Chapter 481 Xiao Ma copied me, I have to copy him back! Kuai Pao: Oh no, I became a dragon!
After arriving in Northern Europe, Chen Yansen was busy sailing, hunting, and skiing all day long. He neither paid attention to the progress of Pinbei's listing nor worried about the battle between Kuapao and Qiandu.
In his opinion, if you want to go out and have fun, you have to put your work aside.
He spent a lot of money to recruit so many professional managers, but he didn't just put them there for show. He only had to make decisions on the general direction, and he never asked about the specific implementation details.
On an island in Norway, Chen Yansen held a Remington 700 bolt-action rifle. Every time he pulled the trigger, a rabbit fell down.
With his eyesight and reaction speed, he almost never misses a shot.
"Master, your shooting skills are so accurate." Song Yuncheng looked at Chen Yansen with admiration.
She struggled for a long time, using a telescope and a thermal imaging device, but only managed to hit three rabbits.
Chen Yansen only took five minutes to hit seven of them.
"Still playing?" Chen Yansen asked.
"Let me catch another one." Song Yuncheng raised his index finger and said with a smile.
Chen Yansen nodded.
at the same time.
Ye Qiuping was sitting in the office. After finishing the work at hand, she subconsciously stretched and then looked at the sunset outside the window.
A golden cloud lay across the horizon.
"You said you were on a business trip, but you were clearly going out for fun. You took Song Yuncheng with you, but never took me with you."
Ye Qiuping sighed softly, a trace of loneliness flashing across her eyes.
Am I too old?
He only likes young girls?
wrong!
This guy goes to her house quite often to drink sweet soup.
Master Ye thought anxiously.
With her current annual salary and options, once Orange Technology goes public, Ye Qiuping will be able to achieve financial freedom and will be able to break away from Chen Yansen's control.
But she subconsciously overlooked one problem: Chen Yansen had already returned her investigation report to her.
It was obvious that she was reluctant to leave Chen Yansen, but she was deceiving herself all day long and constantly giving herself psychological hints: when she makes 10 million, 50 million, or 100 million, she will leave Chen Yansen, find a place to buy dozens of houses, and become a leisurely and comfortable landlady. How nice it would be.
But then she thought again, Chen Yansen’s “business trip” would last a week, and she wouldn’t be able to see him for several days. For a moment, her mind was full of his figure.
You are a slut!
Ye Qiuping spat in her heart and cursed mercilessly.
The next day was September 8th.
The corporate card jointly launched by Orange Technology and China Telecom has finally been launched after months of preparation and testing.
The first batch of users were employees of the entire Senlian Capital, including companies such as Yunsu Express, Orange Mobile Factory and Kuaipao.
The monthly rent is 19 yuan, and the package includes 1GB of nationwide traffic and 100 minutes of free calls. The price of traffic outside the package is one yuan per GB. The first recharge of 300 yuan can be upgraded to 1.5GB for one yuan; the first recharge of 1,000 yuan can be upgraded to 2GB for one yuan.
The contract period is two years and does not include targeted traffic from Sunlink Capital’s apps.
On the day of the sale, a communications store in Pinbei Mall simultaneously launched a phone card, priced at 9.9 yuan with free shipping, and the package content was exactly the same as the Orange Enterprise Card.
Although it cannot be compared with the 80GB, 150GB, and 220GB data cards available ten years later, in 2013, the package content of this phone card could be called a "king bomb" level.
Then, with the support of traffic from 10 billion yuan in subsidies, it sold 373,000 copies on the first day.
In terms of sales, it is certainly not as good as the Star Card, but this card is not endorsed by Senlian Capital and has not been preheated, so it is already very good to have such results.
To the outside world, most users don’t know that they are purchasing Orange Enterprise Phone Cards.
For every phone card sold, Orange Technology can get a commission of 150 yuan, and the commission rate for the first charge amount is 40% in the first six months and 30% in the next six months. From the second year onwards, it has nothing to do with Orange Technology.
The next morning, WeChat released version 5.0, adding emoticon store and game center functions.
The installation package size of the Android version has also increased from 12MB to 25MB, while the iOS version has directly increased to 46MB because it includes the game resource package and payment module.
