Chapter 157: Pinbei Angel Round, Valuation of 2 Billion USD! Acquisition of Yunsu Express (asking for monthly votes)
Three days later, Building 8, Zhuxianzhuang Science and Technology Park.
In the office, Chen Yansen hung up the phone.
Pony Ma offered 300 million US dollars to exchange for 30% of Pinbei’s equity, and his offer was far more sincere than Ali’s.
However, it is only the first round of financing now, and the proportion of equity transferred is too high, which may make it easy for him to lose control of the company.
Senlian Capital holds 3% of the shares of Yunsu Express and 40% of Yunsu Transfer. These two companies have nearly 5,000 employees, but none of them have ever contributed a single humanitarian contribution to him.
This means that once Chen Yansen loses controlling stake, his employees will no longer be able to generate salary value.
Therefore, Chen Yansen refused bluntly. He told Liu Zhiping that 300 million US dollars in exchange for 15% of Pinbei’s equity was his bottom line.
Of course, the minimum requirement in his mind is actually 20%.
Simply put, Penguin used the first-level traffic entrance of QQ and WeChat to exchange for 15% of Pinbei's original equity, and the 300 million US dollars was just a get-away.
Chen Yansen's move is equivalent to setting Pinbei's valuation at 2 billion US dollars.
For an e-commerce platform that is still in the development stage, the valuation algorithm has no basis at all.
But this money was not invested in the Pinbei project, but in Chen Yansen himself.
Liu Zhiping turned around and relayed the negotiation results to Ma Wenteng.
"Pony, although I agree with your idea of investing in Pinbei, this guy is too greedy. I think we should wait and see how Pinbei develops."
Liu Zhiping thought about it seriously and said to Ma Wenteng.
"300 million US dollars, plus a first-level entrance display. Our internal projects don't even dare to ask for this at the conference, but he has a good appetite."
Ma Wenteng pushed his glasses and snorted coldly.
"What do you mean?" Liu Zhiping asked tentatively.
"Promise him, but regarding the contract period for the first-level entrance, I will only sign for three years."
Ma Wenteng narrowed his eyes, pondered for a while, and gave an unexpected answer.
Liu Zhiping opened his mouth, his face full of surprise.
"What? Haven't you always wanted me to give up my self-operated e-commerce strategy? Now that I'm doing what you want, why do you have this expression?"
Ma Wenteng stood up, patted Liu Zhiping on the shoulder, and joked with a smile.
"But Chen Yansen said that the contract is for two years."
Liu Zhiping came back to his senses and replied with a wry smile.
"What!? He only signed for two years?" Ma Wenteng was confused.
This is the first-level traffic entrance for QQ and WeChat, with hundreds of millions of daily exposures and over 10 million click UVs.
The other party spent so much effort to sign a contract for only two years? According to Ma Wenteng's assumption, Chen Yansen would have signed a contract for more than five years at the beginning.
"He said that if he still couldn't make Pinbei work in two years, he might as well find a piece of tofu and kill himself."
Liu Zhiping relayed Chen Yansen's original words.
"Being confident is a good thing, but being overconfident is arrogance." Ma Wenteng shook his head, thinking that Chen Yansen was too arrogant.
Paipai.com is backed by Penguin and has the support of traffic, but it can't even make it into the top ten in the industry.
Otherwise, he would not have pinned his hopes for the e-commerce sector on an external company.
At this time, Ma Wenteng had not yet given up. He waited until the market share of Paipai.com dropped to 1% before he accepted Liu Zhiping's suggestion.
We have reached a strategic cooperation project with Yidong, and we provide money and traffic when they ask for it.
The only requirement is to help Penguin give Taobao a few slaps in the face in the e-commerce field.
It’s a pity that Zhongguancun’s handsome guy Dong has been the runner-up for more than ten years. It was only after the rise of Pinduoduo that Penguin made a comeback in the e-commerce race.
"Since the contract is only for two years, just agree to it." Ma Wenteng returned to his seat, frowned and thought for a long time, then raised his head and looked at Liu Zhiping.
"Okay, I'll arrange it." Liu Zhiping nodded.
