The Spring Festival period is the most popular period of the year, and the market is very large.
Last year's total box office exceeded 10 billion.
Of course, we are not talking about the total box office during the Spring Festival holiday, but the final box office of the movies released on the first day of the New Year.
Last year's "Detective Chinatown 3" won a super high box office of 5.8 billion in China, "Hello, Li Huanying" 4 billion, plus "Assassination of Novelist" with a box office of over 1 billion and several other movies, 2021 has been called the strongest Spring Festival period in history.
Judging from the situation, this year's market momentum is no worse than last year's.
Generally speaking, it can be said that it is a pattern of one superpower and many strong countries.
[The Watergate Bridge at Changjin Lake] is undoubtedly the "one superpower".
Last year's National Day box office of "The Battle at Lake Changjin" was a huge hit. According to the rule that sequels usually surpass the original, people in the industry are optimistic that the box office of "The Watergate Bridge" may exceed 6.4 billion.
And everyone knows that "Watergate Bridge" is essentially the same movie as "Changjin Lake", with no changes from the director to the actors, so the quality is definitely guaranteed.
At the premiere ceremony, Yu Dong publicly declared that the box office of "Watergate Bridge" would be at least over 6 billion yuan, and it would most likely surpass "The Battle at Lake Changjin", which attracted media coverage.
[Yang Jian: The Legend of the Condor Heroes] and [Four Seas] are in the second tier, followed by [Léon: The Professional] and [Sniper].
The box office performance of several movies on the first day of the Spring Festival holiday was generally consistent with the theater chains' predictions. "Watergate Bridge" stood out, while the box office performance of the remaining movies was quite different from it.
However, what is somewhat surprising is that the first-day box office of "Sniper" was a bit too low.
It is clearly a main theme movie about the War to Resist U.S. Aggression and Aid Korea, just like "The Battle at Lake Changjin", and it is endorsed by Zhang Yimou, but in such a hot Spring Festival period, its box office on the first day was only 60 million.
With a bad first day, the subsequent screenings would naturally be cut by the theaters. Three days later, the box office of "Sniper" barely exceeded 100 million yuan, and the total box office for the first 7 days was 260 million yuan, making it the last one in this year's Spring Festival box office.
Although "Sniper" did not perform well at the box office, its reputation was surprisingly good. Its Douban score of 7.7 was higher than that of "Watergate".
It is generally believed in the industry that the box office failure of "Sniper" was mainly due to the lack of big-name stars.
[Changjin Lake] features two superstars, Gu Wei and Wu Jing, plus a host of well-known actors and stars.
The protagonists of "Sniper" are a group of unknown young actors headed by Chen Yongsheng and Zhang Yu, and the only big star Zhang Yi only makes a guest appearance.
It's understandable that the box office is not good.
In addition to [Sniper], the performance of [Four Seas] was also very surprising.
This Spring Festival blockbuster, the second collaboration between Han Han and Shen Teng, saw its reputation collapse after earning 240 million yuan on the first day.
100 million on the second day, 60 million on the third day, and the box office continued to decline.
By the last day of the Spring Festival holiday, the single-day box office was only over 10 million.
The box office revenue on the first day accounted for half of the total box office revenue, which is definitely a bad movie box office performance.
During this year's Spring Festival, the only films that truly maintained a high box office trend were "Watergate Bridge", "Yang Jian" and "The Professional".
[Watergate Bridge] had a total box office of 3 billion in 7 days, [Yang Jian] 2.1 billion, and [The Professional] 1.1 billion. These three movies are the real leaders and main force of this year's Spring Festival.
".It's already pretty good. Before it was released, I never thought that Yang Jian could reach the heights of Ne Zha. A box office of over 2 billion is already a success, and we can plan to shoot the next one normally.
Judging from the current reputation and box office trends of the film, exceeding 3 billion should not be a problem.
The company will organize a celebration banquet in a few days and give Director Jiaozi and the creative team a big red envelope."
In the evening, in the hotel room, Gu Wei was talking on the phone with Yang Liwen, listening to her report on some recent company affairs.
The main topic of discussion is naturally the currently popular movie "Yang Jian".
Because of the time difference, although it was night in Paris, it was still daytime in Beijing.
After arranging some work, Gu Wei hung up the phone.
"The company's movie is a big hit again. It's a pity we can't see it abroad. I'm really looking forward to [Yang Jian]"
Yang Chaoyue raised his head slightly.
She was wearing light yellow pajamas with cartoon patterns and looked like a cute cat.
Just now, when Gu Wei was on the phone, she just stood there quietly, and didn't speak until he hung up.
“Isn’t the company planning on releasing this film in other countries?”
