Chapter 698: One million employees! Annual sales target of 1.6 trillion! Kuaipao Housekeeping is online!
At Xixi Park, No. 969 Wenyi West Road, although it was already 9:30 in the evening, the entire park was still brightly lit.
From top to bottom, almost everyone's face was filled with unconcealable joy.
Previously, many people complained about overtime work, but since Ali went public, all the dissatisfaction has disappeared, replaced by irrepressible ecstasy and excitement.
Although Ali's final market value is only 190 billion US dollars, less than Pinbei's more than 210 billion US dollars, Ali was established earlier and many old employees hold a considerable number of options.
Nowadays, once a company goes public, millionaires are everywhere, and there are also quite a few multi-millionaires.
In the new Fox Tao business unit, Wu Mingzheng, the former head of Yitao, led the senior management team, holding champagne, and toasted with the middle-level managers to celebrate the good news of the group's listing.
"Sister Qin, congratulations! With this listing, your net worth has increased by three million!"
Du Yaoyao from the operations editing team held a cup of milk tea and said to Tang Qin beside her with a smile.
Tang Qin pushed her glasses up and replied softly, "We finally made it to the IPO. Although Ali's treatment is good, the working atmosphere is still far inferior to..."
She suddenly stopped talking halfway through and glanced around vigilantly, fearing that her words would be heard by her colleagues nearby.
Du Yaoyao sighed slightly, pulled a chair over and sat down, leaning closer to Tang Qin and saying in a low voice, "Sister Qin, to be honest, I really regret it. If I hadn't listened to my parents three years ago and insisted on staying at Pinbei, I would at least be a supervisor now."
As far as she knows, Xu Xingxing, the "cleaning girl" who used to work in Room 206 of the Entrepreneurship Park, has a net worth of over 10 million yuan. Not only did she buy four houses in Luzhou, she also drives a BMW worth more than 500,000 yuan to and from get off work.
What is even more enviable is that Pinbei implements a 'four days on, three days off' work system, and the length of their annual vacation time is more than the total of her five years of annual leave.
She and Tang Qin are both old employees of FoxTao.
When Chen Yansen sold Fox Tao to Ali, she and Tang Qin joined Ali, thinking they could have better career development here.
But who would have thought that Chen Yansen turned around and founded Pinbei and Orange Technology, and the development momentum of these two new companies is rapid, which can be said to be advancing by leaps and bounds.
Especially Pinbei, after its successful listing last year, its current market value has reached 210 billion US dollars, and it has surpassed Ali in both platform transaction volume and daily active data.
Song Yuncheng, Zhang Yifeng, Yuan Wei, Zhang Wenbo, Wang Zihao and others who chose to follow Chen Yansen to join the new company now hold important positions.
They either serve as COO or CEO of the Southeast Asia region, with a net worth ranging from tens of millions to hundreds of millions, and have long achieved class transcendence.
"Don't think about it anymore. There is no regret medicine in this world."
Tang Qin smiled bitterly and said quietly.
Three years ago, half of the old FoxTao employees who transferred to Ali failed to gain a foothold. During the wave of optimization and adjustment, they were regarded as outstanding talents by Teacher Ma and sent to society.
She and Du Yaoyao were very lucky to have persevered all the way and waited until the day when Ali was listed.
Du Yaoyao nodded slowly, looking helpless.
The other side.
Peach Blossom Island Office.
Ma Liyun held the crystal glass, raised his wrist slightly, and the amber wine swirled, with foam splashing gently in the glass.
For him, being able to possess hundreds of billions of wealth in his prime and being in charge of an e-commerce empire with a market value of over one trillion is undoubtedly the most dazzling highlight of his life.
"Boss, are we sure we want to restart the O2O ecological strategic plan?"
Zhang Yong frowned slightly, put down his wine glass, and asked tentatively with a hint of consideration in his tone.
"What is the daily active users of Pinbei?" Ma Liyun leaned back on the soft leather sofa and asked casually.
"About 180 million, 40 million more than Taobao."
Zhang Yong replied immediately.
"Ali needs high-frequency consumption scenarios such as takeout and group buying to bring traffic to Taobao, thereby increasing user stickiness and repurchase frequency.
In addition, the growth rate of Kuaipao flash sales is too fast.
Essentially, it is seizing market share from all e-commerce platforms. If Senlian Capital can do it, then Ali can do it too.”
Ma Liyun explained slowly.
In the past, due to insufficient funds, it was unable to compete head-on with Senlian Capital; now with the help of listing financing, it has obtained nearly 20 billion US dollars in funds. Is it still afraid that it cannot beat Senlian Capital?
Tang Yongbo, the head of Taodiandian, and Zhang Tao, the head of Dianping, who were sitting nearby, seemed to be unconcerned about this.
