Chapter 76: Zhongguancun handsome boy Dong, Song Yuncheng transferred to another position (3.5K for monthly ticket)
Chen Yansen turned his head and saw that it was Zhongguancun handsome guy Dong.
"Mr. Liu, let me introduce you to Mr. Chen Yansen, the CEO of FoxTao. Mr. Chen, this is..."
Ye Qiuping was stunned when she heard that. After seeing that it was Liu Qiangdong, she quickly stood up and said.
"Mr. Liu, nice to meet you!" Chen Yansen stood up, interrupted Ye Qiuping's introduction, and took the initiative to extend his hand to greet her.
Liu Qiangdong is in his thirties this year. If you look closely, you can see that there are many wrinkles at the corners of his eyes, a tuft of white hair on his bangs, and a look of worry between his eyebrows, but he has a strong aura.
Compared with the entrepreneurs more than ten years later, Liu Qiangdong has a strong underworld atmosphere and a heavy accent. He wears a short windbreaker with a royal blue shirt underneath, which suits his temperament very well.
Chen Yansen had a good impression of Lao Liu. They had similar hobbies and both liked pretty girls in their twenties.
"Mr. Chen's name has been heard a lot in the circle these days. Three days, one brand, 34 million in sales, many people are shocked."
Liu Qiangdong held Chen Yansen's hand and said with a smile.
"Mr. Liu, you are too polite. It was just luck. Please take a seat." Chen Yansen smiled and motioned everyone to sit down and chat.
"I heard Mr. Chen say just now that both Yidong and Taobao will be successful in the future, but will also fail. Since Mr. Chen said so, there must be a certain reason." Liu Qiangdong asked with a frown after sitting down.
"Mr. Liu, it's just a joke, don't take it seriously." Chen Yansen didn't want to explain and continued perfunctorily.
This reason concerns the future economic trend, and Liu Qiangdong would not believe it even if he told him, unless he was 100% sure that he could predict the future.
This is no different from fortune telling!
Liu Qiangdong was slightly startled when he heard him say this, but he quickly realized that the business world is always unpredictable and who can predict what will happen in the future?
After learning that Chen Yansen and Yidong had reached an exclusive commission cooperation, Liu Qiangdong was delighted. FoxTao had outstanding performance and clothes worth a few hundred yuan could be sold out. Yidong's small appliances worth a few hundred yuan would naturally be no problem, and even large appliances worth several thousand yuan might be something he could try.
"Mr. Chen, what do you think of the large home appliance market? Are you interested in organizing a category event with Yidong?"
Thinking of this, Liu Qiangdong couldn't wait to speak.
In 2010, what Yidong lacked most was money. In addition, the 618 promotion failed and winter came too late, resulting in a serious backlog of large appliances such as refrigerators and air conditioners, which greatly affected Yidong's cash flow.
"Boss Liu, the price of large household appliances is at least 1,000 yuan. Unlike clothing department stores, there is almost no repeat purchase of such products. They rely too much on new customers. Fox Tao is willing to cooperate with Dong, but how much sales can be achieved in the end depends on how much gross profit Boss Liu is willing to give up."
Chen Yansen didn't expect Liu Qiangdong to be so proactive. After a little thought, he understood the key.
The root cause is still lack of money!
In addition, you also need to come up with an impressive performance report to convince investors.
After April next year, when Liu Qiangdong completes the C2 financing of 1.5 billion US dollars, his company will soar to the sky, and there will be almost no chance for me to have a casual chat with Liu Qiangdong like this again.
"The manufacturing cost of large home appliances is there, and I can't give Meters such a high commission." Liu Qiangdong shook his head and said with a wry smile.
"For users, 'value' is the key. If Mr. Liu really wants to hold a category event on FoxTao, we can discuss the specific commission ratio, advertising fees and event format."
Chen Yansen said lightly.
It's not like he hasn't worked in the home appliance category before, so he has a ready-made and mature solution in his mind.
However, it is still unclear whether FoxTao’s existing users can accept products with a unit price of more than 1,000 yuan.
He would rather complete the first phase of the super return event and achieve more impressive results before Liu Qiangdong invests more resources in participating in this category event.
