr. Gu Wei. You look even more handsome than in movies and TV series."
"Mr. Guo, thank you for your praise~"
Zhang Yu, the editor-in-chief of VOGUE, said with a smile: "If Mr. Guo really likes it, you can ask Mr. Gu to be the spokesperson for your Magiray.
With Mr. Gu as the spokesperson, Magiray’s sales will surely increase rapidly.”
Guo Miao was very moved by Zhang Yu's words, but after thinking about it, he shook his head: "I want to, but it's a pity that the product that Mr. Gu endorses is too high-end.
Mageline is a small brand, and its annual marketing expenses may not even be enough to pay Mr. Gu’s endorsement fee.”
Gu Wei just smiled as he listened to their words. The two of them were just casual acquaintances. He couldn't just lower the price and accept the endorsement just because the other party was his fan.
A star’s status in the fashion circle is very important because it determines the level of endorsements he or she can get, especially fashion brands such as top luxury brands like Red Blood and Blue Blood.
Simply because of fame or high national popularity, these brands sometimes do not recognize them. Comedy stars like Huang Bo and Chen Teng are famous enough, but their image does not fit the bill and they are not in the fashion circle, so naturally they cannot get relevant endorsements.
In the fashion circle, celebrity status is mainly measured by exposure on the cover of fashion magazines.
Anyone who can appear on the cover of top international fashion magazines, such as ELLE, VOGUE and Harper's Bazaar, must at least be a star with great influence in the fashion circle.
This kind of exposure is one of the important indicators to measure a star's status in the fashion circle.
Therefore, magazines of the level of the Big Five naturally become the targets of celebrities' flattery.
Sometimes, to be featured in a magazine, you not only need to be famous, but more importantly, you need to have connections.
There were many celebrities attending the COSMO Fashion Festival today, and when Gu Wei entered the venue, he naturally attracted a lot of attention.
Many of those who had a good relationship with him reached out to say hello. Seeing Editor-in-Chief Liu Yuewei standing next to Gu Wei to greet and guide him, no one thought there was anything wrong, after all, it was Gu Wei.
"Oh~ I walked over there. I thought Brother Wei would come sit at our table."
Nazha was sitting at a round table on the side. She was wearing a silver sequined feather dress. The tight cut highlighted her good figure. Her skin was fair and delicate, and she looked glowing white.
"It's normal. Gu Wei will most likely be with the editors on such occasions, otherwise it would be hard to highlight the importance the organizers attach to him," replied Reba, who sat at the same table with him.
Her outfit today was equally stunning, a deep V blue mermaid dress, a silver headband on her head, long earrings of the same color on her ears, a high nose bridge, and seductive red lips, she was absolutely beautiful.
The organizers also have some ideas about the two beauties from the border area appearing in the same frame.
Although they have been compared from time to time by some media and netizens in the past two years, because of Gu Wei, Nazha and Reba have a pretty good relationship.
Nazha became famous early, but she has no ambition and has always been in a state of lying down and giving up.
Reba is hardworking enough. After "Eternal Love" and "You Are My Glory" became popular, she works almost 365 days a year.
Now she has clearly surpassed Nazha in popularity and fame.
Fortunately, given Nazha's personality, although she says she doesn't fight or compete, she is actually a little weak. She doesn't care much about Reba's popularity, who is actually in competition with her, and the two of them get along the same as before.
However, she never knew that she had been stolen from her home by her so-called best friend, otherwise she would not be in the normal communication state she is in now.
Of course, given Nazha's personality, she might still act like an ostrich even if she knew.
“I saw the Reuters news about your Paris Fashion Week a few days ago, and the various looks were really beautiful!
I remember you were there on the day of the LV fashion show, right?" Nazha suddenly asked.
“Yes, I was there.”
Nazha suddenly came closer and whispered in Reba's ear, "Then you should have seen Gu Wei and Scarlett Johansson at the scene.
Were they acting very intimately as reported in the news?"
Reba blinked her big eyes and said: "It's okay, they are both global spokespersons for LV and have the opportunity to work together. It seems that they do have a good relationship."
After listening to Reba's words, Nazha didn't say anything, but just pouted slightly to express her dissatisfaction.
After Gu Wei entered the venue, many stars paid attention to him. In addition to Nazha and Reba, there were four beauties sitting at the same table: Ni Ni, Liu Shishi, baby, and Jing Tian, Jing Boran, Song Qian, and Xiao Zhan at another table, and Wu Lei and Song Zuer who were sitting a little further back.
