Because Ji Li became the spokesperson for Natural mineral water, director Adolf readily agreed to shoot the advertisement this time.
After nearly half a month of negotiations, the two sides finally confirmed the official shooting time. In early April, Ji Li arrived in France with his economic team.
The dressing room was ready early in the morning.
As soon as Ji Li entered the dressing room, he was warmly welcomed by Adolf who was waiting there, "Oh! My lovely muse, after two years, I finally see you again!"
Ji Li was caught off guard by Adolf's bear hug. He was stunned for two or three seconds before greeting, "Director Adolf, long time no see."
Adolf let go with a smile, and looked Ji Li up and down, his eyes full of obsession, "Ji, you? You are still so perfect."
"Look at this skin, it's so amazing! It's so juicy that I want to take a bite of it!"
This was not the first time they worked together, and Ji Li quickly adapted to Adolf's enthusiastic and exaggerated words, "Director, shall we start shooting the commercial this afternoon?"
"Of course, my team and I have already scouted the area in advance and studied the lighting in various places."
Adolf poked Ji Li's chest, confident and expectant, "Don't worry, I can grasp your beauty! Only God knows how long I have been looking forward to our second cooperation!"
"Ever since I starred in your perfume commercial, other commercial models are almost not worthy of my attention."
During these two years, Adolf had sent countless invitations to Chaoying to shoot commercials, but they were all rejected without exception - because Ji Li was busy with the filming of the crew and really couldn't spare the time to do two things at once.
After being rejected so many times, even Chaoying's business cooperation department felt embarrassed.
However, Adolf did not feel annoyed at all. Instead, he still looked forward to Ji Li working with him again.
"Luckily, the person in charge of Natural mineral water was smart enough to invite me to shoot this commercial. Otherwise, if the job was given to another director, I would have to pay for it out of my own pocket."
Adolf raised his head, and in his words he treated Ji Li as the top-notch advertising protagonist, and placed him at the top of his heart.
"Director Adolf, thank you for your appreciation of Ji Li." Yu Fuya thanked him out loud, "In fact, we are also looking forward to working with you again."
"Thank you, beautiful Ms. Yu."
Adolf's assistant came over and reminded, "Director, I think we should let Ji sit down and put on makeup first. You two can continue the conversation while they're doing their makeup."
"certainly."
The styling team came up and pasted the styling drawings that had been determined in advance on the mirror nearby. The head stylist observed the length of Ji Li's hair and asked, "Is it okay to have a 4-5 cm length extension?"
"no problem."
Ji Li agreed readily.
Since he had taken on the job of spokesperson, he naturally had to treat the advertisement carefully and shape the advertising character that Adolf wanted.
Adolf moved a chair and sat down next to Ji Li and asked, "Ji, have you read the advertising plan I sent you?"
Ji Li nodded.
The main shooting scene this time was set in a private castle in central France, which was chosen after consultation between Adolf's team and the brand.
Because Natural mineral water was originally supplied to the royal family, the shooting this time had to start from the word "mysterious luxury", and the medieval castle is the most reminiscent of these two points.
In addition, there is the "localization" of Natural mineral water. Regarding this point, Adolf also adopted a very wonderful idea -
He has found a variety of extras from different countries, genders and ages, who will assist Ji Li in completing the filming of this advertisement.
The role played by Ji Li in this advertisement is a noble prince living in an ancient castle. He has been pampered since childhood and has never been exposed to the outside world.
Because he is 'confined' in this small world, such a prince is quiet, pure, and desirable.
Finally one day, this "forbidden" door was opened, and the prince saw people of all kinds outside the door. Out of curiosity, he moved among the crowd.
Everyone was looking at him with longing and fascination, until the prince saw a 100-year-old beggar at the end of the crowd standing in front of him.
…
The reason why Adolf can be called the Godfather of Advertising is that he not only manages the "lens aesthetics", but also takes into account the extension of "advertising creativity" -
The so-called 'Noble Prince' refers to the mineral groundwater that was sealed next to the crater, that is, the 'Natural Mineral Water' itself.
At first, it was confined to that small world, and even if it was discovered, it was only for the enjoyment of the nobles.
Later, the door belonging to "class" was opened, and Natural mineral water adopted a "localized" approach to go to various countries. This is the definition of those extras in the advertisements.
No? It's not like the general product advertisements on the market, which start with a barrage of praise.
Sometimes, before the commercial is even finished, the audience is already tired of the overly direct and exaggerated advertising language.
Adolf's advertising idea did not directly express the advantages of Natural mineral water, nor did it contain any cumbersome slogans throughout the whole process, but it gave the audience ample room for association and exploration.
The most important thing is that the shot design of the shooting script has a cinematic feel.
