Chapter 57: Penguin's stranglehold, users exceed 1 million (3K please read)
The next morning, after having breakfast, Chen Yansen leisurely went up to the second floor of the Entrepreneurship Park.
I saw Zhuang Rui, Zhang Wenbo and Hu Yun lying on a mat, hugging each other in twos, in an eye-catching posture, and snoring.
"Fuck! You three are invincible!"
Chen Yansen burst out laughing, but he was not in a hurry to wake up the three people. Instead, he took out his cell phone and took a lot of photos.
"Hey! Wake up! Put on your clothes. The customer service girl will be here soon. Don't scare her."
After the filming, Chen Yansen kicked Hu Yun awake with a wicked smile and shouted loudly.
"Fuck! I was clearly wearing clothes before I went to bed!" Hu Yun heard the noise and opened his eyes sleepily. When he found that he was shirtless, he shouted subconsciously.
"Zhuang Rui, you son of a bitch, why are you poking me with a stick in the middle of the night?" Zhang Wenbo rubbed his butt and said with an unhappy face.
"Tsk! Who poked you with a stick? You must be dreaming!" Zhuang Rui yawned and grabbed a black short T-shirt. When he came to his senses, he immediately scolded Hu Yun, "You are so sloppy. You threw your dirty clothes on me."
“…”
Hu Yun was speechless for a moment and almost laughed out of anger, but he himself was not sure whether he took off his clothes himself or was taken off by someone else.
Chen Yansen glanced at Zhuang Rui, took a step back and urged him, "Go back and wash up quickly, the room stinks."
"Hey, Brother Sen, guess what the final data was yesterday?" Hu Yun asked with a smile while putting on his clothes.
"I can't guess, tell me!"
Chen Yansen pulled over a chair and sat down, poured himself a glass of water, and then asked slowly.
He could see the data by simply opening his computer and logging into the backend, but Hu Yun and the other three had stayed up until late at the Entrepreneurship Park, and he really didn't want to let them down.
"The number of new customers was 81,000, the number of orders was 6,459, the total sales was 200,1600 yuan, and the gross profit was 32,800 yuan."
Hu Yun blurted out the numbers, obviously remembering them deeply.
"Oh, not bad! Keep it up!" Chen Yansen smiled slightly and gave a casual encouragement.
These results are astronomical figures and unimaginable achievements for college students like them, but for Chen Yansen, they are just that, after deducting the costs, they are just a way to make a name for himself.
The real growth prospects of FoxTao will depend on new customer retention, first-order transaction rate and repeat purchase frequency.
Hu Yun sighed lightly. He could sense Chen Yansen's perfunctory and indifference. Even though the other party was a freshman and he was a junior, he seemed to have never seen any expression of panic or surprise on Chen Yansen's face.
We are all eighteen or nineteen years old, why is there such a big gap?
The three of them put on their clothes, rolled up their mats, and walked slowly towards the dormitory.
Ten minutes later, Song Yuncheng walked into Room 206 holding a computer. Ever since FoxTao gave her a work computer, she has never borrowed her roommate's laptop again, and her design skills have improved by leaps and bounds.
"Mr. Chen, good morning!"
Song Yuncheng looked up and saw Chen Yansen, hesitated for two or three seconds, and still greeted him.
"After the launch of the 0 yuan bargaining service, how is the customer service's call volume? Can Meng Xibo, Zhu Xiaopeng and the others handle it?"
Chen Yansen responded and then asked.
Hold on? Song Yuncheng was slightly startled. Although she didn't quite understand, she could guess the specific meaning based on the context. She thought for a moment and replied, "It's a bit too busy during the peak hours at noon and in the evening, but it's still manageable during the low period of inquiries."
"Tell Zhuang Rui a request to put the most frequently asked questions and standard replies on the access interface. This will reduce the workload of customer service. Then ask Xu Xingxing to post a recruitment notice and hire three part-time customer service staff."
Chen Yansen frowned, thought for a moment, and then gave her instructions.
"Hire three more customer service staff?"
Song Yuncheng was stunned and didn't understand what Chen Yansen meant for a moment.
"We need to prepare for a rainy day. We can't wait until the customer service department is extremely busy before hiring people. The training will take another three days."
Chen Yansen explained patiently with a look as if he was looking at a mentally retarded person.
"Oh, I see."
Song Yuncheng's pretty face turned red, and she nodded awkwardly. She took out her notebook and wrote down the two things Chen Yansen said.
"B2C mall, website search, CRM merchant management system, payment license... Damn, there's really no rush. I'm just a small team, and I'm lucky to have achieved this without causing any big trouble."
Chen Yansen leaned back and muttered to himself. He felt annoyed but also felt that the road ahead was bright.
While his peers were still offering product discounts, he had already started offering rebates. When his competitors followed suit and copied him, he set up a brand group to improve the platform's tone. When others were building their brands and negotiating with merchants, he was playing with the industrial chain.
Always be one step ahead of others so that they don't even have a chance to copy you.
Soon, most of the FoxTao team members arrived. Each startup room had six desks, plus a refrigerator and a water dispenser, so there wasn't much space left.