The time for the ceremony to begin soon arrived, and the organizers invited actor Wang Yaoqing and Zhu Dan from Blueberry Channel to be the hosts of tonight's ceremony.
The opening dance was quite unique, and it was actually performed by the host Wang Yaoqing.
But he danced pretty well, and was trying very hard to show off his charming dance moves.
Gu Wei has no contact with Wang Yaoqing. He only knows that he always plays rich people in film and television dramas. As long as he appears, the audience knows who is the richest person in the drama.
"Wang Yaoqing is a very interesting person, and the host found by Editor-in-Chief Liu is also very interesting." Gu Wei said to Liu Yuewei beside him with a smile.
"I also think he has a great sense of humor, which makes him perfect for livening up the atmosphere of the ceremony."
Like all ceremonies, the main content of the COSMO Fashion Festival is also the award ceremony.
From low to high, from some small stars to the hottest stars, as the ceremony progressed, awards were presented one after another.
Until the end of the ceremony, the most important "Dream Person of the Year" award was presented.
There are a total of twenty people who received this award, and all the winners went on stage to receive their awards in two groups.
Following the host's announcement, the first to walk onto the stage were: Zhang Lina, Jing Tian, Nini, Nazha, Zhou Bichang, Reba, Huang Xuan, Han Geng, and Xiao Zhan.
After the ten people walked onto the stage, they lined up in a row. The award presenters came on stage to present awards to each person, and then the host Zhu Dan began the interview session.
Zhu Dan asked everyone a question: In addition to your current job, what would your second dream be if you had the opportunity?
When I asked the first question to Xiaozhan, it was relatively normal, with no mistakes in either the question or the answer.
Xiao Zhan said he wanted to do a job related to art. Zhu Dan asked what he wanted to do specifically, and he replied that he wanted to paint.
After wishing Xiao Zhan to become a famous painter, it is the turn of the second winner, supermodel Zhang Lina.
As a result, as soon as Zhu Dan came on stage, he called Zhang Lina Zhou Lina. Fortunately, she reacted quickly and corrected it immediately. No one paid much attention to it. It is reasonable for the host to make small mistakes occasionally. In this case, CCTV will only deduct 200 yuan.
Jing Tian and Nini went on to perform relatively smoothly until it was Nazha's turn. I don't know if Zhu Dan was really not familiar with her or really couldn't tell the two of them apart, but he directly called Nazha "Dilraba" and naturally handed the microphone to her mouth, without feeling that he had done anything wrong.
Everyone on and off the stage was stunned. Gu Wei, who was sitting in the first row, also widened his eyes slightly. He didn't expect that the famous scene of Zhu Dan's interview failure would appear at this ceremony.
The scene was a bit awkward, but Nazha, the victim, didn't mind it too much. She smiled and said, "My name is Guli Nazha."
"I'm sorry, Naza, Saorui. Naza!" Zhu Dan finally reacted. The name Saorui was a classic. The pretentious voice made everyone present laugh.
After Nazha finished speaking, it was Zhou Dongyu's turn. Zhu Dan's previous mistake had a huge impact on him. She handed the microphone to him and said bluntly, "You speak, Dongyu. I'm nervous."
After Zhou Dongyu finished, it was the next turn for Zhou Bichang, who sang even more briefly. Zhu Dan directly called out his name.
However, it was not known whether it was another mistake on her part or inaccurate pronunciation, but what Gu Wei heard from the audience was clearly "ugly singing".
This is a derogatory term Zhou Bichang got after she became famous. Because of her appearance, she was once called "Ugly Bichang" by her black fans. Now, when a professional host said it so formally in public, Zhou Bichang's face turned black when she took the microphone.
When it was Reba's turn after Zhou Bichang, Zhu Dan seemed to want to cover up his previous mistake by playing a joke and directly called her Nazha.
Reba took the microphone calmly and finished her speech normally as if she didn't hear anything, without being affected at all.
After the COSMO Fashion Festival ended, Gu Wei's phone kept ringing. He knew what was going on without even looking.
Reba, Nazha and Tiantian were all there, and I guess Nini could also find him.
He went straight back to the hotel, tactfully replied to everyone's message, and sent Nazha the hotel room number.
As expected, tonight’s dramatic scene quickly became a hot topic.
Continuously calling the wrong names made netizens question Zhu Dan's professional level, and many fans went to her Weibo to start crazy attacks and insults.
If nothing unexpected happened, this hosting accident would have dealt a heavy blow to Zhu Dan's hosting career.