After all, the marketing expenses are borne by the company, and once results are achieved, both parties can benefit from it.
Even if the progress is not as expected, you can use the company's resources to hone your own management capabilities and add another outstanding project experience to your resume.
"The boss has a very clear vision. Kuaipao Flash Sales relies on the instant fulfillment gimmick of '29-minute delivery' to grab market share and divert offline traffic, posing a significant threat to Ali.
I believe that the battle between Ali and Kuaipao is inevitable. As long as the company is willing to invest in subsidies, within three months, it will definitely be able to suppress its expansion momentum."
Hearing this, Tang Yongbo chuckled and echoed.
"If there's no limit on the subsidy amount, and you're given three months, how much can you increase Taodiandian's market share?"
Ma Liyun looked at Tang Yongbo and asked.
The reason why he insisted on competing with Kuaipao was that he wanted to defend Ali's e-commerce moat, and then use the "high frequency and low frequency" strategy to regain the leading position in the e-commerce industry.
Tang Yongbo was stunned after hearing this. He was just habitually painting a rosy picture for his boss and doing upward management. He never expected that Ma Liyun would really stick to the three-month deadline.
He thought for a moment, then finally replied, "I promise to increase our market share to over 30%!"
At that time, Taodiandian's market share was only 8%, and Qiandu Waimai's was only 5%; while Kuapao Waimai had already dominated the market. Of the 40 million daily orders in the national takeout market, Kuapao accounted for nearly 80%.
In other words, if Tang Yongbo wants to achieve the goal set by Ma Liyun, he has to let Taodiandian add 10 million new orders every day.
"What I want is to stabilize at 30%."
Ma Liyun raised his eyelids and instructed Tang Yongbo.
In his opinion, if the market share can only be maintained for a few days, it is not difficult at all and can be solved by replacing the dog.
Therefore, Lao Ma’s expectation in the first stage is: first swallow up 30% of the market, then slowly digest and consolidate, and then launch a second attack after truly having the defensive capability.
A thin layer of sweat instantly seeped out of Tang Yongbo's back. He certainly knew the huge difference between "stabilizing at 30%" and "pulling to 30%."
The former requires a complete merchant system, stable fulfillment capabilities and continuous user retention, while the latter may be able to get away with it by spending money in the short term to increase sales.
"Please rest assured, boss!"
Tang Yongbo took a deep breath, patted his chest and promised, "I will proceed in three steps: First, we will cooperate with 100,000 catering merchants across the country to launch a subsidy activity of '50 yuan off for orders over 25 yuan', and at the same time give new users two 15 yuan coupons with no threshold to increase the order volume first;
The second step was to launch the Taobao flash sales channel, recruit an experienced logistics team, and build 200 forward warehouses in the four core cities of Yan, Shanghai, Guangzhou, and Shenzhen, reducing delivery time to less than 30 minutes.
The third step is to coordinate with Dianping and Jielu Maps to direct food delivery-related user traffic to Taodiandian. With this combined effort, I guarantee we can stabilize our food delivery market share at 30% within three months."
Anyway, you don’t have to pay taxes for bragging, so just fool the boss first and get through this hurdle first.
"I'll give you a 30 billion budget!"
Ma Liyun's face was solemn. As soon as he finished speaking, his eyes fell on Tang Yongbo and Zhang Tao.
…
…
The next morning, WeChat released version 6.0, which introduced the "short video" function, allowing users to share short videos of no more than 6 seconds in Moments.
Subsequently, the Internet Society officially announced that it would host the first World Internet Conference in Sanhe Ancient Town, Luzhou on November 19.
In addition, as the autumn recruitment approaches, major Internet companies have started a war to attract high-quality talents. In order to attract high-quality talents, they are not hesitant to offer generous conditions, such as signing fees, promises to solve household registration problems and sky-high annual salaries.
Far away in the boys' dormitory of Shanghai Jiao Tong University, Liang Kun sat in front of the computer, struggling with three offers.
The first one was an algorithm position at Ali, with a P6 level and an annual salary of 420,000 yuan, but 30% of it was performance-based salary.
The second one is from Huawei, with an annual salary of 360,000 yuan;
The third offer was from Pinbei, with an annual salary of 380,000 yuan.
In addition to job remuneration, work intensity and benefits also vary: Ali must work overtime, but there is no overtime pay; Huawei also requires overtime, but will pay overtime pay; Pinbei has a system of working four days and resting three days, and there is also overtime pay for overtime.
Liang Kun calculated carefully and found that although Ali's annual salary seemed to be the highest, his hourly wage was actually the lowest among the three.
"Should I choose Pinbei or Huawei?"
He scratched his head, completely at a loss for choice.
After pondering for a while, Liang Kun suddenly slapped his thigh and said, "When you are in doubt, ask for advice!"
