Advertising is everywhere, so long as we can promote the product."
“Yes, take Lake Blue TV for example, their variety shows are also in prime time.
It’s not as effective as putting ads in the show, but the ratings are just as good.”
“…”
At this time, the door was pushed open, and Guan Zhenghui and Fu Song walked in together, followed by several lawyers.
When they saw Guan Zhenghui, the heads of these advertising companies immediately shut up.
They stood up, smiling: "Hello, Mr. Guan!"
"I haven't seen you for a few days. You seem to be in much better spirits."
"Yeah, I really miss Mr. Guan when I don't see him for a day."
Guan Zhenghui quickly waved his hands: "Everyone, please don't be polite. You are my breadwinners. To be honest, without you, I would definitely be starving now."
After a few pleasantries, the meeting room was instantly filled with a cheerful atmosphere.
With everyone's courtesy, Guan Zhenghui sat at the main seat and said with a smile, "Thank you all for taking the time to come here today.
Let me introduce you to someone first: Mr. Fu Song, the owner of Caidie Culture and Entertainment."
As soon as these words were spoken, everyone looked at Fu Song differently.
If we were to say who has been the most popular in the past two years, it would undoubtedly be Caidie Culture and Entertainment.
The movies made by the other party are simply money-printing machines, and as the owner of the money-printing machine, there is no need to mention it.
After Fu Song finished greeting everyone, Guan Zhenghui said, “Everyone should have guessed it.
I'm here today to get a quote for prime-time advertising.
Since other satellite TV stations have made concessions, our Guangdong Provincial Satellite TV cannot be an exception."
After these words were spoken, everyone looked at each other in surprise.
They had previously guessed that this was a Hongmen Banquet deliberately arranged by Guan Zhenghui, because if the other party was willing to lower the price, they could just notify them directly, and there would be no need to go through so much trouble.
Guan Zhenghui smiled slightly when he saw this and nodded at Fu Song.
Fu Song immediately stood up and said, "Hello everyone, this is the case..."
He told everyone in detail what he and Guan Zheng had discussed, and everyone looked at each other in surprise.
One of them asked, "Mr. Fu, are you saying that prime-time advertising on Guangdong Provincial Satellite TV will be charged based on viewership?"
Fu Song nodded: "At least that was the case when "Soldier Assault" was broadcast. As for the follow-up, it depends on the adjustment of the TV station.
But don't worry, as long as there are any changes, you will be notified as soon as possible."
"But isn't this too hasty?"
Fu Song looked at the other person with a smile. The person who spoke was a woman.
"Excuse me, who do you represent?"
“Oh, my name is Yu Menghua, and I’m the representative of Xinfei Refrigerator.”
Fu Song suddenly realized: "It turns out to be Ms. Yu. Your refrigerator is of very good quality and has a very good cooling effect."
“Thanks for the exaggeration.”
"Ms. Yu, please forgive me for being frank.
Although I am not from a TV station, I have always believed that the advertising fees previously charged by TV stations were very unreasonable.
Because when you advertise, you want exposure.
But exposure is closely related to the quality of prime-time TV dramas.
For example, a TV series with a viewership rating of 1.000% and one with a viewership rating of 0.500% have an exposure difference of exactly twice.
But their charging standards are the same.
Do you think it's fair?"
"this……"
“It’s not fair. But it’s different now. I’ve linked the charging standards directly to the ratings, and the pricing is more reasonable than Lake Blue TV.
Take the 0.800% viewership rating for example. When the viewership rating reaches this level, its popularity will definitely rank among the top three among all satellite TV stations.
A movie that ranks in the top three only charges you 4,000 yuan per second. Is that expensive?
“…Not expensive!”
“Isn’t this a deal? Let’s not talk about 0.800% for now, let’s just say 0.600%.
Let me ask you, how many prime-time TV dramas on national satellite TV channels can achieve this?
But now it's only 2,000 yuan per second. I think if conditions permit, you can completely book the prime time of Guangdong Provincial Satellite TV and broadcast your refrigerator advertisements entirely."
When these words were spoken, not only Yu Menghua, but everyone was moved.
They are not stupid. According to Fu Song, it is definitely worth the money.
Yu Menghua was the first to speak: "Okay, I'll risk my life to accompany you and sign the contract."
Fu Song quickly bowed and said, "Thank you, Sister Yu, for taking care of my business. I wish you great success and prosperity."
Yu Menghua smiled and said, "It should be a pleasant cooperation. I absolutely believe in the quality of the works produced by Caidie Culture and Entertainment."
"Yes, I was wrong. This is called a win-win situation."
When the others saw Yu Menghua take action first, they immediately followed suit and signed the contract.
After all, as Fu Song said, although the contract was changed, he did get a great deal.
*
Lake Blue TV.
Yu Guanglin frowned and looked at his assistant. "What did you say? Fourteen advertisers have already signed broadcast contracts with Guangdong Satellite TV?"
As the person in charge of Lake Blue TV, Yu Guanglin's proactive price reduction was aimed at Guangdong Satellite TV.
Because he knew Guan Zhenghui, and given his stingy personality, he would definitely drag his feet on the price.
In this way, he could snatch a few "big money sponsors" from the other party.
I didn't expect those financial backers to support him so much.
The assistant said, "Mr. Yu, according to insiders, Guan Zhenghui has changed the advertising charging method..."
He told Yu Guanglin about Fu Song's phased charging method, and Yu Guanglin's eyelids twitched: "Is this guy crazy?
0.800% viewership only costs 4,000 yuan per second? "
My dear, there is more to this chapter. Please click on the next page to continue reading. It will be even more exciting later!
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