Chapter 122: On-site Pie
Yue Ning began to talk about what she learned from her grandfather, that his apprentice Ding Shengqiang opened a restaurant. Ding Shengqiang also took advantage of the time when her grandfather came to the northwest and only Zhu Yousong was in charge of the restaurant to let the gangsters put tape in the dishes at Baohualou.
She talked about how she planned to make the public realize that Baohua Building was framed, and what considerations led her grandfather to temporarily close Baohua Building?
Yue Ning analyzed the customer base and the dishes of Shenghualou on the blackboard and concluded that the customer base was only temporarily stored in Shenghualou.
"That means you've already been thinking of ways to fight back against Shenghua Building before you even arrived in Hong Kong City?" a student asked.
Yue Ning shook his head: "This is not a counterattack, this is self-rescue."
Yue Ning talked about the cars she saw in Beijing. She wanted Cui Huiyi and Qiao Junxian to drive out a row of such cars. Cui Huiyi told her that this was not called grandeur, but a taxi queue.
Taxi queue?
The group of students were laughing so loudly that the teacher from the next class came over and asked them to speak more quietly.
Yue Ning quickly apologized: "Okay, okay!"
Professor Wu sent the teacher from the next class out and closed the door.
"When I saw that my uncle, the head chef of Fuyunlou, was unwilling to pass on his skills to his apprentices, and still adhered to the tradition of passing skills from father to son and not from daughter to daughter, and only passing skills on to family members, I proposed to train chefs for Fuyunlou, and brought Ah Xing, who had been relying on himself to figure out his cooking skills, and Ah Bang, who had no chance of promotion no matter how good he was at cooking beef noodles, over. By letting them see the future, they also had motivation. At that time, at least half of the staff in Baohualou's kitchen had left, and there was a shortage of chefs. The chefs outside had a different heritage from Baohualou, and it would take some time for them to fully adapt to the style of Baohualou. The chefs from Fuyunlou could be used as soon as they arrived, which was a win-win situation."
Yue Ning analyzed each incident one by one and carefully answered the questions raised by the students, explaining how to guide the public's attention through incidents while always adhering to the moral bottom line.
From these to her and Qiao Junxian doing aerobics, on the opening day of Ningyan, Baohualou launched a low-priced competition package: "I am giving back to my fans."
She returned to the title of the book, "Self-Presentation in Daily Life": "Most people like people with moral bottom line, and they like warm people, and I also hope to be such a person. In addition, I have skills, ideas, humor, and..."
Yue Ning paused for a moment, and the students below were whetted by her: "And what about it?"
"Besides, I'm pretty. Isn't it natural for me to be liked by others?" Yue Ning said with great confidence.
Although she is indeed beautiful, isn't it a bit too much to say so? The students laughed again, and Yue Ning put his finger to his mouth: "Be gentle, be gentle. I'm afraid I will be kicked out."
"Under such circumstances, Baohua Building has become deeply bound to me." Yue Ning looked at Professor Wu. "Professor Wu asked me, when Baohua Building has problems, or I have problems, how can we avoid being implicated? My answer is: there is no solution."
Yue Ning went back to the chef, boss, and gentleman and circled the gentleman: "Because there is no solution, I cannot relax my moral requirements no matter when and where. This is why the chefs at Baohualou work in three shifts and two days of rest, and why their salaries are generally higher than the market? Because I hope to share the joy of Baohualou's growth with my partners."
"Are you tired?" someone asked.
Yue Ning walked up to her and said, "Actually, I am just a person who does some human work. We are willing to listen to customers, welcome them with a smile, provide delicious dishes, and strictly control food safety. We are sincere to our employees, so that they can make money now and have hope in the future. Isn't it right to say that although working can't make much money, it can make you have no time to spend money?"
"Hahaha……"
Yue Ning made everyone laugh again. She looked at the door cautiously: "Will I be thrown out?"
"No." Everyone said in unison.
Yue Ning walked back to the podium with a look of relief on his face: "I am deeply bound to Baohua Building and Ning Yan. Other bosses may not be human beings, but I cannot. So let's discuss what will happen if I don't be a human being?"
"Will it be like this?" someone asked.
Yue Ning walked up to Yang Zhijie and said, "Remember, if I stop being a human being someday, don't hesitate, run away immediately!"
Yang Zhijie looked at her, and Yue Ning said, "Baohua Building may not last more than half a year before it collapses."
"Hahaha……"
Yue Ning received laughter from the audience again. Yue Ning said seriously, "Once my personality collapses and I lose my moral bottom line, the first people who will not let me go are those who like me very much now. The more they like me now, the more they will hate me after I disappoint them. They can't stand it. In their hearts, the sincere, hardworking, and lovely little sister is a person with no bottom line. The more they love me now, the more brutal the backlash will be then. Those newspapers and TV stations will add fuel to the flames."