Ji Li had a good chat with Adolf and sincerely affirmed, "Director Adolf, I really like your control over this advertisement. I hope that our cooperation this time can also be recognized by the public."
"Thank you my muse, it will be no problem!"
Adolf's face flushed with excitement, as if he had received some great inspiration.
He rubbed his hands and stood up quickly. "Little cutie, you take your time to style your look first. I have to go to the shooting site quickly. We can't make any mistakes at the last minute."
Ji Li watched Director Adolf leave the dressing room before he turned his gaze back.
"Look, the director now is like a little kid who got candy. He can't wait to announce to the world that he found the most beautiful and sweetest candy, and is now busy preparing a beautiful gift box."
The stylists around him couldn't help laughing and joked.
There is no doubt that the 'candy' they are talking about is still Ji Li.
"Ji, can you please sign an autograph for me when you finish work later? I really like the role you played as Lu Yao in Long Island Iced Tea."
"I thought Qin could come with you."
There is no doubt that this is another CP fan who is deeply addicted. Overseas fans have always been straightforward in their love for the couple, and they even dare to mention the name of another person in front of the main character.
Ji Li smiled helplessly and changed the subject, "I can give you an autograph right now, thank you for your interest."
Fortunately, Qin Li was busy with the filming of the movie and did not come, otherwise if he really showed up here, their romance would really not be hidden in the imaginations of these CP fans.
The work of hair extensions was also time-consuming and laborious. A group of people worked for nearly three hours to complete Ji Li's overall makeup in this advertisement.
In order to match the advertising role this time, Ji Li had his hair extended to about four or five centimeters in length. The hair was dyed dark blonde with a one-time dyeing cream and curled into a subtle but not exaggerated small arc.
Against the backdrop of her hairstyle, Ji Li's face looks smaller and whiter.
The makeup is deliberately Western-style, and the eyelashes are specially painted with white dye and tiny rhinestones, bringing a little bit of innocent elf feeling.
With her deep eyebrows, high nose bridge and seductive red lips, she looks like the most outstanding sculpture from the Greek period, making people unable to help but look at her again and again.
He was wearing a silver-gold royal robe, which matched his noble makeup perfectly. Although he had a Chinese face, it did not look out of place at all when he dressed up as a noble from a Western country.
"I was worried that you wouldn't be able to adapt to this kind of styling and makeup, but I didn't expect it to be so great!" the stylist exclaimed again.
He was the one who designed the two sets of makeup for Ji Li when she was shooting a perfume advertisement. At that time, in order to match the ancient Chinese style and dance theme of the advertisement, all the makeup was simple.
I thought that such gorgeous and noble medieval aristocratic looks could only be shown on Western actors, but the facts told the stylists that -
How wrong he was.
It is said that true beauty transcends gender, and this is fully proven in Ji Li at this moment!
Baozi wiped the non-existent 'saliva' from his mouth and sighed, "Sister Yu, why have I stayed with Brother Ji for almost three years, but every time he tries a new look, I am always amazed?"
"Just like that? He was born to do this job."
Although it is said that beauty lies in bones rather than skin, Ji Li is handsome in appearance, even more beautiful in temperament, and refined in acting skills. All of these make him perfectly integrated with the characters he plays.
The more Yu Fuya looked at it, the more she felt that she had made the right choice to be the spokesperson.
Although the last perfume advertisement won a major award, due to the target audience of Ying's perfume, its overall popularity among Western audiences was not high. Therefore, during the release period of "Long Island Iced Tea", many people failed to recognize Ji Li.
But this time it’s different. Natural mineral water’s audience is from all over the world, from aristocrats and celebrities to ordinary people.
"Let's go to the shooting site."
Yu Fuya suddenly felt very much looking forward to Ji Li becoming a big hit in Western countries with this advertising role!
When Ji Li and others arrived at the shooting site, exclamations were heard.
"Oh my god, is this still the Ji I've seen before? This look is completely different from his last ad look, what a surprise!"
"He looks like a nobleman who walked out of an ancient castle from the last century! No? He is a pearl left by God when he created the world!"
"I can reiterate it a thousand times, Ji Li is so delicious, I really want to pursue him!"
Ji Li was already immune to all these exaggerated compliments. He approached under Adolf's enthusiastic gaze and said, "Director, I am ready to shoot at any time."
"Ji, shall I walk you through the audition points first?"
"good."
"Our commercial was shot in two parts. The first part shows you indoors, and the second part shows you working with the extras in the banquet hall after the door opens."
Ji Li followed Adolf into the "bedroom" in the advertisement and was stunned by the extremely luxurious decoration inside?——
The black velvet carpet was covered with large areas of jewels and diamonds, any one of which was worth a fortune. Under the dim and blurry light, they exuded a dazzling luster.