Gu Wei gently stroked her hair and said, “For a film like Yang Jian, which has a strong Eastern cultural background, it may be difficult for Western audiences to resonate with it.
Moreover, compared with Disney's animations, our animated films have no advantage in quality.
When Nezha was first released in North America, it only grossed $1.01 million.”
"Anyway, I think Nezha is really good, especially the climax at the end, which was so exciting that it made me cry.
I wonder what Yang Jian looks like?"
Gu Wei thought for a moment and said, "The story of Yang Jian is a bit similar to the original Monkey King: Hero is Back, with a clear villain.
You see, the title of the movie says it's about "subduing demons."
Of course, the main plot is still the growth of the character Yang Jian, and you can refer to [Nezha] for this.
I think the overall quality is OK, but the sense of immersion may not be as good as "Nezha", so the box office will be a little lower.
But if compared with other domestic animated films, it far surpasses them in both story and animation effects."
Yang Chaoyue nodded and said, "Around the Spring Festival, I saw many online media saying that Watergate Bridge would set a new box office record.
The total box office of this movie has now exceeded 3 billion, but it seems that the discussion about it is not very high.
I always feel that it is not as popular as when [Changjin Lake] was first released! "
Gu Wei shook his head: "Bona promoted the film very well before its release, and many industry insiders and audiences are also optimistic about the film.
But I didn’t think from the beginning that the box office of “Watergate Bridge” could surpass that of “The Battle at Lake Changjin.”
"Why?"
“On the one hand, it’s because of the content. The plot of [Watergate Bridge] is more tragic than [Changjin Lake].
All the members of the Seventh Company died except for "Wu Wanli" played by me.
I still remember the last line of the movie: "The Seventh Interspersed Company was supposed to have 157 people, but only one was there."
It's very touching, but too bitter.
During the Chinese New Year, I think the audience still likes to watch something happy and family-friendly, even if it is a brainless bad movie, many people just want to have fun.
Just like Happy Twist's "The Professional", the quality is actually average, but it was only because it was the only comedy among several movies that it managed to get the third place in the Spring Festival box office.
On the other hand, "Changjin Lake" reaped the initial benefits of movies of this theme.
By the time they reached the Watergate Bridge, the audience was somewhat aesthetically fatigued.
You will see that in the future, the box office of war movies of the type that resisted the US aggression and aided Korea will only get lower and lower."
"Ah? I see. I thought Watergate Bridge would create another box office legend.
So how much do you think this movie will eventually make at the box office?"
Gu Wei thought for a moment and said, "Even if it doesn't reach the level of The Battle at Lake Changjin, the total box office of Watergate won't be low. After all, it has already exceeded 3 billion.
The film will definitely be postponed, and in the next 50 days or so, it should be no problem to get another 2 billion yuan at the box office."
"The total box office is around 5 billion?"
Gu Wei nodded.
"That's pretty impressive, the combined box office of the two films has exceeded 10 billion.
Boss, how much money can you make?"
Yang Chaoyue raised his little face and asked curiously.
She knew that her boss would definitely have an investment share when he took on foreign films.
"The total investment for the two parts of [Changjin Lake], including publicity and promotion, was about 1.5 billion.
With my share, I can probably earn more than 1 billion in net profit."
Gu Wei did a rough calculation.
"One billion RMB?
Oh my god, what a huge amount of money, I have never seen so much money in my life!"
Yang Chaoyue's eyes suddenly widened in surprise, and his face was full of amazement.
Gu Wei stretched out his hand and scratched her little face: "Look at you, you look so ignorant~"
"What? I've seen a lot of things, but your income is ridiculous!"
Gu Wei smiled.
Although the total box office of "Changjin Lake" was over 10 billion yuan and very profitable, his share was only 26%.
In comparison, the profits of "Nezha", "Wolf Warrior 2" and several films in the "Detective Chinatown" series are not inferior to "The Battle at Lake Changjin".
"By the way, where do you live in the capital now?"
"I live in the company dormitory.
It’s not the one I was assigned when I first started as an assistant, it’s the company’s celebrity apartment.”
[Wei Ming Tian Xia] The agency has celebrity apartments specially arranged for its artists, which are fully decorated residences with two bedrooms and one living room, covering an area of over 80 square meters in a high-end residential complex.
Generally, new artists will stay here, such as Peng Yuchang, Zhou Ye, Tian Xiwei and others who started early.
When people become famous and make money, they usually buy their own houses.
Of course, if you want to continue living there, the company has no objection.
"It's been almost three years since you participated in the talent show. You should have saved up quite a bit of money. Why haven't you thought about buying yourself a house?"