But she can't blame anyone else. As a professional host with many years of experience, she made repeated low-level mistakes at such a big ceremony, and she will definitely pay the price for it.
As December approaches, the battle for this year's Lunar New Year movie season has officially begun.
In the first weekend, four excellent domestic and foreign films including "The Whistleblower", "The Gathering at Southern Station", "Ad Astra", and "Jumanji: The Next Level" were released.
It was originally thought that there would be a fierce battle between the fierce competition, with several highly anticipated blockbusters jointly heating up the currently somewhat cold film market and kicking off this year's Lunar New Year box office.
As a result, after the first week, it was discovered that it was a fight between two weak films. Some had good reputations but low box office, while others failed in both reputation and box office.
The first are two Hollywood blockbusters, "Ad Astra" and "Jumanji: The Next Level", one science fiction and the other fantasy.
[Jumanji: Welcome to the Jungle]'s reputation is not as good as the first one, and its box office in the first three days was only 173 million RMB, but it is still the daily and weekly champion in the current TV market.
"Ad Astra" only had a pitiful $19.5 million at the box office in its first week, and even Brad Pitt couldn't save this bad sci-fi movie.
"Ad Astra" was not only a flop in China. This sci-fi blockbuster invested by Fox Film Corporation was released in North American theaters as early as September 20, and grossed a total of 50.18 million US dollars in North America. It also opened in 53 countries and regions overseas, earning 76.98 million US dollars overseas.
The total cost of the film is $100 million. Based on the box office share, the box office needs to reach $300 million to break even, but currently it has only received $127 million in global box office revenue. It is obvious that this film will bring Fox a huge loss of more than $60 million.
Two domestic films, "The Gathering at Southern Station" is a crime drama directed by Diao Yinan, who also directed "Black Coal, Thin Ice" and won the Golden Bear Award at the Berlin Film Festival for that work.
However, "The Gathering at South Station" did not reach the heights of "Fireworks in the Daytime".
It can be seen that although it is a crime drama, Director Diao also wants to make a difference at the box office.
After all, "Better Days" was just released not long ago. It is also a crime drama, and it sold over 2 billion at the box office.
Zeng Guoxiang cannot compare with him in terms of qualifications or past achievements.
On the first day of the movie's release, it received a high screening rate of 26%, but the box office on the first day was only 43.27 million.
After earning 130 million yuan in box office revenue in the first three days of its week, the daily box office dropped to just over 10 million yuan.
Maoyan's final box office forecast for the film is 200 million yuan. Considering the film's total investment of 100 million yuan, the producer will suffer a slight loss.
However, "The Gathering at Southern Station" was shortlisted for Cannes. Given Diao Yinan's fame, some copyrights should be sold in Europe and North America to help the producers make a profit.
Brother Hu really doesn't have much box office appeal in the film industry. He became famous early, has many fans, and is popular with the public. The "Chinese Paladin" series has left a thick filter in the hearts of the audience.
But acting is a matter of personal opinion. When he encounters the right role, he can perform well, such as A Bao in "Fang Hua"; once it is not suitable, his huge flaws in acting will be exposed immediately, like in "The Disguiser", where he is obviously the real male lead, but his acting skills are dragged down by Jin Dong.
And like Liu Yifei, his fans only praise him online, but disappear as soon as they have to spend money to watch a movie in the cinema.
Maybe their fans also know that their idols’ movies are probably not that good.
Another movie, "The Whistleblower," was even worse, losing both in terms of box office and reputation.
The film only earned a total of 30.42 million yuan in box office revenue in the first three days of the first week, and the single-day box office on Monday of the second week was only a pitiful 5.21 million yuan. It is estimated that the producer's profit was not enough to cover the remuneration of Tang Wei and Lei Jiayin.
The two leading actors were interviewed while promoting the movie, and when asked "What can't you stand most about each other?"
Lei Jiayin couldn't wait to say: What he couldn't stand the most was that Tang Wei always had to go to the toilet during filming, "because he peed too much."
Then he complained: "In 10 takes, at least 3 times, after my emotions were brewing, Tang Wei told the director that she needed to go to the bathroom."
During the interview, it was obvious that Tang Wei was embarrassed and broken-down, with tears welling up in her eyes.
As soon as the show was broadcast, Lei Jiayin was scolded by netizens for his low emotional intelligence and disrespect for women and became a hot topic.
Time quickly came to December 11th, and the premiere ceremony of "The Accidental Murder" was held in Beijing.
(End of this chapter)
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