Instead of treating FoxTao as a trial platform.
"Okay, then let's make a verbal agreement first, and let Ye Qiuping be responsible for following up later." Liu Qiangdong understood the meaning of Chen Yansen's words.
Then he introduced two people around him to Chen Yansen. One was the general manager of the North China region, and the other was Zhang Limin from the distribution department. Both of them are the current core figures of Yidong.
After exchanging business cards, Liu Qiangdong took his people away and walked towards the Yinfeng Building.
"Sister Ping, your General Liu is really low-key. He just eats at a small restaurant for lunch." Song Yuncheng, who had been silent all this time, asked in surprise.
"You're wrong. The cheapest set meal here costs 48 yuan, and ordinary office workers really can't afford it." Chen Yansen opened the menu and chuckled.
Not to mention 2010, even in 2026, there will be few white-collar workers willing to spend 48 yuan on a fast food meal.
Song Yuncheng said "oh" and thought to himself: It seems that Zhang Hanhua from Amazon is really greedy. He wants to charge Chen Yansen 10,000 or 20,000 yuan for a meal.
The three of them finished their lunch leisurely and then walked back.
After signing the contract in the afternoon, Chen Yansen stood up and said goodbye. As for the category-specific activities with Yidong, he had to wait until Yidong's operations department selected the products and the warehouse manager counted the goods before he could proceed to the next step.
Yanjing Airport, waiting hall.
"This trip was not in vain. Dongfang is much larger than Amazon and much more efficient. Isn't Amazon a foreign company? Why is it like a shell company?"
Song Yuncheng, who was sitting in his seat, asked in confusion.
"It has nothing to do with whether it is a foreign company or not. Some people are just greedy and lustful. They have bad habits in their bones and cannot change."
Chen Yansen thought of his experiences in his previous life and snorted contemptuously.
Channels, business and operations are secretly making money. Isn't this an unwritten rule in the industry?
If you are lucky, you will get away with it. If you are unlucky, you will be sent to jail.
As far as he knew, there were many people who were more corrupt than Zhang Hanhua. For example, the head of the home furnishing category of a large Internet company, in order to make money, teamed up with a third-party supply company to set up a scheme, passing domestic latex mattresses as imported goods, with the price difference of more than 500 yuan per piece.
He purchased goods worth 30 million in one go and took 5 million in kickbacks alone. If users had not later discovered that the latex mattresses they received were one centimeter shorter than the original ones, this matter probably would not have been exposed.
The company's big boss was so angry that he decided on the spot to send all the people involved in the home furnishing business to jail for a few years.
"Will there be such people in the future of Fox Tao?" Song Yuncheng asked.
"What do you think?" Chen Yansen smiled and asked back.
"Boss, can I change my position? After these business trips and visits, I found that I am more suitable for channel or business positions." Song Yuncheng bit his lip, as if he had made a great decision.
Changing careers is easier said than done.
"Aren't you afraid of meeting someone like Zhang Hanhua again?" Chen Yansen leaned back in his chair and joked.
"You said that although these interpersonal communications seem complicated, they are essentially human nature. If you master this, you can always get twice the result with half the effort." Song Yuncheng replied confidently.
"Okay! I want to see Zhang Hanhua ruined. You are responsible for cleaning him up. I will transfer you to another position after you are done."
Chen Yansen nodded and agreed readily.
"Me?" Song Yuncheng's face froze. He just wanted to change his job, but Chen Yansen gave him such a difficult task.
"As an employee, you have to prove your ability first." Chen Yansen said as a matter of course: "Don't be in a hurry, think about it slowly."
Song Yuncheng raised his head and looked at Chen Yansen seriously: "I can do it."
Chen Yansen didn't say anything, but muttered to himself: Am I inciting others to do bad things?
Haha, who cares! These days, being a good person is useless! Chen Yansen sneered to himself.
…
…
Zhang Hanhua spent the whole day in the office thinking about it, but couldn't figure out how to teach Chen Yansen a lesson.
It is easy for those who play dirty to make things bigger. If he confronts them head-on, the most he can do is to make Amazon terminate its cooperation with FoxTao.
