As the summer movie season slowly draws to a close, the single-day box office of "John Wick 4" in China has gradually declined, but various reports and discussions among netizens have become increasingly frequent.
Maoyan's box office forecast for the film is 3.4 billion, which is not particularly high among the films starring Gu Wei, and is far less than "Wolf Warrior 2", "The Wandering Earth" and "The Battle at Lake Changjin".
But the impact it has had is unmatched by any other film.
As Gu Wei's first Hollywood blockbuster and the first action movie released globally, "John Wick 4" has had a wide impact around the world.
With the hot sales of the movie, Gu Wei's own popularity in China and even outside Asia has increased significantly.
#【John Wick 4】Global box office total exceeded 800 million US dollars, and is expected to break the box office record of Gu Wei-starred movies! #
#North America is a big hit, [John Wick 4] has become the new benchmark for action movies! #
#【John Wick 4】is a global hit, starring Gu Wei, Di Lieba and others to international acclaim! #
The media has been reporting endlessly on how high the box office of this movie is in North America, how popular it is, and how good the reviews of the movie are over there!
These are not marketing efforts made by Weiming Tianxia, but rather spontaneous publicity reports from domestic media.
Since the combination of Bruce Lee, Jackie Chan and Lee Hyun-suk, China needs a true superstar with international influence!
Since his debut, all of Gu Wei's standards have perfectly met the growth path of a superstar in the minds of the audience and the media, and his achievements have surpassed all his predecessors.
A few years ago, the media discussed when Gu Wei, who had already reached the top in China, would try to enter Hollywood like his predecessors.
Because Gu Wei had clearly stated that he would not develop there, this voice gradually died down, but there were still many people who felt sorry for him.
After all, in everyone's eyes, no matter how good the domestic performance is, it is only famous in the country. A real superstar must be popular all over the world, such as Bruce Lee in the past and Jackie Chan who is still in his prime.
Now Gu Wei did not go out, but relied on his strong influence in China to attract Hollywood film companies to come in, and the final result was better than going to Hollywood.
There was a surge of jubilation on the Internet, with Gu Wei’s fans celebrating their idol’s truly going global!
[Now, if I say my brother is the best in the Chinese entertainment industry, no one can refute it. "John Wick 4" is not a true global hit relying on themes or patriotic traffic!]
Ten years after his debut, Gu Wei's rise to fame, from an ordinary actor to a global superstar, is truly inspiring!
[Passersby are not fans. Do Gu Wei’s fans have any misunderstandings about your brother?
As far as I know, Gu Wei's first work after his debut was as the male lead in a movie, and he collaborated with Liu Yifei, a top 85 flower girl who has been famous for many years.
Following that, he starred in a series of highly popular TV series and big-budget movies. It's no wonder that he reached the pinnacle of his career right after his debut. When did he become just an ordinary actor?
[So what? My brother deserves it. His TV series are always popular, and his movies are always great!]
[For your information, before Gu Wei, the highest-grossing Hollywood movie starring a Chinese actor was Jackie Chan's "Rush Hour 2", which grossed $347 million worldwide.
This movie is Jackie Chan's pinnacle work in Hollywood, and also made him join the $20 million salary club.
Now the box office of "John Wick 4" has exceeded 800 million US dollars, and the final box office may exceed 1 billion!
At 30 years old this year, Gu Wei is already a true international superstar, the first Chinese star!
I'm curious, after the success of "John Wick 4," how much was Gu Wei's Hollywood salary? Was it $20 million?
[Of course there is. With Gu Wei's incredible box office appeal, you can't even think about it without $20 million plus a share of the box office revenue!]
[Hollywood is more realistic than domestic entertainment. If the movie you star in is a big hit, your salary will skyrocket immediately.
If the box office fails, the corresponding pay will also be reduced.
Given Gu Wei's incredible box office appeal in China, it's reasonable for Hollywood studios to spend as much money as possible to hire him.
[To be honest, "John Wick 4" feels pretty average. The plot is simple, just all about fighting and killing. I don't know why it has such a high box office?
Besides, isn't Keanu Reeves the absolute protagonist of this series? Gu Wei is a later character, and it seems like the box office success is all his own responsibility!
[You are right. Gu Wei's fans have always been like this. They want to give all the honors to his brother. The huge success of "Wolf Warrior 2" is due to Gu Wei, and so are the huge successes of "The Wandering Earth" and "Changjin Lake".