If we hire more people, I'm afraid the newly rented room 204 will also be full.
Because everyone is a student and has different course schedules, some people come and go one after another.
Of course, seniors like Zhang Wenbo, Zhuang Rui and Hu Li basically stay in the Entrepreneurship Park all the time except when they are busy with their graduation thesis.
As the first user to receive an iPhone 4 became a hot topic, FoxTao finally gained some fame in the circle. The average daily advertising fee of the advertising group also increased from 4,000 yuan to 40,000 yuan, a tenfold increase.
The number of new website users is increasing like weeds every day.
On October 24, Fox Taobao had 97,000 new customers per day! On October 25, Fox Taobao had 115,000 new customers per day! On October 26, Fox Taobao had 141,000 new customers per day! On October 27, Fox Taobao had 171,000 new customers per day! On October 28, Fox Taobao had 163,000 new customers per day! On October 29, Fox Taobao had 149,000 new customers per day! On October 30, Fox Taobao had 93,000 new customers per day! In less than two months, Chen Yansen, with voting for names and 0-yuan bargaining activities, plus more than 300,000 yuan in advertising, pushed Fox Taobao's cumulative registered users to 1.09 million! The number of daily active users remained stable at around 60,000! The number of daily orders was about 9,000! The highest single-day sales suddenly reached 280,000, just one step away from the goal of a monthly income of 10 million yuan.
However, Chen Yansen knew that the current achievements might be short-lived. If he could not retain users, these data would soon drop sharply.
October 31st, the last day of the month.
The second floor of the Entrepreneurship Park was filled with a gloomy scene. Compared with yesterday, everyone looked like a defeated rooster.
"Zhuang Rui, what did Penguin say?"
Chen Yansen's eyes narrowed and he asked while suppressing his anger.
"I have communicated with the security inspectors there. They ignored the words you gave them, and insisted that our link has the risk of information leakage and account theft, and there is no way to unblock the IP and domain name."
Zhuang Rui swore, which was rare, and answered angrily.
"Hold!"
Chen Yansen slammed the table and pulled his collar. Shenzhen City Ma was so awesome that he could block it whenever he wanted and he had no way to stop it.
"How many new customers will there be today?" Chen Yansen sighed and asked Hu Yun.
"73% of our new customers come from the QQ portal. If this problem cannot be solved, the increase in new customers will only be around 50,000 at most. In addition, the attitudes of Xiaonei.com, Weibo and Qiandu are unclear, and they may ban us."
Hu Yun replied with a serious expression.
People in their own family know their own business. The bargaining link on FoxTao is indeed like a piece of electronic psoriasis, firmly attached to major social platforms.
"First, we will fight a guerrilla war against the penguins by switching IP and domain names."
Chen Yansen tapped the table rhythmically with his fingers. After thinking for a long time, he came up with a helpless solution.
"This is the only way." Zhuang Rui nodded and turned to do his work.
"It's a pity that I don't know Hao Rui yet, otherwise if I asked him to pass on a message, this matter could be resolved in minutes."
Chen Yansen thought to himself.
Hao Rui is the executive director of Penguin Investment and Mergers and Acquisitions Department. In his previous life, he led the A round of financing for Feiyu Technology. The two have a good relationship and can be considered buddies who have gone through the same journey together.
Alas! Even if I knew Hao Rui, it would not work. In 2010, he was still at Accenture and had not joined Penguin.
"Oh my god! For now, we can only bear it and wait until FoxTao's daily activity reaches a higher level and attracts the attention of investors. Then we can try to find connections."
Chen Yansen closed his eyes, thinking in a confused state.
Song Yuncheng on the opposite side secretly looked at him. It was the first time she saw Chen Yansen like this, powerless, helpless, and irritable. She thought that even if the sky fell, Chen Yansen would still be that bad and unruly person.
“Ding ding ding—”
The office landline suddenly rang.
Xu Xingxing, who was sitting next to him, picked up the microphone and greeted him skillfully: "Hello, this is Fox Tao, may I ask..."
Xu Xingxing suddenly stopped talking, she raised her head and waved to Chen Yansen.
Chen Yansen didn't want to answer the phone, but Xu Xingxing kept waving at him, so he stood up with an unhappy look on his face, walked to the phone and said, "I'm Chen Yansen, the person in charge of Fox Tao..."
However, when he heard the other party's self-introduction, he frowned and continued listening with a sullen face.
Three minutes later, Chen Yansen hung up the phone.
He leaned against the table, looking at the campus scenery outside the window. He never expected that Fox Tao would enter the sight of the top hunter so quickly.
"Xu Xingxing, book two tickets to Shenzhen."
Chen Yansen took a deep breath. He had to go this time!
"Squad leader, besides you, who else is going?" Xu Xingxing asked, his face full of anticipation.
"Song Yuncheng."
Chen Yansen answered briefly.
"I?"
Song Yuncheng pointed at herself with an incredulous look on her face. She had never heard of a UI designer who was also the head of operations and customer service team, having to go on a business trip.
(End of this chapter)
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