But he didn't expect that he was beaten in vain, and the person who beat him was still planning how to deal with him further.
The other side.
When Chen Yansen and Song Yuncheng got off the car, it was already pitch dark. They looked at their watches and it was already 11:10 in the evening.
"Sofa?" Chen Yansen asked.
"Yeah." Song Yuncheng did not refuse.
The suitcase wheels rolled over the concrete floor, making a hissing sound that was particularly harsh in the empty campus.
"Are you really planning to change your job? Design is your main major." On the way, Chen Yansen suddenly asked again.
"Business jobs pay more." Song Yuncheng was brief and direct.
"Let Xu Dan hire another designer tomorrow, and you just need to hand over the work." Chen Yansen said softly.
"Didn't you say..." Song Yuncheng's face was full of confusion. Along the way, she racked her brains, thinking about how to "retaliate" against Zhang Hanhua.
As a result, before he could come up with a solution, Chen Yansen changed his mind again.
"You have the opportunity to make fun of him because you are in the business position. Can you make Zhang Hanhua laugh to death by drawing a picture?" Chen Yansen joked.
"Chen Yansen, thank you." Song Yuncheng said sincerely.
"Is it enough to just say thank you? No practical expression?" Chen Yansen pointed at his lips, his intention was obvious.
Song Yuncheng rolled his eyes at him and walked behind him pushing the suitcase.
The wind in late autumn was cold and indifferent. The sycamore trees on both sides of Xuelin Road rustled, and a few yellow leaves fell from time to time.
Seeing that she didn't say anything, Chen Yansen also stopped talking. The two of them walked slowly from the school gate to the teachers' apartment, a short distance of only a few hundred meters, but it took more than ten minutes.
Song Yuncheng's opinion of Chen Yansen has changed. Apart from his bad habit of taking advantage of her, Chen Yansen has always taken good care of her both in life and in the workplace.
Especially since Chen Yansen is 1.86 meters tall and has outstanding looks, it would be a lie to say that she is not tempted. But when she thought about her own situation and that Chen Yansen has a girlfriend, she became more determined.
"Don't be too nice to me, okay?" Song Yuncheng whispered, looking at his back.
…
…
The next morning, Room 206 of the Entrepreneurship Park.
Chen Yansen logged into the data backend and exported the order data of the Meters brand group. The table fields included product ID, title, link, order quantity, total order amount, gross profit and other information.
Total sales were 34.69 million, gross profit was 5.97 million, and gross profit margin was close to 20%.
This is the benefit of doing brand sales! You should know that FoxTao’s daily gross profit margin is only 14%, and as the industry competition becomes more and more fierce, this number will continue to decline.
But it’s different when it comes to brand sales. Merchants and brand resources are invisible barriers to competition, raising the threshold of the industry.
In the future, someone will surely imitate FoxTao’s business model! But by then, Chen Yansen will have made a fortune and run away.
After reviewing the data and holding a morning meeting, Chen Yansen picked up the resume of the candidate who had passed the initial interview and walked directly into the interview room.
at the same time.
Shanghai, hundreds of miles away.
Gu Yaozhong and his entrepreneurial partner finally met Zhang Jiancheng, the venture capital director of Siwei Capital, in a cafe.
"I'm sorry, my boss and I have read your business plan. Whether it's the profit model or the profit level, it doesn't meet Thinking Capital's standards. What's more, there is already a leader in your industry. There is no reason for us not to invest in the first place, but instead invest in the second or even third tier competitors."
Zhang Jiancheng spread his hands and rejected Gu Yaozhong's request for financing.
In an instant, Gu Yaozhong felt disheartened, his head felt dizzy, and his hands and feet became stiff.
Four years of hard work have all come to nothing. No one else can perform any better than him.
Chen Yansen never expected that a future unicorn company would die because of him.
However, even if he knew, he would not take it to heart.
in the country, there is never a shortage of competitors and imitators. If there is one less Gu Yaozhong, there will be another Li Yaozhong or Wang Yaozhong.
Chen Yansen, who was sitting in his office, looked at the young man opposite him and asked casually, "Have you used FoxTao? Is your user level F1 or F2?"
(End of this chapter)
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