Is it possible that if the movie itself is good, it will be a hit no matter who plays that role?
[First of all, the first three "John Wick" films were not released in China, and this series has no audience base in China.
Secondly, from the 1st to the 3rd, the global box office of "John Wick" was 88.8 million, 171 million, and 326 million US dollars respectively. By the 4th part, it suddenly increased to more than 800 million, and it was not the final box office. It can be said that it rose in a straight line!
The fourth film was created by the same creative team as the first three. The director and leading actors remained unchanged. The only change was that Gu Wei joined as one of the leading actors.
So it is obvious who is responsible for the increase in box office!
As for "John Wick 4", is Keanu Reeves the absolute protagonist?
When promoting the film, they clearly stated that it had two male leads. The official posters each had Keanu Reeves and Gu Wei taking up half of the screen space. Did you decide that Keanu Reeves would be the only lead?]
[The haters are just trying to be funny, most of them haven't seen the movie.]
Whether a character is the protagonist depends not only on publicity but also on the time the character appears in the film and the proportion of the screen time.
The killer LIN played by Gu Wei is the protagonist in "John Wick 4" no matter how you look at it. Not only does his role is no less important than John Wick, but his performance in many action scenes is even more outstanding!
Foreigners all agree on this! 】
[Yes, if you go over the firewall and read the reports on the foreign network, you will know that this movie is really popular in North America. Not only is it a big hit at the box office, but it also has very high ratings in various categories.
Foreign media praised Gu Wei's excellent action scenes and called him a new generation of Chinese Kung Fu superstar!
[I am an international student in Los Angeles. A few days ago, the "John Wick 4" team was promoting the film at the Chinese Theater, and I was fortunate to see Gu Wei and Dilraba Dilmurat outside.
To be honest, he is really handsome, and because this movie was a big hit in North America, he has also become quite famous here.
Some of my American classmates like him very much.
Boys think Gu Wei's kung fu is super cool, second only to Jackie Chan, while girls like his looks!
【.】
Gu Wei is not RMB. Although his achievements have reached a certain level, there are still people who don’t like him.
It’s just that these black fans don’t outnumber his fans.
Moreover, in the film and television industry, the real majority are always passers-by who do not chase stars.
Because he has starred in one high-quality and successful film and television work after another, Gu Wei has a very good reputation among the public, which is also the fundamental reason why he has such a high box office appeal.
After returning from Los Angeles, the promotion of "John Wick 4" has basically come to an end, and Di Lieba, who has separated from Gu Wei, has returned to her daily work as usual.
However, as time went on, the benefits brought to her by this Hollywood blockbuster began to show little by little.
Jiaxing Media.
"Mr. Zeng, are you looking for me?"
In the president's office, Reba pushed the door open and was greeted by Zeng Jia's enthusiastic smile.
"Reba, here we are, come and sit down~
Are you tired from work recently? You are usually busy with work, so you must take care of your health."
As soon as Reba sat down, Zeng Jia started to ask her about her well-being and showed her concern in many ways. Her attentiveness was so attentive that anyone who didn't know would think they were relatives.
Since becoming famous, Reba has been regarded as the most sought-after female artist in Jiaxing after Yang Mi. Executives and bosses are usually very gentle towards her, but Zeng Jia's state today is rare.
She probably knew the reason and dealt with it with a smile.
"Mr. Zeng, what do you want to talk to me about?" After a while of greeting, Reba asked directly.
"How many times have I told you, there's no need to be so formal, just call me Sister Jia instead of Mr. Zeng.
You have been in Jiaxing for almost ten years. Mimi, Ruoyao and we are like a family.
It’s actually nothing big that I asked you to come here today.
You are usually very busy with your work and we don’t have many opportunities to communicate. It just so happens that you are in the company these two days, so I thought of asking you to come over and have a chat.
Your work schedule has been very tight in the past two years, and I know it's been very hard for you.
If you have any opinions or requests, please tell me immediately. No matter what the matter is, I will do my best to satisfy you."
Reba's smile remained unchanged: "Jia Jie, I think the schedule arranged by the company is very good. Although it is usually busy, it is also very fulfilling."
"You, I've noticed since I first joined the company, have the same personality as Mimi.
