Chapter 622: 10 million US dollars? He treats me like a beggar! Ma Wenteng: I really don’t want to fall out with him!
Mimo's video push is not random, but adopts a targeted display logic.
For example, to users in Europe and the United States, they showed the robberies of Unilever, Procter & Gamble, and Auchan;
Show the users of Gaoli and Xiaorizi the tragic situation of employees of companies in their countries being beaten.
The effect is obvious!
A group of netizens on the other side of the ocean clamored to restart the Annan War, determined to teach these monkeys an unforgettable lesson.
The reason is very simple. When you see others suffering, you may feel some sympathy, but not much empathy.
But if one of their own people suffers, anger will immediately surge in their hearts.
Although Annan's military and police jointly arrested more than 2,000 suspects, they still could not quell the anger of countries around the world.
Six people died, forty-seven were seriously injured, and more than five hundred were slightly injured.
The video of the Unilever warehouse being looted was filled with angry comments saying "Annan must pay the price". Some netizens in the Beacon Country even launched a joint campaign to "boycott Annan's OEM products", and the number of signatures exceeded 100,000 in just a few hours.
Adidas and Nike were completely stunned!
While their own warehouse was smashed and employees were beaten, North American netizens wanted to boycott Annan's OEM products.
Then how do they make money?
Do these people have any brains or logic?
Once hurt, twice as much damage!
The executives of Adidas and Nike were furious and cursed, but they could not sit idly by. They immediately spent money to buy press releases to reverse the direction of public opinion, and changed the slogan to "Boycott Annan products."
Faced with increasing pressure from public opinion, the Annan Central Office hurriedly convened an emergency meeting.
And on the next morning, May 9, it was announced that it would provide 10 million US dollars to compensate businesses damaged by the turmoil.
As soon as the news came out, netizens around the world were outraged and laughed.
"10 million US dollars? Is it enough for medical expenses?"
"Wow! What a huge sum of money! Are you treating us like beggars?"
"Fuck! Isn't this disgusting?"
Mimo's comment section exploded instantly.
You don’t have to pay compensation, but you can’t insult people!
Whether it was Chinese businessmen, Taiwanese businessmen, Korean businessmen, or companies in North America, the losses ranged from a few million to tens of millions. More than one hundred companies were affected, but Annan only paid out 10 million US dollars.
If it is distributed equally, each company will have to pay $100,000, which is not enough to even repair the store's glass.
After seeing the news, Unilever's Asia-Pacific head posted on social media: "10 million US dollars? That's less than one-tenth of the value of the goods stolen from our warehouse. This is clearly a provocation!"
"All companies must unite to put pressure on Annan!"
"With this kind of perfunctory attitude, who would dare to invest in the future?"
Similar voices dominated the mainstream public opinion in Europe and the United States, and some chambers of commerce publicly called for a suspension of all business cooperation with Annan.
Immediately afterwards, led by China, foreign affairs associations of various countries joined in, and in just half a day, the "Annan Damaged Foreign Enterprises Alliance" was established.
A statement was subsequently issued: demanding that Annan reassess the losses within 72 hours and come up with a reasonable compensation plan, otherwise a global business boycott would be launched and a lawsuit would be filed with the International Arbitration Association.
As soon as the statement was released, the Annan stock market plummeted and the order volume of export companies dropped by 30%.
The local central department was suddenly panicked and immediately promised to "give a satisfactory answer as soon as possible" and hurriedly clarified: the previous information was wrong, and 10 million US dollars was not the full compensation, but only the first compensation.
Chen Yansen also sent Zhang Yubao to take charge of matters such as the statistics of Senlian Capital's losses and the recovery of compensation.
…
…
Ten o'clock in the morning.
The official Douyin account of Yidong announced the sales data of Liu Qiangdong last night. In the three hours before and after, the cumulative number of viewers was 2.716 million, the number of orders was 209,000, and the transaction volume was 50.174 million.
Handsome Dong has become the top star in the live streaming industry!
"How much? 50 million! For three hours?"
"Could it all be fake orders? The boss is live streaming, and the employees are furiously inflating their sales by 49.99 million."
"Is 50 million a lot? Honestly, the prices in Dong Ge's livestream are indeed cheap. An Aux kettle is 59 yuan with free shipping. I've seen the same model offline at RT-Mart for 129 yuan!"
"The Qingcheng D3 at 849 yuan is the best value. You know, the price of this phone hasn't dropped a penny since it was launched. Brother Dong actually gave it a 50 yuan discount."
"The 399 yuan Midea water heater is a real steal. I bought three at once."
"The Orange Q1 electric car, priced at 969 yuan, is also quite good, but unfortunately there are only 1,000 units in stock, and they were sold out as soon as they were put on the shelves."
In the comment section, netizens had a very heated discussion.
The super-rich man with a net worth of tens of billions and the head of the Dongdong Group personally sold goods in the live broadcast room, which set a precedent and really attracted a lot of traffic.
The number of fans of Liangzai Dong on Douyin has skyrocketed. In just a few days, the number of followers has reached 5 million.
Among all entrepreneurs on the Douyin platform, only Chen Yansen has 40 million more fans than him.
To this end, Liu Qiangdong specifically called Chen Yansen and asked, "Brother Sen, can I live broadcast on Douyin and Kuaishou?"
If one platform has 50 million, wouldn’t the daily transaction volume for two platforms be 80 million or even 100 million?
"Others can't, but you are an exception."