In other words, WeChat has officially moved from being a social software to becoming a 'super app'.
In addition, the social game "Aircraft Wars" promoted by WeChat also spread rapidly in the circle of friends.
Is this game fun?
To put it bluntly, it's really meaningless.
But after the game is over, the interface will display this week's Aircraft War Ranking, that is, the score ranking of all WeChat friends in this game.
The Chinese people's damn desire to win has made this "shooting planes" game a national game in just a few days.
Some people play while eating, while taking a shit, on the way to work, and on the way home from work in order to gain points and improve their rankings.
It is exactly the same as the "羊了羊" which became popular more than ten years later!
Your friends are all playing, why don’t you play too?
Driven by the Aircraft Wars, WeChat's new customer growth, daily active user numbers and usage time have all steadily increased.
Seeing this, Zhang Yinjia, CEO of Orange Pay, immediately decided to follow suit and "learn".
WeChat's payment code and payment code were originally copied from Orange Pay. Now he copied them back as a way to repay Ma Wenteng's "tribute".
What games can you play?
Zhang Yinjia thought about it and immediately called Xia Yuxi from the product department and Jiang Leiming from the technical department to start a brainstorming session.
"Mr. Zhang, how about we make a Tetris game? The gameplay is simple, and you can just add an orange to pay for your friends' ranking."
Xia Yuxi thought for a moment and made a suggestion.
"Contra is also fine."
This is Zhang Yinjia's idea.
"Contra is difficult to develop because it requires too many data packages to load. If users discover that Orange Pay takes up hundreds of MB of their phone's memory, they might even consider uninstalling the app."
Jiang Leiming shook his head, not giving Zhang Yinjia any face at all.
However, Zhang Yinjia has gotten used to it and doesn't take it to heart.
"Mr. Zhang, I think it would be better to make a quiz game? CCTV's 'Extreme 6+1' and Happy Dictionary were both very popular back then. We can just make a question bank and copy them."
At this time, a newcomer from the event planning department in the corner boldly suggested.
Very 6+1?
Happy Dictionary?
Zhang Yinjia's eyes lit up after hearing this, and he immediately became interested. He looked at Xia Yuxi and asked, "What do you think?"
"Good idea, much better than Tetris." Xia Yuxi first denied his own proposal, and then praised it generously.
"Mr. Zhang, I have no objection." Jiang Leiming agreed.
Since "Very 6+1" and Happy Dictionary were so popular back then, there must be a reason for it. As long as they transplant the core of the game to Orange Pay, it is likely to be popular with users.
"You! Go back and write a product plan for President Xia!"
Zhang Yinjia nodded and pointed at the newcomer in the event planning department and gave instructions.
"I?"
Zhang Rui pointed at himself with a look of disbelief.
He is a recent graduate from East China University of Science and Technology. He has been in the company for less than two months and has not even been hired as a full-time employee.
I never expected that a flash of inspiration would win me an opportunity to be solely responsible for a project.
It’s not that he lacks confidence, but he is a little nervous about suddenly having to take charge on his own.
After all, I used to be an assistant and had someone to back me up. Now that I have to make decisions and take responsibility on my own, I can't help but feel a little nervous.
If Zhang Yinjia had not required all members of the event planning department to participate in the "brainstorming" session, he would not even have had the opportunity to perform.
"That's right!" Zhang Yinjia said with certainty.
To him, it was just a small project.
But for Zhang Rui, it completely changed his career.
"Okay." Zhang Rui suppressed his inner excitement and responded calmly.
The other side.
The first season of "Never Expected" was a huge success on Douyin, with the cumulative playback volume of 15 episodes exceeding 500 million, an average of more than 30 million per episode.
After realizing the huge potential of the short video platform, Yi Xiaoxing immediately brought in Bai Ke, Liu Xunzimo, Ge Bu, Kong Lianshun and others to start preparing for the filming of the second season.
As for the negotiations on sponsorship and advertising, he doesn't have to worry about it at all.
Under the operation of Senlian Capital, before Zhizunyu wrote a single word of the second season's script, it had already received advertising fees from more than a dozen brands including Mengniu, Dongpeng Special Drink, Pinbei, Kuapao, and OFO Bicycle.