Able to endure hardships, willing to work hard, and have a strong sense of career!
Your current fame and achievements are inseparable from your hard work over the years!"
In response to Zeng Jia's praise, Reba just smiled and didn't respond.
"There's one more small matter. Since you're here today, I want to tell you about it."
Zeng Jia handed over a document in her hand.
"These are the brands that are looking for you to be their spokesperson recently. The company is currently screening them and communicating with them. We will eventually select a few as your new partners."
Reba took the document and looked down at it. She knew that this should be the real reason why Zeng Jia wanted to see her today.
"Small brands or those with limited strength will definitely be screened out, while big brands like LeEco potato chips, Pepsi, and HP will take on endorsements as long as the fees aren't too low.
For a large enterprise like this that is already very well-known, being a spokesperson will also enhance your own fame.
In addition to these, the international luxury brand Dior has also invited you to serve as the brand ambassador for their ready-to-wear and jewelry lines."
When she saw the contents of the document, Reba was already very happy, and she became even happier when she heard Zeng Jia mention Dior's endorsement invitation.
In the entertainment industry, apart from those big-name stars who have become capital, endorsements are the bulk of a star's income and also a reflection of their commercial value.
After the announcement of the actor salary cap, the stars' pay can no longer reach tens of millions or even hundreds of millions like in previous years. In this case, the stars themselves and the agencies behind them can only make money through channels such as endorsement fees.
The ultimate goal of becoming famous by filming TV series or acting in movies is to compete for more and better endorsements.
This is the most direct way for celebrities to monetize their popularity and fame.
Obviously, this wave of endorsements is a bonus brought to her by the huge sales of "John Wick 4".
“By the way, there’s also a Japanese jewelry company, Mikimoto, who has invited you to be their spokesperson.
This is a jewelry company that specializes in pearls. It has been established for many years and has a wide international influence!
“A Japanese jewelry company?
Why did you choose me as your spokesperson?" Reba asked doubtfully.
“You are also quite well-known in Japan.
A few years ago, "You Are My Glory" was very popular there, and now "John Wick 4" is also doing well at the box office in the Japanese market.
"You also played a Japanese female assassin in the film, and it's said that this character was well-received by audiences there," Zeng Jia explained.
She also didn't expect that Reba would receive an invitation from a high-end jewelry brand in Japan.
This kind of endorsement is more beneficial to Reba. First, the endorsement fee is higher. Second, it can help her expand her popularity abroad, killing two birds with one stone.
"I have no opinion on endorsements. I'll follow the company's arrangements."
Reba looked at it for a while and put down the document in her hand.
Zeng Jia smiled and said, "Don't worry, the company will definitely help you get the best conditions!"
After talking about the endorsement, the two chatted for a while, mainly because Zeng Jia expressed her concern for Reba, and Reba kept responding with a smile.
". Jiaxing was established not long ago and doesn't have a strong background. We have made some progress in producing our own dramas over the years, but we are completely unable to make any progress in the film industry.
You still need to communicate more with Mr. Gu on this matter.
Weiming Tianxia produces and participates in a large number of film and television dramas every year and is currently one of the largest film and television production companies in China.
Now it is even starting to go beyond China and impact the international film market.
Therefore, we will have to fight for relevant resources with Mr. Gu in the future."
Having said that, Zeng Jia smiled and gave Reba a look that said you understand.
"You and Mr. Gu have known each other for a long time, and your relationship has been very good over the years. There are some things I don't need to say more.
You are doing very well now. Keep it up and it will only be a matter of time before you surpass Mimi and the other 85 girls of that generation."
"Boss Zeng, please don't say that. I'm far inferior to Sister Mi.
When I was still an amateur, Sister Mi was already a top female star in China. If she hadn't brought me into the industry and helped me along the way, I wouldn't be able to achieve what I have today."
Hearing Zeng Jia comparing her with Yang Mi, Reba quickly waved her hands.
Although there were only two of them in the room, she didn't want such words to reach Yang Mi's ears and affect their relationship.
No matter what Yang Mi's reasons were, she has really taken good care of herself over the years.
"I'm just giving you an example. You don't have to be so nervous. I know you have a good relationship with Mimi, and she's always been pleased with your achievements today."
Zeng Jia just laughed it off. (End of this chapter)
Continue read on readnovelmtl.com