"Don't forget, the bottles of the first series of Natural mineral water were designed in collaboration with designers from luxury brands. These are real jewels provided by a third party." Adolf explained.
The total value of these luxury goods is almost enough to cover the cost of hundreds of advertisements.
Adolf just casually placed it on the ground. The person in charge of the brand almost burst into tears when he saw this "waste" yesterday.
Fortunately, the advertising team guaranteed that the jewelry would not be damaged, which barely eased the other party's heartache.
"You will get up from the bed and walk across this thick carpet..."
Adolf suppressed his excitement, maintained the professional attitude of an advertising director, and explained the content carefully to Ji Li.
"I understand, Director."
"Okay then. I'll have everyone get ready and we'll start shortly."
"good."
…
Half an hour later, the shooting officially began.
At Adolf's command, multiple-angle cameras started shooting simultaneously.
The afternoon light diffused in through the colorful window glass, and the refracted halo added a lot of mystery to the entire quiet castle.
The camera slowly rises along the old wooden spiral staircase, passing through the corridor and going deeper.
Tick-tick, tick-tick—
The slow and clear sound of dripping water echoed in the corridor until the camera stopped outside an ornately carved wooden door.
The door quickly opened outwards? and the camera moved forward?.
The dim candlelight in the room reflected a figure. The other person was leaning quietly against the head of the bed, looking down at a book. His profile, slightly obscured by his hair, was as charming as a god.
Suddenly, he closed the book, and slowly got off the bed with bare feet. His white and tender feet stepped on the black velvet, which was an extreme collision of colors under the camera.
Ji Li walked neither fast nor slow, trying to find the right footing with every step. Under his feet were piles of jewelry necklaces and diamond rings.
They were thrown on the ground casually by their owner, as if they were just worthless things. But they still stubbornly emit eye-catching brilliance, trying to attract the attention of others.
When the photographer saw this scene, he held his breath unconsciously.
His nervousness was not because of the jewels that were likely to be trampled, but because of the nobles played by Ji Li.
In his heart, Ji Li was more precious than these jewels at this moment. He was afraid that the other party would be hurt by these troublesome jewels if he was not careful.
Ji Li stretched out his toes and slowly cleared a path for himself. He walked to the small carved table filled with candlelight, sat down with one hand casually draped over the edge of the table.
He felt thirsty, so he picked up a glass cup filled with water. The water swayed on the transparent wall of the cup, and the reflected light played with the dancing candlelight on his face.
The noble noticed these dazzling lights, and shook the water cup in his hand as if he found them interesting, and glanced towards the camera that was "spying" on him.
At this moment, all the jewels pale in comparison, being far inferior to his occasional glance, which can reveal thousands of tender thoughts.
Mingming is a cameraman with more than ten years of experience, and he almost couldn't hold back his excitement. Fortunately, he had auxiliary equipment with him, so he didn't drop the camera equipment on the ground.
Too strong?
It was clearly just a look as calm as water, but the aura was so strong that it could make people bow down to him.
The nobleman played by Ji Li seemed to notice his embarrassment and an innocent smile appeared at the corner of his mouth. The light and shadow fell on his slender eyelashes, and his eyes were full of enchantment.
He then moved closer to her seductive red lips to absorb the sweetness in the cup. Even her rolling little Adam's apple was particularly attractive.
The camera quickly zooms out according to the script.
The ground is covered with diamonds and jewels, elegant nobles are lazily drinking water, and the murals, candlelight, and gauze curtains look like Renaissance oil paintings from a distance. It is the pinnacle of luxury and temptation, and it is so captivating.
These shots were shown on the surveillance camera, almost shocking everyone, including Adolf.
Too awesome?
Ji Li’s face is so classy! The more gorgeous it is, the more eye-catching it is! He was born to be on the big screen! It’s a waste of talent to shoot commercials!
The sense of luxury and refinement that the advertisement wanted to convey was refined by Ji Li in every detail. It is no exaggeration to say that even every strand of hair has a fairy-like air.
Is that a? No?
The nobility of living a worldly life.
"He's too perfect! He's completely different from Lu Yao."
"Oh my god, Ji took this glass of water and made it look like I can't drink it."
"Wake up! This first scene was originally prepared for the noble series of Natural mineral water. It's normal for us to feel that it's not worthy of drinking it!"
Adolf heard the discussion of the team members, his eyes were filled with satisfaction, "Alright? Go do what you need to do, get the extras ready, I think we can start filming the next scene soon."
Impeccable discipline and impeccable performance.
If this continues, he, the advertising director, will really be out of work!
Ji Li walked down from the bedroom on the second floor. "Director Adolf, am I in good condition?"
"Of course you can, my little cutie." Adolf showed him the footage again and took the opportunity to record a video. "But I want to add a few more close-up shots. I didn't have time to capture the scene just now due to restrictions."