"They're all financial sponsors. Let's figure out how to perfectly integrate it into the plot."
In the conference room, Yi Xiaoxing looked at everyone and said.
"OFO bikes are simple. Let's have Tang Sanzang ride an OFO bike. Not only can we save money on renting a horse, but we can also integrate the advertisement into the plot. Hahaha!"
Bai Ke pushed up his glasses and smiled smugly.
"Isn't that too exaggerated?" Liu Xunzimo commented, then added, "But I like this idea."
"Okay, I'll write it into the script later." said the screenwriter Zhizun Yu.
At the same time.
Chen Xiang, a director and editor at Yunnan TV, was lying in his rented apartment, holding an Orange C3 mobile phone, and watched the first season of "Never Expected" in one breath.
A zebra!
There’s no way I can do this job at a TV station anymore!
Little money, a lot of work, bad luck, and you'll get beaten up!
It would be better to learn from others and make silly short plays. He heard from his friends in Yanjing that the Wanhe Tianyi Studio has been doing very well since it got involved with Today's Technology.
With his ability, wouldn't it be easy for him to make a vertical screen comedy?
Thinking of this, he acted immediately. He first contacted a few young actors he was familiar with, and then found lighting, props and makeup artists.
The only thing he didn't hire was a screenwriter, photographer or post-production editor, because he could do all these jobs!
There are many people like Yi Xiaoxing and Chen Xiang, and the number of high-quality content creators on Douyin is also increasing rapidly.
After all, it is a short video platform with over 20 million daily active users. As long as you can accumulate two to three million fans, you will be able to receive a lot of advertising.
As 2014 approaches, the development of smartphones, mobile networks and short videos goes hand in hand, and the competition between Douyin, Weishi, Kuaishou and Miaopai is becoming increasingly fierce.
Kuaishou focuses on being down-to-earth.
Weishi and Miaopai turned their attention to celebrities, inviting Yang Mi, Yang Tianbao, Li Xiaolu, Lin Zhiying and others to join the platform to promote their products and give most of the traffic to celebrities.
Douyin, however, goes the other way. Its attitude towards celebrities is that they can come or not, and the platform traffic still tends to be inclined towards high-quality content.
In short, the platform will promote whatever videos users like to watch.
The popular list is full of content created by amateurs.
This leaves Douyin users with the impression: I can do it too!
The platform's daily new creations once exceeded 1 million, covering various types of videos, providing users with a wealth of viewing options.
In contrast, Weishi and Miaopai seem glamorous, but when users become aesthetically fatigued by the few videos posted by celebrities, they will feel that there is too little high-quality content on the platform and will turn to Douyin.
…
…
On September 10, iPhone 5s and iPhone 5c were launched simultaneously in online and offline channels.
Half an hour later, Kuapao announced that it would launch an independent APP "Kuaiying" and fully enter the online ticketing industry. It would not only include movies, but also dramas and concerts in its business scope.
In the local life field, Kuapao continues to expand its business boundaries and grab food from the bowls of various industries.
Especially in the hotel and travel category, Pei Yi relied on the 300 million users accumulated in the food delivery and group buying industries to obtain a lower negotiated price than Ctrip, eLong, and Qunar.
Market share continues to rise!
The days of hotel and travel vertical websites such as Ctrip, eLong, and Qunar are becoming increasingly difficult.
That afternoon, Ctrip CEO Liang Zhangjian took the lead and contacted three headhunting companies to start poaching middle and senior management personnel from Kuaipao Hotel and Travel at twice the price.
The intention is obvious, which is to disrupt the offensive rhythm of Kuaipao's hotel and travel categories.
After all, Kuaipao has been active in the hotel and tourism market recently, from subsidies for homestays to combined tickets for scenic spots. Every step has been stepped on Ctrip's traditional areas of strength, especially the "weekend short-distance package" that was just launched, which captured nearly 20% of the market share in East China within two weeks of its launch.
Liang Zhangjian’s idea is very simple. Ctrip is having a hard time, and Kuaishou can’t expect to have an easy time either!
Elong, Qunar and others followed closely and joined the ranks of "beating up" Kuaipao.
(End of this chapter)
Continue read on readnovelmtl.com