Yue Ning looked at the word "gentleman" again, and she pointed at the two words: "In ancient times, those who wanted to make the world know the virtues first governed their country; those who wanted to govern their country first put their family in order; those who wanted to put their family in order first cultivated themselves..."
Yue Ning recited this passage from "The Great Learning". The motto of the University of Hong Kong, "Enlighten the mind and investigate things", came from this passage. The students naturally followed her in reciting the passage and ended with: "To acquire knowledge, one must investigate things."
Yue Ning wrote the eight characters "rectify one's mind and clarify one's aspirations, establish moral integrity and cultivate oneself" on the blackboard, then turned to the students and said, "Let's encourage each other."
She bowed and said, "Thank you, everyone! Please feel free to ask any questions you have."
"From listening to your speech, I can see that your knowledge accumulation is far beyond that of ordinary college students, and you already run your own company. Why are you still so persistent in getting admitted to our school and coming to study in our school?" a girl asked.
"My road to education was very bumpy. I went to a rural school in a remote area and encountered turbulent times, so I couldn't learn much. But I was lucky to have a great family around me. I learned a lot, but it was not learned on campus. In addition, my father and uncle both wanted me to go to university. If my grandfather hadn't come to find me, I should have applied to a university in Shanghai this year. So, I want to go to school."
The students were silent. How could anyone study so many books in such an environment?
Just when everyone's expression was serious, Yue Ning smiled and said, "Actually, you can also regard my college entrance examination as a marketing campaign."
The students who had just felt bad for her all raised their heads. Yue Ning said, "Next spring, when I take the college entrance examination, how many topics will it stir up and how many people will pay attention to it? I will definitely be reported by newspapers and TV stations."
Yue Ning walked over to the student who had fought with Yang Zhijie and said, "The Qiao family won't care whether I have a bachelor's degree or not. Many people will. If I pass the exam, those who like me will like me even more."
When mentioning the Qiao family, the student knew that Yang Zhijie must have told her.
"I'd like to ask, what exactly does your company recruit trainees for?" a girl asked.
This girl is too smart, so I will find opportunities for her. Yue Ning said, "I set up Baohualou Catering Management Company and poached Miss Sophie, the most capable assistant of Mr. Cai Zhiyuan from Hengtong Group, to be the general manager of the management company. Because Baohualou is positioned as a catering group company. Ningyan, which is aimed at high-end customer groups, Baohualou, a traditional restaurant with cost-effectiveness, and Ning Xiaochu, a Hong Kong-style fast food chain. Yang Zhijie is currently responsible for the launch of the Ning Xiaochu project. I gave him full authority, and he will lead the team to advance this project step by step from scratch. My plan is that in two years, the framework of Ning Xiaochu will be completed. It will begin to expand outward with Lide Food's Ning Xiaochu series of instant noodles. The people who come in now will be the core members of the future Ning Xiaochu management team."
"This position is very important and can also train people!" the girl said, "Can I sign up?"
"certainly."
The boy who had fought with Yang Zhijie looked at Yue Ning and said, "Anyone can talk big, but how easy is it to succeed? Most companies close down in three to five years."
"You're right." She turned around and wrote down the equity structure of Ningyan on the blackboard. Hong'an Group held 100% of the shares, and Baohua Building Management Company entrusted management. She also wrote down the equity structure of Ning Xiaochu. Lide Food provided 70% of the funds, and Baohua Building Management Company invested in technology and management. In the end, Baohua Building Management Company held 58% of the shares.
She put down the chalk and looked at the student, who was still wondering what she meant by what she had written.
The girl who asked the question just now said: "Miss Yue meant that the bosses of Hong An and Li De did not say that it would be easy for Baohua Building to succeed, but directly invested money in her."
Yue Ning gave the girl a smile to show her approval, and the boy's face changed.
"The positions we recruit are critical. With the rapid development of Gangcheng's economy, people's pace of life is getting faster and faster. Gangcheng's snack bars are now mainly scattered food stalls and porridge and noodle shops. There is a huge market for chain fast food with consistent quality and suitable for the tastes of Gangcheng people. However, our investigation found that the development of Hometown Chicken, an American fast food giant, in Gangcheng was not smooth. The first store rented by Ning Xiaochu was a closed store of Hometown Chicken. Hometown Chicken already has thousands of stores around the world, and people in Gangcheng also like to eat chicken. Why didn't they succeed here? Then they must have big problems in advertising, target customers and understanding of local habits." Yue Ning said, "People in our team will be responsible for market expansion in the future. They must have a certain foresight, be able to see the essence through the phenomenon, and have the ability to think and summarize. Try to avoid stepping on mines as much as possible."
"Can I sign up too?" another boy asked.
Professor Wu coughed, Yue Ning looked at him, turned to everyone with a smile and said: "If you have any questions, ask Yang Zhijie. Although this class is about marketing, Professor Wu doesn't allow me to do marketing here."
The students below laughed again, and Professor Wu walked onto the stage: “Let’s all thank Miss Yue Ning for her wonderful sharing.”
There was another round of warm applause from everyone.
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