Chen Yansen agreed readily.
Although Douyin and Kuaishou are both subsidiaries of Senlian Capital, there is a competitive relationship between the two. If anchors can sell goods on both platforms at the same time, it will also affect the user type, tone and content orientation of the platforms.
Therefore, for live broadcasts on two platforms or multiple accounts, the live broadcast will be blocked the first time and the account will be blocked the second time.
"Thank you, Brother Sen." Liu Qiangdong felt warm in his heart. He just felt that it was great to be with the big brother. With someone behind him, he naturally felt clear-headed.
He knew very well that most of the sales in the live broadcast room were incremental business for Yidong, and it could also bring a wave of new users to the company.
Attract new customers and win once;
Convert and close deals, win twice!
Win-win!
"What are you thanking me for? We're family." Chen Yansen replied.
In terms of shareholding ratio alone, Senlian Capital is the largest shareholder of Dongfang.
After the two chatted for a few sentences, Chen Yansen hung up the phone.
The premiere of Liu Qiangdong's film didn't exceed his expectations. After all, he's a billionaire, and with his inspiring story of building a company from scratch and the popularity of his "Milk Tea Romance" romance, it's reasonable that the film would sell for 50 million.
As users become more and more accepting of live streaming sales, this number will soar.
A few years later, Brother Nuli achieved a transaction volume of 10 billion overnight, which was considered the pinnacle of the live streaming sales industry.
After all, 99% of listed companies do not have annual sales of 10 billion.
On May 8, the transaction volume of Douyin's e-commerce business across the entire platform was 820 million yuan, and Kuaishou's was 390 million yuan, totaling 1.21 billion yuan.
The single-day transaction volume of Pinbei’s main site was 3.17 billion, totaling 4.38 billion.
In other words, Pinbei's average daily sales have surpassed Ali.
The title of the number one e-commerce company has changed hands for the first time!
If you have achievements, you have to show them, otherwise why work so hard?
"Overtaking on a curve! Pinbei leverages livestreaming to achieve single-day sales exceeding 4.5 billion yuan. Is Ali's world collapsing?"
As for why it is 4.5 billion, the reason is very simple. Which businessman would tell the truth in detail?
Can a businessman who tells the truth still be called a businessman?
"The founder of Yidong tried the live streaming sales model for the first time. In 3 hours, the transaction volume exceeded 50 million! Liu Qiangdong: I still want to sell!"
After seeing the huge potential of live streaming sales, Liangzaidong decided to designate every Thursday as "Lao Liu Good Things Day, Crazy Thursday" and sell once a week.
"Pinbei's daily active users surpassed Taobao. Chen Yansen surpassed Ma Liyun in just two and a half years. What exactly is his strength?"
The title comes from a report by iResearch, which clearly lists the user scale of the two platforms: Taobao has 710 million registered users and 130 million daily active users; Pinbei has 720 million registered users and 140 million daily active users.
Although Ali is also trying hard, not only spending a lot of money to acquire UC Browser, but also making a strategic investment in Weibo, but in terms of traffic, ten Ma's tied together are no match for Chen Yansen and Ma Wenteng.
With the help of QQ, WeChat, Toutiao, Douyin, Lingxi Browser and Orange App Store, what Pinbei lacks the least is traffic and exposure.
Coupled with the influence of Orange phones on smart terminals, it is extremely normal for Pinbei to surpass Taobao in terms of the number of registered users and daily active users.
"4.5 billion in a single day?"
Ma Liyun, who was far away at the Xixi headquarters in Hangzhou, was immediately shocked after seeing the news.
I worked so hard for more than ten years, but was easily surpassed by that kid Chen Yansen?
He logged into the data backend and clicked on the group's business summary table. The sales of Yaomiao Mall and Taobao yesterday were 4.26 billion yuan, which was 240 million yuan less than Pinbei.
Ahri lost?
Ma Liyun frowned. He originally thought that there was still a gap of more than ten billion in daily sales between Pinbei and Ali.
But he never expected that the e-commerce business of Douyin and Kuaishou would grow so fast.
Only half a month after the function was launched, the cumulative daily transaction volume of the two platforms exceeded 1.2 billion.
Ma Liyun knew that he could no longer sit idly by, so he quickly called together the core team of Ali and started an emergency strategic meeting that lasted for several hours.
at the same time.
At the Penguin headquarters in Shenzhen, Ma Wenteng looked pleased.
He knew in his heart that with the rate of business growth of Pinbei, the stock price would definitely soar as soon as the second quarter 2014 financial report was released!
Penguin is making a lot of money!
In the past two years, the major shareholder in South Africa had some complaints about him opening the first-level traffic entrances of QQ and WeChat to Pinbei for free, but there has been no opposition in the past year.
"Pony, I received news that Senlian Capital has been in contact with Youku recently, most likely with the intention of investing or acquiring it."
Liu Zhiping glanced at the complacent Ma Wenteng and then reminded him.
"You mean Chen Yansen isn't satisfied with Penguin Video's shareholding and wants to strengthen Senlian Capital's control over the entertainment industry?"
Ma Wenteng asked back.
"You can see this from his purchase of Orange Literature, the establishment of Kuaiying, the acquisition of Wanhe Tianyi, and the subsequent launch of Orange Short Drama and ShortMimo."
Liu Zhiping said slowly.
"Martin, I really don't want to fall out with Senlian Capital!"
Ma Wenteng leaned back and spread his hands.
(End of this chapter)
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