Ji Li nodded and agreed readily.
The group quickly got back to work, and under Adolf's orders, they reshot one shot after another that didn't exist in the script, before entering the halftime break.
"I think Director Adolf is abusing his position for personal gain. It's obvious that he couldn't stop filming Ji Li!"
"agree!"
That's true.
Every time he takes a photo with Ji Li, his inspiration comes to his mind.
Adolf did not refute the staff's comments, but sent several videos to Qin Li with great joy.
"Qin, your baby is so cute. I took some videos for you. You have to buy me a drink next time we meet."
"I can hardly hold back the urge to hug him and hold him tightly without letting go!"
"He is really my muse, little cutie~"
…
At 2:30 pm, the shooting of the second scene began. This second scene is connected to the first scene, but there is a spatial transition.
The noble played by Ji Li stood up and pushed open the door of the room. After post-production editing, the tightly closed palace door will be opened.
Standing inside are people from various countries, different genders, and different ages. This is the first meeting between the 'nobles' and the 'ordinary people', and it also represents the opening of the second series of Natural mineral water.
Ji Li finished filming in the original room? After the opening, he moved to the large banquet hall on the first floor of the castle.
"Three, two, one, Action!"
After Adolf gave the order, the squatting staff immediately opened the magnificent and heavy door.
The light and dark blended together in an instant, revealing the splendor of the banquet hall to the world. The gorgeous murals and reliefs, the magnificent rose windows, and the gorgeous colorful glass all reveal the smell of money.
Extras from various countries filed in, but before they could even express their amazement, they were stunned to the spot by the nobles on the banquet table.
That was the brightest center point in the hall.
The nobleman played by Ji Li just stood there, as if assisted by divine light, making everything about him look so beautiful. He was an elegant nobleman, and more like an angel lost in the world.
It was so clean, pure and beautiful that no one dared to defile it. Everyone stopped what they were doing, with an infatuated gleam in their eyes, but no one dared to step forward.
It is difficult for extras to express the look he wants in a short period of time because they have not received systematic training. But now, everyone's eyes are surprisingly consistent.
They looked at Ji Li who was in the light, and it was a desire and love that emanated from the heart, without any falsehood.
Adolf, who was sitting in front of the monitor, saw this scene and was deeply impressed by Yu Jili's charm as an actor.
The aura was the boundary, and he finally saw it with his own eyes.
After about one or two seconds of absolute silence, Ji Li took the lead in approaching. He explored each person with curious eyes.
From the tall and thin white woman to the short and fat black man, from the cute and tender young child to the kind old woman, each person is a vivid individual.
Ji Li was holding an unused glass cup in his hand. As he walked, drops of water occasionally overflowed from the cup.
Tick.
It is submerged at everyone's feet, making people inexplicably want to touch its skin-friendly moisture and smell its pure fragrance.
Ji Li walked to the last row and saw the last person.
He was an old beggar who was hunched over and shivering, trying to hide himself. He was wearing tattered clothes, his overly long gray beard was messy, and there were even stains on his face that had not been wiped off.
Such dirty beggars and holy nobles formed two distinct extremes in the camera.
Ji Li's curious look gradually faded away, he showed a pure smile, and slowly handed the cup of water in his hand over, without the slightest arrogance, disdain, or disgust.
The simplest action is friendship, equality and sharing.
The old beggar slowly reached out to take the glass of water and smiled.
…
The same cup of water gave rise to two completely different feelings in Ji Li's hands. If the former is expensive and out of reach, then the latter is something that everyone can enjoy.
The person in charge of the brand witnessed the whole process and gave Ji Li, the spokesperson, a full score in his heart.
Ji Li's outstanding performance allowed the advertising shoot to be completed smoothly, but before he could finish work, he was surrounded by three layers of enemies inside and outside.
Whether it was extras or staff, they all wanted to take photos with him and get his autograph. Of course, before the advertisement came out, they would not post such a precious photo on the public Internet.
Adolf reviewed the footage shot today several times, and the smile on his face was so bright that it could reach the sky.
Sizzle.
My cell phone suddenly vibrated. The message I sent to Qin Li an hour ago finally received a reply. Maybe the other party was busy with work just now.
"Adolf, please remember your duties as a director and don't do anything unrelated to work."
"Remember, he is my lover."
"Adolf, don't hug him."
These three seemingly understated sentences can almost smell the sour vinegar from the other side of the screen.
Adolf was stunned for several seconds before he shrugged and said to himself, "Qin? Gentleman?"
No, this is clearly a possessive and jealous person.
The author has something to say: #贵族叽哩 is online! (Brother Li: It’s time to put a sack around Libo and stop showing it to others)
Continue read on readnovelmtl.com