That afternoon, Chen Yansen received a reply from Liu Zhiping, who said frankly that Pony had spent a lot of effort to convince the Penguin management to approve this investment decision.
Chen Yansen smiled and didn't take the other person's words to heart.
Xiao Ma Ge could agree to such harsh conditions. Even Chen Yansen had to admire him. The other party was gambling.
The subsequent docking process was handed over to Gao Weilin, who was an old acquaintance at Penguin, and Lin Chenfeng was in charge.
The day after the contract was signed, the news became a hot topic.
"The business genius started his third business, Penguin Capital completed the first investment, and the financing amount reached 300 million US dollars!"
"Penguin Vice President Liu Zhiping revealed that Pinbei will become a strategic partner of QQ and will open a first-level entrance to it!"
"It is said that before Penguin, Ali Baba also extended an olive branch, but was rejected by Chen Yansen!"
Details about this financing case have been gradually exposed online.
This instantly broke the defenses of a group of entrepreneurs who were struggling to find financing opportunities, especially Zhang Xuhao of Ele.me, who slammed the table in the office.
Why can Chen Yansen get a valuation of 2 billion US dollars just by relying on a business concept? Is this fair?
Book that!
Why is it so difficult for Ele.me to find investment? Zhang Xuhao was so excited that he blurted out his catchphrase, but unfortunately no one could answer him.
Pinbei had attracted tens of millions of views before it was launched.
Whether it is users or merchants and platforms in the circle, everyone is guessing about Pinbei’s business model.
But it is undoubtedly too abstract to want to understand the whole picture of a company based on its name alone.
Ma Liyun felt unhappy when he learned that Chen Yansen chose to side with Penguin, but he was busy dealing with conflicts between merchants and buying back Ali Baba’s shares, so he had no time to think about it.
He scoffed at Ma Wenteng's decision. He dared to bet heavily without even having a product. Is this different from gambling? Chen Yansen is indeed a business genius. At a young age, he has a net worth of 10 billion yuan and has founded two 10 billion yuan companies in a row.
But in this world, is there anyone who wins every time? He was willing to give a valuation of 500 million US dollars before, just because he was optimistic about Chen Yansen.
But 2 billion US dollars was far beyond Ma Liyun's bottom line.
The other side.
After seeing the news online, Pinbei members first confirmed with Chen Yansen. After learning that the news was correct, everyone showed joy on their faces.
Although the project has sufficient funds, the 300 million US dollars from Penguin has a different meaning. It represents Ma Wenteng’s full support.
Wang Zihao comes from the marketing background, so he knows the cost and difficulty of buying traffic. Boarding the big ship of Penguin, although he cannot ride the wind and waves and soar to the sky, the subsequent product launch will naturally be smooth sailing.
Zhang Wenbo and Xiang Pengfei are busy with product development, while Song Yuncheng, Chen Xu and others are cooperating with the human resources department and are busy with interviews every day.
Zhang Yifeng, Li Hui and Yuan Wei were sent out by Chen Yansen, on the one hand to visit merchants, and on the other hand to take the opportunity to go deep into the origin of mandarin oranges, Wogan oranges and navel oranges, establish contacts with local agricultural associations, and obtain first-hand sources of goods and prices.
Prepare for the launch of Pinbei! Other business people who were recruited took the merchant contact information copied from FoxTao and called them one by one to invite them to open stores on Pinbei.
Without Penguin's investment and traffic support, these merchants might not be willing to join. After all, the development of a new platform takes time. Entering the market too early is bound to produce low returns and waste manpower and financial resources.
After all, Pinbei has high entry requirements, and the deposit starts at 100,000 yuan. Merchants without sufficient financial strength really have no confidence.
But now Penguin is backing them up and has promised to embed Pinbei’s jump link in the first-level entrance of QQ and WeChat, so merchants from Taobao and Yidong will no longer hesitate.
Min Jie of Meters paid a deposit of 500,000 yuan as soon as the investment rules of Pinbei were released, becoming the first brand to enter Pinbei besides Orange Technology.
After Chen Yansen dealt with the penguin, he called Liao Wei.