As he spoke, he skillfully typed in the Zhihu URL, logged into his account, and then asked netizens: "Huawei, Ali, and Pinbei, which company should I choose?"
Not long after, a netizen replied: "No brainer, choose Huawei, the future is bright!"
"At Pinbei, you can work overtime or not; at the other two companies, you can only work overtime."
"If you want to make money, go to Huawei. If you want to be comfortable, go and work hard!"
"Are you a student at Jiaotong University? Do you still need to worry about this? You can't go wrong with Pinbei! I heard that the welfare housing built by Senlian Capital in Luzhou has been topped out, and you can get a house as soon as you join the company!"
"Thanks for the invitation. I'm in New York, just got off the plane! To sum it up in one sentence, if you want to be a human, go to Strive, if you want to be a slave, go to Ali."
Liang Kun read dozens of replies in a row and finally made up his mind - let's go for it!
At the same time, senior students from dozens of prestigious universities such as Peking University, Tsinghua University, Luzhou University of Science and Technology, Huazhong University of Science and Technology and Harbin Institute of Technology are also busy submitting resumes in the hope of getting a satisfactory job.
Positions in subsidiaries of Sunlink Capital are undoubtedly the most popular.
Especially Pinbei, Orange Pay and DeepBlue Technology!
There is no way, the “four days on, three days off” and “six-hour” working systems are too good to be true!
College students just lack experience, but they are not stupid, so a high hourly wage is really high!
Most importantly, Sunlink Capital never forces employees to work overtime.
Last year, a netizen exposed an incident: an employee who jumped from Ali to Pinbei forced his subordinates to work overtime after joining the company, but his subordinates posted the matter on the internal network.
If it were any other company, the subordinate who reported the incident would most likely be persuaded to resign, but no one expected that the person who was fired by Pinbei was the former Ali employee who was forced to work overtime.
A company that does not force overtime, allows employees to leave work on time, and even pays overtime at up to three times the standard will naturally attract job seekers.
Except for some overworked workers and labor scabs, most top talents from universities regard Senlian Capital as their first job search target.
BAT is just a substitute option!
When Chen Yansen returned to Luzhou and just joined the company, he received a work email from Xiong Li: As of September 23, 2014, the total number of employees in the group had exceeded 1 million.
For the first time, the number of people paying social security exceeded that of Foxconn.
Chen Yansen thought about it and then called Huang Zheng.
"When is the Double 11 shopping mobilization meeting for merchants scheduled?"
Chen Yansen asked casually.
"October 10th." Huang Zheng replied immediately.
"What is the sales target for the big sale?" Chen Yansen asked again.
"Boss, the tentative figure is 60 billion." Huang Zheng responded quickly.
Pinbei’s single-day sales during the 618 promotion reached 41.79 billion yuan.
He raised the target by nearly 20 billion at one time!
"If we achieve our goals, I'll add a 0.3 coefficient to the fourth quarter's performance bonus. If we exceed 70 billion, the bonus coefficient will be increased to 1.5. If we ultimately reach 80 billion and the annual turnover exceeds 1.6 trillion, I'll give you another 10 million shares as a year-end bonus for 2014."
Chen Yansen announced lightly.
10 million shares?
Huang Zheng raised the corner of his mouth and couldn't suppress his smile.
You should know that Pinbei's current share price is US$94.7, and 10 million shares are equivalent to US$947 million, which is equivalent to 6 billion in Huayuan.
Pinbei currently has only more than 12,000 employees. Even if the money is divided equally among each person, each person can get 500,000 yuan.
"Thank you, boss. What if we can achieve 2 trillion?"
Huang Zheng asked subconsciously.
"Then I'm going to suspect you're faking orders!"
Chen Yansen joked with a smile.
Setting sales targets is never just a matter of making up numbers out of thin air. Every number is the result of repeated calculations by the finance and data departments.
Goals like 80 billion yuan for Double Eleven and 1.6 trillion yuan for the whole year are already quite challenging, and 2 trillion yuan is completely out of touch with reality.
"Boss, even if I wanted to, I can't get 400 billion!" Huang Zheng joked at first, then changed the subject and said seriously, "I'll call a team meeting right now to break down the target and implement it."
"Go!" Chen Yansen waved his hand.
He still holds 74% of the company's shares. Even if he takes out 0.3% to 0.4% for rewards every year, it will not affect his controlling stake in Pinbei.
Next, he called Zhou Shouzhi over to discuss matters related to goal setting and reward mechanisms.
At the same time.
After two months of preparation, Kuapao launched the "Housekeeping Channel", which covers common housekeeping positions such as cleaning, confinement nanny, and babysitter.
Unlike 58 Housekeeping, Kuaipao Housekeeping has one more core benefit: it will pay social security and commercial insurance for its housekeeping staff.
(End of this chapter)
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