“Yes, I bought a big house for my parents in my hometown.
The housing prices in Beijing are too expensive. Buying a cheap apartment is not as good as the company apartment.
Besides, I travel all year round and don’t spend much time in Beijing, so I’m not in a rush to buy a house.”
Gu Wei thought for a moment and said, "Well, I still have quite a few properties available in Beijing, most of which are large flats in high-end residential areas in the city.
Later you can choose a place closer to your company and move there.
If you want, you can also bring your family members to live here, it will be more convenient than the company apartment."
Yang Chaoyue was a little excited when he heard this, blinking his eyes: "Boss, are you going to support me?"
Gu Wei rubbed her head and said, "I'll give you a house as an incentive so that you can work harder to make money for me in the future!"
Yang Chaoyue followed him as soon as he became an adult, first as a personal assistant and then as an artist. Over the years, he can be said to be one of the people closest to him.
Moreover, her popularity in recent years has indeed brought a lot of profits to the company. The money-making ability of top stars is no joke.
A large flat in Beijing worth 30 to 40 million yuan is just a drop in the bucket for Gu Wei and is nothing at all.
"Boss, you are so kind. I don't know how to repay you."
Having worked as Gu Wei's personal assistant for two years, Yang Chaoyue certainly knew the quality of the properties owned by her boss.
If she wanted to buy it, she would have to spend almost all her savings of the past two years.
Gu Wei offered to give her a house, and she was extremely touched.
"Haha, repaying the debt is easy. I can just work like a slave for you."
Gu Wei joked.
The two chatted for a few more sentences, and Gu Wei signaled Yang Chaoyue to be quiet while he made another call back home.
"Director Yang, congratulations! Yang Jian is a huge hit at the box office. The animation team you lead has achieved success again!"
The person on the other end of the phone was "Jiaozi", the director of "Nezha" and "Yang Jian".
After Gu Wei and Yang Liwen finished arranging some things, they naturally had to call "Jiaozi" to express their concern as the boss.
Yang Chaoyue was listening quietly to Gu Wei's phone call. His eyes turned and he thought of something. A smile appeared on his face and he slowly lowered his head.
Of course Gu Wei was aware of her every move, but he still maintained a normal tone when talking to "Jiaozi".
".I was filming overseas recently and didn't have time to go back for the celebration party for [Yang Jian].
Let’s get together again when I return to China.”
After Gu Wei hung up the phone, Yang Chaoyue raised his head slightly.
"Boss, am I doing okay?"
"Ahem, very talented~"
The Spring Festival period and even February passed quickly.
Just as Gu Wei said, the box office of "The Battle at Lake Changjin" which had initially been a great success plummeted after the 7-day holiday.
The total box office in one month after its release was 4.626 billion RMB.
Even though there is still a month left before the film is released, judging by the current box office trends, it would be a luxury to even reach 5 billion, let alone surpass "The Battle at Lake Changjin."
Maoyan's box office forecast is 4.8 billion yuan.
It's a bit different from what Yu Dong expected, but compared with the original film "Watergate Bridge" which had a final box office of 4 billion, this figure is already very good.
Moreover, the total box office of the two films "Changjin Lake" has exceeded 11 billion. All major investors have made a lot of money, and Bona, which is the main controller, is definitely the biggest beneficiary.
The final box office of "Yang Jian: The Legend of the Condor Heroes" was 3.16 billion yuan.
The box office is nearly 2 billion less than that of "Nezha: The Devil Child Comes into the World", but the movie has a good reputation and it is a successful work no matter how you look at it.
If the animated film with "Yang Jian" as the protagonist is successful, then this series can continue.
Gu Wei has already thought of the title for the second part, which is "Yang Jian Splits the Mountain to Save His Mother."
As a result, Gu Wei's animation company has three animated films waiting to be produced: "Nezha: The Devil Child Conquers the Dragon King", "Yang Jian Splits the Mountain to Save His Mother", and "Fengshen 2: Chaoge Storm".
While each story is relatively independent, the characters are intertwined with each other, truly forming a Fengshen animation universe that is unique to [Wei Ming Tian Xia].
At this time, Gu Wei no longer worried that other animation companies would take advantage of the traffic of legendary characters such as "Nezha" and "Yang Jian".
Because of the two animated films that laid the foundation, the audience has already solidified the characters in the two films produced by Gu Wei's company.
Nezha also appears in "Yang Jian", and the easter egg at the end of the movie also foreshadows some plots of "Ne Zha" and "Chao Ge Feng Yun".
The characters are different. No matter which characters or stories other companies film about the Gods, the audience can distinguish them from the Gods universe of Wei Ming Tian Xia. (End of this chapter)
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