The next morning, Liao Wei rushed from Yanjing to Xucheng and walked into Chen Yansen's office.
"How is Yunsu Transport doing recently?" Chen Yansen picked up the teapot, poured a cup of hot tea for Liao Wei, and asked with a smile.
"Although Ali has resources in international logistics and forwarding, we have currently handed over the overseas shopping business to Yunsu. However, the person in charge has changed now, and I don't feel at ease doing this."
Liao Wei's mood has been up and down recently. He used to be doing very well in the cross-border transport business with FoxTao.
But who knew that Chen Yansen actually sold Fox Tao to Ali! "I came to you to discuss something with you. I plan to acquire Yunsu in full. What do you think?"
Chen Yansen picked up the teacup, took a sip, and asked softly.
Acquire Yunsu? Liao Wei was startled, then immediately realized that Chen Yansen was referring to Yunsu Express, not Yunsu Transshipment.
"Mr. Chen, to be honest, the express delivery industry has been under great competition in the past two years. With SF Express, STO Express, YTO Express, and YTO Express in the front, and YTO Express, Guofeng Express, and Tiantian Express in the back, Yunsu's business volume has been shrinking, and now there are only about 300 express delivery points left."
Liao Wei smiled bitterly, implying that he was willing to sell, but he did not dare to fool Chen Yansen about the valuation.
After all, the other party is still the major shareholder of Yunsu Transport, and the job he has now was given by Chen Yansen.
"We are all couriers, why are you doing so badly?" Chen Yansen frowned and joked with a smile.
What does 300 express delivery points mean? More than a decade later, SF Express had more than 200,000 delivery points across the country at its peak.
Yunsu's size is not even as big as a single hair of the other person.
"Well, what can I do? E-commerce has developed rapidly in the past two years, and everyone is scrambling for the market. I have few vehicles, few employees, and few stations. I can't lower the price of express delivery. I can't beat them, and I can't squeeze them. If it weren't for my old customers, I would have closed Yunsu long ago."
Liao Wei spread his hands and kept complaining.
Chen Yansen smiled and thought, this is just the beginning.
In the previous life, Pinduoduo and Douyin e-commerce successively entered the low-price e-commerce market, and forced the starting price of express delivery to 1 yuan. Later, it was the post office that stepped in to pull the price back to 1.4-1.5 yuan.
The market in 2011 was not so bad. Even if you signed a contract with the courier company's headquarters, the lowest price would be 3-4 yuan per order.
"As for the price, I'll let Senlian's Gao Weilin talk to you."
Chen Yansen put down the teacup and said lightly.
As for Yunsu’s assets, they are no more than 300 million yuan when combined. Just leave it to Gao Weilin to negotiate.
"Okay, no problem! Mr. Chen, you bought Yunsu, so you should still be in need of a professional manager, right?"
Liao Wei readily agreed, and then asked again with a smile.
He knew in his heart that once Ahri kicked away the Cloud Speed Transfer, he would be turned back to his original form.
It’s different following Chen Yansen!
You know, a business giant like Penguin dared to invest 300 million US dollars in Chen Yansen without even seeing the product! Then what is there for Liao Wei to hesitate about? Just follow along! "Are you interested?" Chen Yansen looked up at Liao Wei.
He really lacked someone he could trust. Liao Wei was a man who was said to be capable, but he made a mess of Yunsu Express; and who was said to be incompetent, but he made Yunsu Transport flourish.
Although FoxTao has helped here.
But his own abilities cannot be ignored!
Chen Yansen thought about it and felt that Liao Wei had good execution ability but lacked pioneering spirit.
To put it bluntly, he can do the job, but his brain is not smart enough and he needs someone to guide him.
"Of course! I also want to follow Mr. Chen. If you are willing, I will treat you as my own brother in the future."
Liao Wei rubbed his hands and chuckled.
Damn! This guy is almost fifty years old, but he is still so shameless!
Chen Yansen spat inwardly, but the worst thing in doing business is to be too embarrassed.
Liao Wei did a great job in this regard. He was flexible and shameless enough! (End of this chapter)
Continue read on readnovelmtl.com
